Collaborative commerci in the Hospitality Industry

1. Collaborative
Commerce in
Hospitality
Jean Damien Prieur Wirz
MBA 2B

2. Definition
• C-Commerce is the replacement of E-Commerce.
Its aime is to reduce the supply chain thanks using
digital technologies and manage real time data
thanks to digital applications. (www.businessdictionary.com)

3. Collaborative Hospitality
Companies

4. Are these 2 companies
disruptive ?
• Allow guests of mid scale hotel to switch to
appartement rental => new competitor for hotels
• Easy way to rent an appartment for a few nights :
new competitor for Appartment rental offices
• Supply chain very short thanks to the online search,
booking and transaction.

5. • Competitor to upscale hotel
• Disturb the luxury house rental offices
• Customer feel as if he was the owner of the house
• A cheap way to rent beautiful properties instead of
a luxury hotel
• Unique places to go and discover

6. Is there a role for hotel companies in
collaborative accommodation providers?
• Be part of the Crowdcompanies : Participate to the
Share market and apply to
http://crowdcompanies.com
• Allowing people to share their room nights for
example between each other.
• Innovation + visibility increased !
• It is cheap and profitable

7. Hospitality company in collaborative
accomodation providers :

8. What does BnB Sitter allow owners
to do ?
• Owners can just give their keys to BnBsitter.
• Freedom because BnBsitter provide people to
welcome the guests
• BnBsitter provide cleaning and washing for a cheap
price

9. Collaborative commerce
success and social media
• Often peer to peer commerce so social media is
the vitrine of these collaborative companies
• People can then network on social media and
discuss their experience even give
recommandations

10. Why collaborative companies
are successful ?
• They make economy of scale
• Do not need to invest in physical assets are people
share their own online
• Innovativ and disruptiv companies