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Cold and Flu Season Promotion
Francis Ramadhani, Danielle Massey, Selena D’Agostino, Anyssa Volarath
March 1st, 2018
Team
Introductions
Walgreens
• Current State
• Goals, Priorities, &
Strategic Initiatives
Value
• Solution Summary
• By The Numbers
• P&G Differentiators
Questions Next Steps +
Recommendations
Thank You
Today’s Agenda
One Team
Procter & Gamble Walgreens
Charles Schultz
Fred Grayda
Frank Novello
Francis Ramadhani
Walgreens Strategic Account Manager
Team Lead
Danielle Massey
Business Analyst
By The Numbers
Group Member
Retail Industry Specialist
Walgreens Current State and Goals
Group Member
Business Analyst
By The Numbers
Julie Heart
Walgreens
Fast Facts / Current State
• Annual Sales: $118.2B
• Earnings: $4.1B
• Prescriptions accounts: 69%
“Our vision is to be America's most-loved pharmacy-led health, well-being and
beauty company. Our purpose is to champion the health and well-being of every
community in America.”
Walgreens
Goals, Priorities, and Strategic Initiatives
Goals
• Increase revenue and profit in stores
• High ROI
• Increase probability of sales
Priorities
• Deliver products on time
• Highest Share Products
• Prevent excess inventory
Initiatives
• Eliminate distribution centers
• Earlier promotions
Value
Solution Summary
• Brand-building leader with print advertising to increase brand
awareness
• Using our ‘Just In Time’ Distribution Strategy to reduce excess
inventory and eliminate inventory costs
• Engage with McKesson 3PL Services to decrease distribution center
problems
• Improve cash flow to increase profitability and sales
Value
By the Numbers
Walgreens ROI $59,548,818.92
Value
By the Numbers
Walgreens
Sales Revenue
$176,148,000
Value
By the Numbers
Sales
Revenue
$10,485
Gross
Margin
$3,492.13
Sales Revenue and Gross Margin at the Store Level
Value
P&G Differentiators
• Largest advertisers in the world
• Innovation is one of our core strengths
• McKesson Partnership
• Data and Reporting services
• Market Research (Gallup & Flu Index)
• Providing a 5% discount on the display merchandise with a 60 day pay
back period
Questions
Recommendations and Next Steps
Take the next few
months to match
Walgreen Stores with
high performance with
P&G Distribution
Centers
Create three demos for
you to pick from.
Continue to do research
and link P&G
distributions with
Walgreens Flu Index
Thank You + Feedback
Procter & Gamble Proposal
Appendix
INTERNAL ANALYTICS: REQUIRED FOR
CLASS PURPOSES ONLY.
• Appendix
Internal Analytics- P&G ROI
Internal Analytics- Walgreens
Internal Analytics- Walgreens With 5% Discount

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Cold and Flu Season Proposal

  • 1. Cold and Flu Season Promotion Francis Ramadhani, Danielle Massey, Selena D’Agostino, Anyssa Volarath March 1st, 2018
  • 2. Team Introductions Walgreens • Current State • Goals, Priorities, & Strategic Initiatives Value • Solution Summary • By The Numbers • P&G Differentiators Questions Next Steps + Recommendations Thank You Today’s Agenda
  • 3. One Team Procter & Gamble Walgreens Charles Schultz Fred Grayda Frank Novello Francis Ramadhani Walgreens Strategic Account Manager Team Lead Danielle Massey Business Analyst By The Numbers Group Member Retail Industry Specialist Walgreens Current State and Goals Group Member Business Analyst By The Numbers Julie Heart
  • 4. Walgreens Fast Facts / Current State • Annual Sales: $118.2B • Earnings: $4.1B • Prescriptions accounts: 69% “Our vision is to be America's most-loved pharmacy-led health, well-being and beauty company. Our purpose is to champion the health and well-being of every community in America.”
  • 5. Walgreens Goals, Priorities, and Strategic Initiatives Goals • Increase revenue and profit in stores • High ROI • Increase probability of sales Priorities • Deliver products on time • Highest Share Products • Prevent excess inventory Initiatives • Eliminate distribution centers • Earlier promotions
  • 6. Value Solution Summary • Brand-building leader with print advertising to increase brand awareness • Using our ‘Just In Time’ Distribution Strategy to reduce excess inventory and eliminate inventory costs • Engage with McKesson 3PL Services to decrease distribution center problems • Improve cash flow to increase profitability and sales
  • 7. Value By the Numbers Walgreens ROI $59,548,818.92
  • 10. Value P&G Differentiators • Largest advertisers in the world • Innovation is one of our core strengths • McKesson Partnership • Data and Reporting services • Market Research (Gallup & Flu Index) • Providing a 5% discount on the display merchandise with a 60 day pay back period
  • 12. Recommendations and Next Steps Take the next few months to match Walgreen Stores with high performance with P&G Distribution Centers Create three demos for you to pick from. Continue to do research and link P&G distributions with Walgreens Flu Index
  • 13. Thank You + Feedback
  • 14. Procter & Gamble Proposal Appendix
  • 15. INTERNAL ANALYTICS: REQUIRED FOR CLASS PURPOSES ONLY. • Appendix
  • 18. Internal Analytics- Walgreens With 5% Discount