How To Select a Niche and Products to Promote the Right Way Do you know the no. 1 reason affiliate marketers fail? If you want to succeed with affiliate marketing, you must first decide who your business is going to serve. You have to build your business in the right niche. A niche simply means a category of topics or problems. The products you are promoting solve some of those problems. Most marketers choose niches and products the wrong way, causing them to fail. The great news is, you can research and choose your niche and products in the same way as the most successful marketers do. By doing that, you will know that your niche is a profitable one as well as how to promote your selected products, even before you build your business. I know that sounds like it could take a lot of time and work. But choosing a niche and the right products is smooth and easy when you do it right. The key is to choose a niche that you are interested in, one that you enjoy talking and writing about. For more information, go to https://docs.google.com/document/d/1eozUznjUnIoAgRoM0bk4lCxKrFPSwkGswebtvVnYv84/edit?usp=sharing

1. How To Promote Products From One Of The
Biggest Online Affiliate Networks
• Without Pushy Sales Methods
• By Choosing A Niche The Right Way
• And Using Helpful Content To Drive Traffic

2. Do you know the no. 1 reason affiliate marketers fail?
• If you want to succeed with affiliate marketing, you
must first decide who your business is going to serve
• You have to build your business in the right niche
• A niche simply means a category of topics or problems
• The products you are promoting solve some of those
problems

3. One of the biggest online affiliate networks is ClickBank
• ClickBank marketing can lead to great success
• You can make a tremendous amount of money using
ClickBank marketing
• However, you need to have a system
• Not only do you need to have the right product
selection process, you also need to have the right
system when it comes to generating content

4. Any old piece of content will not do
•Just because you think a piece of content is
hot, it doesn’t automatically mean that your
target audience members will share your
opinion
•You have to do this the right way
•You have to build a system

5. Believe it or not, most ClickBank affiliates struggle
• In many cases, they cut their teeth on ClickBank before achieving
success with other programs.

6. ClickBank offers a huge number of products you
can promote in all kinds of niches, making it very
easy to choose a product and get your affiliate
link.
Then you’ll be ready to start your campaign.

7. But there is a problem…

8. Most marketers choose niches and products
the wrong way, causing them to fail
Their primary mistake falls in one of two
categories (and sometimes both):

9. Mistake #1
• They go for niches based on a hunch
• They have a "gut feel" that a niche is "hot" or "awesome"

10. This is a serious problem because even if you
think something is great, it doesn't
necessarily mean that your target audience
will share your impression.
• You don’t have to take that risk. No more guesswork.

11. Mistake #2
• Marketers tend to choose products based on popularity
• You can be smarter than that

12. You can research and choose your niche and
products in the same way as the most
successful ClickBank marketers do
• By doing that, you will know that your niche is a profitable one
• As well as how to promote your selected products
• Even before you build your business

13. Choosing a niche and getting ready to make
money with ClickBank products is smooth
and easy when you do it right.

14. The key is to choose a niche that you are
interested in, one that you enjoy talking and
writing about.

15. So let’s get right into it...

16. Step #1
Your ClickBank Success Depends On The
Niche You Choose

17. When you consider a niche and a product to promote and find
something you like, this is the first question you need to ask yourself:
•Is there an existing demand for this type of
product?
•Do the problems that these products solve
get enough interest on the internet?
•Are people willing to buy solutions to these
problems?

18. Next, successful ClickBank marketers figure
out how other existing marketers market that
product.

19. Third, successful ClickBank marketers create
a value-driven marketing platform to
promote ClickBank products.

20. They create an integrated system that
markets many different ClickBank products
over time.
Usually, they use a mailing list to do this.

21. Step #2
How Do 3-Layer Conversion Systems Work
for ClickBank Marketing?

22. We all know that people love to buy, but they
hate being sold to.
So you’re not going to “sell” to them.

23. Instead, you’ll take them through a 3-layer
conversion system that helps them make a
buying decision.

24. You start by discussing their problem
• Then you lay out the options they have
• Lastly you show them why your featured product is
the best solution
• You do that by using comparison

25. Layer #1:
Produce content that discusses your
target audience's problem

26. The product that you are selling solves a
problem that your target audience members
have
Create content that discusses their problem

27. When people see such content, they not only
see that you are talking about their
problems, but you are also offering solutions
• When they see this, you establish authority and
credibility
• You are talking their language
• You are speaking to issues that are important to them

28. Layer #2:
Produce content that lays out their options
• These are possible solutions they can select
• But you mention this in categorical terms

29. At this level you're not promoting a direct
link to ClickBank
If you do that, it's going to look like spam

30. Instead, you are going to play up a category
of options that contain the product that you
will ultimately promote to your prospect

31. Layer #3:
Produce content that sells the specific
product you are pushing through
comparisons
• This is the most important part of the 3-layer content
conversion system
• This is where you drop your ClickBank product affiliate link

32. At this stage, you are directly selling a
ClickBank product
What makes this very effective is that you're
not blatant about it

33. Sell through comparison
•Don't just feature one product, because
then you only have one bite at the apple
•You also run the risk of looking like you have
an agenda

34. So when people click through to Layer 3,
there should be at least three products there
from ClickBank that you have written a
comparison for
• At that point, your recommended product may stand
apart from the rest

35. If they don't pick your suggestion and go with
another product that you featured, you still
make money.
Do you see how this works?

36. Step #3
How to Select a Niche Product to Promote -
The Smart Way

37. You want to pick a niche that you are
interested in, as well as having profit
potential.

38. Start by writing down a list of your personal
interests

39. Once you have your list, go to Google’s Ads
Keyword Planner tool.
Enter in keywords (search terms/phrases) that
are related to your personal interests.

40. Delete from your list niches or personal
interests that have too little search volume or
too much.
You want something in the middle.

41. Next, enter each keyword into Google's main search box
•Eliminate from your list niches that are too
competitive
•These are niches that have too many pages
targeting them

42. From the remaining niches on your list, pick
the top three niches that you’re most
interested in

43. Enter their keywords into ClickBank’s
marketplace and select products based on
relevance

44. Now you know how to pick a niche and products to promote
To find out how to promote those products, go to:
https://docs.google.com/document/d/1eozUznjUnIoAgR
oM0bk4lCxKrFPSwkGswebtvVnYv84/edit?usp=sharing