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#DMXDUBLIN 2015
10 INSIGHTS GAINED FROM DMX DUBLIN
7 OUT OF 8 MINUTES
ON MOBILE ARE
SPENT IN APP
TARQUIN HENDERSON : FACEBOOK
TV AD RECALL
DROPS TO 23%
WHEN OTHER
DEVICES ARE USED
BRIAN WILLIAMSON : EDELMAN
ON AVERAGE WE ARE ON
OUR MOBILE PHONE
1,500 TIMES A WEEK
VICKY GODOLPHIN : ACCENTURE
91% OF
CONSUMERS WILL
UNSUBSCRIBE
FROM EMAIL LISTS
MIKE VOLPE : HUBSPOT
FROM APRIL 21st
SITES THAT ARE NOT
MOBILE OPTIMISED
WILL BE PENALISED
BY GOOGLE
@davechaffey
BRANDS & FAMILY
ACCOUNT FOR ONLY 29%
OF TWITTER HANDLES
FOLLOWED
BRIAN WILLIAMSON : EDELMAN
OF PEOPLE WHO SHARE
CONTENT WILL NOT
HAVE READ IT
THEMSELVES2/3
@taboola
TWEETS SENT GLOBALLY
EVERY 2 DAYS
DENIS BREE : TWITTER
1BN
OF ALL ONLINE SHOPPING
TRIPS ARE INITIATED OR
CONTINUED ON
SMARTPHONES28%
HENRY DRUMMER : TESCO
THE LENGTH OF
SHAREABLE
CONTENT HAS
DECREASED BY
60% IN THE LAST
4 YEARS.
@taboola
@twitterwww.cksk.com linkedin facebook

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CKSK #DMXDUBLIN 2015 INSIGHTS