Cinema advertising is a cost-effective method, averaging under $1 per view with high recall rates among moviegoers, making it significantly impactful compared to traditional media. With over 2 billion annual moviegoers, primarily within the 18-49 age range, businesses can effectively leverage advertising in theaters to enhance brand visibility. The document promotes a media buying service that offers nationwide advertising placements with competitive rates and expertise in marketing.

1. Cost Effective - Less than $1 per spot about 3 cents/viewer High Frequency, High impact Unsurpassed Recall Rates Geographic Targeting Larger than life visuals DURANCinemaAds

3. Old Ways of Advertising Do Not Work Ask any Newspaper if the world has changed

6. After 24 hours of exposure to theatre advertising, 72.6% of moviegoers recalled one or more advertisers After 1 week – 64.3% After 1 month – 49.4% 1-3 months – 31.8% 3-12 months – 18.6% Over 1 year – 5.7% Source: K. Johnson “ Cinema Advertising” Journal of Advertising

7. Only pennies per viewer HUGE VISUALS 40’x 20’, 15-second spots in High Defintion Low CPM Less expensive than most media yet more impactful No one can forget King Kong !

8. “ Last year (2008) US movie box office admissions were nearly ten times greater than admissions for all 4 professional major sports leagues combined.” -Ed Hepner The Properties Group New York 2 billion moviegoers each year! Source – Nielsen Media Research

9. 75% are ages 18-49 47% are ages 18-34 46% are college educated Average household income is $75,000 54% of moviegoers are female 46% are male Sources: Exhibitor Relations, Motion Picture Almanac, Nielsen Media Research

11. Indexed Against Population Agree / Strongly Agree It's important to have a full social life 123 I like to be with a crowd of people 119 I love to do as many sports as possible 115 I look for new experiences every day 112 I was born to shop 130 If I could eat out every night I would 120 I wear clothes that will get me noticed 132 It's important to look fashionable 116 I will buy a product because of the label 119 Computers and technology give me more control 124 over my life Source: Roy Morgan Jan 2008 - Dec 2008

12. Movie-going is year-round entertainment Several new films debut each Friday An average of $22 million is spent advertising each new film release, driving the crowds to the theatres Utilize their millions to promote your brand Associate your company with the attraction of Hollywood Differentiate your brand! Source: Exhibitor Relations

13. Disney State of Oregon General Mills eBay State of Virginia Food & Drug Administration Chicago Crime Commission Nordstrom National Association of Neighborhoods, Washington D.C. Dept. of Justice, Washington D.C. State of Florida Leukemia & Lymphoma Society Fred Astaire Dance Studios City of Los Angeles Liberty University New Balance Janet Sartin Salons NYC Sunshine Group of Donald Trump Properties

14. Why place your media buy through us? We are not limited to certain theatre circuits. We can place your advertising campaign on any screen nationwide. We negotiate the lowest advertising rates because of volume buying. We are trained specialists with experience in marketing & advertising. We make it easy ! We handle all the details. One call. One proposal. Call Vince DURAN at 866-214-9479 www.DuranAds.com Email us for a sample project proposal [email_address]