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CIMA Global Business Challenge 2013_partnership overview
- 1. CIMA GLOBAL BUSINESS CHALLENGE MAXIMISEYOUR EXPOSURETO FUTURE BUSINESS LEADERS
- 2. ABOUT The CIMA Global Business Challenge (GBC) is a unique global business competition designed to discover and nurture future business leaders. Its success has made it one of CIMA’s annual fl agship events. The competition, which is in its fi fth year, is open to all students studying for their fi rst degree. In 2012, 85% of entrants were interested in a career in business management, fi nance or accounting (GBC 2012 survey of entrants). 2012 STATS 0 5 10 15 20 25 2009 2010 2011 2012 2013 13,744 participants from 630 universities across 22 participating countries/regions 70,206 unique visitors to GBC microsites (English and Chinese language) 7,658 Facebook friends 15,504Weibo fans 18,500 votes for GBC video competition AWARDS GBC Team Champions GBC Future Business Leader GBC Video Competition, Judges’ Choice GBC Video Competition, People’s Choice GBC has grown over the last fi ve years from eight participating countries to 25. THE GROWTH OF GBC
- 3. 2013 PARTICIPATING COUNTRIES/REGIONS AFRICA EUROPE MESANA NORTH ASIA SE ASIA AND AUSTRALASIA Ghana Ireland Bangladesh Mainland China Australia South Africa Poland India Hong Kong Indonesia Zambia Russia Middle East Malaysia Zimbabwe UK Nepal Myanmar Pakistan New Zealand Sri Lanka Philippines Singapore Thailand Vietnam
- 4. Report submission Regional final (China, India and Pakistan) Region/National final (all) Global final BENEFITS TOYOUR ORGANISATION Talent acquisition • Engage with future business leaders directly and develop your talent pipeline. • Actively recruit talent alongside top employers such as Barclays, Unilever and Tesco. Increase brand awareness • The extensive global and local advertising campaigns ensure our partners engage and build brand awareness. Corporate social responsibility and diversity • Make a difference by developing finance professionals in your communities. • Take a proactive approach to developing diversity throughout your organisation. THE COMPETITION STRUCTURE The competition is based on a previous Test of Professional Competency in Management Accounting case study (the final exam in the CIMA qualification) which is adapted to suit undergraduate level. All competition material is developed specifically for the GBC. Participants write a business report based on the given scenario. Shortlisted teams then progress to the local final, where they will present their report to a panel of local business leaders.The winning team will represent their country/region at the global final and compete to become global champion.
- 5. THE GLOBAL FINAL The GBC global fi nal is the highlight of the event every year. The global fi nalists get the opportunity to visit the host country, and network with peers and high profi le employers from multinational companies. Singapore had the honour to host the global fi nal in 2009, Malaysia in 2010, China in 2011 and Sri Lanka in 2012. In 2013 the global fi nal will be held in South Africa and judged by a panel of global business leaders. ‘I certainly enjoyed judging the very talented accountant-to-bes.’ Szilard Brenner, Senior Audit Manager, Tesco Southeast Asia and GBC global final judge ‘It was a fabulous event... It reminded me just how much opportunity CIMA gives to so many kids around the world.’ Allison Kirkby FCMA, CGMA, Chief Financial Officer, Shine Group and GBC global final judge Global Business Challenge 2012 winners with CIMA President
- 6. PROMOTING GLOBAL AWARENESS The campaign uses a wide range of communication channels, tailored to suit each country/region participating, and changing as the campaign progresses. Channels include: • Dedicated microsite • Email campaign • Face-to-face • Social media • SMS • Advertising Register for the 2013 CIMA GBC visit www.cimaglobal.com/gbc2013 for more information
- 7. SPONSORSHIP OPPORTUNITIES • Global partners • Regional and country sponsors • Global final sponsors • Future Business Leader award • Media partners • Airline sponsor To discuss sponsorship packages and for further information about the benefits contact: HiltonYoung Global Sales Director – CIMA Media Seven Publishing Group Ltd T.+44 (0)20 7775 5522 M. +44 (0)7919 510 775 E. Hilton.Young@seven.co.uk or gbcenquiries@cimaglobal.com www.cimaglobal.com/gbc www.facebook.com/cimagbc #cimagbc
- 8. Africa Office address: 1st Floor, South West Wing 198 Oxford Road, Illovo 2196 South Africa Postal address: PO Box 745, Northlands 2116 T: +27 (0)11 788 8723 F: +27 (0)11 788 8724 johannesburg@cimaglobal.com Europe 26 Chapter Street London SW1P 4NP United Kingdom T: +44 (0)20 8849 2251 F: +44 (0)20 8849 2250 cima.contact@cimaglobal.com Middle East, South Asia and North Africa 356 Elvitigala Mawatha Colombo 5 Sri Lanka T: +94 (0)11 250 3880 F: +94 (0)11 250 3881 colombo@cimaglobal.com North Asia 1508A, 15th floor, AZIA Center 1233 Lujiazui Ring Road Pudong Shanghai, 200120 China T: +86 (0)21 6160 1558 F: +86 (0)21 6160 1568 infochina@cimaglobal.com South East Asia and Australasia Level 1, Lot 1.05 KPMG Tower, 8 First Avenue Bandar Utama 47800 Petaling Jaya Selangor Darul Ehsa Malaysia T: +60 (0) 3 77 230 230/232 F: +60 (0) 3 77 230 231 kualalumpur@cimaglobal.com CIMA has offices in the following locations: Australia, Bangladesh, Botswana, China, Ghana, Hong Kong SAR, India, Ireland, Malaysia, Nigeria, Pakistan, Poland, Russia, Singapore, South Africa, Sri Lanka, UAE, UK, Zambia, Zimbabwe.