Chumz is proposing a virtual marketplace that allows college students to buy, sell, and rent textbooks directly from each other. This allows students to negotiate prices and control the cost of their textbooks for the first time. Currently, textbook resell and buyback rates are extremely low and fixed by bookstores. The marketplace aims to disrupt this by facilitating more profitable student-to-student transactions and eliminating interference from bookstores. Students can list textbooks at their own prices, while buyers have visibility into current market prices during negotiations. Chumz plans to generate revenue through small commission fees from sellers and a verification fee from buyers.

1. “A virtual textbook marketplace for
students… by students.”
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co

2. Problem
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co

3. Problem
College students are not receiving a profitable
return on their textbooks.
Students go through a non-negotiable system when
they are trading their textbooks.
Textbook Buy-back rates are extremely low at the seller’s expense.
Textbook resale rates are higher at the buyer’s expense
Textbook resale prices are fixed.
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co

4. Solution
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co

5. A virtual marketplace where college students can buy, sell and rent
their textbooks to each other.
BUYER
Negotiate their textbook price.
The buyers and sellers are college students there is no more interference of the bookstores.
Finally Students can control their textbook prices for the first time !
SELLER
Can resell at their own price.
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co Solution

6. Execution
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co

7. Seller uploads book for sale Buyer sees the book Seller & Buyer negotiates and agrees
Buyer Pays Chumz the fee
Chumz receives and verifies
the book
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co Execution
9% commission from the seller
5% verification fee from the buyer

8. Product Demo
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co

9. Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co Product Demo

10. Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co Product Demo

11. Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co Product Demo

12. Market
Opportunity
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co

13. Textbook Buyback Industry
$325M +
Revenue
Chumz – Textbook Buyback Industry
~ 20.8M College
students
Total Addressable Market
35% TAM buys used
textbooks
7.2M+ College
students
Actual Addressable Market
College students spend on
average $500 per semester of
books
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co Market Opportunity

14. Competitors
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co

15. INDIRECT COMPETITORS DIRECT COMPETITORS
Fixed textbook prices
Buy-back rates are < 30% the actual price
Unreliable platform when
books are delivered
Half.com has a 28%
error rate
BRAND LOYALTY AND IDENTITY
Students cannot rent their textbooks to each other.
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co Competitors

16. Competitive Advantages
Students can buy , sell and rent their
textbooks at student needs.
Sellers lists the books at their own price
Students can rent their textbooks to
each other.
Buyers will know the current prices of
the textbooks while negotiating
Partnership with the students
We verify the content of each
transaction.
To prevent students from delivering
empty boxes to each other.
Transaction Integrity Brand Uniqueness
“A clever college kid
that has found a way
around the textbook
system”
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co Competitors

17. Marketing
Strategy
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co

18. Digital Marketing
Search Engine Optimization (SEO)
Specific keywords such as “cheaptextbooks”, “usedtextbooks” etc.
Social Media Marketing
Ads , content update ,videos
Lead Generation
Press Release and writings
Guerilla Marketing
Campus Brand Ambassadors that promote the marketplace on various campuses
Pitch Video contest etc.
Organizing Campus Tours-
Give out merchandize as prizes.
Customer relationship and retention strategy
Incentives and discounts
Chumz merchandizes and gifts
Discounts of certain transactions.
Mailing lists
Student targeted Event hosting and branding
Car washes
Concerts
Member rewards
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co Marketing Strategy

19. Finances
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co

20. Fiscal Year 2016-2017 2017-2018 2018-2019 2019-2020
Revenue($) 375,145.92 15,340,878.00 42,785,568.00 54,044,928.00
Profit(loss)($) -216,351.10 13,562,524.02 37,202,041.86 46,646,075.93
Number of
Users
200000 1,500,000 4,000,000 5,000,000
Key Assumptions
41% of users is the estimated number of
transaction.
The average transaction price is $9.38 .
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co Finances

21. Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co
The Dream Team

22. CEO/Founder
Chukwudum Chukwudebelu
CTO/Co-Founder
Valentine Nwachukwu
Chief Strategic Officer
Kareem Garriga
Jacqueline Doughty
AdministratorLead Software Developer
Camilo Pestana Brian Nwosu
Merchandize/Marketing Director
Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co The Dream Team

23. Chumz LLC, 3001 9th Ave Huntsville AL, 35805 info@chumz.co
Thank You