This document provides guidance for holding a child safety seat check event with a daycare center. Key points include: 1) Partnering with a daycare builds your brand in the community by associating you with a positive cause and allows you to meet families outside your normal market. 2) Target daycares with families of average to above average income located near newer homes to reach your ideal customer base. 3) Carefully plan the logistics of the event including securing certified inspectors, obtaining safety seats, and coordinating with the daycare on publicity and logistics. 4) Work closely with the daycare to promote the event through posters, flyers, and notes to maximize parent participation