What is Research? What are the basic steps in Research? Who are Internal and External Research Consultants? Types of Research with business examples.Advantages and Disadvantages of Internal and External Researchers
What is Research ? | Introduction To Research | Basic & Applied Research | Re...FaHaD .H. NooR
What is Research? | Modern technology has made research an exciting and a relatively smooth process.
Personal computer with any means to an Internet connection places one within easy reach of knowledge of what is happening in the global markets and how the world economy is impacting on business |
This document provides an introduction to research for managers. It defines research as the process of thoroughly studying and analyzing a problem to find solutions. Good managerial decision making involves properly identifying issues, relevant factors, necessary information gathering, drawing appropriate conclusions, and implementing results. The document outlines types of business research including applied research to solve current problems and basic research to generate general knowledge. It discusses advantages and disadvantages of using internal versus external researchers/consultants. Finally, it stresses the importance of ethics in business research for all parties involved.
Topics to be discussed
Definition of Research
Applied and Basic Research
Why Managers Should Know About Research
Managers and the Consultant-Relationship
The Manager- Researcher relationship
Internal Versus External Researchers and Consultants
Knowledge About Research and Managerial Effectiveness
Ethics and Business Research
This document discusses research topics including the definition of research, types of research (applied and basic), and the relationship between managers and researchers. It defines research as a process of studying and analyzing issues to make informed decisions. Applied research aims to solve current problems, while basic research generates general knowledge. Managers benefit from understanding research as it helps identify and solve problems. The document also discusses internal vs. external researchers/consultants and the importance of ethics in research.
This chapter introduces research methods for business and defines business research as a systematic process of investigating problems to find solutions. It distinguishes between applied research, which solves current problems, and basic research, which generates generalizable knowledge. Applied research examples include investigating why iPod sales declined and how companies conduct social media research. Basic research examples involve university studies to improve business practices. The chapter also explains why managers should understand research and how to interact with internal versus external researchers. Internal researchers have better knowledge of the organization but less objectivity, while external researchers offer fresh perspectives but require more time to understand the organization.
This document provides an introduction to research for managers. It defines research as the process of thoroughly studying and analyzing a problem to find solutions. The document discusses the differences between applied research, which solves current problems, and basic research, which generates general knowledge. It explains that knowledge of research helps managers make better decisions by properly identifying issues, gathering relevant information, analyzing it, and implementing solutions. The document also covers internal vs. external researchers, and stresses the importance of ethics in business research.
This document discusses research methods for business. It defines research as the process of finding solutions to problems through study and analysis. Managers are constantly engaged in research activities to make decisions. Good decision making involves correctly identifying problems, relevant factors, necessary information, drawing conclusions, and implementing solutions. Research can be applied to solve current problems or be basic/fundamental to generate general knowledge. Both types follow systematic inquiry. Managers benefit from understanding research to identify issues early and interact effectively with researchers.
This document discusses research methods for business. It defines research as the process of finding solutions to problems through study and analysis. Managers are constantly conducting research to make decisions. Good decision making involves correctly identifying problems and gathering relevant information to draw conclusions. The document outlines the steps in business research and examples of applied and basic research questions. It also discusses the differences between internal and external consultants for research projects and the importance of ethics in business research.
What is Research ? | Introduction To Research | Basic & Applied Research | Re...FaHaD .H. NooR
What is Research? | Modern technology has made research an exciting and a relatively smooth process.
Personal computer with any means to an Internet connection places one within easy reach of knowledge of what is happening in the global markets and how the world economy is impacting on business |
This document provides an introduction to research for managers. It defines research as the process of thoroughly studying and analyzing a problem to find solutions. Good managerial decision making involves properly identifying issues, relevant factors, necessary information gathering, drawing appropriate conclusions, and implementing results. The document outlines types of business research including applied research to solve current problems and basic research to generate general knowledge. It discusses advantages and disadvantages of using internal versus external researchers/consultants. Finally, it stresses the importance of ethics in business research for all parties involved.
Topics to be discussed
Definition of Research
Applied and Basic Research
Why Managers Should Know About Research
Managers and the Consultant-Relationship
The Manager- Researcher relationship
Internal Versus External Researchers and Consultants
Knowledge About Research and Managerial Effectiveness
Ethics and Business Research
This document discusses research topics including the definition of research, types of research (applied and basic), and the relationship between managers and researchers. It defines research as a process of studying and analyzing issues to make informed decisions. Applied research aims to solve current problems, while basic research generates general knowledge. Managers benefit from understanding research as it helps identify and solve problems. The document also discusses internal vs. external researchers/consultants and the importance of ethics in research.
This chapter introduces research methods for business and defines business research as a systematic process of investigating problems to find solutions. It distinguishes between applied research, which solves current problems, and basic research, which generates generalizable knowledge. Applied research examples include investigating why iPod sales declined and how companies conduct social media research. Basic research examples involve university studies to improve business practices. The chapter also explains why managers should understand research and how to interact with internal versus external researchers. Internal researchers have better knowledge of the organization but less objectivity, while external researchers offer fresh perspectives but require more time to understand the organization.
This document provides an introduction to research for managers. It defines research as the process of thoroughly studying and analyzing a problem to find solutions. The document discusses the differences between applied research, which solves current problems, and basic research, which generates general knowledge. It explains that knowledge of research helps managers make better decisions by properly identifying issues, gathering relevant information, analyzing it, and implementing solutions. The document also covers internal vs. external researchers, and stresses the importance of ethics in business research.
This document discusses research methods for business. It defines research as the process of finding solutions to problems through study and analysis. Managers are constantly engaged in research activities to make decisions. Good decision making involves correctly identifying problems, relevant factors, necessary information, drawing conclusions, and implementing solutions. Research can be applied to solve current problems or be basic/fundamental to generate general knowledge. Both types follow systematic inquiry. Managers benefit from understanding research to identify issues early and interact effectively with researchers.
This document discusses research methods for business. It defines research as the process of finding solutions to problems through study and analysis. Managers are constantly conducting research to make decisions. Good decision making involves correctly identifying problems and gathering relevant information to draw conclusions. The document outlines the steps in business research and examples of applied and basic research questions. It also discusses the differences between internal and external consultants for research projects and the importance of ethics in business research.
Research Methods for Business A Skill Building Approach Uma Sekaran and Roger...NabEel80440
Research Methods for
Business
A Skill Building Approach
Uma Sekaran and Roger Boug
TOPICS DISCUSSED
Definition of Research
Applied and Basic Research
Why Managers Should Know About Research
Managers and the Consultant-Relationship
• The Manager- Researcher relationship
• Internal Versus External Researchers
and Consultants
● Knowledge About Research and Managerial
Effectiveness
● Ethics and Business Research
?What is Research
Research is the process of finding
solutions to a problem after a thorough
study and analysis of the situational
factors.
?What is Research
This is the essence of research and to
be successful manager it is important
for you to know how to go about making
the right decisions by being
knowledgeable about the various steps
involved in finding solutions to
problematic issues.
This is what our text book is all about.
Steps of business research:
To know where the problem areas exist in the
organization.
To identify as clearly and specifically as
possible the problems that need to be studied
and resolved.
Gather information, analyze the data, and
determine the factors that are associated
with the problem and solve it by taking the
necessary corrective measures.
Problems in Accounting:
- Budget control systems
- Inventory costing methods
- Depreciation
- Time-series behavior of quarterly
earnings
- Transfer pricing
- Taxation methods16
Research and the Manager
Problems in Finance:
- The operations of financial institutions
- Optimum financial ratios
- Mergers and acquisitions
- Leveraged buyouts
- Intercorporate financing
- Yields on mortgages
- The behavior of the stock exchange1
The document discusses research in business. It defines research as a process of studying and analyzing problems to find solutions. Business research specifically refers to investigating workplace issues in a systematic way. There are two types of business research: applied research aims to solve current problems, while basic or fundamental research generates general knowledge about solving organizational problems. Managers use both types of research to address issues related to employees, operations, marketing, and more. The summary also outlines some key distinctions and considerations regarding internal vs. external research.
1. The document discusses business research and its importance for managers.
2. It defines applied and basic research and provides examples of each.
3. Managers should understand research to identify problems, interact with researchers, and make informed decisions using research findings.
Chapter 1 - Research Methods for Business By Authors Uma Sekaran and Roger Bo...rizrazariz
This document provides an introduction to research methods for business. It defines research as the process of finding solutions to problems through thorough study and analysis. There are two main types of business research: applied research which aims to solve current problems, and basic research which generates generalizable knowledge. Research helps managers make better decisions by systematically identifying issues, gathering relevant information, analyzing data, and developing evidence-based solutions. Both internal researchers and external consultants can assist managers with research, each offering their own advantages and disadvantages to consider.
The document provides an introduction to research methods for business. It discusses what research is, the different types of business research including applied and basic research. It explains the role of managers in research and how knowledge of research can help managers make better decisions. The document also covers internal versus external researchers/consultants and the importance of ethics in business research.
This document provides an introduction to research methods for business. It defines research as the process of finding solutions to problems through thorough study and analysis. There are two main types of business research: applied research which aims to solve current problems, and basic research which generates generalizable knowledge. Research helps managers make better decisions by systematically identifying issues, gathering relevant information, analyzing data, and developing evidence-based solutions. Both internal researchers and external consultants can assist managers with research, each offering their own advantages and disadvantages to consider.
This document provides an introduction to research methods for business. It defines research as the process of finding solutions to problems through thorough study and analysis. There are two main types of business research: applied research which aims to solve current problems, and basic research which generates generalizable knowledge. Research helps managers make better decisions by systematically identifying issues, gathering relevant information, analyzing data, and developing evidence-based solutions. Both internal researchers and external consultants can assist managers with research, each offering their own advantages and disadvantages to consider.
The document provides an introduction to research methods for business. It discusses what research is, the different types of business research including applied and basic research. It explains the role of managers in research and how knowledge of research can help managers make better decisions. The document also covers internal versus external researchers/consultants and the importance of ethics in business research.
chapter_1 introduction to business research methods.pptKFC
This document provides an introduction to research methods for business. It defines research as systematically studying a problem to find a solution. Business research involves identifying problems in the workplace and gathering and analyzing information to resolve the issues. There are two main types of research: applied research which solves current business problems, and basic research which generates generalizable knowledge. Managers benefit from understanding research as it helps them identify problems early, interact with researchers, and make informed decisions.
Research is the systematic process of investigating problems to find solutions. Business research aims to solve issues managers face at work. Applied research addresses current problems, while basic research generates general knowledge. Managers benefit from research to resolve minor and major problems. Internal researchers have advantages like understanding the organization, but may lack objectivity. External consultants offer experience but cost more and take time to understand an organization. Ethics require research sponsors, researchers and participants to act with integrity.
This document discusses research in business organizations. It defines research as a process of finding solutions to problems through study and analysis. Business research aims to investigate and solve specific work-related problems using systematic steps. The document distinguishes between applied research, which solves current issues, and basic research, which generates general knowledge. It provides examples of each type and discusses advantages and disadvantages of using internal or external researchers. Finally, it stresses the importance of ethics in business research.
The document provides an introduction to research methods for business. It defines research as thoroughly studying and analyzing a problem to find solutions. There are two types of research: applied research which solves current business problems, and basic research which generates generalizable knowledge. Research helps managers make better decisions by systematically investigating issues, gathering relevant information, analyzing data, and identifying solutions. Knowledge of research principles allows managers to effectively solve problems and work with internal or external researchers.
This document provides an overview of business research. It defines research as the process of finding solutions to problems through thorough study and analysis. There are two types of research: applied research which aims to solve specific business problems, and basic research which generates generalizable knowledge. Business research involves systematically identifying issues, gathering relevant information, analyzing data, and determining solutions. It is important for managers to understand research as it helps them make well-informed decisions.
This document provides an introduction to research methods. It defines research as a systematic process of investigating problems to find solutions. Business research specifically aims to solve issues in areas like accounting, finance, and management. There are two main types: applied research solves current organizational problems, while basic research generates generalizable knowledge. Managers benefit from understanding research as it helps them identify and address problems effectively. The document also discusses internal vs. external researchers and the importance of ethics in business research.
This document provides an introduction to research. It defines research as the process of finding solutions to problems through thorough study and analysis. Research can be applied to topics such as employee behaviors, organizational outcomes, accounting practices, and new technologies. Research is used to help managers make informed decisions by generating knowledge through basic research or solving current problems through applied research. The document also discusses the relationship between managers and researchers, emphasizing the importance of clear roles and ethical conduct.
This document provides an overview of research methods for business. It defines research as the process of finding solutions to problems through thorough study and analysis. There are two main types of research: applied research which aims to solve current business problems, and basic research which generates generalizable knowledge about business issues. The document discusses why knowledge of research methods is important for managers to effectively solve problems, interact with researchers, and make informed decisions.
Business research can involve both applied research aimed at solving specific problems, as well as basic research to generate general knowledge. Applied research directly investigates issues facing managers in areas like accounting, finance, management and marketing. Basic research conducted by academics explores broader topics to understand business phenomena. Both applied and basic research follow a systematic process of inquiry and data collection to increase knowledge and resolve problems. Ethics must also be considered to ensure research is conducted responsibly.
Chinese culture is one of the oldest and most complex cultures, covering a large geographical region in eastern Asia. Important components of Chinese culture include literature, music, dance, and cuisine. Traditional Chinese food varies regionally but complies with the yin and yang principle of balance. Some key yin foods include tofu and watercress while yang foods include beef and mushrooms. Chinese culture also attributes significance to certain numbers based on their pronunciation in Chinese language. The number three is considered lucky while four is seen as unlucky due to its association with death.
Derivatives are financial contracts whose value is based on an underlying asset or condition. The two main types are futures and options. Futures obligate the buyer and seller to exchange a standardized asset at a predetermined price and date. Options provide the right, but not obligation, to buy or sell the underlying asset at a strike price by expiration. Derivatives are used for speculation and hedging risk. Major derivatives exchanges include the Chicago Board of Trade and Chicago Board Options Exchange. The Commodity Futures Trading Commission regulates futures and some options while the Securities and Exchange Commission regulates stock options.
Research Methods for Business A Skill Building Approach Uma Sekaran and Roger...NabEel80440
Research Methods for
Business
A Skill Building Approach
Uma Sekaran and Roger Boug
TOPICS DISCUSSED
Definition of Research
Applied and Basic Research
Why Managers Should Know About Research
Managers and the Consultant-Relationship
• The Manager- Researcher relationship
• Internal Versus External Researchers
and Consultants
● Knowledge About Research and Managerial
Effectiveness
● Ethics and Business Research
?What is Research
Research is the process of finding
solutions to a problem after a thorough
study and analysis of the situational
factors.
?What is Research
This is the essence of research and to
be successful manager it is important
for you to know how to go about making
the right decisions by being
knowledgeable about the various steps
involved in finding solutions to
problematic issues.
This is what our text book is all about.
Steps of business research:
To know where the problem areas exist in the
organization.
To identify as clearly and specifically as
possible the problems that need to be studied
and resolved.
Gather information, analyze the data, and
determine the factors that are associated
with the problem and solve it by taking the
necessary corrective measures.
Problems in Accounting:
- Budget control systems
- Inventory costing methods
- Depreciation
- Time-series behavior of quarterly
earnings
- Transfer pricing
- Taxation methods16
Research and the Manager
Problems in Finance:
- The operations of financial institutions
- Optimum financial ratios
- Mergers and acquisitions
- Leveraged buyouts
- Intercorporate financing
- Yields on mortgages
- The behavior of the stock exchange1
The document discusses research in business. It defines research as a process of studying and analyzing problems to find solutions. Business research specifically refers to investigating workplace issues in a systematic way. There are two types of business research: applied research aims to solve current problems, while basic or fundamental research generates general knowledge about solving organizational problems. Managers use both types of research to address issues related to employees, operations, marketing, and more. The summary also outlines some key distinctions and considerations regarding internal vs. external research.
1. The document discusses business research and its importance for managers.
2. It defines applied and basic research and provides examples of each.
3. Managers should understand research to identify problems, interact with researchers, and make informed decisions using research findings.
Chapter 1 - Research Methods for Business By Authors Uma Sekaran and Roger Bo...rizrazariz
This document provides an introduction to research methods for business. It defines research as the process of finding solutions to problems through thorough study and analysis. There are two main types of business research: applied research which aims to solve current problems, and basic research which generates generalizable knowledge. Research helps managers make better decisions by systematically identifying issues, gathering relevant information, analyzing data, and developing evidence-based solutions. Both internal researchers and external consultants can assist managers with research, each offering their own advantages and disadvantages to consider.
The document provides an introduction to research methods for business. It discusses what research is, the different types of business research including applied and basic research. It explains the role of managers in research and how knowledge of research can help managers make better decisions. The document also covers internal versus external researchers/consultants and the importance of ethics in business research.
This document provides an introduction to research methods for business. It defines research as the process of finding solutions to problems through thorough study and analysis. There are two main types of business research: applied research which aims to solve current problems, and basic research which generates generalizable knowledge. Research helps managers make better decisions by systematically identifying issues, gathering relevant information, analyzing data, and developing evidence-based solutions. Both internal researchers and external consultants can assist managers with research, each offering their own advantages and disadvantages to consider.
This document provides an introduction to research methods for business. It defines research as the process of finding solutions to problems through thorough study and analysis. There are two main types of business research: applied research which aims to solve current problems, and basic research which generates generalizable knowledge. Research helps managers make better decisions by systematically identifying issues, gathering relevant information, analyzing data, and developing evidence-based solutions. Both internal researchers and external consultants can assist managers with research, each offering their own advantages and disadvantages to consider.
The document provides an introduction to research methods for business. It discusses what research is, the different types of business research including applied and basic research. It explains the role of managers in research and how knowledge of research can help managers make better decisions. The document also covers internal versus external researchers/consultants and the importance of ethics in business research.
chapter_1 introduction to business research methods.pptKFC
This document provides an introduction to research methods for business. It defines research as systematically studying a problem to find a solution. Business research involves identifying problems in the workplace and gathering and analyzing information to resolve the issues. There are two main types of research: applied research which solves current business problems, and basic research which generates generalizable knowledge. Managers benefit from understanding research as it helps them identify problems early, interact with researchers, and make informed decisions.
Research is the systematic process of investigating problems to find solutions. Business research aims to solve issues managers face at work. Applied research addresses current problems, while basic research generates general knowledge. Managers benefit from research to resolve minor and major problems. Internal researchers have advantages like understanding the organization, but may lack objectivity. External consultants offer experience but cost more and take time to understand an organization. Ethics require research sponsors, researchers and participants to act with integrity.
This document discusses research in business organizations. It defines research as a process of finding solutions to problems through study and analysis. Business research aims to investigate and solve specific work-related problems using systematic steps. The document distinguishes between applied research, which solves current issues, and basic research, which generates general knowledge. It provides examples of each type and discusses advantages and disadvantages of using internal or external researchers. Finally, it stresses the importance of ethics in business research.
The document provides an introduction to research methods for business. It defines research as thoroughly studying and analyzing a problem to find solutions. There are two types of research: applied research which solves current business problems, and basic research which generates generalizable knowledge. Research helps managers make better decisions by systematically investigating issues, gathering relevant information, analyzing data, and identifying solutions. Knowledge of research principles allows managers to effectively solve problems and work with internal or external researchers.
This document provides an overview of business research. It defines research as the process of finding solutions to problems through thorough study and analysis. There are two types of research: applied research which aims to solve specific business problems, and basic research which generates generalizable knowledge. Business research involves systematically identifying issues, gathering relevant information, analyzing data, and determining solutions. It is important for managers to understand research as it helps them make well-informed decisions.
This document provides an introduction to research methods. It defines research as a systematic process of investigating problems to find solutions. Business research specifically aims to solve issues in areas like accounting, finance, and management. There are two main types: applied research solves current organizational problems, while basic research generates generalizable knowledge. Managers benefit from understanding research as it helps them identify and address problems effectively. The document also discusses internal vs. external researchers and the importance of ethics in business research.
This document provides an introduction to research. It defines research as the process of finding solutions to problems through thorough study and analysis. Research can be applied to topics such as employee behaviors, organizational outcomes, accounting practices, and new technologies. Research is used to help managers make informed decisions by generating knowledge through basic research or solving current problems through applied research. The document also discusses the relationship between managers and researchers, emphasizing the importance of clear roles and ethical conduct.
This document provides an overview of research methods for business. It defines research as the process of finding solutions to problems through thorough study and analysis. There are two main types of research: applied research which aims to solve current business problems, and basic research which generates generalizable knowledge about business issues. The document discusses why knowledge of research methods is important for managers to effectively solve problems, interact with researchers, and make informed decisions.
Business research can involve both applied research aimed at solving specific problems, as well as basic research to generate general knowledge. Applied research directly investigates issues facing managers in areas like accounting, finance, management and marketing. Basic research conducted by academics explores broader topics to understand business phenomena. Both applied and basic research follow a systematic process of inquiry and data collection to increase knowledge and resolve problems. Ethics must also be considered to ensure research is conducted responsibly.
Chinese culture is one of the oldest and most complex cultures, covering a large geographical region in eastern Asia. Important components of Chinese culture include literature, music, dance, and cuisine. Traditional Chinese food varies regionally but complies with the yin and yang principle of balance. Some key yin foods include tofu and watercress while yang foods include beef and mushrooms. Chinese culture also attributes significance to certain numbers based on their pronunciation in Chinese language. The number three is considered lucky while four is seen as unlucky due to its association with death.
Derivatives are financial contracts whose value is based on an underlying asset or condition. The two main types are futures and options. Futures obligate the buyer and seller to exchange a standardized asset at a predetermined price and date. Options provide the right, but not obligation, to buy or sell the underlying asset at a strike price by expiration. Derivatives are used for speculation and hedging risk. Major derivatives exchanges include the Chicago Board of Trade and Chicago Board Options Exchange. The Commodity Futures Trading Commission regulates futures and some options while the Securities and Exchange Commission regulates stock options.
Lecture 1 Introduction to Behavioral Finance [Autosaved].pptxMubashirAli440246
The document discusses the key assumptions and models of traditional finance, and the emergence of behavioral finance as an alternative approach. Specifically, it notes that traditional finance is based on the assumptions that investors are rational and markets are efficient. However, behavioral finance challenges this by incorporating insights from psychology about how cognitive biases and emotions can influence actual investor behavior and decision-making in irrational ways. As a result, behavioral finance questions some of the predictions of models like the efficient market hypothesis.
The document discusses fundamental analysis, which examines financial and non-financial factors to determine a security's intrinsic value. It covers quantitative factors like financial metrics and qualitative factors like management quality. Analysts use public data on the economy, industry, and company to estimate a stock's fair value and identify undervalued or overvalued stocks. Key financial statements like the balance sheet, income statement, and statement of cash flows provide quantitative data for fundamental analysis.
The document discusses several behavioral biases that can affect investors:
- The bird-in-hand fallacy refers to investors preferring dividends over potential capital gains due to the uncertainty of gains.
- The gambler's fallacy occurs when people believe past random events influence future probabilities, when in fact each event is independent.
- Self-attribution bias leads people to take credit for successes but blame failures on external factors.
- The illusion of control causes investors to feel they have more influence over outcomes than they actually do due to chance.
- Conservatism bias emphasizes existing information over new data, making decision-makers slow to react to critical new information.
The document discusses a thesis proposal that aims to examine the value relevance of financial information and environmental disclosure for non-financial sector companies in Pakistan. The study will use a sample of 255 companies over 10 years, applying a panel data approach and regression analysis. The study expects to find that both financial information like earnings per share and book value per share, as well as non-financial environmental disclosure information, are value relevant for valuing companies in the non-financial sector of Pakistan.
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
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How to Manage Your Lost Opportunities in Odoo 17 CRMCeline George
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
Physiology and chemistry of skin and pigmentation, hairs, scalp, lips and nail, Cleansing cream, Lotions, Face powders, Face packs, Lipsticks, Bath products, soaps and baby product,
Preparation and standardization of the following : Tonic, Bleaches, Dentifrices and Mouth washes & Tooth Pastes, Cosmetics for Nails.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
1. Dr. Mubashir Ali Khan
Senior Assistant Professor
Department of Business Studies
PhD Finance
(Capital University of Economics and Business)
Beijing China-2015
MS-Finance IBA-Sukkur 2012
OFFICE HOURS : 2:30-4:30 MONDAY TO FRIDAY
CUBICLE : FACULTY 5 FIRST FLOOR QUID BLOCK
EMAIL : MAKHAN.BUKC@BAHRIA.EDU.PK
EXTENSION : 227
4. TOPICSDISCUSSED
4
Definition of Research
Applied and Basic Research
Why Managers Should Know About Research
Managers and the Consultant-Relationship
•
•
The Manager- Researcher relationship
Internal Versus External Researchers
and Consultants
●
●
Knowledge About Research and Managerial
Effectiveness
Ethics and Business Research
5. WhatisResearch?
5
• Research is the process of finding solutions to a
problem after a thorough study and analysis of the
situational factors.
• Managers in organizations constantly engage
themselves in studying and analyzing issues and hence
are involved in some form of research activity as they
make decisions at the workplace.
• Sometimes managers make good decisions and the
problem gets solved.
• Sometimes managers make poor decisions and the
problem persists.
6. 7
WhatisResearch?
• The difference between making good decisions and
poor decisions, lies in how managers go about the
decision- making process.
• Good decision making fetches a “yes” answer to the
following questions:
1. Do managers identify where exactly the problem lies?
2. Do they correctly recognize the relevant factors in the
situation needing investigation?
3. Do they know what types of information are to be gathered and
how?
4. Do they know how to make use of the information so collected
and draw appropriate conclusions to make the right decisions?
5. Do they know how to implement the results of this process to
solve the problem?
7. WhatisResearch?
7
This is the essence of research and to be successful
manager it is important for you to know how to go about
making the right decisions by being knowledgeable
about the various steps involved in finding solutions to
problematic issues.
This is what our text book is all about.
8. BusinessResearch
8
• Business research can be described as a systematic and
organized effort to investigate a specific problem
encountered in the work setting, that needs a solution.
• Business research comprises a series of steps designed
and executed, with the goal of finding answers to the
issues that are of concern to the manager in the work
environment.
9. BusinessResearch
9
• Steps of business research:
• To know where the problem areas exist in the
organization.
• To identify as clearly and specifically as possible the
problems that need to be studied and resolved.
• Gather information, analyze the data, and
determine the factors that are associated with the
problem and solve it by taking the necessary
corrective measures.
10. Researchandthe Manager
10
• The managers encounter big and small problems on a
daily basis, which they have to solve by making the right
decisions.
• In business, research is usually conducted to resolve
problematic issues in the areas of accounting, finance,
management, and marketing.
11. Researchandthe Manager
11
Problems in Accounting:
• Budget control systems
• Inventory costing methods
• Depreciation
• Time-series behavior of quarterly earnings
• Transfer pricing
• Taxation methods
12. Researchandthe Manager
• The operations of financial institutions
• Optimum financial ratios
• Mergers and acquisitions
• Leveraged buyouts
• Interoperate financing Yields on
mortgages
• The behavior of the stock exchange
12
Problems in Finance:
13. Researchandthe Manager
• Employee attitudes and behaviors Human resources
management
• The impact of changing demographics on management
practices
• Production operations management Strategy
formulation
• Information systems
13
Problems in Management:
14. Researchandthe Manager
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Problems in Marketing:
• Product image
• Advertising
• Sales promotion
• Product distribution
• Product packaging
• Product pricing
• After-sales service
• Consumer preferences
• New product development
15. TypesofBusiness Research
• Research can be undertaken for two different
purposes:
• To solve a current problem faced by the manager in the
work setting. Such research is called applied research.
• To generate a body of knowledge about how to solve
problems that could be occurred in organizations. This
is called basic research or fundamental research. It is
also known as pure research .
15
16. ExamplesofApplied Research
• Apple’s iPod sales increased by 200% from 2001 to
2008 but the sales decreased by 6% in 2009. What is
the reason for this decrease?
• The question is: what will apple do about this problem?
16
17. ExamplesofAppliedResearch
17
• Xerox is insular and isn’t ready for the increasingly
competitive, high-tech world. Xerox still relies on old-
fashioned and slow-selling analog copiers for more than
half its revenue and despite its double-digit growth in
digital products and services, its sales rose just 4%.
• In the Xerox situation, it needs to look into the efficacy of
the analog technology used in copiers and examine what
should be done to increase efficiency and promote its
sales.
19. ExamplesofBasic Research
19
• University professors engage in basic research in an effort
to understand and generate more knowledge about various
aspects of businesses, such as:
• How to improve the effectiveness of information systems.
• How to integrate technology into the overall strategic
objectives of an organization.
• How to increase the productivity of the employees.
• How to increase the effectiveness of small businesses.
• These findings later become useful for application in
business situations.
20. • Distinction Between Applied and Basic Research
20
• The main distinction between applied and basic business
research is:
• Applied research is specifically aimed at solving a
currently experienced problem.
• Basic research has a broader objective of generating
knowledge and understanding of phenomena and
problems that occur in various organizational settings.
• Bothtypes of research follow the same steps of
systematic inquiry to arrive at solutions to problems.
21. ManagersandResearch
• Managers with knowledge of research have an advantage
over those without.
• With the ever-increasing complexity of modern
organizations, and the uncertainty of the environment
they face, the management of organizational systems
has become one of constant trouble shooting in the work
place.
21
22. ManagersandResearch
22
• Knowledge of research and problem- solving process
helps managers to identify problem situations before
they get out of control.
• Minor problems can be solved by the manager, major
problems would warrant the hiring of outside
researchers or consultants.
23. ManagersandResearch
23
• The manager who is knowledgeable about research
can interact effectively with the researchers.
• Knowledge about research process also helps
managers to become discriminating recipients of the
research findings presented, and to determine
whether or not the recommended solutions are
appropriate for implementation.
24. ManagersandResearch
24
• When managers understand the research reports
about their organizations handed to them by
professionals, they will be equipped to take intelligent,
educated, calculated risks with known probabilities
attached to the success or failure of their decisions.
• Research then becomes a useful decision-making tool.
25. Internal Versus External
Consultants/Researchers
25
Internal Consultants or Researchers:
Some organizations have their own research department,
which might be called:
The management services department
The organization and methods department
R & D (research and development
department)
Such a department within the organization serves as the
internal consultant if it face certain problems and seek help.
This unit would be useful in several ways
26. Advantages of Internal Researchers
26
• The internal researchers have better chance of being
readily accepted by the employees.
• The team would require much less time to understand
the structure, the philosophy and climate and work
system of the organization.
• They would be available for implementing their
recommendations after the research findings are
accepted.
• The internal team might cost considerable less than
the external team.
27. Disadvantages of Internal Researchers
27
• They might have less fresh ideas and perspectives
that might be needed to correct the problems.
• There is scope for certain powerful groups in the
organization to influence or misrepresent certain facts.
• There is a possibility that the internal researchers are
not perceived as “experts” by the management,
and hence their recommendations do not get
the consideration and attention they deserve.
• Certain organizational biases of the internal research
team might make the findings less objective and less
scientific.
28. Advantages of External Consultants
28
• They have a wealth of experience from having worked
with different types of organizations that have had the
same or similar types of problems.
• They might have more knowledge of current
sophisticated problem-solving models through their
periodic training programs.
29. Disadvantages of External Consultants
29
• The cost of hiring an external research team is
usually high.
• They need a considerable time to understand the
organization to be researched.
• They seldom get a warm welcome, nor are
accepted by employees.
• They charge additional fees for their
assistance in the implementation and
evaluation phases.
30. Ethics and Business Research
30
• Ethics in business research refers to a code of conduct of behavior
while conducting research.
• Ethical conduct applies to the organization and the members that
sponsor the research, the researchers who undertake the research,
and the respondents who provide them with the necessary data.
• The members that sponsor the research should do it in good faith,
pay attention to what the results indicate, and pursue organizational
rather than self-interest.
• Ethical conduct should also be reflected in the behavior of the
researchers who conduct the investigation, the participants who
provide the data, the analysts who provide the results, and the entire
research team that presents the interpretation of the results and
suggests alternative solutions.
31. INTERNETEXERCISES
31
• Assignment No. 1
• Use the Web search engines Scholar.Google.com
• 1.And search a unique topic of research which is not
carried out yet in Pakistani context.
• 2. Also Search related articles to that topic and list their
names and Journal details.
• 3. Save it in a word document and submit it to LMS