This document discusses the evolution of television technology from the 1950s to present day. It describes how cable TV expanded channel offerings and allowed subscribers to choose programs. Satellite technology then launched in the 1980s, transmitting signals worldwide via individual dishes. Internet technology further changed television by allowing online streaming, viewer feedback, and non-traditional viewing via computers and mobile devices instead of traditional TV sets. New technologies now deliver programs through various means and create more interactive experiences between audiences and producers.
Cognitive Radio: A Broadcaster’s Perspective (RTE) [Johnny Evans]Keith
Johnny Evans, Head of Frequency Planning in RTÉ Transmission Network Limited presents a brief overview of what cognitive radio means to a national broadcaster as a 'new neighbour' in the UHF bands
A new approach to evaluating the dominance of TV is to treat it as a language for better emotional and social engagement. The IPTV landscape can be improved by accepting that the media of TV is a winning format with tens of years of knowledge in seducing audiences. Live or on demand content can both learn to speak TV Language to better engage and sustain viewership.
Cognitive Radio: A Broadcaster’s Perspective (RTE) [Johnny Evans]Keith
Johnny Evans, Head of Frequency Planning in RTÉ Transmission Network Limited presents a brief overview of what cognitive radio means to a national broadcaster as a 'new neighbour' in the UHF bands
A new approach to evaluating the dominance of TV is to treat it as a language for better emotional and social engagement. The IPTV landscape can be improved by accepting that the media of TV is a winning format with tens of years of knowledge in seducing audiences. Live or on demand content can both learn to speak TV Language to better engage and sustain viewership.
Within wireless carriers’ large technology environments, there are three conceptual layers that all have their own place in the network: Moving from the end-user to the network core, the radio/access network provides connectivity from the handset (mobile/cell phone) to the network via the air interface.
Then follows a core network plus service enabling layer that deals with things like coding techniques, transport and control for services, and security and quality of service techniques.
On top of that we operate the actual services visible to the end-user which we cover in this course: mobile Internet access, text messaging, picture and video messaging, mobile instant messaging, video and TV streaming services.
Super Wi-Fi TV White SPace and Wireless Broadband InclusionAnn Treacy
Michael Calabrese from the Open Technology Institute talks about broadband white space for the Blandin Foundation on webinar on Expanding Wi-Fi Access to Your Community
Within wireless carriers’ large technology environments, there are three conceptual layers that all have their own place in the network: Moving from the end-user to the network core, the radio/access network provides connectivity from the handset (mobile/cell phone) to the network via the air interface.
Then follows a core network plus service enabling layer that deals with things like coding techniques, transport and control for services, and security and quality of service techniques.
On top of that we operate the actual services visible to the end-user which we cover in this course: mobile Internet access, text messaging, picture and video messaging, mobile instant messaging, video and TV streaming services.
Super Wi-Fi TV White SPace and Wireless Broadband InclusionAnn Treacy
Michael Calabrese from the Open Technology Institute talks about broadband white space for the Blandin Foundation on webinar on Expanding Wi-Fi Access to Your Community
The way we consume news and entertainment has changed significantly over time as a result of the constantly changing media landscape. The transition of broadcast media from traditional to digital platforms has been one of the biggest changes. The way material is created, shared, and consumed has undergone a radical change as a result of this transformation, which has caused a paradigm shift in the media business. This blog will examine the development of broadcast media, from conventional broadcasting techniques to the digital era.
What is Traditional Broadcast Media
Earlier techniques for delivering news and entertainment to a large audience are referred to as traditional broadcast media. It covered media like radio and television and was predominantly analogue in nature. These platforms completely altered how people obtained news, maintained their level of knowledge, and consumed entertainment. For instance, radio transmission made it possible for individuals to tune in to numerous shows and hear live music, news, and shows. In a similar vein, television allowed viewers to watch news, sports, and their favourite shows while also bringing visual storytelling into the home.
Difference Between Traditional Vs Digital Broadcasting
The two ways of distributing content to an audience are traditional broadcasting and digital broadcasting. With traditional broadcasting, content is distributed simultaneously to a large audience via a one-to-many strategy. The many-to-many paradigm is used in digital broadcasting, where the content can be distributed to both individual users and groups of people.
1.Delivery strategy:
Content is simultaneously sent to a big audience through traditional broadcasting.
With digital broadcasting, information is distributed to specific consumers or groups of people.
2.Media:
Radio, television, and print are examples of traditional broadcasting’s non-internet-connected media.
Internet-connected media, such as the internet, mobile devices, and social media, are used in digital broadcasting.
3.Audience size:
A huge audience can be reached through traditional broadcasting
A more focused, smaller audience can be reached by digital broadcasting.
4.Content:
Content for traditional broadcasting is usually pre-recorded or live.
Content for digital broadcasting might be interactive, live, or pre-recorded.
5.Measurement:
Nielsen ratings are used to measure conventional broadcasting.
Analytics are used to measure digital broadcasting.
6.Cost:
Digital broadcasting generally costs less money than traditional broadcasting.
The Rise of Digital Broadcasting
The broadcast medium saw a significant change as a result of the digital revolution. The development of digital broadcasting platforms was a result of the fusion of technology and media. The switch from analogue to digital transmissions was one of the first innovations. Digital broadcasting provides better audio and visual quality as well as other features including interactive
CHANGING TECHINOLOGY New microsoft office power point presentation
1. CHANGING TECHNOLOGY
• Technology has provided exciting new opportunities
for television producers in many different genres, from
arts programmes to science and community based
programmes.
• The change of television technology in term of
transmitting the signal started in 1950s to relay the
television signal to some subscribers. This helped the
cable company to have effective interactive system
which involve running multiple channel in parallel
direct to subscribers. This helped subscriber to choose
the television to watch because by selecting one
among the channels which run the show in a box.
2. • This technology is worked by subscribers to
pay for the channel they want to receive so
that they can have wide choice according to
the program they are interested to watch.
Signals of different television are transmitted
in wire which is rayed down from the cable
company to the subscriber’s home.
4. SATELITE TECHNOLOGY
• In 1980’s the technology of transmitting the
signal started to change where by DBS (Direct
Broadcasting by Satellite) launched a satellite
which was used to transmit the signal from the
television transmitter and distribute that signal to
different area in the world and that signal to be
picked by individual dishes and up to the decoder
which help to decode the signal and translate
that signal to the way that audience can see and
hear what is broadcasted.
6. INTERNET TECHNOLOGY
• The big changes of television broadcast
technology occurred after the innovation of
world wide website which. Wyver says that weak
by weak website carried transcript of the
program and additional material. this technology
helped the production of programs where by was
used to put transcript of full interview so sat
those people who were interested following up
the program to comment about what they see
and the media replayed at that moment.
7. • Wyver continue by saying that through Internet they
developed a mechanism of feedback to the media
where by encouraged people to send email and media
can engage in an email dialogue with the audiences.
That means they gat very detailed of what at least part
of the audience thought about the show on television
and they used that comment to improve production of
TV program according to audience needs.
• Also internet helped those program producers to know
some numbers of audiences who are following up the
program.
8. • Through internet it changed also the form of
transmitting the signal and receiving the signal
where by now internet used to transmit the
broadcasted program live or recorded, and
those with access to internet the can watch
the program through computer or any device
which allows internet and online video player.
9.
10.
11. • Wyver said that this technology is the form
which combine elements of broadcasting and
Web publishing and this is like MUDs and
MOOs.
• So now people they don’t need to own a TV
set so that they can watch program what they
need is to have access to the internet and
they can get what they want on TV.
12. TYPES OF NEW TECHNOLOGY
• New media technologies are intervening at all
levels, they fall into several categories such as
the following.
• Those that provide new way of delivering
programms into the home, this are those uses
cable and satellite dish but also through digital
adaptation of the familiar telephone lines
known as an Integrated services Digital
Network Line (ISDN).
13.
14.
15. TYPES
• Those used to enhance existing television
programs. This includes graphics and editing
techniques, the use of computer technology to
transform the images and the creation of visual
space for the actors and presenters. Eg Adobe
premiere pro.
• Those used for providing new types of source
material. Smaller electronic cameras are used for
news gathering, satellite telephones and
transmitters make news and other forms of
information available from all part of the world.
17. • New formats which we recognize as similar to
a television programs, including CD-ROM and
the internet. The convergence between
computer and television leading to multi
skilling and multimedia production. This
created more interactive relationship with
audience by convergence of computer and
television technology and by utilizing internet.
18.
19. • Technology helped the development of
television broadcasting and also in other side
audience they are enjoying much because
technology simplified on how to watch the
program and when to watch. Example you can
watch Television program anywhere at any
time through recording the program or by
having internet access.
20. REFERENCE
• Patricia Holland (1997) the television
handbook, Routledge, London and New York
• http://www.nyu.edu/classes/stephens/History
%20of%20Television%20page.htm