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Changing media scene – New &
Social Media
Rural Media Workshop - PIB Chennai
Medium
Change
Difference (Ref)
Then and Now
Old and New
What has changed
• Journalist
• Process
• Tools
• Output
• Consumer
• …
The Es
• Expectations
• Engagement
• Enablers
• Economics
• Ethics
Constants
• Quest for truth
• Appetite for stories
• Taste for style
• Staying relevant
• Value of follow-up
• Duty of due diligence
• Enduring importance of ethics, respect
Disruptors
• Disintermediation
• G2P, P2G
• Virtual media room
• Media services
Flute
Needed
• Spot the gaps
• Ask questions
• Report facts
• Read more
• Use analytics
• Add infographics
• Have conversations
Conversations
Towards transparency
To Do
• Work on your body of work
• Create and maintain your digital identity
• Showcase your stories
• Connect with your constituency
• Put your shoulder to change for the better
Thanks
Link
Bye

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Changing media scene – New & Social Media