The document discusses several challenges in information security theory including key establishment protocols, contract signing protocols, and electronic voting protocols. It analyzes attacks on different key establishment protocols and proposes modifications to address the attacks. It notes that optimistic contract signing protocols always give one dishonest party an advantage and that a trusted third party is needed for fairness. Requirements for electronic voting protocols like secrecy, verifiability, and receipt-freeness are discussed along with proposed structures using homomorphic encryption.
25 Quotes That Will Make You a Better Freelancercontently
We talk to a lot of smart people here at The Freelancer. Over the years, we've interviewed Pulitzer Prize winners, entrepreneurs, and even famous journalists like Glenn Greenwald.
So we decided to gather the 25 best quotes we could find—on topics ranging from writing, negotiation, and managing clients—and put them on a SlideShare for easy browsing. The hope is that freelancers of all levels will find the advice invaluable.
Information Security Governance: Concepts, Security Management & MetricsMarius FAILLOT DEVARRE
The goal of information security governance is to establish and maintain a framework to provide assurance that information security strategies are aligned with the business objectives and consistent with applicable laws and regulations.
Security is now important to all of us, not just people who work at Facebook. Most developers think about security in terms of security technologies that they want to apply to their systems, and then ask how secure the system is. From a secure systems perspective, this is the wrong way around. To build a secure system, you need to start from the things that need to be protected and the threats to those resources.
In this session, Eoin dives into the fundamentals of system security to introduce the topics we need to understand in order to decide how to secure our systems.
The document discusses the key participants and their responsibilities in developing an effective information security strategy. The three main participants are:
1. The board of directors/senior management who identify critical information assets and ensure strategy alignment with business objectives. Their responsibilities include approving policies and monitoring strategy implementation.
2. The executive management/steering committee who lead strategy implementation, ensure resource availability, and provide communication across stakeholders.
3. The chief information security officer/information security manager who develops security action plans, policies, and standards. They implement security programs and perform monitoring and reporting.
The information security strategy aims to securely protect information assets by aligning with business goals and moving security from its current to desired state through policies
Information Security - Back to Basics - Own Your VulnerabilitiesJack Nichelson
When a security program isn't as good as it should be it can be tempting to conclude that it needs more resources and solutions. Jack Nichelson decided to take a different approach: simplification. By focusing on fewer problems with bigger returns, he was able to reduce malware by 60 percent and improve the results of his annual pen report. He’ll share a back-to-the-basics case study for removing complexity and running a simple, effective, start-up worthy security program.
This Talk is for - Security Managers looking to better focus on the real vulnerabilities and more effectively communicate your progress
The Goals of this talk – Find the real problems, create a formal plan, build support for the plan, and report the progress
This slide provide various details regarding Information security. The Database its Advantage, Regarding DBMS, RDBMS, IS Design conderations. Various Cyber crime Techniques. Element of Information i.e Integrity, Availability , Classification of Threats. Information Security Risk Assessment. Four Stages of Risk Management. NIST Definition. Risk Assessment Methodologies. Security Risk Assessment Approach. Risk Mitigation Options. Categories of controls. Technical Controls etc.
This document provides an overview of information security. It defines information and discusses its lifecycle and types. It then defines information security and its key components - people, processes, and technology. It discusses threats to information security and introduces ISO 27001, the international standard for information security management. The document outlines ISO 27001's history, features, PDCA process, domains, and some key control clauses around information security policy, organization of information security, asset management, and human resources security.
Infrastructure as code: running microservices on AWS using Docker, Terraform,...Yevgeniy Brikman
This is a talk about managing your software and infrastructure-as-code that walks through a real-world example of deploying microservices on AWS using Docker, Terraform, and ECS.
25 Quotes That Will Make You a Better Freelancercontently
We talk to a lot of smart people here at The Freelancer. Over the years, we've interviewed Pulitzer Prize winners, entrepreneurs, and even famous journalists like Glenn Greenwald.
So we decided to gather the 25 best quotes we could find—on topics ranging from writing, negotiation, and managing clients—and put them on a SlideShare for easy browsing. The hope is that freelancers of all levels will find the advice invaluable.
Information Security Governance: Concepts, Security Management & MetricsMarius FAILLOT DEVARRE
The goal of information security governance is to establish and maintain a framework to provide assurance that information security strategies are aligned with the business objectives and consistent with applicable laws and regulations.
Security is now important to all of us, not just people who work at Facebook. Most developers think about security in terms of security technologies that they want to apply to their systems, and then ask how secure the system is. From a secure systems perspective, this is the wrong way around. To build a secure system, you need to start from the things that need to be protected and the threats to those resources.
In this session, Eoin dives into the fundamentals of system security to introduce the topics we need to understand in order to decide how to secure our systems.
The document discusses the key participants and their responsibilities in developing an effective information security strategy. The three main participants are:
1. The board of directors/senior management who identify critical information assets and ensure strategy alignment with business objectives. Their responsibilities include approving policies and monitoring strategy implementation.
2. The executive management/steering committee who lead strategy implementation, ensure resource availability, and provide communication across stakeholders.
3. The chief information security officer/information security manager who develops security action plans, policies, and standards. They implement security programs and perform monitoring and reporting.
The information security strategy aims to securely protect information assets by aligning with business goals and moving security from its current to desired state through policies
Information Security - Back to Basics - Own Your VulnerabilitiesJack Nichelson
When a security program isn't as good as it should be it can be tempting to conclude that it needs more resources and solutions. Jack Nichelson decided to take a different approach: simplification. By focusing on fewer problems with bigger returns, he was able to reduce malware by 60 percent and improve the results of his annual pen report. He’ll share a back-to-the-basics case study for removing complexity and running a simple, effective, start-up worthy security program.
This Talk is for - Security Managers looking to better focus on the real vulnerabilities and more effectively communicate your progress
The Goals of this talk – Find the real problems, create a formal plan, build support for the plan, and report the progress
This slide provide various details regarding Information security. The Database its Advantage, Regarding DBMS, RDBMS, IS Design conderations. Various Cyber crime Techniques. Element of Information i.e Integrity, Availability , Classification of Threats. Information Security Risk Assessment. Four Stages of Risk Management. NIST Definition. Risk Assessment Methodologies. Security Risk Assessment Approach. Risk Mitigation Options. Categories of controls. Technical Controls etc.
This document provides an overview of information security. It defines information and discusses its lifecycle and types. It then defines information security and its key components - people, processes, and technology. It discusses threats to information security and introduces ISO 27001, the international standard for information security management. The document outlines ISO 27001's history, features, PDCA process, domains, and some key control clauses around information security policy, organization of information security, asset management, and human resources security.
Infrastructure as code: running microservices on AWS using Docker, Terraform,...Yevgeniy Brikman
This is a talk about managing your software and infrastructure-as-code that walks through a real-world example of deploying microservices on AWS using Docker, Terraform, and ECS.
Trusted Execution Environment for Decentralized Process MiningLucaBarbaro3
Presentation of the paper "Trusted Execution Environment for Decentralized Process Mining" given during the CAiSE 2024 Conference in Cyprus on June 7, 2024.
Unlock the Future of Search with MongoDB Atlas_ Vector Search Unleashed.pdfMalak Abu Hammad
Discover how MongoDB Atlas and vector search technology can revolutionize your application's search capabilities. This comprehensive presentation covers:
* What is Vector Search?
* Importance and benefits of vector search
* Practical use cases across various industries
* Step-by-step implementation guide
* Live demos with code snippets
* Enhancing LLM capabilities with vector search
* Best practices and optimization strategies
Perfect for developers, AI enthusiasts, and tech leaders. Learn how to leverage MongoDB Atlas to deliver highly relevant, context-aware search results, transforming your data retrieval process. Stay ahead in tech innovation and maximize the potential of your applications.
#MongoDB #VectorSearch #AI #SemanticSearch #TechInnovation #DataScience #LLM #MachineLearning #SearchTechnology
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slackshyamraj55
Discover the seamless integration of RPA (Robotic Process Automation), COMPOSER, and APM with AWS IDP enhanced with Slack notifications. Explore how these technologies converge to streamline workflows, optimize performance, and ensure secure access, all while leveraging the power of AWS IDP and real-time communication via Slack notifications.
This presentation provides valuable insights into effective cost-saving techniques on AWS. Learn how to optimize your AWS resources by rightsizing, increasing elasticity, picking the right storage class, and choosing the best pricing model. Additionally, discover essential governance mechanisms to ensure continuous cost efficiency. Whether you are new to AWS or an experienced user, this presentation provides clear and practical tips to help you reduce your cloud costs and get the most out of your budget.
Dive into the realm of operating systems (OS) with Pravash Chandra Das, a seasoned Digital Forensic Analyst, as your guide. 🚀 This comprehensive presentation illuminates the core concepts, types, and evolution of OS, essential for understanding modern computing landscapes.
Beginning with the foundational definition, Das clarifies the pivotal role of OS as system software orchestrating hardware resources, software applications, and user interactions. Through succinct descriptions, he delineates the diverse types of OS, from single-user, single-task environments like early MS-DOS iterations, to multi-user, multi-tasking systems exemplified by modern Linux distributions.
Crucial components like the kernel and shell are dissected, highlighting their indispensable functions in resource management and user interface interaction. Das elucidates how the kernel acts as the central nervous system, orchestrating process scheduling, memory allocation, and device management. Meanwhile, the shell serves as the gateway for user commands, bridging the gap between human input and machine execution. 💻
The narrative then shifts to a captivating exploration of prominent desktop OSs, Windows, macOS, and Linux. Windows, with its globally ubiquitous presence and user-friendly interface, emerges as a cornerstone in personal computing history. macOS, lauded for its sleek design and seamless integration with Apple's ecosystem, stands as a beacon of stability and creativity. Linux, an open-source marvel, offers unparalleled flexibility and security, revolutionizing the computing landscape. 🖥️
Moving to the realm of mobile devices, Das unravels the dominance of Android and iOS. Android's open-source ethos fosters a vibrant ecosystem of customization and innovation, while iOS boasts a seamless user experience and robust security infrastructure. Meanwhile, discontinued platforms like Symbian and Palm OS evoke nostalgia for their pioneering roles in the smartphone revolution.
The journey concludes with a reflection on the ever-evolving landscape of OS, underscored by the emergence of real-time operating systems (RTOS) and the persistent quest for innovation and efficiency. As technology continues to shape our world, understanding the foundations and evolution of operating systems remains paramount. Join Pravash Chandra Das on this illuminating journey through the heart of computing. 🌟
GraphRAG for Life Science to increase LLM accuracyTomaz Bratanic
GraphRAG for life science domain, where you retriever information from biomedical knowledge graphs using LLMs to increase the accuracy and performance of generated answers
leewayhertz.com-AI in predictive maintenance Use cases technologies benefits ...alexjohnson7307
Predictive maintenance is a proactive approach that anticipates equipment failures before they happen. At the forefront of this innovative strategy is Artificial Intelligence (AI), which brings unprecedented precision and efficiency. AI in predictive maintenance is transforming industries by reducing downtime, minimizing costs, and enhancing productivity.
Programming Foundation Models with DSPy - Meetup SlidesZilliz
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
Building Production Ready Search Pipelines with Spark and MilvusZilliz
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on automated letter generation for Bonterra Impact Management using Google Workspace or Microsoft 365.
Interested in deploying letter generation automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...Tatiana Kojar
Skybuffer AI, built on the robust SAP Business Technology Platform (SAP BTP), is the latest and most advanced version of our AI development, reaffirming our commitment to delivering top-tier AI solutions. Skybuffer AI harnesses all the innovative capabilities of the SAP BTP in the AI domain, from Conversational AI to cutting-edge Generative AI and Retrieval-Augmented Generation (RAG). It also helps SAP customers safeguard their investments into SAP Conversational AI and ensure a seamless, one-click transition to SAP Business AI.
With Skybuffer AI, various AI models can be integrated into a single communication channel such as Microsoft Teams. This integration empowers business users with insights drawn from SAP backend systems, enterprise documents, and the expansive knowledge of Generative AI. And the best part of it is that it is all managed through our intuitive no-code Action Server interface, requiring no extensive coding knowledge and making the advanced AI accessible to more users.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Trusted Execution Environment for Decentralized Process MiningLucaBarbaro3
Presentation of the paper "Trusted Execution Environment for Decentralized Process Mining" given during the CAiSE 2024 Conference in Cyprus on June 7, 2024.
Unlock the Future of Search with MongoDB Atlas_ Vector Search Unleashed.pdfMalak Abu Hammad
Discover how MongoDB Atlas and vector search technology can revolutionize your application's search capabilities. This comprehensive presentation covers:
* What is Vector Search?
* Importance and benefits of vector search
* Practical use cases across various industries
* Step-by-step implementation guide
* Live demos with code snippets
* Enhancing LLM capabilities with vector search
* Best practices and optimization strategies
Perfect for developers, AI enthusiasts, and tech leaders. Learn how to leverage MongoDB Atlas to deliver highly relevant, context-aware search results, transforming your data retrieval process. Stay ahead in tech innovation and maximize the potential of your applications.
#MongoDB #VectorSearch #AI #SemanticSearch #TechInnovation #DataScience #LLM #MachineLearning #SearchTechnology
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slackshyamraj55
Discover the seamless integration of RPA (Robotic Process Automation), COMPOSER, and APM with AWS IDP enhanced with Slack notifications. Explore how these technologies converge to streamline workflows, optimize performance, and ensure secure access, all while leveraging the power of AWS IDP and real-time communication via Slack notifications.
This presentation provides valuable insights into effective cost-saving techniques on AWS. Learn how to optimize your AWS resources by rightsizing, increasing elasticity, picking the right storage class, and choosing the best pricing model. Additionally, discover essential governance mechanisms to ensure continuous cost efficiency. Whether you are new to AWS or an experienced user, this presentation provides clear and practical tips to help you reduce your cloud costs and get the most out of your budget.
Dive into the realm of operating systems (OS) with Pravash Chandra Das, a seasoned Digital Forensic Analyst, as your guide. 🚀 This comprehensive presentation illuminates the core concepts, types, and evolution of OS, essential for understanding modern computing landscapes.
Beginning with the foundational definition, Das clarifies the pivotal role of OS as system software orchestrating hardware resources, software applications, and user interactions. Through succinct descriptions, he delineates the diverse types of OS, from single-user, single-task environments like early MS-DOS iterations, to multi-user, multi-tasking systems exemplified by modern Linux distributions.
Crucial components like the kernel and shell are dissected, highlighting their indispensable functions in resource management and user interface interaction. Das elucidates how the kernel acts as the central nervous system, orchestrating process scheduling, memory allocation, and device management. Meanwhile, the shell serves as the gateway for user commands, bridging the gap between human input and machine execution. 💻
The narrative then shifts to a captivating exploration of prominent desktop OSs, Windows, macOS, and Linux. Windows, with its globally ubiquitous presence and user-friendly interface, emerges as a cornerstone in personal computing history. macOS, lauded for its sleek design and seamless integration with Apple's ecosystem, stands as a beacon of stability and creativity. Linux, an open-source marvel, offers unparalleled flexibility and security, revolutionizing the computing landscape. 🖥️
Moving to the realm of mobile devices, Das unravels the dominance of Android and iOS. Android's open-source ethos fosters a vibrant ecosystem of customization and innovation, while iOS boasts a seamless user experience and robust security infrastructure. Meanwhile, discontinued platforms like Symbian and Palm OS evoke nostalgia for their pioneering roles in the smartphone revolution.
The journey concludes with a reflection on the ever-evolving landscape of OS, underscored by the emergence of real-time operating systems (RTOS) and the persistent quest for innovation and efficiency. As technology continues to shape our world, understanding the foundations and evolution of operating systems remains paramount. Join Pravash Chandra Das on this illuminating journey through the heart of computing. 🌟
GraphRAG for Life Science to increase LLM accuracyTomaz Bratanic
GraphRAG for life science domain, where you retriever information from biomedical knowledge graphs using LLMs to increase the accuracy and performance of generated answers
leewayhertz.com-AI in predictive maintenance Use cases technologies benefits ...alexjohnson7307
Predictive maintenance is a proactive approach that anticipates equipment failures before they happen. At the forefront of this innovative strategy is Artificial Intelligence (AI), which brings unprecedented precision and efficiency. AI in predictive maintenance is transforming industries by reducing downtime, minimizing costs, and enhancing productivity.
Programming Foundation Models with DSPy - Meetup SlidesZilliz
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
Building Production Ready Search Pipelines with Spark and MilvusZilliz
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on automated letter generation for Bonterra Impact Management using Google Workspace or Microsoft 365.
Interested in deploying letter generation automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...Tatiana Kojar
Skybuffer AI, built on the robust SAP Business Technology Platform (SAP BTP), is the latest and most advanced version of our AI development, reaffirming our commitment to delivering top-tier AI solutions. Skybuffer AI harnesses all the innovative capabilities of the SAP BTP in the AI domain, from Conversational AI to cutting-edge Generative AI and Retrieval-Augmented Generation (RAG). It also helps SAP customers safeguard their investments into SAP Conversational AI and ensure a seamless, one-click transition to SAP Business AI.
With Skybuffer AI, various AI models can be integrated into a single communication channel such as Microsoft Teams. This integration empowers business users with insights drawn from SAP backend systems, enterprise documents, and the expansive knowledge of Generative AI. And the best part of it is that it is all managed through our intuitive no-code Action Server interface, requiring no extensive coding knowledge and making the advanced AI accessible to more users.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
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Challenges for Information Security Theory
1. Challenges for information security theory
R. Ramanujam
The Institute of Mathematical Sciences, Chennai, India
jam@imsc.res.in
2. Your email account
◮ Do you have an account on some public email facility ?
◮ How do you login to such an account ?
◮ You give user name and password. Why ?
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
3. Sending secrets
◮ How does A send a secret x to B on a public channel ?
◮ A locks x in a box, sends the box across to B.
◮ Assume that locks are unbreakable, and that for every
lock, there exists a unique key that opens it.
◮ The secret reaches B securely.
◮ But the key is with A; by assumption, B cannot open it.
◮ Should A send the key in another locked box !?
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
4. One-way functions
◮ Given x, finding f (x) is easy to compute.
◮ Given y , finding f −1 (y ) is hard.
◮ Easy / hard in what sense ?
◮ The idea of trapdoor: helps to find the inverse.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
5. Secrets without cryptography
◮ Seven cards numbered 1 to 7 are distributed among three
people, say A, B, C.
◮ A gets three cards, B gets three and C gets the last.
◮ They have to talk in public, tell the truth, exchange any
messages.
◮ At the end, A should know all of B’s cards and vice versa,
but for each of the six cards, C should be uncertain
whether A has it or B.
◮ Is such a protocol possible at all ?
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
6. Zero knowledge proofs
◮ Children A and B are looking at a ”Spot Arjun” puzzle.
◮ A has seen it, would like to convince that she has, but
without revealing to B the location of Arjun.
◮ Is this possible ?
◮ These are called zero knowledge proofs.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
7. Key establishment
◮ A and B wish to generate a session key to be used
subsequently. The need a protocol to establish a new key
KAB .
◮ Assume that a reliable, trustworthy key server S exists.
◮ At the end of the protocol, KAB should be known to both
A and B but to nobody else, except perhaps S.
◮ Both A and B should know that KAB is newly generated.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
8. First attempt
◮ Here is a protocol:
1. A → S : A, B
2. S → A : KAB
3. A → B : KAB , A
◮ Remarks about notation:
◮ No internal actions are specified.
◮ Only the communications in successful runs are specified.
◮ It is assumed that A and B understand that these are
protocol messages.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
9. Insecurity in it
◮ Confidentiality is compromised.
◮ Security Assumption: The adversary can eavesdrop on all
messages sent on public channels.
◮ Pragmatic assumption: Assume that the server has an
initial shared key with every principal in the system.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
10. Second attempt
◮ 1. A → S : A, B
2. S → A : {KAB }KAS , {KAB }KBS
3. A → B : {KAB }KBS , A
◮ The notation {x}k denotes a message x encrypted with
key k.
◮ It does not matter which encryption algorithm is used.
◮ We make the perfect encryption assumption.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
11. An attack
◮ Security Assumption: The adversary can also capture
messages, alter them at will, reroute them (but cannot
break encryption).
◮ Here is the attack:
1. A → S : A, B
2. S → A : {KAB }KAS , {KAB }KBS
3. A → B(I ) : {KAB }KBS , A
3’. (I )C → B : {KAB }KBS , C
◮ Now B believes that he is sharing a key with C, whereas
he is actually sharing it with A.
◮ Some secrets meant only for A can be leaked to C.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
12. Another attack
◮ In the attack we saw, I does not get hold of KAB . Here is
one where he does.
◮ 1. A → S(I ) : A, B
1’. I → S : A, I
2. S → I : {KAI }KAS , {KAI }KIS
2’. (I )S → A : {KAI }KAS , {KAI }KIS
3. A → B(I ) : {KAI }KIS , A
◮ A believes that the protocol is completed with B, and
hence I can masquerade as B.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
13. Insiders
◮ In the attack we saw, I could have been a legitimate user
known to S.
◮ Security Assumption: The adversary may be a legitimate
participant in the protocol (insider), or an external party,
or a combination of both.
◮ In fact, security threats from insiders are more of a
problem than from outsiders, in many systems.
◮ Typically referred to as the “person in the middle” attack.
◮ Solution ?
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
14. Another attempt
◮ Bind keys to agent names.
◮ 1. A → S : A, B
2. S → A : {KAB , B}KAS , {KAB , A}KBS
3. A → B : {KAB , A}KBS
◮ It can be checked that neither of the attacks considered
earlier are possible any longer.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
15. Replay
◮ The generated key is supposed to be new !
◮ Security Assumption: The adversary may be able to
obtain the value of the session key KAB used in any
′
sufficiently old earlier run of the protocol.
◮ A replay attack:
1. A → S(I ) : A, B
2. (I )S → A : {KAB , B}KAS , {KAB , A}KBS
′ ′
3. A → B : {KAB , A}KBS
′
◮ Note that I need not actually have the value of KAB but
′
simply replay the earlier message, forcing A and B to
accept an old, dated key.
◮ Now I can replay an earlier (legitimate) message, which
can be, say: “Deposit Rs 1 lakh into I’s account” !
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
16. Nonces
◮ How do we ensure that old keys are not replayed ?
◮ A generates a new random value NA called nonce.
◮ A starts the protocol by sending a nonce NA . If by the
end of the protocol, the same value returns, she knows
that the key has not been replayed.
◮ What about B ? He generates his own nonce as well.
◮ This is typically called a challenge - response technique.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
17. Needham - Schroeder
◮ We now have the following version of the protocol:
1. A → S : A, B, NA
2. S → A : {KAB , B, NA , {KAB , A}KBS }KAS
3. A → B : {KAB , A}KBS
4. B → A : {NB }KAB
5. A → B : {NB + 1}KAB
◮ This is the famous Needham - Schroeder protocol, 1978.
◮ Denning and Sacco found an attack in 1986.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
18. The attack and its fix
◮ A replay attack:
3’. (I )A → B : {KAB , A}KBS
′
4. B → A(I ) : {NB }KAB
′
5. (I )A → B : {NB + 1}KAB′
◮ The fix is quite simple:
1. B → A : B, NB
2. A → S : A, B, NA , NB
3. S → A : {KAB , B, NA }KAS , {KAB , A, NB }KBS
4. A → B : {KAB , A, NB }KBS
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
19. Are we done?
◮ Is this protocol secure ? Can we prove it secure ?
◮ Yes, but this takes a great deal of effort and machinery.
◮ Note that it still achieves less. At the end of the run,
neither A nor B can actually deduce that the other has
actually received KAB !
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
20. Infrastructure
The architecture of a security protocol crucially depends on:
◮ Existing cryptographic keys (shared, public)
◮ Key generation mechanisms
◮ Nonce generation mechanisms
◮ Number of users
◮ Number of multisessions concurrently active
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
21. Security properties
◮ Confidentiality: Data is available only to those authorized
to obtain it.
◮ Integrity: Data has not been altered by unauthorised
entities.
◮ Authentication: Data has indeed originated from the
purported sender.
◮ Non-repudiation: Entities cannot deny sending data they
have committed to.
◮ Freshness: Nonces are unguessable, and never re-used.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
22. Attacks
◮ Eavesdropping
◮ Modification
◮ Replay
◮ Preplay
◮ Denial of service
◮ Type flaws
◮ Cryptanalysis
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
23. Contract signing
◮ Two parties agree on the contract text
◮ Each will sign if the other will.
◮ Physical solution is easy: sit at a table.
◮ Over a network ?
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
24. Why is this difficult ?
◮ Cannot trust communication channels. (Intruder may
block or insert messages.)
◮ Cannot trust the other party in the protocol !
Public key certificate does not certify honesty.
◮ Even if a trustworthy judge exists, she may become a
communication bottleneck.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
25. Optimistic contract signing
◮ A tells B: “I am going to sign the contract”
◮ B tells A: “I am going to sign the contract”
◮ A sends her signature to B
◮ B sends his signature to A
A judge may declare contract binding if given first two
messages.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
26. Requirements
◮ Fairness: If A cannot obtain a contract, B should not be
able to obtain a contract either, and vice versa.
If A cannot get a deed for the house, B should not be
able to collect A’s money.
◮ No advantage: No party may solely determine the
outcome of the protocol.
At no stage should A be able to decide by herself whether
the house is sold or not.
◮ No provable advantage: No party may prove that it can
solely determine the outcome of the protocol.
B should not be able to show A’s offer to C and convince
C to pay more.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
27. Negative result
◮ Dishonest party has advantage in any fixed-round
optimistic fair exchange protocol.
◮ Dishonest party always has a strategy to reach a state
where it can unilaterally force an outcome.
◮ Similar to impossibility result for distributed consensus.
◮ Cryptography cannot help.
◮ Need a trusted party for every transaction: bad news for
e-commerce (or maybe good news !?).
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
28. Electronic voting
◮ Secrecy: Every voter’s choice should be private, and
others should not be able to figure out how she voted.
◮ Individual verifiability: Each voter should be able to check
whether her vote has been counted properly.
◮ Universal verifiability: It should be possible to check
whether every voter’s vote has been counted properly.
◮ Fairness: Voters do not have any knowledge of the
distribution of votes until the tallies are finally announced.
◮ Receipt-freeness: No voter has any means of proving to
another that he has voted in a particular manner.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
29. Receipt-freeness
◮ A problem characteristic of elections, and an important
one.
◮ Lack of receipt-freeness (that is, the presence of a
receipt) allows vote buying and coercion which has the
potential to drastically affect the election process.
◮ When a receipt exists, it could be constructed in any
manner that convinces the sceptical second party.
◮ Demonstrating that no such way exists is highly
demanding, and is seen as a significant challenge to
formal models.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
30. Protocol structure
◮ Three kinds of agents: voters are one kind.
◮ Administrators know the voters’ identity, but cannot see
the votes, and their job is to check voters’ eligibility to
vote.
◮ Talliers see the votes, but not the voters’ identities, and
their job is to count votes for each candidate and
announce the result.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
31. Homomorphic encryption
◮ Based on Adi Shamir’s secret sharing technique.
◮ Voters split their votes into several shares which they
send to different administrators.
◮ Unless many administrators collude, it is difficult to
reconstruct the vote.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
32. Blind signature
◮ Voter sends an encrypted vote {t}k to the administrator.
◮ The administrator A cannot decrypt the vote, but checks
the voter’s eligibility, “blindly” signs the message and
returns {tA }k to the voter.
◮ The voter, who generated k, can strip it off from {tA }k
obtaining tA , which is the vote t duly attested by A.
◮ Now the voter sends tA anonymously to the tallier.
◮ The tallier verifies the attestation, and gets the vote t
(while not knowing the origin).
ICAC’09 Cauvery College, Tiruchi – August 8, 2009
33. Summary
◮ Security protocols are difficult to design and analyse, bugs
hard to attack.
◮ We need a development methodology which would always
generate provably correct protocols.
◮ We need automaated tools for discovering attacks.
◮ Our main contribution: we identify subclasses of security
protocols for which it is possible to automatically verify
many security properties.
ICAC’09 Cauvery College, Tiruchi – August 8, 2009