3. 3
Digital Ecosystem
Digital Experience Digital Employee
Experience Digital Insight Internet of Things Payments IP Solutions Cybersecurity Cloud
CGI Global Digital Capabilities
UX
CGI
4. UX
IGDC
User
Experience
We focus on Business User above
technology. We concentrate in the
Human Factors and Usability towards
everyday products and application
design.
User Centered Design (UCD) process
starts by looking at who uses a product,
understanding their goals and needs,
and selecting the right techniques to
answer the question, “How well does
this product meet the usability
requirements of our users?”.
UX
CGI
11. UX
CGI
In summary…
• Digital done right combines the best of The Borg and Tom Hanks.
• The User is the most important part of the Digital Experience. You need to
build trust and engage in simple and intuitive ways.
• User Experience Design is critical to understanding your users’ experience
across channels and building digital products and services that meet their
needs.
• User behavior is changing fast. Attention spans are shrinking. Effective design
offers instant gratification by allowing user tasks to be completed in
personalized, contextualized ways.
• Improved user experience drives task completion and client satisfaction.
13. IGDC UX Group
Czech UX
GMA UX Practice
GTA Interactive Group
CANADA
USA
INDIA
Portugal UX Lab
User Experience (UX) is essential to CGI’s
delivery and product development
Team sizes range from
individual contributors to 30+
member practices and
dedicated UX labs
CGI’s globally distributed
UX practitioner base offers
a broad range of experience-
related services to public and
commercial clients
WBC UX Group
Finland ECM & EA
Sweden UX Group
UK UX/CEM
Germany EB2
Germany UX
CGI-Federal UX Practice
CGI-Federal Human Factors
Australia UX
AT&T Producers
Denmark UX
Estonia
UX
France UX
Poland UX
Ukraine
UX
S&L Usability/UX
Norway UX
* Partial view (continuing to collect and confirm insights on CGI UX teams)
15. CGI is operating dedicated UX Labs with
advanced capabilities
Nuno Laginha and André Dória hold
Masters in Human-Computer
Interaction from Carnegie Mellon
University and are responsible for
CGI’s Service Design/UX Lab in
Portugal
• This group includes PhD students
developing UX/HCI research
• The Lab offers usability evaluation
studies (e.g., stationary and 3-D
eye-tracking), creative sessions
with clients, interface interaction
design, rapid prototyping, human-
centered software engineering,
service design, and more
• Recent clients include: Vodafone
Portugal (telco), EDP (a global
utilities provider), Galp (the
largest Oil & Gas provider provider
in Portugal), and Unitel (a large
Angolan telco)
CGI Portugal
16. CGI is adding value across multiple UX and
Usability disciplines
Snapshot: CGI Federal Human Factors Practice
CGI-Federal operates a Human
Factors Practice out of
Fairfax, Virginia.
This team includes 15 members
handling web accessibility and
Section 508 compliance:
- Color-testing mock-ups
- Determining the best way to
code
- Designing for sighted modern
users but with accessibility
accommodations
- etc.
They use semi-automated tools,
manual testing (e.g., Windows
High Contrast mode, color
contrast analysis, DOM
inspection, etc.), keyboard-only
testing, and screen reader testing
(JAWS/NVDA, VoiceOver for
iPad, MacBook).
The team lead is Jennifer
Gauvreau.
Context: Approximately 200 CGI
members provide a full range of
development services for the
U.S. Centers for Medicare &
Medicaid Services (CMS) public
web-sites (e.g., CMS.HHS.gov,
Medicare.gov, MyMedicare
portal) representing over 400M
annual page views. CGI has
been doing this work for 12+
years, using agile methods for
nine years.
These teams are part of a larger
Health & Compliance (HCP)
group serving numerous Federal
clients and key governmental
web-sites (e.g., EPA.gov,
FDA.gov).
This team uses numerous free/open
sourced tools including:
- WebAIM’s WAVE Firefox Toolbar:
http://wave.webaim.org/toolbar
- Windows 7 High Contrast
Schemes: Select High Contrast
Black and High Contrast White
- Web Accessibility Toolbar (WAT),
including AViewer for DOM
Inspection:
http://www.paciellogroup.com/res
ources/wat
- Colour Contrast Analyser, Version
2.2:
http://www.paciellogroup.com/res
ources/contrast-analyser.html
- Web Developer Toolbar for
Firefox:
http://chrispederick.com/work/we
b-developer/
- Firebug extension for Firefox:
http://getfirebug.com/
- PXtoEm.com (for checking font
size conversions):
http://pxtoem.com/
Micro-Moments: Your Guide to Winning the Shift to Mobile
Lead Authors: Laura Adams, Elizabeth Burkholder, Katie Hamilton
Multi-channel across online, call centers, stores and kiosks (TV, Internet, telephone, wireless)
Standardized “browse and buy” across retail, direct sales, door-to-door and e-Channels
User experience: created personas, journeys, flows; used qualitative and quantitative research
Built a master customer database, product catalog and CMS (flexible catalog and
10% improvement on payments against inventory
40% improvement in annualized contacts / hour
10% improvement in self-service collected / account
Improved accuracy of 3rd party payment/invoice reconciliation
Improved call abandonment by 90%
Increased in store utilization
e.g., Release 1 had 8 iterations, 212 stories; Release 2 had 10 iterations, close to 300 stories
Rogers is one of Canada's largest communications companies. At the time they had:
7 million Wireless customers
2.3 million cable customers
Home phone and Internet
Assets in broadcasting, publishing, media, home monitoring, sports
This slide likely only captures about 60% of the UX teams across CGI’s global footprint – but it’s a start…
Western Canada (WBC) UX team – led by Tristan Baylis, Scott Daws
Greater Toronto Area (GTA) – Team led by Kieron Ng. Their work has involved: Human Factors, User-Centered Design, use of Experience Labs, UX Design for CGI’s IP (e.g., MVest for Financial Advisors/CGI Wealth360, Trade360, WebTrader; healthcare.gov, and U.S. state health exchanges). They are using tools such as Axure for Wireframes, Prototypes, UI Specifications, Adobe Creative Suite, and Eclipse. GTA has a focus on UX, design, Digital and Social Business.
Greater Montreal Area (GMA) UX Team – This team led by Marco de Vette and Giuseppina (Pina) Tamburro has a focus on CRM, Mobile, eCommerce and Social Business design and delivery.
Finland ECM & EA Group (Helsinki and Tampere) – Team led by Markku Myllylahti is part of a unit working on e-services, portals, intranets and extranets. They also collaborate with other BUs and CGI’s own IP. Markku has eight team members with skills in: UX strategy/consulting, service design, concept design, user research, usability testing/evaluation, UX/UI design, visual design, etc. (He has been with CGI two years, leading this group for one.
Sweden UX Group – Team led by Pella Bergquist (Stockholm) has 16 members doing UX consulting focused on business drivers, organizational psychology, corporate culture, empathic triggers, etc. across three principal roles: Interaction Designers, UX Architects, and Art Directors.
Torbjörn Brange, also in Sweden, is a Senior UX Architect and business analyst based in Malmö who has been working in UX since 2003 with international clients (e.g., Volvo, Renault) and governmental agencies. He works mainly in pre-studies, concept development, strategic UX and service design for Intranets, websites and client-specific internal applications.
Norway UX – one contact is Katharina Andresen
Denmark UX – Morten Hoy (9 members)
UK UX – Ed Lound (CEM), Ed Fowler/Simon Fry (ECM), Angela Lucas (UX)
Germany EB2 UX – Tim Hagemann; BMW Artur Hildebrandt
Czech Republic UX Practice (Prague) – Jan Kubec, Jiri Materna
IGDC UX Group – Kallol Roy (22+ members)
CGI Federal UX Practice – Team led by Lisa Waple (25-30 members)
CGI Federal Human Factors/Usability – Team led by Jennifer Gauvreau (15 members)
U.S. State & Local Usability/UX
CGI U.S. AT&T UX – Team led by Tim McCarthy (11 members)
Australia UX – Aleem Latif is a contact
We listened to our clients and consulted with them
A number of our UX practitioners have advanced degrees in this work (e.g., Sofia Larsson is an Interaction Designer in Stockholm, Sweden with an MS in Interaction Design from Umeå University). We’ll collect this information as well to better gauge our practitioner base.