The document outlines the history and operations of CF Wellness, a health and wellness direct sales company based in the Philippines. It details the company's founding in November 2008 and timeline of operations and expansion across the Philippines between 2008-2010. The summary also describes the company's mission to help Filipinos become entrepreneurs through its direct sales model and mobile commerce platform, as well as its product offerings and multiple ways for members to earn compensation.

1. CF WELLNESS: More Than Just Business! http://www.cf-wellness.com

2. Notable Timelines Here’s how we started: November 2008 The idea of creating “CF WELLNESS” was first realized. http://www.cf-wellness.com Copyright © 2010 CF Wellness

3. Notable Timelines Here’s how we started: December 2008 Started strategic planning and business development. http://www.cf-wellness.com Copyright © 2010 CF Wellness

4. Notable Timelines Here’s how we started: January 2009 Initiate product development and market research. http://www.cf-wellness.com Copyright © 2010 CF Wellness

5. Notable Timelines Here’s how we started: February-March 2009 Organizational development and assessment of would-be partners including suppliers, network development professionals, IT service providers and management professionals. http://www.cf-wellness.com Copyright © 2010 CF Wellness

6. Notable Timelines Here’s how we started: April 2009 Pre-marketing consultations. http://www.cf-wellness.com Copyright © 2010 CF Wellness

7. Notable Timelines Here’s how we started: May 2009 Started marketing campaigns, product testing and enhancement, and systems development. http://www.cf-wellness.com Copyright © 2010 CF Wellness

8. Notable Timelines Here’s how we started: June 1, 2009 Initial kick-off in Metro Manila. http://www.cf-wellness.com Copyright © 2010 CF Wellness

9. Notable Timelines Here’s how we started: June 20, 2009 Initiated campaigns in Mindanao. http://www.cf-wellness.com Copyright © 2010 CF Wellness

10. Notable Timelines Here’s how we started: August 8, 2009 First grand launch in Cagayan de Oro City. http://www.cf-wellness.com Copyright © 2010 CF Wellness

11. … and the rest is history… October 23, 2009 Valencia, Bukidnon http://www.cf-wellness.com Copyright © 2010 CF Wellness

12. … and the rest is history… January 8, 2010 Dipolog http://www.cf-wellness.com Copyright © 2010 CF Wellness

13. … and the rest is history… January 14, 2010 Cagayan de Oro City http://www.cf-wellness.com Copyright © 2010 CF Wellness

14. … and the rest is history… January 15, 2010 Iligan City http://www.cf-wellness.com Copyright © 2010 CF Wellness

15. … and the rest is history… January 16, 2010 Butuan City http://www.cf-wellness.com Copyright © 2010 CF Wellness

16. … and the rest is history… January 24, 2010 Tagum City http://www.cf-wellness.com Copyright © 2010 CF Wellness

17. … and the rest is history… February 13, 2010 Cavite http://www.cf-wellness.com Copyright © 2010 CF Wellness

18. … and the rest is history… February 21, 2010 Socksargen http://www.cf-wellness.com Copyright © 2010 CF Wellness

19. … and the rest is history… March 9, 2010 Dapitan City http://www.cf-wellness.com Copyright © 2010 CF Wellness

20. … and the rest is history… March 20, 2010 Malaybalay, Bukidnon http://www.cf-wellness.com Copyright © 2010 CF Wellness

21. … and the rest is history… April 18, 2010 Ozamis City http://www.cf-wellness.com Copyright © 2010 CF Wellness

22. … and the rest is history… May 1, 2010 Puerto Princesa, Palawan http://www.cf-wellness.com Copyright © 2010 CF Wellness

23. … and the rest is history… May 28, 2010 Cebu City http://www.cf-wellness.com Copyright © 2010 CF Wellness

24. … and the rest is history… May 29, 2010 Tubigon, Bohol http://www.cf-wellness.com Copyright © 2010 CF Wellness

25. … and the rest is history… June 12, 2010 Grand Anniversary Celebration Limketkai, Cagayan de Oro City http://www.cf-wellness.com Copyright © 2010 CF Wellness

26. The core of the company’s philosophy Mission Our mission requires the highest ideals and dedication. CF Wellness aims to convert every Filipino into a professional and effective entrepreneur. To continuously innovate and develop products and services related to Health and Wellness. http://www.cf-wellness.com Copyright © 2010 CF Wellness

27. The core of the company’s philosophy Vision We envision a Filipino community composed of humble and successful entrepreneurs. CF Wellness wants to become the leading catalysts and business model provider for Filipinos to become highly motivated as well as effective entrepreneurs. http://www.cf-wellness.com Copyright © 2010 CF Wellness

28. The Company CF WELLNESS is a health and wellness company formed by an organization whose members have over a decade of experience and expertise in direct marketing, information technology, financial and corporate management. CF WELLNESS was established with the main purpose of providing every Filipino family with all types of cheaper but world-class-FILIPINO-manufactured consumer products through a full-blown and comprehensive M-Commerce System where consumers can partake in comprehensive rewards system. http://www.cf-wellness.com Copyright © 2010 CF Wellness

29. The Company CF WELLNESS will be the first company in the Philippines to create an entrepreneurial business for the “C” and “D” brackets of our society with the LOWEST capital outlay while being supported by the company’s powerful M-Commerce System. These entrepreneurs will be the company’s main distribution channels and each of them will be provided with a captured market through the company’s Unique Consumers’ Reward Program. http://www.cf-wellness.com Copyright © 2010 CF Wellness

30. Initial Global Expansion Plan Australia Canada Qatar Hong Kong USA KSA http://www.cf-wellness.com Copyright © 2010 CF Wellness

31. The Four Quadrants E Employees B Business Owners Network Marketing Is a B-Quadrant Business In the Cashflow Quadrant, the second book in the Rich Dad series of books, Robert Kiyosakidiscusses the four quadrants. The four quadrants are the following; E- for employees S- for self - employed B - for business owner I - for investor S Self- Employed I Investors http://www.cf-wellness.com Copyright © 2010 CF Wellness

32. Why Network Marketing? Traditional Business to Network Marketing Robert Kiyosaki, best selling author of the Rich Dad, Poor Dad series, started out against network marketing or MLM. But, after 15 years he made a complete turn around. He now favors direct selling with a network marketing company as the best way for the average person to move from being poor to rich. Direct selling with a network marketing or MLM company focuses on helping people and is the most fair system for financial freedom available. http://www.cf-wellness.com Copyright © 2010 CF Wellness

33. Why CF WELLNESS? Work from home or virtually anywhere. Affordable products ; no selling hassles http://www.cf-wellness.com Copyright © 2010 CF Wellness

34. Why CF WELLNESS? We provide marketing support and training materials Free online member’s portal 24x7 where you can view your progress, make encashments, and download marketing materials. http://www.cf-wellness.com Copyright © 2010 CF Wellness

35. Why CF WELLNESS? Secured member’s information and online data Efficient payout management http://www.cf-wellness.com Copyright © 2010 CF Wellness

36. Our New Seven (7) Ways To Earn! ? ? ? ? ? ? ? http://www.cf-wellness.com Copyright © 2010 CF Wellness

37. Our New Seven (7) Ways To Earn! Direct Referral Bonus Earn P 150 for every directly referred CF WELLNESS Associate. http://www.cf-wellness.com Copyright © 2010 CF Wellness

38. Our New Seven (7) Ways To Earn! Matching Bonus Earn P300 Match Bonus for every matched associate from your left and right group sales organization. http://www.cf-wellness.com Copyright © 2010 CF Wellness

39. Our New Seven (7) Ways To Earn! Direct Sales Discounts Avail of 20% to 35% discounts on all products on your succeeding purchases http://www.cf-wellness.com Copyright © 2010 CF Wellness

40. Our New Seven (7) Ways To Earn! Stair Step Override Earn override from the purchases of your downlines based on your sales position. http://www.cf-wellness.com Copyright © 2010 CF Wellness

41. Our New Seven (7) Ways To Earn! Leadership Pool Earn profits on the efforts of your downlines, uplines & cross lines based on the POWER OF TEAMWORK! http://www.cf-wellness.com Copyright © 2010 CF Wellness

42. Our New Seven (7) Ways To Earn! Stockist Program Be a one of our centers and get outright discount on your stock replenishments! http://www.cf-wellness.com Copyright © 2010 CF Wellness

43. Our New Seven (7) Ways To Earn! Stockist Program Depot 50% Main 45% Mobile 40% Members http://www.cf-wellness.com Copyright © 2010 CF Wellness

44. Our New Seven (7) Ways To Earn! Loyalty & Rewards System Earn Rewards Value (RV) Points and exchange with Exciting perks and gadgets! http://www.cf-wellness.com Copyright © 2010 CF Wellness

45. Our New Seven (7) Ways To Earn! Loyalty & Rewards System THE CF WELLNESS LOYALTY & REWARDS PROGRAM http://www.cf-wellness.com Copyright © 2010 CF Wellness

46. CONTACT CF WELLNESS NOW! 4/F Victoria I Building, 1670 Quezon Avenue Quezon City, Philippines 1101 Smart | +63.929.408.9999 Globe | +63.916.418.9999 General Concerns : info@cf-wellness.com Finance : finance@cf-wellness.com Center’s Concerns : backoffice@cf-wellness.com IT Support : support@cf-wellness.com http://www.cf-wellness.com http://www.cfwglobal.com http://www.cf-wellness.com Copyright © 2010 CF Wellness