The document provides key metrics for the hashtag #ces-aggregate during a reporting period in January 2013. It summarizes that the hashtag had 230,495 Twitter shares and an actual unique audience of 66,859 people who shared the content. This audience had a total of 70.8 million social connections across their networks and were interested in sports, video games, and politics more than average audiences.
PeekAnalytics Social Audience Reports @colinkinsella
ces-aggregate Social Report
1. #ces-aggregate Audience Report
Key Metrics: #ces-aggregate | January - 12 - 2013
#ces-aggregate had 230,495 Twitter shares during the report period. PeekAnalytics identifies and maps
Total Audience
the digitalfootprints behind the source profile of each mention; then segments the audience into Consumer,
230,495 Business and Private.
Some consumers share your content multiple times. This number represents the actual number of unique
Unique Audience
people who shared this content. Consumers are counted once, no matter how many times they share your
Report Style: Share Report
66,859 29% content.
Report Name: #ces-aggregate
Report Date:
Impressions counts the number of potential impression that the identified audience can create. This content
Impressions
was shared by consumers who have a combined total of 70.8M social connections across their social
70.8M graphs.
1
3. Audience Interests Insights
Insights :
- Compared to the average
audience,
#ces-aggregate's
audience's top three
interests are Sport, Video
Games, and Politics.
Report Style: Share Report
Report Name: #ces-aggregate
INTEREST
Report Date:
AFFINITY
3