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    Cellular Rates in the Arab World:
         A Regional Comparison

                           Arab Advisors Group
                        Strategic Research Service

                                   November 2011


                                Analyst: Noura Abdulhadi
                                         Majd Al Amarin




    This report has been delivered to Client as part of the subscription to the Arab Advisors Group
                  Strategic Research Service to be used exclusively by its employees




                                                    
Cellular Rates in the Arab World: A Regional Comparison
          


         Copyright notice: Copyright 2011 by Arab Advisors Group. All rights reserved. No material contained in this
         report may be reproduced in whole or in part without the prior written permission of the publisher. Any
         unauthorized use, disclosure, copying, selling, distribution or in any way transfer of any direct or indirect
         information from this report which is the property of Arab Advisors Group, removing, erasing or hiding from
         view any copyright, trademark, confidentiality notice, mark or legend appearing on Arab Advisors Group
         products or any form of output is strictly prohibited, and will be under legal responsibility. The information
         contained in this report has been obtained from sources we believe to be reliable, but neither its completeness
         nor accuracy can be guaranteed. Opinions expressed are based on our interpretation of the available
         information, and are subject to change.

         Feedback: Our clients’ satisfaction is of our utmost concern. We welcome all feedback regarding our research
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         © 2011 Arab Advisors Group                                                          Reproduction Prohibited
          
Cellular Rates in the Arab World: A Regional Comparison
          



         Table of Contents

         Section I: Introduction .................................................................................. 1
         Section II: Executive Summary ..................................................................... 2
         Section III: General Comparisons .................................................................5
                  GDP per Capita ............................................................................................5
                  Exchange Rates ...........................................................................................7
                  Tax Rates ...................................................................................................8
                  Regulatory Landscape ..................................................................................9
         Section IV: Regional Cellular Offers and Rates ............................................ 10
                  Rates and Tariffs ....................................................................................... 13
             A. Postpaid Offers ........................................................................................... 14
                  Postpaid Connection Fees............................................................................ 14
                  Postpaid Peak and Off-Peak Minute Rates ...................................................... 17
                  Postpaid Minute Rates and Relative Pricing Status .......................................... 20
                  Postpaid Average Revenue Per Minute (ARPM): The Case of Morocco and Jordan. 22
                  Postpaid Peak and Off-Peak Minute Rates (March 2010 vs. September 2011) ..... 23
             B. Prepaid Offers ............................................................................................. 26
                  Prepaid Connection Fees ............................................................................. 26
                  Prepaid Peak and Off-Peak Minute Rates ....................................................... 30
                  Prepaid Minute Rates and Relative Pricing Status ............................................ 33
                  Prepaid Average Revenue Per Minute (ARPM): The Case of Morocco and Jordan .. 35
                  Prepaid Peak and Off-Peak Minute Rates (March 2010 vs. September 2011) ....... 36
                  Prepaid Cards’ Validity Periods ..................................................................... 38
         Section V: Cellular Billing Methods .............................................................. 40 




         © 2011 Arab Advisors Group                                                                Reproduction Prohibited
          
Cellular Rates in the Arab World: A Regional Comparison
          



         List of Exhibits

         Exhibit 1: Regional cellular rates comparison..................................................... 4
         Exhibit 2: Regional GDP per capita comparison (2010) ...................................... 5
         Exhibit 3: Exchange rates as of October 12, 2011 .............................................. 7
         Exhibit 4: Tax rate applied on cellular rates in the Arab World (October 2011).. 8
         Exhibit 5: Cellular market status (October 2011) ............................................... 9
         Exhibit 6: Postpaid and prepaid plans by country (September 2011) ............... 10
         Exhibit 7: Postpaid and prepaid plans by cellular operators (September 2011)11
         Exhibit 8: Postpaid average connection fees, GDP per capita and relative pricing
            status ......................................................................................................... 14
         Exhibit 9: Minimum and maximum postpaid connection fees ........................... 16
         Exhibit 10: Postpaid average peak and off-peak minute rates.......................... 18
         Exhibit 11: Postpaid average peak minute rates (US$) .................................... 19
         Exhibit 12: Postpaid average off-peak minute rates (US$) ............................... 19
         Exhibit 13: Postpaid average minute rates (peak and off-peak), GDP per capita
            and relative pricing status ......................................................................... 20
         Exhibit 14: Morocco’s and Jordan’s simple postpaid average minute rates (peak
            and off-peak) and postpaid ARPM .............................................................. 22
         Exhibit 15: Postpaid average peak and off-peak minute rates (March 2010 vs.
            September 2011) ....................................................................................... 23
         Exhibit 16: Prepaid average connection fees .................................................... 26
         Exhibit 17: Prepaid average connection fees including credit (US$) ................ 27
         Exhibit 18: Prepaid average connection fees excluding credit (US$) ................ 27
         Exhibit 19: Prepaid average connection fees (excluding credit), GDP per capita
            and relative pricing status ......................................................................... 28
         Exhibit 20: Minimum and maximum prepaid connection fees ........................... 29
         Exhibit 21: Prepaid average peak and off-peak minute rates ........................... 31
         Exhibit 22: Prepaid average peak minute rates (US$) ...................................... 32
         Exhibit 23: Prepaid average off-peak minute rates (US$) ................................ 32
         Exhibit 24: Prepaid average minute rates (peak and off-peak), GDP per capita
            and relative pricing status ......................................................................... 33
         Exhibit 25: Morocco’s and Jordan’s simple prepaid average minute rates (peak
            and off-peak) and prepaid ARPM ............................................................... 35
         Exhibit 26: Prepaid average peak and off-peak minute rates (March 2010 vs.
            September 2011) ....................................................................................... 36
         Exhibit 27: Prepaid recharge cards’ validity and grace periods ........................ 39
         Exhibit 28: Split of operators according to billing methods .............................. 40
         Exhibit 29: Billing methods adopted by cellular operators ............................... 41
         Exhibit 30: Postpaid and prepaid billing methods used by cellular operators ... 42 




         © 2011 Arab Advisors Group                                                              Reproduction Prohibited
          
 




    This report has been delivered to clients as part of the subscription to the Arab Advisors Group Strategic Research Service 
                                              to be used exclusively by its employees 
                                                                  

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Cellular Rates in the Arab World: A Regional Comparison 2011 - TABLE OF CONTENTS

  • 1.   Cellular Rates in the Arab World: A Regional Comparison Arab Advisors Group Strategic Research Service November 2011 Analyst: Noura Abdulhadi Majd Al Amarin This report has been delivered to Client as part of the subscription to the Arab Advisors Group Strategic Research Service to be used exclusively by its employees  
  • 2. Cellular Rates in the Arab World: A Regional Comparison   Copyright notice: Copyright 2011 by Arab Advisors Group. All rights reserved. No material contained in this report may be reproduced in whole or in part without the prior written permission of the publisher. Any unauthorized use, disclosure, copying, selling, distribution or in any way transfer of any direct or indirect information from this report which is the property of Arab Advisors Group, removing, erasing or hiding from view any copyright, trademark, confidentiality notice, mark or legend appearing on Arab Advisors Group products or any form of output is strictly prohibited, and will be under legal responsibility. The information contained in this report has been obtained from sources we believe to be reliable, but neither its completeness nor accuracy can be guaranteed. Opinions expressed are based on our interpretation of the available information, and are subject to change. Feedback: Our clients’ satisfaction is of our utmost concern. We welcome all feedback regarding our research and products. Please send us your notes on this report, what you found useful in it and future research directions that would help you in your business. Send feedback emails to: arabadvisors@arabadvisors.com © 2011 Arab Advisors Group Reproduction Prohibited  
  • 3. Cellular Rates in the Arab World: A Regional Comparison   Table of Contents Section I: Introduction .................................................................................. 1 Section II: Executive Summary ..................................................................... 2 Section III: General Comparisons .................................................................5 GDP per Capita ............................................................................................5 Exchange Rates ...........................................................................................7 Tax Rates ...................................................................................................8 Regulatory Landscape ..................................................................................9 Section IV: Regional Cellular Offers and Rates ............................................ 10 Rates and Tariffs ....................................................................................... 13 A. Postpaid Offers ........................................................................................... 14 Postpaid Connection Fees............................................................................ 14 Postpaid Peak and Off-Peak Minute Rates ...................................................... 17 Postpaid Minute Rates and Relative Pricing Status .......................................... 20 Postpaid Average Revenue Per Minute (ARPM): The Case of Morocco and Jordan. 22 Postpaid Peak and Off-Peak Minute Rates (March 2010 vs. September 2011) ..... 23 B. Prepaid Offers ............................................................................................. 26 Prepaid Connection Fees ............................................................................. 26 Prepaid Peak and Off-Peak Minute Rates ....................................................... 30 Prepaid Minute Rates and Relative Pricing Status ............................................ 33 Prepaid Average Revenue Per Minute (ARPM): The Case of Morocco and Jordan .. 35 Prepaid Peak and Off-Peak Minute Rates (March 2010 vs. September 2011) ....... 36 Prepaid Cards’ Validity Periods ..................................................................... 38 Section V: Cellular Billing Methods .............................................................. 40  © 2011 Arab Advisors Group Reproduction Prohibited  
  • 4. Cellular Rates in the Arab World: A Regional Comparison   List of Exhibits Exhibit 1: Regional cellular rates comparison..................................................... 4 Exhibit 2: Regional GDP per capita comparison (2010) ...................................... 5 Exhibit 3: Exchange rates as of October 12, 2011 .............................................. 7 Exhibit 4: Tax rate applied on cellular rates in the Arab World (October 2011).. 8 Exhibit 5: Cellular market status (October 2011) ............................................... 9 Exhibit 6: Postpaid and prepaid plans by country (September 2011) ............... 10 Exhibit 7: Postpaid and prepaid plans by cellular operators (September 2011)11 Exhibit 8: Postpaid average connection fees, GDP per capita and relative pricing status ......................................................................................................... 14 Exhibit 9: Minimum and maximum postpaid connection fees ........................... 16 Exhibit 10: Postpaid average peak and off-peak minute rates.......................... 18 Exhibit 11: Postpaid average peak minute rates (US$) .................................... 19 Exhibit 12: Postpaid average off-peak minute rates (US$) ............................... 19 Exhibit 13: Postpaid average minute rates (peak and off-peak), GDP per capita and relative pricing status ......................................................................... 20 Exhibit 14: Morocco’s and Jordan’s simple postpaid average minute rates (peak and off-peak) and postpaid ARPM .............................................................. 22 Exhibit 15: Postpaid average peak and off-peak minute rates (March 2010 vs. September 2011) ....................................................................................... 23 Exhibit 16: Prepaid average connection fees .................................................... 26 Exhibit 17: Prepaid average connection fees including credit (US$) ................ 27 Exhibit 18: Prepaid average connection fees excluding credit (US$) ................ 27 Exhibit 19: Prepaid average connection fees (excluding credit), GDP per capita and relative pricing status ......................................................................... 28 Exhibit 20: Minimum and maximum prepaid connection fees ........................... 29 Exhibit 21: Prepaid average peak and off-peak minute rates ........................... 31 Exhibit 22: Prepaid average peak minute rates (US$) ...................................... 32 Exhibit 23: Prepaid average off-peak minute rates (US$) ................................ 32 Exhibit 24: Prepaid average minute rates (peak and off-peak), GDP per capita and relative pricing status ......................................................................... 33 Exhibit 25: Morocco’s and Jordan’s simple prepaid average minute rates (peak and off-peak) and prepaid ARPM ............................................................... 35 Exhibit 26: Prepaid average peak and off-peak minute rates (March 2010 vs. September 2011) ....................................................................................... 36 Exhibit 27: Prepaid recharge cards’ validity and grace periods ........................ 39 Exhibit 28: Split of operators according to billing methods .............................. 40 Exhibit 29: Billing methods adopted by cellular operators ............................... 41 Exhibit 30: Postpaid and prepaid billing methods used by cellular operators ... 42  © 2011 Arab Advisors Group Reproduction Prohibited  
  • 5.   This report has been delivered to clients as part of the subscription to the Arab Advisors Group Strategic Research Service  to be used exclusively by its employees