CEE SME Banking Club Conference 2017

We believe in SME. SME Banking Club organizes international and regional banking conferences dedicated
to micro-, small and medium business segments. During upcoming III Annual SME Banking Club Conference
2017 in Central and Eastern Europe business bankers and financial experts will meet as to discuss the latest
digital transformation trends in SME banking segment and a role of new players in SME financial services.
Stefano Valvano
Partner and Managing
Director at The Boston
Consulting Group, Italy
Tamás Jósvai
Managing Director
at OTP eBIZ,
Hungary
Anna Maj
FinTech Expert,
Country Manager
(Poland) at PayTech
Krzysztof
Pulklewicz
CEO at banqUp,
Belgium
Milena Videnova
Managing Director
at Coface Bulgaria,
Bulgaria
Tomasz Sudaj
Managing Director
of Market Strategy at
BZ WBK Leasing
Mariusz Łukasiewicz
Managing Director,
Factoring & Trade
Finance Dep at Raiffeisen
Bank Polska
Wojciech
Przybylski
CEO at Krakow
Technology Park
Mariusz Zabrocki
Managing Director
iwoca Poland
Fabio Maffioli
Director of Business
Development at
SizeUP, USA
November, 23-24
Krakow, Poland
Registration: www.events.smebanking.club | +48733404985 | cee@smebanking.club
#cee17
CEE 2017
SME Banking Club Conference
KEY SPEAKERS
Media Partners:
DATE: 23-24 November, 2017 VENUE: Park Inn by Radisson Hotel, Krakow, Poland
ORGANIZED BY: SME Banking Club www.smebanking.club
Sponsors & Partners:

November, 23-24
Krakow, Poland
#cee17
CEE 2017
Feedback
Management Profile
Bank of Georgia, BOŚ Bank, BGŻ BNP Paribas, BNP Paribas, BZ WBK Leasing, Cibank, Citadele bankas, City
Handlowy, Credit Agricole Ukraine, Deutsche Bank Polska, Eurobank Postbank, Finansbank, First Ukrainian
International Bank, Halkbank, Halkbank a.d., Hope Ukraine, Idea Bank, Terabank, Laboral Kutxa, mBank, Mi-
rabank, Nordea, Piraeus Bank Bulgaria, Raiffeisen Bank Hungary, Raiffeisen Polbank, Sberbank Europe, SEB,
Spotcap, TBI Bank, Tochka Bank, Ukrgasbank, VUB Banka, QNB AA
The Conference was
practical for me. I’d
recommend to attend
next SME Banking
Club Conference to
colleagues. What
I liked the most -
innovations in SME
Banking made by
Polish Banks
The Conference was
more theoretical for
me. Yes, I’d recom-
mend to attend next
SME Banking Club
Conference to col-
leagues. What I liked
the most - Innovation
seen in several Insti-
tutions represented.
The Conference was
practical for me. I’d
recommend to attend
next SME Banking
Club Conference to
colleagues. What I
liked the most - pre-
sentations and prac-
tical issues touched
there.
ALEXANDRU
COSMA
ESTEBAN
SOSSA
DESISLAVA
SIMEONOVA
Board
members
& CEOs
Product
managers
Consultants
Department Heads
Other
Central
& Eastern
EuropeNorthen
Europe
CIS
Western Europe
Regional Profile
Our past attendees:
47%
31%
53%
18%
4%
5%
20%
14%
8%

On-site visit
to Krakow
Technology Park
Startup
Ecosystem and
FinTech in Poland
Panel
Startup ecosystem in Poland - moderator Anna Maj
Krakow Technology Park as a tool for the development of modern
economy, Wojciech Przybylski, CEO at Krakow Technology Park
Cooperation of Corporations and Fintechs,
Thibaut Rouquette, FinTech Director at the Heart.
Case studies, Łukasz Dyląg, CEO & Founder VoicePin
Monika Kania, CEO & Founder at xchanger
Wojciech Czajkowski, Co-founder & CEO at Fandla.com
Michal Miszulowicz, Startup & Innovation Ecosystem Manager
at BGŻ BNP Paribas
Alior Bank’s cooperaiton with ﬁntechs, Kamila Wincenciak,
FinTech Partnerships Manager at Alior Bank
08:00
08:15
14:00
09:00
09:10
15:00
18:00
November, 23-24
Krakow, Poland
#cee17
CEE 2017
DAY 1. NOVEMBER 23, 2017
DAY 2. NOVEMBER 24, 2017
Arrival and check-in
Welcome drink at Park Inn by Radisson Hotel
Conference opening (registration & welcome coﬀee)
Welcome Note, Andrey Gidulyan, CEO at SME Banking Club, Ukraine
Informal dinner
& Networking
How to get big in SME business banking, Partner and Managing Director at The Boston
Consulting Group, Stefano Valvano, Italy
SME Banking Club Dinner & Party with special prizes
from SME Banking Club

Alternative SME
Finance Panel
Leasing and Factoring Market in Poland, turning from alternative to
primary source of equipment finance and invoice finance for SMEs -
moderator - Michal Pawlik, Co-founder & CEO at SMEO, Poland
Factoring - a modern financial service that optimizes asset
management processes, Dariusz Stec, President
of the Executive Committee of Polish Factors Association
Leasing industry in Poland, Andrzej Krzemiński, Chairman of the Executive
Committee at Polish Leasing Association
Leasing solutions for SMEs, Tomasz Sudaj, Managing Director
of Market Strategy at BZ WBK Leasing, Poland
Simple as a payment method - a new dimension of leasing -
Marcin Grodowski, COO & co-founder at LeaseLink, Poland
Digital solutions for protecting trade receivables of SMEs, Milena Videnova,
Managing Director at Coface Bulgaria
Smart factoR - first banking mobile app on factoring in Poland,
Mariusz Łukasiewicz, Managing Director, Factoring & Trade
Finance Dep at Raiffeisen Bank Polska
Panel discussion
13:00
11:15
Lunch & Networking
November, 23-24
Krakow, Poland
#cee17
CEE 2017
10:45 Coffee Break & Networking
Innovations and
Customer Experience
in Transactional
Business Banking
Moderator – Olena Gryniuk, CEE Regional Manager, SME Banking Club
Innovations and Customer Experience in Transaction Control,
Chris Black, Head of Sales – Europe at Tranwall Limited
Digital account opening process for businesses, Izabela Calusinska,
Cash Management Manager at ING Bank Slaski, Poland
Real-Time Payments - Implications & Opportunities, Jeffrey Edison,
Global Solutions Lead at Oracle Financial Services Software
09:30

Simple banks for enterpreneurs, Krzysztof Pulkiewicz,
Executive Director at banqUp, Belgium
Case Study by OTP eBIZ: Digital Finance Manager for SMEs,
Tamás Jósvai, Managing Director at OTP eBIZ, Hungary
Technology and innovations that enables SMEs
get fast financing, Aleksander Widera,
CEO & Co-Founder at Kredytmarket, Poland
Online lending for SMEs, Mariusz Zabrocki, Managing Director at iwoca Poland
Digital SME Banking – Hype or Necessity?, Dimitris Petrilis, Head
of Sales and Marketing Europe at Capital Banking Solutions
International debt financing opportunities for SMEs and SME lenders,
Masahiko Yoda, Head of Investment at Crowdcredit, Japan
From inspiration to reality - E2E digital processing
for MSME Clients, Marek Chlebicki, Director at PwC Polska
Discussion panel
17:50
18:00
Summary
Networking dinner
Digital SME
Banking: Online
Banks and
Alternative
Lenders for SMEs
16:00
15:30 Coffee break & Networking
November, 23-24
Krakow, Poland
#cee17
CEE 2017
Advanced
Programs for
SMEs Panel
New view on internet banking solutions for SME clients, Tomasz Les,
Senior Product Manager at Asseco Poland
Value Added Services for SMEs, Marek Soltysiak,
Head of Corporate Banking Products at Alior Bank, Poland
SizeUp - Big Data for Small Business, Fabio Maffioli,
Director of Business Development at SizeUP, USA
Discussion panel
14:00

November, 23-24
Krakow, Poland
#cee17
CEE 2017
ANNA MAJ
FinTech Expert and Mentor Country Manager, PayTech
Consulting
Anna has been involved in the financial and payment services
sector since 2000. She acquired experience in the banking
and telecommunications while working in Polish and foreign
corporations (Citigroup, T-Mobile) as well as a consultant and advisor (PayTech). She was
a CEO of one of the leading Polish payment institution and acquirer – PayTel SA. She is
a Board Member of the Coalition for Development of Cashless and Micro-Payments. She
is involved in the projects related to financial education as well as startup advisory (PwC
Startup Collider). Featured in the TOP 20 Women in FinTech Report (IIG, March 2017).
Anna graduated of Interdepartmental Individual Studies in Humanities at the University
of Warsaw and International MBA program at the Warsaw University of Technology
accredited by the London Business School. She is a PhD candidate in the Collegium of
Management and Finance at the Warsaw School of Economics.
DIMITRIS PETRILIS
Senior Sales and Marketing Executive in the Banking Indus-
try Head of Sales and Marketing Europe, Capital Banking
Solutions
Dimitris has over 15 years of experience working in financial
institutions and IT vendors specializing in the financial services. He
has gained his experience working in multinational corporations such as Capital Banking
Solutions, Goldman Sachs, Oracle Financial Services, SAS Institute and ACI Worldwide. He
has lived and worked in the UK and Greece but in the last 10 years his positions have been
international covering Europe and CIS. Dimitris is passionate about the financial services
sector and the disruption that is currently taking place in the industry. Dimitris holds a
BSc and an MSc in Computer Science from University of Essex and an Executive MBA from
University of Hertfordshire.
FABIO MAFFIOLI
Director of Business Development at SizeUP, USA
Fabio is responsible for the commercial relationships and growth
of SizeUp. Prior to joining SizeUp, Fabio led the innovation
initiatives of SWIFT, the provider of worldwide financial institution
transaction services, from its headquarters in Belgium. There
he acted as manager of the Innotribe Startup Challenge, a global startup competition
involving the world’s most promising FinTech companies. He graduated as top of the class
in MSc Economics & Business Administration from Copenhagen Business School and holds
a Bachelor degree in International Management from Bocconi University.
KRZYSZTOF PULKIEWICZ
Fintech Entrepreneur CEO and co-Founder of banqUP
Founder of BCMLogic and Atsora
Krzysztof is a co-founder and CEO of banqUP – smart fintech bank
for SME. He is responsible for open banking business architecture and
fintech ecosystem building. Krzysztof is also a founder of BCMLogic
– regtech company providing analytical solutions for risk, continuity and cybersecurity,
working with leading financial, telecom and public companies in Poland. Before becoming an
entrepreneur, he was a manager within various IT and business roles including Accenture IT
consultant, AXA CEE Regional Chief Security Officer, IT Architect- banking, telco and brokerage.
His IT background was build based on several multinational projects for package and custom
build implementations for banking, insurance and brokerage industry. Krzysztof was a speaker
on several international fintech and technology conferences as well as member of one of the
best fintech accelerators- Accenture Fintech Innovation Lab. He is always excited to speak and
share his experience.
CHRIS BLACK
Head of Sales – Europe at Tranwall Limited
Chris has significant Payments Industry experience across
multiple disciplines. Chris was involved pioneering the UK’s
ground-breaking and first electronic point-of-sale service, PDQ
by the UK’s largest issuer and leading acquirer, Barclaycard. He
earned his spurs in the IT industry implementing major projects and supporting one of
the largest on-line transaction processing systems in the world. Chris then Embarked
upon a successful sales career with leading solution providers such as ACI Worldwide,
CSC and Tieto. He held Senior positions within the Financial Sector, including Nomad
Software, Infraxis and specialist Payments consultancy, PayX among other leading
solution providers and Banks. Chris has unique experiences across a number of disciplines
- buying and selling, IT and Procurement - across the whole ecoPayments value chain.
Chris is now helping banks and processers drive down cost, increase revenue and market
lead with a highly competitive edge through his work with Tranwall.
MARIUSZ ZABROCKI
Managing Director, iwoca Poland
Mariusz Zabrocki – managing director of iwoca Poland, fintech
company providing flexible financing to small business thanks to big
data and machine learning. Previously Head of Business Development
at bamilo.com, the largest e-commerce platform owned by Rocket
Internet and MTN. Former management consultant at BCG and financial analyst at Rubicon
Partners. He graduated from Warsaw School of Economics and completed CFA and CAIA
programs. He holds Polish investment advisor license.
MAREK CHLEBICKI
Director, PwC Polska
Marek Chlebicki is Director of Strategy & Operations consulting for
Financial Services sector in Poland, leading the Banking advisory
competence hub for CEE. He has over 14 years of experience in financial
services (banking and consulting) including top management position
in CEE banking Group.
Marek specializes in development of business strategies and delivery of complex transformation
to Bank’s front office and back office. He has experience in delivery projects in banking in
Poland as well as in international environment (he has been working with banking Groups
located in Vienna, Moscow and Paris). Marek is certified Lean Six Sigma Master Black Belt,
Business Analyst and Customer Experience Specialist, he is experienced professional in Project
Management.
MASAHIKO YODA
Head of Investment at Crowdcredit, Japan
Masahiko Yoda works as the Head of Investment and Head of Operations
at Crowdcredit Inc in Japan. Crowdcredit offers the cross-border
marketplace lending services to connect borrowers and lenders around
the world so that both lenders and borrowers can achieve Win-Win
relationship. The risk capital raised by Crowdcredit has been invested in the money-demanders in
Europe, Cameroon and Peru. Masahiko has been responsible for the structuring of the investment
funds. Prior to joining Crowdcredit, Masahiko worked at Barclays Capital. He took the various
roles in Barclays such as COO of Barclays Bank PLC Tokyo Branch and the Senior management
members of Japan Desk in Singapore.
ŁUKASZ DYLĄG
CEO & Founder of VoicePIN.com
Entrepreneur focused on voice biometrics, speech recognition,
multichannel customer experience, fintech & security.

November, 23-24
Krakow, Poland
#cee17
CEE 2017
TOMASZ LES
Senior Product Manager at Asseco Poland
For more than 15 years is connected with Asseco and electronic banking.
Responsible for the newest innovative product called Asseco Customer
Banking Platform. Tomasz has significant experience in electronic banking,
authorization systems and PKI. Passionate about new technologies allowing to
implement new banking products and services.
WOJCIECH PRZYBYLSKI
CEO at Krakow Technology Park
Sociologist, 10 years of experience in regional policy and innovation
policy planning & implementation, since 2012 responsible
for Krakow Technology Park development and projects, and
since January 2016 – President of the Board. Graduated from
Jagiellonian University, studied also one year at Humboldt University Berlin. After his
studies worked at Tischner European University, teaching sociology, conducting research
(incl. R&D commercialization) project and coordinating the International Office. Used
to work in a couple of think-tanks dealing with public policy, both planning and
evaluation. In 2011 and 2012 advisor to the Polish Minister on Justice in the field of
deregulation and to the Malopolska province Marshal in the field of regional policy. He
coordinated SMART_KOM – UE project related to smart city.
THIBAUT ROUQUETTE
FinTech Director at the Heart
Thibaut Rouquette is FinTech Director at The Heart Warsaw. His
mission is to lead the FinTech strategy of the Innovation Hub and to
introduce groundbreaking companies to leading corporations. Startup
addict since 2010, his former experiences include working with the
Australian Government body who invented the WiFi, the innovation management team of the
largest German Bank, leading an intrapreneurship program for one of the largest British banks
and building the largest FinTech Accelerator in the world.
TAMAS JOSVAI
Managing Director at OTP eBIZ, Hungary
Tamas Josvai is the Managing Director and product owner of
OTP eBIZ Ltd. who is passionate about helping SMEs so that they
can focus on their core business instead of administration and
paperwork by delivering a cutting edge online platform to connect
buyers, suppliers and accountants. After spending 10+ years with OTP Bank as a country
manager, Groupwide Head of SME Operations and Head of Corporate Sales, Tamas believes
that banking for SMEs is a subset of business management thus should be integral part of
their administration tools. Tamas launched SME Banking strategies in 7 countries in the CEE
region to boost sales and product development as well as led the digital transformation of
the SME Business line in Hungary. Tamas holds MSc in Engineering and Management, MSc
in Business Administration, speaks Hungarian, Russian and English, addicted to cross-fit
and a father of a 9-year-old girl.
STEFANO VALVANO
PartnerandManagingDirectoratTheBostonConsultingGroup,Italy
During his time with BCG, Stefano has supported all major Italian banking and
insurance players, developing a significant experience in corporate strategy,
marketing and sales, PMI and organizational topics, in the Italy, Greece, and
Turkey (IGT) region. Before joining BCG, Stefano spent 6 years at Accenture in the
Financial Services and Strategy Practice. Stefano holds a degree cum laude in Business Administration
from the University of Turin, which included an exchange program at CBS - Copenhagen Business School.
He is also a frequent guest lecturer at the University of Turin, MBA program.
JEFFREY EDISON
GlobalSolutionsLeadatOracleFinancialServicesSoftware
Over the past 25 years, Jeffrey has worked in various roles in financial
services software, with a focus on transaction banking and automation
with artificial intelligence techniques. He has deep knowledge and
expertise in the Payments domain including Cross-Border, SEPA,
PSD/PSD2, and in Cash Management, virtual account management & corporate in-house
banking, as well as financial sanctions compliance (KYC/AML: anti-money laundering /
anti-terrorist financing). Jeffrey works with Oracle in their Financial Services Global Business
Unit, and has previously worked with Tieto in Payments & Cash Management and Temenos
in their Straight-Through Processing (Automation) with Artificial Intelligence area. His
experience spans across various functions including product management, pre-sales, and
architecture, including strategic planning for new solutions and services. Jeffrey graduated
with Dean’s List distinction from Harvey Mudd College in California with a degree in
Computational Physics.
MICHAL PAWLIK
Co-founder & CEO at SMEO, Poland
Michał Pawlik is a Co-Founder and CEO of SMEO - an independent FinTech
invoice factoring company providing flexible financing services for the small
and medium-sized enterprise sector. Before setting up SMEO in Jan 2017, he
created “from scratch” the invoice finance business for Getin Holding Group
in 2012. After three years Idea Money was sold for over 150 million PLN as the business leader on the
(SME) factoring market. Michal is also the innovator of eFaktoring.pl, established in 2015. The first
fully online loans services for microenterprises and self-employed freelancers in Poland. He gained
experience working initially as a product and sales manager in banks. On top of daily business, he is
actively committed to the FinTech industry environment and advises young entrepreneurs. A graduate of
the Warsaw School of Economics and Cracow University of Economics, he also completed Postgraduate
Academy of Leadership Psychology at the Warsaw University of Technology Business School. SMEO is an
independent FinTech invoice factoring company providing flexible financing services for the small and
medium-sized enterprise sector.
MILENA VIDENOVA
Managing Director at Coface Bulgaria, Bulgaria
Milena Videnova is Country manager of Coface entities in Bulgaria since April
2012. Her professional experience includes a number of managerial positions
in the banking and financial sphere - Risk Manager, Project Financing and
EU Funds advisor at Hypo NOE Group Bank AG, Austria, Credit Risk Director
in Financia Group, Head of Euro funds, Public Finance and Banking Insurance at UniCredit Bulbank,
Director of Regional Corporate Centers and Product Development at HVB Bank Biochim and others.
Since June 2014 she has been Deputy Chairman of Association of Collection Agencies in Bulgaria. Master
of International Economic Relations from the University of National and World Economy with many
specializations in the country and abroad.
MICHAL MISZULOWICZ
Startup & Innovation Ecosystem Manager at BGŻ BNP Paribas
12 years of experience in banking, from corporate customer service through
business development, cash management, project management, budgeting,
reporting to startup cooperation. Wide knowledge of the needs and rules of the
financial industry itself. Big fan of new technologies. Supporter of the first Polish
edition BNP Paribas International Hackathon and main organizer of the second one. The host of MIT
Innovators under 35 in 2016.

November, 23-24
Krakow, Poland
#cee17
CEE 2017
Registration fee PRACTICAL INFORMATION
DATES The Conference will begin with welcome drink on Thursday 23 November at 14.00 and
will end on Friday 24 November at 20.00
VENUE Krakow Technology Park – 23 November, Park Inn by Radisson Krakow Hotel – 24
November
LANGUAGES All sessions will be held in English
REGISTRATION The registration fee covers participation in SME Banking Conference, docu-
ments, lunches and coffee breaks. Registration fees must be paid in full before the event.
CANCELLATION All cancellations must be received in writing. A 20% cancellation fee will be
charged for all cancellations received before 01st of November 2017. Full price cancellation fee
will be charged for all cancellations made after that date as well as for delegates that are unable
to attend unless a substitute delegate is provided. Substitutions are accepted at any time.
Please send this registration form by email at cee@smebanking.club
Or register online at https://events.smebanking.club/event/cee17/
BANK TRANSFER CREDIT CARD DATE__________________________________ SIGNATURE_________________________________
€400 for representatives of non-member
financial institutions – price till August 31
€600 for representatives of non-member
financial institutions – price from September 01
€1000 for consultants and IT/service
providers
€0 for SME Banking Club members*
* according to membership terms
All registrations are strictly individual.
In a case of registration more than one participant from
one company the following discounts are provided: Third
and next participant - 10% discount for all tickets.
registration form
Job Title
Mrs. Ms Mr./First name Last name
Institution VAT ID number
Address
Email Twitter account@
Assistant’s information (or person in charge of the registration)
Firtst Name Last name
Tel
Tel Email
ATTENDEE’S INFORMATION
PAYMENT
Organizer’s contacts: Olena Gryniuk,
+48733404985, e-mail: cee@smebanking.club

CEE SME Banking Club Conference 2017

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CEE SME Banking Club Conference 2017