Social Media Marketing Nonprofits and NGOIBM Danmark
Social Media Marketing for Nonprofit/NGO’s
Presentation held at IBM (Lundtofte, Denmark) on June15th, as part of the Service Day Workshop for Nonprofits and NGO’s.
Nonprofit marketing can be tough. We show you how to measure your marketing and improve your digital marketing footprint. Created by Tyler Brooks of Analytive for the Estes Park Nonprofit Resource Center Conference
A workshop designed for small non-profit organizations to help them use online marketing to increase donations, attract Board Members and Volunteers. Audience targeting, developing compelling messaging, and selecting the right media are demonstrated in this presentation. A template is provided to be used as an aid to implementing effective online marketing. Contact Art@ohiobusinesshelp.com
Social Media Marketing Nonprofits and NGOIBM Danmark
Social Media Marketing for Nonprofit/NGO’s
Presentation held at IBM (Lundtofte, Denmark) on June15th, as part of the Service Day Workshop for Nonprofits and NGO’s.
Nonprofit marketing can be tough. We show you how to measure your marketing and improve your digital marketing footprint. Created by Tyler Brooks of Analytive for the Estes Park Nonprofit Resource Center Conference
A workshop designed for small non-profit organizations to help them use online marketing to increase donations, attract Board Members and Volunteers. Audience targeting, developing compelling messaging, and selecting the right media are demonstrated in this presentation. A template is provided to be used as an aid to implementing effective online marketing. Contact Art@ohiobusinesshelp.com
An integrated campaign is a 'sequence of individual, coordinated market events that share a common audience profile and messaging theme'. At the end of the day, an integrated campaign takes one strategic, creative idea and applies it to different channels, respecting that channel for the job it’s meant to do. It’s about consistency. It’s about being where your donor is – communicating with them in a way that suits them, and offering them choice in how they want to communicate with you. It takes a comprehensive understanding of all media, creative, strategy, production and data to bring an integrated campaign to life. This session will outline the process required to create an effective integrated campaign and present case studies of effective integrated campaigns created by Stephen Thomas Ltd.
Building Partnerships That Work: Nonprofit and Community OutreachKristin Messerli
Companies who want to reach today’s young and diverse buyers must have a community strategy. With 75% of household growth is projected to come from minority segments over the next five years, it is important to be active in these communities. Additionally, Millennials and Generation Z are either in or approaching their first home buying experience and are much more likely to choose providers that are associated with a social cause (Cone Communications).
This session will cover the basics on building nonprofit partnerships that are long lasting and effective for business growth. Participants will learn:
- How to identify and build the right community partners
- How to develop strong relationships through networking and communication
- How to convert community outreach initiatives into a new channel of sales and recruitment
This is a presentation by Justin Perkins, Director of Nonprofit Services at Care2.com featuring research on Social Network Fundraising and use of new media for nonprofit marketing.
Building and Communicating Your Nonprofit BrandBloomerang
Your nonprofit organization's brand is a representation of your relationships: between employees, volunteers, stakeholders and those you serve.
How you present and communicate that brand can make all the difference in how successful you are at pursuing in your mission and gaining support.
Join Tammy and Todd Rimer of element212 and Steven Shattuck of Bloomerang for a discussion on the art and science of building and communicating your nonprofit brand.
Presentation slides for a workshop on “eMail + Social Media Marketing for NonProfit Organizations” on July 19, 2012, hosted by the Edmonton Chamber of Voluntary Organizations and presented by Marilyn Jones of www.mediamag.ca
This presentation provides tips and tools to help nonprofit organizations develop relationships with funders. It focuses on building relationships with corporate funders, strategically communicating to capture a funder's attention, and how to solidify relationships by providing added value.
This presentation was made to the local AFP chapter in February 2009. The intent was to inform more than engage in conversation, particularly since very few people in the room participated in traditional or social media networking.
Nonprofit Fundraising: How to increase response rates through segmentation & ...Jono Smith
Jeff Shuck's slides from the Resource Alliance's 2011 Fundraising Online virtual conference. Formerly known as IFC Online, Fundraising Online is the world's best 100% online fundraising conference.
The session covered how to segment with descriptive analysis; how to target with predictive analysis; and, how to analyze the impact of your segmentation and targeting strategy.
Starting a nonprofit organization can be an amazing experience for entrepreneurs who wish to make a positive change in the world.
Building a successful nonprofit requires a distinct set of skills and competencies, however, it is not vastly different from starting a for-profit business.
Here, you will find 10 steps that will help you in starting a non-profit organization
Measurement is Not Counting: Social Media & Return on Investment, presented b...craigslist_fndn
You are actively using Facebook or Twitter or LinkedIn or a blog as part of your organization’s marketing or fundraising strategy. But do you know what your audience wants from you? Are you measuring how effective you are with these tools? Can you answer your boss’s or board’s questions about the value of spending time on social media? How do you know social media is a good investment and that you are getting strong results? Beth’s session addresses how to measure social media return on investment, including a strong framework and practical tips to measure and refine your social media tactics.
BlogWell Cincinnati Social Media Case Study: Tyson Foods presented by Ed Nich...SocialMedia.org
In his BlogWell Cincinnati case study presentation, "Social Media Engagement for Cause Branding and Community Building," Tyson Foods' Director of Community & Public Relations, Ed Nicholson, shares how they're building community around the issue of hunger.
Ed explains how they're getting employees involved, how they're connecting influencers, and how social media is helping them show the public they're in it for the long haul.
---
BlogWell is the only conference where social media executives from big brands come together to share their case studies, offer practical how-to advice, and answer your questions.
To learn more about BlogWell, visit gaspedal.com/blogwell/
BlogWell is produced by GasPedal and the Social Media Business Council.
Learn More: gaspedal.com and socialmedia.org
An integrated campaign is a 'sequence of individual, coordinated market events that share a common audience profile and messaging theme'. At the end of the day, an integrated campaign takes one strategic, creative idea and applies it to different channels, respecting that channel for the job it’s meant to do. It’s about consistency. It’s about being where your donor is – communicating with them in a way that suits them, and offering them choice in how they want to communicate with you. It takes a comprehensive understanding of all media, creative, strategy, production and data to bring an integrated campaign to life. This session will outline the process required to create an effective integrated campaign and present case studies of effective integrated campaigns created by Stephen Thomas Ltd.
Building Partnerships That Work: Nonprofit and Community OutreachKristin Messerli
Companies who want to reach today’s young and diverse buyers must have a community strategy. With 75% of household growth is projected to come from minority segments over the next five years, it is important to be active in these communities. Additionally, Millennials and Generation Z are either in or approaching their first home buying experience and are much more likely to choose providers that are associated with a social cause (Cone Communications).
This session will cover the basics on building nonprofit partnerships that are long lasting and effective for business growth. Participants will learn:
- How to identify and build the right community partners
- How to develop strong relationships through networking and communication
- How to convert community outreach initiatives into a new channel of sales and recruitment
This is a presentation by Justin Perkins, Director of Nonprofit Services at Care2.com featuring research on Social Network Fundraising and use of new media for nonprofit marketing.
Building and Communicating Your Nonprofit BrandBloomerang
Your nonprofit organization's brand is a representation of your relationships: between employees, volunteers, stakeholders and those you serve.
How you present and communicate that brand can make all the difference in how successful you are at pursuing in your mission and gaining support.
Join Tammy and Todd Rimer of element212 and Steven Shattuck of Bloomerang for a discussion on the art and science of building and communicating your nonprofit brand.
Presentation slides for a workshop on “eMail + Social Media Marketing for NonProfit Organizations” on July 19, 2012, hosted by the Edmonton Chamber of Voluntary Organizations and presented by Marilyn Jones of www.mediamag.ca
This presentation provides tips and tools to help nonprofit organizations develop relationships with funders. It focuses on building relationships with corporate funders, strategically communicating to capture a funder's attention, and how to solidify relationships by providing added value.
This presentation was made to the local AFP chapter in February 2009. The intent was to inform more than engage in conversation, particularly since very few people in the room participated in traditional or social media networking.
Nonprofit Fundraising: How to increase response rates through segmentation & ...Jono Smith
Jeff Shuck's slides from the Resource Alliance's 2011 Fundraising Online virtual conference. Formerly known as IFC Online, Fundraising Online is the world's best 100% online fundraising conference.
The session covered how to segment with descriptive analysis; how to target with predictive analysis; and, how to analyze the impact of your segmentation and targeting strategy.
Starting a nonprofit organization can be an amazing experience for entrepreneurs who wish to make a positive change in the world.
Building a successful nonprofit requires a distinct set of skills and competencies, however, it is not vastly different from starting a for-profit business.
Here, you will find 10 steps that will help you in starting a non-profit organization
Measurement is Not Counting: Social Media & Return on Investment, presented b...craigslist_fndn
You are actively using Facebook or Twitter or LinkedIn or a blog as part of your organization’s marketing or fundraising strategy. But do you know what your audience wants from you? Are you measuring how effective you are with these tools? Can you answer your boss’s or board’s questions about the value of spending time on social media? How do you know social media is a good investment and that you are getting strong results? Beth’s session addresses how to measure social media return on investment, including a strong framework and practical tips to measure and refine your social media tactics.
BlogWell Cincinnati Social Media Case Study: Tyson Foods presented by Ed Nich...SocialMedia.org
In his BlogWell Cincinnati case study presentation, "Social Media Engagement for Cause Branding and Community Building," Tyson Foods' Director of Community & Public Relations, Ed Nicholson, shares how they're building community around the issue of hunger.
Ed explains how they're getting employees involved, how they're connecting influencers, and how social media is helping them show the public they're in it for the long haul.
---
BlogWell is the only conference where social media executives from big brands come together to share their case studies, offer practical how-to advice, and answer your questions.
To learn more about BlogWell, visit gaspedal.com/blogwell/
BlogWell is produced by GasPedal and the Social Media Business Council.
Learn More: gaspedal.com and socialmedia.org
This presentation is not really about social media or fundraising. Yes, you read that correctly. It’s not about social media, fundraising or even technology because social media is only a tool to communicate and fundraising is only an outcome to a goal-driven plan. What we will discuss are principals that you already know and employ to attract donors as well as how you can accelerate awareness for attracting a new audience of potential donors. In fact, you may decide to rethink your current approach to fundraising efforts, but not because you’ve been doing it wrong – but, rather because you’ve been doing it right. Social media will be built into this discussion, but only as a means to establish or enhance what’s core to success on any front…relationships!
Social Starter Start Kit: Tools to Jumpstart Your Nonprofit’s Social PresenceYNPN DC
YNPNdc 2nd Annual Social Media Summit Presentation
- Tammy Gordon (@floridagirlindc), Senior Advisor for Social Communications, AARP
Find out how AARP went from zero to social success in 90 days. Tammy Gordon, AARP's Senior Advisor for Social Communications will share her social road map, leaving you with sample plans, guidelines and trainings to assist your efforts to create communities on networks such as Facebook, Twitter, You Tube and more.
Creating an Effective Social Media Strategy for your NonprofitDonorPath
Social media expert Beth Kanter walks through creating an effective social strategy for your nonprofit.
It includes practical tips, case studies, and fundamental advice to creating a networked and socially active nonprofit
A workshop designed to help nonprofits explore strategic approaches to social media - both via exposure to different techniques and by using the ARM best practices and the FIG strategy stages.
Susie Bowie (Community Foundation of Sarasota County) and Tina Arnoldi (Coastal Community Foundation of South Carolina) designed and presented this fun and interactive session at the Council on Foundation's Fall Conference for Community Foundations in Charlotte, NC. Join the ride!
This presentation was given at the Community Foundations conference on 9/14/10. A lot of the information about social media strategy and ROI is useful for anyone.
Enterprise Online Fundraising Plan and ResearchRebecca Higman
Enterprise Community Partners (a nonprofit national leader in investment capital and development services for affordable housing and community revitalization) spent some time wondering how to up their online fundraising results, and a whole lot more time acting.
The deck includes research topics, creating donor profiles and personas and six strategies to online outreach.
This presentation was first shared at the Network for Good and Maryland Nonprofits "ePhilanthropy 101: Effective & Inexpensive Fundraising in a Downturn" program on March 27, 2009.
Integrating Social Media into your Government Marketing StrategyKaitlin Keeler
Government Social Media Conference 2015 Presentation: How to Integrate social media into your government marketing strategy.
Government Social Media Conference 2015 - April, 2015
Speaker: Kaitlin Keeler, Oakland County Government, MI
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Exploring Patterns of Connection with Social Dreaming
Cause Branding and Community Building With Social Networking Tools
1. Cause Branding and Community Building With Social Networking Tools A Strategic Approach to Corporate Philanthropic Engagement Ed Nicholson, APR Director of Community Relations @TysonFoods http://www.facebook.com/TysonHungerRelief http://www.tysonhungerrelief.com
25. Reviewed and revised strategy in 2005 (w/ Mitchell Communications Group) Expanded partnerships Became more collaborative and outwardly focused Became more engaged, directly involved Started engaging stakeholders Team Members—104K in U.S. Customers Communities Elected officials
26. The Collaboration Challenge James E. Austin How Nonprofits and Businesses Succeed Through Strategic Alliances
27. Stages of Corporate/Non-Profit Partnerships The Collaboration Continuum* Philanthropic: Charity, Little Stakeholder Engagement/Relationships No Strategic Imperative, Minimal Expectations Transactional: Increased Understanding and Trust, Value Delivered, More Relationships, Expectations Integrative: “We” mentality, High Mission Mesh, Broad Strategic Fit, Deep Personal Relationships, High Employee Engagement *James Austin—The Collaboration Challenge
41. How can a broader set of organizational resources be applied? Not just cash: in-kind, people, functional expertise.
42.
43. The 4-step process is important Research—Knowing the landscape. Knowing the community. Knowing the issue. Listening ! Planning—Developing a strategy based on all factors, not simply organizational objectives. Execution—Are we employing effective tactics? Evaluation—Where are we? Is it where we want to be? What have we accomplished? ROI?
67. Engaging the hunger community Expanded Partnerships Share Our Strength—DC-based hunger relief org that raises money and provides strategic grants to hunger relief Feeding America—Nation’s largest network of food banks Lift Up America—Partnerships with professional and college sports teams and athletes in creating hunger and poverty awareness
106. Results: Mainstream media Events: 80 visual and engaging events Coverage: Quantitative: 40 million impressions, 260 stories including: Chicago Sun Times, Arizona Republic, New York Daily News, Richmond Times Dispatch, dozens of TV hits, online and special audience media Qualitative: Is our brand front and center? 98% positive tone 85% mention Tyson in the top third of the story 41% mention Tyson’s ongoing commitment to hunger relief Sales: Case volume increased 14.9% in test markets
109. Lessons learned Many of the same principals of community-building we discovered as we integrated into our own communities and the hunger community worked well with integrating into online communities. Listening Responding Engaging ContributingLeading
110. IMHO It’s difficult for agencies to develop community for us. We need to be part of the process when it happens. What they can do: Help create strategy. Help create content. Walk alongside as participants in the conversation. Use their credibility to support. If key agency people are not participating as thought leaders in the space, should they be advising you? They need street cred themselves. Takes time to build credibility and community. Can’t buy your way in. You can’t “control the message” (you never really could). But you can influence it. You can control what you say. Saying nothing speaks pretty loudly sometimes.
111. The tools will continue to evolve Relationships and reputations transcend and survive technology changes. There’s continuity in community.
112.
113. Utilize all of your resources, especially in-kind
114. Engage your stakeholders, especially your own employees—be a connector
115. Adopt a long-term vision--think beyond the campaign
121. Find and engage influencers—reward them for their engagement
122. Celebrate and archive your successesConnect with us http://www.tysonhungerrelief.com http://twitter.com/TysonFoods http://www.facebook.com/TysonHungerRelief http://youtube.com/TysonCommunity ed.nicholson@tyson.com