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The document describes an app called CarTell that provides vehicle maintenance reminders and information to users. The app will remind owners about tasks like checking tire pressure, oil changes, and engine lights. It includes how-to videos, locations of nearby mechanics, and a DIY section for simple fixes. The target market is new car owners and young adults ages 18-25. The app will be promoted on college campuses through partnerships with student discount platforms and mechanical shops.
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The document describes the key safety and interior features of the 2014 Hyundai Azera. It has various airbags, antilock brakes, traction control, and emergency roadside assistance. The interior has leather upholstery, 19-inch alloy wheels, xenon headlights, rear parking sensors, and a 14-speaker sound system when equipped with the technology package. The document also provides contact information for Hyundai of White Plains dealership in New York that serves the local area and tri-state region.
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- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assetsLuxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Efficient Website Management for Digital Marketing Pros
Learn how to optimize website projects, leverage SEO tactics effectively, and implement product-led marketing approaches for enhanced digital presence and ROI.
This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
- Streamlined Website Management: Discover techniques to streamline website development, manage day-to-day operations efficiently, and ensure smooth project execution.
- Effective SEO Practices: Gain valuable insights into optimizing your website for search engines, improving visibility, and driving organic traffic to your digital assets.
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Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...
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How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
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I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
Gokila digital marketing| consultant| Coimbatore
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
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1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.PickUp_conversational AI_Capex, Inc._20240610
PickUp, Improve conversions with scenario-based conversational AI.
Pillar-Based Marketing Master Class - Ryan Brock
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In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fastMastering The Best Restaurant Advertising Campaigns Detailed Guide
A guide for making the Best Restaurant Advertising Campaigns with demographics, data analytics, and digital advertising for measurable results.
How To Navigate AI - The Future is Yours to Define - Tim Hayden
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As 2023 proved, the next few years may be shaped by market volatility and artificial intelligence services such as OpenAI's ChatGPT and Perplexity.ai. Your brand will increasingly compete for attention with Google, Apple, OpenAI, and Amazon, and customers will expect a hyper-relevant and individualized experience from every business at any moment. New state-legislated data privacy laws and several FTC rules may challenge marketers to deliver contextually relevant customer experiences, much less reach unknown prospective buyers. Are you ready?Let's discuss the critical need for data governance and applied AI for your business rather than relying on public AI models. As AI permeates society and all industries, learn how to be future-ready, compliant, and confidentlyscaling growth.
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Primary Learning Objective
1: Grasp when artificial general intelligence (""AGI"") will arrive, and how your brand can navigate the consequences. Primary Learning Objective
2: Gain an accurate analysis of the continuously developing customer journey and business intelligence. Primary Learning Objective
3: Grow revenue at lower costs with more efficient marketing and business operations.Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
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In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fastDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your businessjanani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
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Cartell
- 1. Robynn Melzar, Turquoise Godbolt, DeAnte McGhee
- 2. PRODUCT DESCRIPTION CARTELL is an app that reminds the everyday roadrunner of routine vehicle maintenance. ★ Imputing your data , the tailored app will remind car owners to check their tire pressure, check engine light problems, schedule oil changes, and other maintenance issues. ★ Information on most vehicle makes and models. ★ scan for the best/ cost effective auto shops to take your vehicle to ★ DIY section quick fixes that could save you some dollars doing yourself + where to find the parts The app includes: ★ how-to videos for easy fixes, seasonal tips and tricks, show mechanics near you ★ In -app purchases How does your car tell?
- 3. S W O T ★ Strong support from mechanical shops ★ Growing support from millennials ★ Good purpose ★ Environment-Friendly ★ College kids taking their cars away from home ★ Information on parts for older cars becoming obsolete ★ Relationships with car brands and mechanics ★ Open market (apps only tell fuel and mileage) ★ Reputation ★ Bugs and Fixes for app ★ Information may not be available for every vehicle ★ Operating system ★ competition in the app store ★ New car owners and young adults not knowing what it takes to maintain a car ★ Copyrights Internal External
- 4. Environmental Scan ★ Demographic forces ○ Age ○ Marital Status ○ Gender ○ Education ★ Political forces ○ NDA- Non Disclosure Agreement ○ Copyright ○ Video Privacy Protection Act of 1988. ★ Economic Forces ○ Taxes have an affect on creating the app. ○ Operating systems ○ Maintenance Support and enhancements ○ Native or web app ★ Technology ■ Pros ● Increased leisure time due to knowing the problems with vehicle. ● More readily available income. ● Vehicle information is available in your hands. ● Recommended shops to bring vehicle to.
- 5. Environmental Scan ★ Technology ■ Cons ● Information may not be outdated about certain vehicles. ● Parts may not be available for vehicle using app. ● Bugs and issues with app. ● Low barrier to entry ★ Social ○ On-the-go ○ Word-of-Mouth awareness ★ Culture ○ Durable, ‘first timer’ cars ○ Technological based society ★ Competitive ■ Pros ○ How-To Videos ○ Certified mechanics near you ○ Seasonal/ regional tips and tricks ○ Service various cars, trucks, and suvs ■ Conns ● Other apps access to resources ● Free apps
- 6. Segmentation & Positioning Objective: To help new car owners through the ups and down of car ownership Sample segments 1. Geographic: Within the United states , college towns 2. Demographic: young adults 18- 25, new car owners ( millennials) 3. Psychographic: on the-go , responsible, seeks information, best deals 4. Benefits : convenience 5. Behavioral : lease their car Competitors: Volkswagen, Chevrolet, aCar, MyWaiver How is Cartell different: Certified nearby mechanics, Videos , Service timelines, Seasonal tips , and exclusive car deals
- 8. Marketing Mix PRODUCT ★ Service app to help new car owners and young adults maintain the life of their car ★ High involvement ★ Standard v premium users PRICE ★ App is free ★ Premium is $3.99/month ○ Exclusive discounts ○ Coupons ○ Competitors are free, but do not offer any deals
- 9. Marketing Mix PLACE ★ The app doesn’t have a geographic location, but will be based in the Southern Region at various college campuses. ★ App Store ★ Googleplay PROMOTION ★ Launching promotion: Pop-up shop on Campus ★ Give mechanical shops incentive to promote ★ College brand ambassadors ★ Partnering with Unidays. ★ Flyers
- 10. Conclusion ★ CarTell is an app that reminds the everyday roadrunner of routine vehicle maintenance. We are looking to target new car owners and young millennials, ages 18-25. Through partnership with not only the popular app amongst college students, Unidays,but an high involvement on college campuses and mechanics far and wide we’ll have their help promoting our app. Cartell is a credible source with reports and post tailored to ensure the life of your car. So, how does your car tell?
- 11. THANK YOU!
Editor's Notes
- Robynn
- Robynn
- DeAntae
- Turk
- Robynn How is Cartell different?
- DeAntae
- Robynn
- Turk
- DeAntae