The Caribbean Export Market by Caribbean Yellow Pages
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An overview of the Caribbean export market and the purchasing habits of Caribbean businesses from Global Directories, publishers of Caribbean Yellow Pages
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The Caribbean Export Market by Caribbean Yellow Pages
- 10. Print Directory Usage Source: ARC Research
- 13. Web Traffic Sources Source: Google Analytics
Editor's Notes
- ¹ TradeStats Express ² ECLAC ³ Caribbean Export Development Agency
- Respondents: total of 100, fifteen-minute telephone interviews among purchase decision makers. Ten businesses in 10 countries across the region were surveyed Aruba Antigua Bahamas Barbados British Virgin Islands Cayman Islands Dominican Republic Jamaica St. Lucia Trinidad
- Who do we sell??
- Visits from 141 different countries since June 1/10
- Direct Traffic is up 42.87% Referring Traffic up 286% Search Engine Traffic up 168% (non-paid search traffic)
- Advertising Considerations Consider including country in any display ads – users in another country are not likely to know just a local address The ad should be relevant to the products/services offered, the business and the heading
- Caribbean Yellow Pages was the first of our directories to introduce Profile Pages – (Carla Powell researched & wrote the copy for all non-US based display advertisers in order to capture SEO benefit to site, early in campaign)
- Bhagwansinghs has been visited by users from Jamaica, St Kitts, Antigua, US, St Vincent, Barbados, Suriname – in total over 20 different countries
- Handout – advertising campaign visuals
- Twitter- 201 Followers YouTube - posting customer videos as they go live on our website, & some shameless self promotion videos! Facebook Fan Page – 79 fans