1. San Diego Center for
International Trade Development
(CITD): Programs and Services
International Trade Advisory Board San Diego
Carlsbad, CA
Thursday, December 1, 2016

2. Export Statistics
Exporting by the Numbers
2015 U.S. Exports:
• Totaled $2.23 trillion in goods and $716 billion in services
• Jobs supported by exports were an estimated 11.5 million
• San Diego goods export value was $17.4 billion
• San Diego area export growth since 2009: 30%
• Despite a decrease in overall trade from 2014 the U.S. had record
service exports in 2015
* Source: International Trade Administration, 2016

6. San Diego Export Activity with
Mexico and the Border
• San Diego exports to Mexico in 2014 grew 15% from 2013, almost
$700 million
• In 2015, Mexico was San Diego’s top foreign market, accounting for
32% of its total goods exports
• Mexico continues to be San Diego’s largest international trading
partner, accounting for over 80 percent of the total value of two-way
trade
• This continues the pattern seen in the region since NAFTA was
implemented in 1994
• San Diego partners with Tijuana in the design, engineering, and
development of many of the products manufactured in Mexico

7. State-wide network
A partnership program of the: The Chancellor’s Office of the California Community Colleges, Economic and Workforce Development Program, Southwestern College
and Local Hosts and Sponsors
State-wide website: citd.org

8. CITD Services for new to export and currently exporting businesses
• Direct and Online Services
• Programs & Resources
• Research & Information
• Internet & Web Strategies: CITD Website – Exporting Roadmap
• International Trade Counseling
• Technical Assistance with Export Loan Programs
• Trade Shows, Company Matchmaking, Trade Missions, and Special
Events
• Joint Training Programs and Online International Trade Training
• Referral Services
• Through our extensive contacts we can assist you in finding the correct
resources, agencies, services, and key information to help your business
succeed internationally

9. Direct CITD Services for new to export and currently
exporting businesses
• International Trade Counseling
• Market Research & Information
• Technical Assistance with Export Loan Programs
• Workshops and Seminars
• Trade Shows
• Company Matchmaking
• Trade Missions
• Special Events
• International Trade Education
• CCCCO - DWM Deputy Sector Navigator for Global Trade and Logistics

10. Online Resources: San Diego Center for International Trade
Development (CITD) Services: www.sandiegocitd.org
http://www.sandiegocitd.org/international-trade-services/

11. Online Resources: San Diego Center for International Trade
Development (CITD) Resources: www.sandiegocitd.org
www.sandiegocitd.org/resources/exporting-roadmap/

12. Online Resources: San Diego Center for International Trade
Development (CITD) Website Resources:
www.sandiegocitd.org
www.sandiegocitd.org/resources/exporting-roadmap/

13. Export EducationCITD On-line International Trade Podcasts
and Training www.sandiegocitd.org
http://www.sandiegocitd.org/resources/online-international-trade-training/

15. Programs
• Center for International Trade Development (CITD)
• California STEP, State Trade Export Promotion
• CITD Supplier Export Program
• CCCCO - DWM Deputy Sector Navigator for Global Trade and Logistics
• International Trade and Logistics Credited Program
• Supply Chain Management and Logistics Certifications
• Youth Entrepreneurship Program
• CITD Internship Program
• Other Programs and Resources

16. www.citd.org/castep/

17. Programs: CITD Supplier Export Program
Connecting small to medium sized
businesses with major
international manufacturers and
supply chains in the Southern
California/Baja California Region

18. CITD Supplier Program:
Export Opportunities
• Electronic sector has the largest number of companies in Baja
California.
• The aerospace industry has the largest presence in Baja
California with technical training centers for welding and design.
• Medical device production is the second-largest industry in the
region. About half of Mexico’s medical device exports come from
Baja California.
• Automotive industry includes in Baja California.

19. Crossborder Suppliers Trade Shows

20. CALIFORNIA COMMUNITY COLLEGES
CHANCELLOR’S OFFICE

21. doingwhatmatters.cccco.edu.
California Community Colleges – Chancellor’s Office | 112 Colleges | 72 Districts | 2.6 Million Students

22. 22
1. Advanced Manufacturing (Emergent)
2. Advanced Transportation & Renewables (Priority)
3. Agriculture, Water & Environmental Technologies
4. Energy (Efficiency) & Utility
5. Global Trade & Logistics
6. Life Science/Biotech (Priority)
7. Information & Communication Technologies (ICT)/Digital Media
(Emergent)
8. Health (Priority)
9. Small Business
10. Retail/Hospitality/Tourism “Learn-and-Earn”
Investments in Sectors.
Top 10 Sector Priorities
California Community Colleges – Chancellor’s Office | 112 Colleges | 72 Districts | 2.6 Million Students

23. www.sba.gov

24. California/Mexico Border Trade Office

25. World Trade Center San Diego: MetroConnect Program
http://www.sandiegobusiness.org/wtcsd/metroconnect

26. San Diego & Imperial District Export Council
www.sdidec.org

28. iBiz247 Post your product in the international marketplace
Connect with international buyers & service providers
http://www.ibiz247.com/

29. Thank you!
www.sandiegocitd.org