The document is a partnership proposal from the University of Economics Ho Chi Minh City inviting companies to partner with their annual "Tu Tin Vao Doi" career preparation program for college seniors. The program has been successful in the past four years in helping over 40,000 students prepare for entering the workforce. The 2013 program will focus on "Job Hunting in a Competitive Age" and include career fairs, workshops, and competitions to help students feel more confident. Partnering companies can promote their brand, recruit talent, and support young workers through various partnership options ranging from $300-800 with benefits like booths, promotions, and access to student databases.

1. UEH
PARTNERSHIP PROPOSAL
CAREER DAY
TU TIN VAO ĐOI 2013
UNIVERSITY OF ECONOMICS HO CHI MINH CITY
INDEX TU TIN VAO ĐOI
ACCOMPLISHMENT OF TU TIN VAO ĐOI
TU TIN VAO ĐOI 2013
PARTNERSHIP OPPORTUNITY
NOVEMBER, 2013

2. Dear Future Partners,
“Tự Tin Vào Đời” program, which is held annually by Faculty of Commerce-Tourism-Marketing,
University of Economics Ho Chi Minh City, honor to be the most perfect program equipping for
college seniors bare essentials before entering working environment. Throughout past four years, the
program has brought about a great deal of value for students, especially seniors from many colleges in
Ho Chi Minh City.
With the spirit of helping college seniors to be brave and more confident, “Tự Tin Vào Đời 2013” has
the concept of “Job Hunting in Competitive Age”. This includes series of Events supporting students in
Ho Chi Minh City to eliminate panics, fears of unemployment and competition in nowadays harsh
market. Besides, it also helps them build up playground and master the games on their own ways, then
improve themselves to become more powerful and suitable with business requirements.
Cooperating with “Tự Tin Vào Đời” is one of the most efficient ways for your partnership to approach
talented students from top universities in HCM City. Also, this is an opportunity to promote your brand
as the leading company in caring young workforce. Moreover, your products and services will come
closer to potential customers; you would meet and network with many successful entrepreneurs, as well
as companies from various areas.
We intend to promote our program widely through mass media like VTV, HTV, Tuoi Tre Newspaper,
Thanh Nien Newspaper, Saigon Entrepreneur Newspaper, and Muc Tim Newspaper. In addition, we
associate with many Universities and communicate to its seniors directly. Also, we share knowledge
with the community through brilliant video lectures, “Tự Tin Vào Đời” magazine.
In conclusion, we believe that “Tự Tin Vào Đời 2013” will be successful. We also hope that, with such
noble purposes, your company will collaborate and accompany with us in these Events.

3. 1
TU TIN VAO ĐOI
ABOUT TU TIN VAO ĐOI
“Tự Tin Vào Đời” is an annual program of the University of Economics Ho Chi Minh City, organized
by students under the consultancy of experienced lecturer and successful entrepreneurs.
We believe our program will create opportunities for young generations to have careful preparations
before graduation and beginning a new career.
WHY DO WE ORGANIZE “TỰ TIN VÀO ĐỜI”:
We fully understand that the seniors soon face with their milestone and worry about independent life
with pressure on shoulders. Finding for suitable career, anxiety about income and responsibility for
family and society... are the considerable concerns of many students coming out of school.
In addition, businesses requirements about qualified human resources are increasing in most of
economic sectors.
Therefore, we look forward to become a solid bridge for the seniors and enterprises. Furthermore, we
will also establish activities in order for students to improve skills, knowledge and become more
confident with any change in new environment.
OUR ACTIVITIES
-Organize activities to bring practical benefits for students.
-Organize career day for students to interact with businesses.
-Organize reality workshop with business to prove “competitive advantages” of Vietnamese students.
-Develop “Tự Tin Vào Đời” Community to connect entrepreneurs and support students.

4. 2
ACCOMPLISHMENT OF
TU TIN VAO ĐOI
OUTCOME
“Tự Tin Vào Đời” has organized annually since 2009. At the 4th time in 2012, the program has attained
the following successes:
- 4 typical Events: uShare seminar, Coffee talk, uDo Festival, uFeel Night.
- Participation of 40.000 students, 30 enterprises and 100 ambassadors throughout the program.
- More than 20.000 students known the program.
- Nearly 30 articles and reports about the program. In particular, there are 2 reports on HTV channel,
2 articles on Thanh Nien and Tuoi Tre Newspaper, and 2 threads on Bussiness Association.
- Raise 200 million in cash and 150 million in kind for the program and attending students.

5. The Universities have large numbers of students attending throughout program:
-University of Economics HCMC
-Foreign Trade University (Saigon Campus)
-Banking University HCMC
-The Open University
-Ton Duc Thang University
-University of Economics and Law HCMC
-Hong Bang University
-International University
-University of Finance and Marketing
-Van Lang University
-Hoa Sen University
-Saigon University
-RMIT University
-College of Foreign Economic Relations HCM
The popular speakers participating in program:
Ô. CHRIS HARVEY
Ô. NGUYỄN MINH TRIẾT
Former CEO of VietnamWorks
Director of Strategy Asia Group
Ô. ĐỖ THÀNH NĂM
Ô. ĐẶNG LÊ NGUYÊN VŨ
CEO of Win Win
CEO of Trung Nguyen Corporation
Ô. LÊ TẤN BỬU
Ô. TRẦN VĂN LIÊNG
Professor at University of Economics HCMC
CEO of Vinacacao

6. SPONSORS AND PARTNERS
GOLD SPONSOR
PRODUCT AND SERVICE SPONSORS
PARTNERS
MEDIA SPONSORS

7. 3
TU TIN VAO ĐOI
2013
According to the report of the labor market, the Vietnam economy is in
the post-crisis period and in danger of surplus labors; graduates face more
and more difficulties in finding a job.
Also, as the survey of seniors in HCM City, the junior-senior students in
economic sectors are worrying about their career and future when they leave
school.
As the consequences, “Tự Tin Vào Đời 2013” with concept of “Job Hunting
in Competitive Age” offers students accurate view of competition issue
and encourages them more confident to enter real life.

8. ACTIVITIES OF
PRE-ACTIVITIES
Pre-event: “ LOOK AT ME”
(Sep, 17th, 2013)
Meeting:
”Kết nối doanh nhân - Nâng tầm thế hệ”
(Sep, 21st, 2013)
KEY ACTIVITIES
Panel Discussion: “Góc Quay Thời Cuộc”
(Sep, 29th, 2013)
Specialized workshop series
(Oct, 12nd,2013)
The competition: 3, 2, 1…Action
(Oct, 13rd,2013- Nov, 23rd, 2013)
Career Fair:
CLOSING ACTIVITIES
Night Gala
(Nov, 30th,2013)
”Một điểm đến - Triệu cơ hội”
(Nov,23rd, 2013)

9. 4
CAREER FAIR

10. 1. MAIN ACTIVITIES IN CAREER DAY
COMPANY BOOTH
30 booths for companies to share your business value, promote recruiting programs,
give leaflets/researching forms, and receive CV from students.
3000 final-year students and job seekers
WORKSHOP
2 workshops, 500 attendants
Provide necessary skills for final-year student
TALK SHOW
2 talk shows, 600 attendants
Career orientate and provide crucial information for students so that each student can
choose his/her own career patch
THE FINALE OF “3, 2, 1... ACTION” CONTEST: PRESENTATION ROUND
NETWORKING AND ART PERFORMANCES
INTERVIEW ROOM
Throughout the whole event
2. CAREER DAY SCHEDULE
FROM 08 am TỪ 04 pm.
November, 23rd, 2013.

11. 3. PlACE
Venue: FIRST HOTEL
Address:
18 Hoang Viet Street, Tan Binh District, HCMC
Site Map: THERE ARE 3 AREAS
REGION 1: Booth and Main Stage
REGION 2: Workshops, Talkshows
REGION 3: Interview Room

12. PROMTION PLAN
Online and Offline channels
We plan to promote this event to over 20 well-reputation Universities and College in HCMC. We will have a
close contact to all students by using class talk, leaflets, posters, banners... in schools.
Furthermore, we also have partnership with the Youth Communities from each school, with other student
clubs/groups to promote our event. We will utilize every channel included forums, student magazines...
to promote.
Besides that, we have our own well-developed channels and materials to promote, such as our website,
Facebook fan page, student database, and many LCDs in each of our school campuses to
reach to targeted students.
Media Partners

13. 4
OPPORTUNITY TO
BECOME
“TU TIN VAO DOI”
PARTNER

14. CONCENTRATION ON PARTERSHIP
CONNECTION WITH OTHER BUSINESS AND UNIVERSITIES
-

15. OPPORTUNITY TO BECOME
“TU TIN VAO DOI” PARTNER
OPTION 1
(800$)
Career Day booth
Booth quantity
2
Booth position
1st pick
Workshop
1 workshop for free
*
Activities in Career Day
Company speech
15 mins
1 promoting stand at the entrance for free
*
Repeating promoting video clip on main stage
*
Information Display
Brochure on check-in desk
*
1 standee at the entrance
*
Include company information package in TU TIN VAO
*
DOI information package for every attendant
1 banner
*
Offline Promoting Materials
Logo on all promoting material (leaflets, posters, standees,
Large
banner...) before event
Logo on stage background and on photo-wall
Large
Online Promoting Materials
Logo in Video clips about Career Day (Tease before
Large
event, student interviews, and break-time clips)
Logo on banners, posters on forums
Large
Press release
PARTNER OPTION
OPTION 2 OPTION 3
(500$)
(300$)
1
2nd pick
1
assigned
10 mins
*
*
*
*
*
Medium
Small
Medium
Small
Medium
Small
Medium
Small
Introducing in press releases
*
*
Logo on pictures for press release
*
*
*

16. “TU TIN VAO DOI magazine” in information package for students
½ page,
¼ page, ¼ page, in
Company promoting post
inside
inside
side
Logo on every other promoting material
*
*
Logo on the magazine
*
EMAILS
Logo on emails sent to students
Large
Medium
Promoting on website, fapage of TU TIN VAO DOI
Logo on website
Large
Medium
Recruiting info post and logo on fanpage
*
*
200 words to promote company in “Partners” section
*
*
Link to company website
*
*
Benefits after event
Attendants’ database
3 000
2 000
Attendants’ CV
600
450
Promoting post in TU TIN VAO DOI 2013 Report
*
*
Logo on 2013 Report and in Summary video clip
*
*
*
Small
Small
*
*
1 500
300
*
Be our guests in Gala Dinner of TU TIN VAO DOI 2013
*
*
*
To be honored by University of Economics HCMC by
our school representative and receive our commemorative
cup
*
*
*

17. THANKS FOR YOUR TIME
CONTACT INFO
LÊ TRƯỜNG SƠN
(+84) 949 345 019
sonle.tutinvaodoi@gmail.com
TỐNG KHÁNH HIÊN
(+84) 937 833 858
hientong.tutinvaodoi@gmail.com