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Don’t be afraid of  employee bloggers An  Ambassablog  Update   CAPIO 2009 Conference    San Diego, CA  Friday, April 17, 2009   Steven Shultz, M.S. Deputy Director, PR San Diego County Regional Airport Authority [email_address]
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San Diego International Airport
San Diego International Airport ,[object Object],[object Object],[object Object],[object Object],Commuter Terminal Single  9,400-foot  runway Terminal 1 Terminal 2
San Diego International Airport ,[object Object],[object Object],[object Object],[object Object]
Advent of Employee Blogging
 
 
blogsouthwest.com Southwest Airlines: Wal-Mart: checkoutblog.com tsa.gov/blog TSA:
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],” “ From official  Barack Obama  campaign position paper ,[object Object]
The Ambassablog model ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Growth of the Ambassablog ,[object Object],[object Object],[object Object],[object Object]
Ambassablog Walk-Around
Visitor Statistics Ambassablog Site Summary   Visits   Total .......................    11,196  Average per Day ..............  19  Average Visit Length ..........  1:10  This Week ......................  130  Page Views  Total .............   19,904  Average per Day .................  29  Average per Visit ..............  1.6  This Week ......................  206
Global Reach ,[object Object]
The Ambassablog in action ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Future projects ,[object Object],[object Object],[object Object],[object Object],[object Object],Agency Web site
Making employee  blogging work for you
Success factors for an employee blog ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
FREE/LOW-COST building blocks of an employee blog (www.expertcounter.com)
Making an impact ,[object Object],[object Object],Making an impact
Meet an employee blogger!
Questions? [email_address]

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Capio 2009 Employee Blogging Final