SlideShare a Scribd company logo
LEOR CAPUNITAN, CHRIS PARK, THOMAS LEE
The Problem
Hospitals are
discharging
patients early
Readmission rates increase,
which leads to penalties
Readmission
rates show the
quality of care
at hospital
Readmission creates unexpected
costs for patients
Elderly are
most affected
Failure to take medication leads to
another hospital visit
Our Solution
Mobile Healthcare Application
• GaugeWear to measure core body temperature, blood pressure and heart rate
• Remote coaching with patients
• Incentivize with coupons/discounts
Goals
• Increase adherence by 35% for patients
• Decrease readmission rate of elderly from 26% to 10%
• Decrease penalty rates from -.61% to -0.5%
Market Analysis
Industry Overview
• More than 2,000 mobile health applications in the market
• Expected revenue of $26 billion by the end of 2017 for mobile health applications
• There are currently 272 medication reminder applications in the market
• Main competitors are: Medisafe, Mango Health, and Pillpack
Target Market: Elderly patients, and hospitals who face readmission penalties
• 70% of US adults over 65 have hypertension
• 26% of elderly patients are readmitted within 30 days of discharge
• As of 2016, 14% increase of readmission rates
Competitive Analysis
Manage
Medications
Sends alerts
Online coaching
Tracks real time
vitals of patients
Refill prescriptions
Offers
discounts/Rewards
How It Works
Doctor enters
patient info
Patient records
medicine taken,
while wearing
GaugeWear
Doctor monitors
patient
System Architecture
Financial Analysis
•CaParkLee will generate approximately $1.5 million in profit over the first 3 years
Implementation
• Create a relationship with GaugeWear
• Hire developers to create the application
• Test the application to a few hospitals who face penalty problems
• Establish relationships with hospitals and insurance companies
• Deploy in North America
After secured funding, we will:
Use Cases
Glenn Dawson
• Age: 30 years old
• Interests: Rock-
climbing, Hiking,
Reading, Sleeping
• Qualities: Stubborn,
Type-A, Hardworking
Karla Kim
• Age: 75 years old
• Interests: Knitting,
Bingo, Watching
Jeopardy, Couponing
• Qualities: Forgetful,
Compassionate, Frugal
Questions
Appendix
http://community.mis.temple.edu/caparklee/deliverables/
Project Charter
http://community.mis.temple.edu/caparklee/files/2017/04/Project_Charter_Form.docx.docx.pdf
Data Model
Process Model
System Architecture
Detailed Financial Analysis &
Assumptions
Year 1 Year 2 Year 3 Year 4 Year 5
Gross Income
App Subscription $200,000.00 $1,000,000.00 $1,800,000.00 $2,600,000.00 $3,400,000.00
Total Income $200,000.00 $1,000,000.00 $1,800,000.00 $2,600,000.00 $3,400,000.00
Expenses
Advertising on Billboards $11,000 $11,000 $11,000 $11,000 $11,000
Advertising on Health magazine $980 $980 $980 $980 $980
Salaries for Developers $129,989 $100,289 $100,289 $100,289 $100,289
Salaries for Marketing personnel $52,815 $52,815 $52,815 $52,815 $52,815
Salaries for ourselves $62,780 $313,900 $565,020 $816,140 $1,067,260
GaugeWear Technology $800 $840 $882 $926 $972
Apple server and infrastructure $2,050 $2,054 $2,054 $2,054 $2,054
Developer Licenses for Apple $99 $99 $99 $99 $99
Total Expenses $260,513 $481,977 $733,139 $984,303 $1,235,469
Net Income ($60,512.55) $518,022.96 $1,066,860.96 $1,615,696.86 $2,164,530.56
Prototype of Doctors View
Prototype of Patients View

More Related Content

What's hot

Examples from Prospective Impact Evaluations
Examples from Prospective Impact EvaluationsExamples from Prospective Impact Evaluations
Examples from Prospective Impact Evaluations
Independent Evaluation Group /World Bank Group
 
Aco webinar slides
Aco webinar slidesAco webinar slides
Aco webinar slides
roi2webinar
 
Change Health Care Now
Change Health Care NowChange Health Care Now
Change Health Care Now
tobyo_init
 
The evolution of life science ecosystems: Five effective innovation approache...
The evolution of life science ecosystems: Five effective innovation approache...The evolution of life science ecosystems: Five effective innovation approache...
The evolution of life science ecosystems: Five effective innovation approache...
IBM in Healthcare
 
5 Ways to Ensure Data Quality for Sustainability Reporting
5 Ways to Ensure Data Quality for Sustainability Reporting5 Ways to Ensure Data Quality for Sustainability Reporting
5 Ways to Ensure Data Quality for Sustainability Reporting
Urjanet
 
[Infographic] Turn up Demand Response: Educate and Incent Energy Consumers
[Infographic] Turn up Demand Response: Educate and Incent Energy Consumers[Infographic] Turn up Demand Response: Educate and Incent Energy Consumers
[Infographic] Turn up Demand Response: Educate and Incent Energy Consumers
parago
 
Eugenia forcat - Tech Startup Day 2015
Eugenia forcat - Tech Startup Day 2015Eugenia forcat - Tech Startup Day 2015
Eugenia forcat - Tech Startup Day 2015
StartUps.be
 
Software Advice IndustryView: Key Priorities For Ethical Supply Chains
Software Advice IndustryView: Key Priorities For Ethical Supply ChainsSoftware Advice IndustryView: Key Priorities For Ethical Supply Chains
Software Advice IndustryView: Key Priorities For Ethical Supply Chains
Software Advice
 
Use - Measuring Impact to Improve Performance
Use - Measuring Impact to Improve PerformanceUse - Measuring Impact to Improve Performance
Use - Measuring Impact to Improve PerformanceSIAAssociation
 
CKX: Social Impact Measurement Around the Globe
CKX: Social Impact Measurement Around the Globe CKX: Social Impact Measurement Around the Globe
CKX: Social Impact Measurement Around the Globe
Community Knowledge Exchange
 
CDC 16 October 2014 event, social impact measurement
CDC 16 October 2014 event, social impact measurementCDC 16 October 2014 event, social impact measurement
CDC 16 October 2014 event, social impact measurement
libbygauld
 
mHealth presentation at Wireless Life Sciences Convergence Conference May 201...
mHealth presentation at Wireless Life Sciences Convergence Conference May 201...mHealth presentation at Wireless Life Sciences Convergence Conference May 201...
mHealth presentation at Wireless Life Sciences Convergence Conference May 201...
Mike Wons
 
How the Correlation between Sustainability and Brand Strength has Changed in ...
How the Correlation between Sustainability and Brand Strength has Changed in ...How the Correlation between Sustainability and Brand Strength has Changed in ...
How the Correlation between Sustainability and Brand Strength has Changed in ...
Sustainable Brands
 
Accelerating Health System Innovation
Accelerating Health System InnovationAccelerating Health System Innovation
Accelerating Health System Innovation
Jennifer Zelmer
 
Medimojo Patient Engagement Solutions- Elevate patient Experience & Improve B...
Medimojo Patient Engagement Solutions- Elevate patient Experience & Improve B...Medimojo Patient Engagement Solutions- Elevate patient Experience & Improve B...
Medimojo Patient Engagement Solutions- Elevate patient Experience & Improve B...
vikasr2508
 
Beyond Scaling Up: Change and complex health systems
Beyond Scaling Up: Change and complex health systemsBeyond Scaling Up: Change and complex health systems
Beyond Scaling Up: Change and complex health systems
IDS
 
Impulse corporate wellness medimojo
Impulse corporate wellness  medimojoImpulse corporate wellness  medimojo
Impulse corporate wellness medimojo
vikasr2508
 
Poster ReMiND 2 Jan 29 HI RES
Poster ReMiND 2 Jan 29 HI RESPoster ReMiND 2 Jan 29 HI RES
Poster ReMiND 2 Jan 29 HI RESFarhad Ali
 
What Can We Learn from Open Source and Open Standards
What Can We Learn from Open Source and Open StandardsWhat Can We Learn from Open Source and Open Standards
What Can We Learn from Open Source and Open Standards
Alina Grenier-Arellano
 

What's hot (19)

Examples from Prospective Impact Evaluations
Examples from Prospective Impact EvaluationsExamples from Prospective Impact Evaluations
Examples from Prospective Impact Evaluations
 
Aco webinar slides
Aco webinar slidesAco webinar slides
Aco webinar slides
 
Change Health Care Now
Change Health Care NowChange Health Care Now
Change Health Care Now
 
The evolution of life science ecosystems: Five effective innovation approache...
The evolution of life science ecosystems: Five effective innovation approache...The evolution of life science ecosystems: Five effective innovation approache...
The evolution of life science ecosystems: Five effective innovation approache...
 
5 Ways to Ensure Data Quality for Sustainability Reporting
5 Ways to Ensure Data Quality for Sustainability Reporting5 Ways to Ensure Data Quality for Sustainability Reporting
5 Ways to Ensure Data Quality for Sustainability Reporting
 
[Infographic] Turn up Demand Response: Educate and Incent Energy Consumers
[Infographic] Turn up Demand Response: Educate and Incent Energy Consumers[Infographic] Turn up Demand Response: Educate and Incent Energy Consumers
[Infographic] Turn up Demand Response: Educate and Incent Energy Consumers
 
Eugenia forcat - Tech Startup Day 2015
Eugenia forcat - Tech Startup Day 2015Eugenia forcat - Tech Startup Day 2015
Eugenia forcat - Tech Startup Day 2015
 
Software Advice IndustryView: Key Priorities For Ethical Supply Chains
Software Advice IndustryView: Key Priorities For Ethical Supply ChainsSoftware Advice IndustryView: Key Priorities For Ethical Supply Chains
Software Advice IndustryView: Key Priorities For Ethical Supply Chains
 
Use - Measuring Impact to Improve Performance
Use - Measuring Impact to Improve PerformanceUse - Measuring Impact to Improve Performance
Use - Measuring Impact to Improve Performance
 
CKX: Social Impact Measurement Around the Globe
CKX: Social Impact Measurement Around the Globe CKX: Social Impact Measurement Around the Globe
CKX: Social Impact Measurement Around the Globe
 
CDC 16 October 2014 event, social impact measurement
CDC 16 October 2014 event, social impact measurementCDC 16 October 2014 event, social impact measurement
CDC 16 October 2014 event, social impact measurement
 
mHealth presentation at Wireless Life Sciences Convergence Conference May 201...
mHealth presentation at Wireless Life Sciences Convergence Conference May 201...mHealth presentation at Wireless Life Sciences Convergence Conference May 201...
mHealth presentation at Wireless Life Sciences Convergence Conference May 201...
 
How the Correlation between Sustainability and Brand Strength has Changed in ...
How the Correlation between Sustainability and Brand Strength has Changed in ...How the Correlation between Sustainability and Brand Strength has Changed in ...
How the Correlation between Sustainability and Brand Strength has Changed in ...
 
Accelerating Health System Innovation
Accelerating Health System InnovationAccelerating Health System Innovation
Accelerating Health System Innovation
 
Medimojo Patient Engagement Solutions- Elevate patient Experience & Improve B...
Medimojo Patient Engagement Solutions- Elevate patient Experience & Improve B...Medimojo Patient Engagement Solutions- Elevate patient Experience & Improve B...
Medimojo Patient Engagement Solutions- Elevate patient Experience & Improve B...
 
Beyond Scaling Up: Change and complex health systems
Beyond Scaling Up: Change and complex health systemsBeyond Scaling Up: Change and complex health systems
Beyond Scaling Up: Change and complex health systems
 
Impulse corporate wellness medimojo
Impulse corporate wellness  medimojoImpulse corporate wellness  medimojo
Impulse corporate wellness medimojo
 
Poster ReMiND 2 Jan 29 HI RES
Poster ReMiND 2 Jan 29 HI RESPoster ReMiND 2 Jan 29 HI RES
Poster ReMiND 2 Jan 29 HI RES
 
What Can We Learn from Open Source and Open Standards
What Can We Learn from Open Source and Open StandardsWhat Can We Learn from Open Source and Open Standards
What Can We Learn from Open Source and Open Standards
 

Similar to CaParkLee

Outside/In: Building a Community-Centric Strategic Plan
Outside/In: Building a Community-Centric Strategic PlanOutside/In: Building a Community-Centric Strategic Plan
Outside/In: Building a Community-Centric Strategic Plan
YourCareUniverse
 
Population risk scores and plan design
Population risk scores and plan designPopulation risk scores and plan design
Population risk scores and plan design
Jody Martin
 
Network Optimization: Why Physician Quality Should Drive Your Benefits Strategy
Network Optimization: Why Physician Quality Should Drive Your Benefits StrategyNetwork Optimization: Why Physician Quality Should Drive Your Benefits Strategy
Network Optimization: Why Physician Quality Should Drive Your Benefits Strategy
Grand Rounds
 
Webinar: CMS Innovation Center Update
Webinar: CMS Innovation Center UpdateWebinar: CMS Innovation Center Update
Webinar: CMS Innovation Center Update
Centers for Medicare & Medicaid Services (CMS)
 
Technology-enabled Platform for Proactive Regular Senior-Centric Health Asses...
Technology-enabled Platform for Proactive Regular Senior-Centric Health Asses...Technology-enabled Platform for Proactive Regular Senior-Centric Health Asses...
Technology-enabled Platform for Proactive Regular Senior-Centric Health Asses...
DataNB
 
July 2015 accountable care webinar
July 2015 accountable care webinarJuly 2015 accountable care webinar
July 2015 accountable care webinar
Modern Healthcare
 
ben-umansky-carolinas-healthcare-system-rehab-summit-11-6.pptx
ben-umansky-carolinas-healthcare-system-rehab-summit-11-6.pptxben-umansky-carolinas-healthcare-system-rehab-summit-11-6.pptx
ben-umansky-carolinas-healthcare-system-rehab-summit-11-6.pptx
Mounika662749
 
Moving to Value Based Care – Leveraging advanced analytics to measure physici...
Moving to Value Based Care – Leveraging advanced analytics to measure physici...Moving to Value Based Care – Leveraging advanced analytics to measure physici...
Moving to Value Based Care – Leveraging advanced analytics to measure physici...
LexisNexis Risk Solutions
 
Quantum Health Case Study
Quantum Health Case StudyQuantum Health Case Study
Quantum Health Case Study
Mark Gall
 
Webinar: Comprehensive Primary Care Initiative - For Primary Care Physicians
Webinar: Comprehensive Primary Care Initiative -  For Primary Care PhysiciansWebinar: Comprehensive Primary Care Initiative -  For Primary Care Physicians
Webinar: Comprehensive Primary Care Initiative - For Primary Care Physicians
Centers for Medicare & Medicaid Services (CMS)
 
Acute Care Hospital Strategic Plan PowerPoint Presentation
Acute Care Hospital Strategic Plan PowerPoint PresentationAcute Care Hospital Strategic Plan PowerPoint Presentation
Acute Care Hospital Strategic Plan PowerPoint Presentation
Andrea Ratz
 
Population Risk Scores and Plan Design
Population Risk Scores and Plan DesignPopulation Risk Scores and Plan Design
Population Risk Scores and Plan Design
Mile High Healthcare Analytics
 
William Shrank: Payment reform activities at CMS
William Shrank: Payment reform activities at CMSWilliam Shrank: Payment reform activities at CMS
William Shrank: Payment reform activities at CMSNuffield Trust
 
Health care innovation award overview
Health care innovation award overviewHealth care innovation award overview
Health care innovation award overview
EGBurton
 
Mediclaim Policy : Consumer Behavior
Mediclaim Policy : Consumer BehaviorMediclaim Policy : Consumer Behavior
Mediclaim Policy : Consumer Behavior
Shankh Saxena
 
Payer-Provider Summit Boston 2014 - Presentation "Payer-Provider Partnership ...
Payer-Provider Summit Boston 2014 - Presentation "Payer-Provider Partnership ...Payer-Provider Summit Boston 2014 - Presentation "Payer-Provider Partnership ...
Payer-Provider Summit Boston 2014 - Presentation "Payer-Provider Partnership ...
Health IT Conference – iHT2
 
Medicare expense
Medicare expenseMedicare expense
Medicare expense
Karthik Ranganathan
 
Class XVIII Health Care Day - Charles Buck
Class XVIII Health Care Day - Charles BuckClass XVIII Health Care Day - Charles Buck
Class XVIII Health Care Day - Charles Buckboldsolutions
 

Similar to CaParkLee (20)

Outside/In: Building a Community-Centric Strategic Plan
Outside/In: Building a Community-Centric Strategic PlanOutside/In: Building a Community-Centric Strategic Plan
Outside/In: Building a Community-Centric Strategic Plan
 
Population risk scores and plan design
Population risk scores and plan designPopulation risk scores and plan design
Population risk scores and plan design
 
Network Optimization: Why Physician Quality Should Drive Your Benefits Strategy
Network Optimization: Why Physician Quality Should Drive Your Benefits StrategyNetwork Optimization: Why Physician Quality Should Drive Your Benefits Strategy
Network Optimization: Why Physician Quality Should Drive Your Benefits Strategy
 
Webinar: CMS Innovation Center Update
Webinar: CMS Innovation Center UpdateWebinar: CMS Innovation Center Update
Webinar: CMS Innovation Center Update
 
Technology-enabled Platform for Proactive Regular Senior-Centric Health Asses...
Technology-enabled Platform for Proactive Regular Senior-Centric Health Asses...Technology-enabled Platform for Proactive Regular Senior-Centric Health Asses...
Technology-enabled Platform for Proactive Regular Senior-Centric Health Asses...
 
July 2015 accountable care webinar
July 2015 accountable care webinarJuly 2015 accountable care webinar
July 2015 accountable care webinar
 
ben-umansky-carolinas-healthcare-system-rehab-summit-11-6.pptx
ben-umansky-carolinas-healthcare-system-rehab-summit-11-6.pptxben-umansky-carolinas-healthcare-system-rehab-summit-11-6.pptx
ben-umansky-carolinas-healthcare-system-rehab-summit-11-6.pptx
 
Moving to Value Based Care – Leveraging advanced analytics to measure physici...
Moving to Value Based Care – Leveraging advanced analytics to measure physici...Moving to Value Based Care – Leveraging advanced analytics to measure physici...
Moving to Value Based Care – Leveraging advanced analytics to measure physici...
 
Quantum Health Case Study
Quantum Health Case StudyQuantum Health Case Study
Quantum Health Case Study
 
HL16004_brochure
HL16004_brochureHL16004_brochure
HL16004_brochure
 
Webinar: Comprehensive Primary Care Initiative - For Primary Care Physicians
Webinar: Comprehensive Primary Care Initiative -  For Primary Care PhysiciansWebinar: Comprehensive Primary Care Initiative -  For Primary Care Physicians
Webinar: Comprehensive Primary Care Initiative - For Primary Care Physicians
 
Acute Care Hospital Strategic Plan PowerPoint Presentation
Acute Care Hospital Strategic Plan PowerPoint PresentationAcute Care Hospital Strategic Plan PowerPoint Presentation
Acute Care Hospital Strategic Plan PowerPoint Presentation
 
Population Risk Scores and Plan Design
Population Risk Scores and Plan DesignPopulation Risk Scores and Plan Design
Population Risk Scores and Plan Design
 
William Shrank: Payment reform activities at CMS
William Shrank: Payment reform activities at CMSWilliam Shrank: Payment reform activities at CMS
William Shrank: Payment reform activities at CMS
 
Health care innovation award overview
Health care innovation award overviewHealth care innovation award overview
Health care innovation award overview
 
Mediclaim Policy : Consumer Behavior
Mediclaim Policy : Consumer BehaviorMediclaim Policy : Consumer Behavior
Mediclaim Policy : Consumer Behavior
 
Payer-Provider Summit Boston 2014 - Presentation "Payer-Provider Partnership ...
Payer-Provider Summit Boston 2014 - Presentation "Payer-Provider Partnership ...Payer-Provider Summit Boston 2014 - Presentation "Payer-Provider Partnership ...
Payer-Provider Summit Boston 2014 - Presentation "Payer-Provider Partnership ...
 
SWCM Outcomes
SWCM OutcomesSWCM Outcomes
SWCM Outcomes
 
Medicare expense
Medicare expenseMedicare expense
Medicare expense
 
Class XVIII Health Care Day - Charles Buck
Class XVIII Health Care Day - Charles BuckClass XVIII Health Care Day - Charles Buck
Class XVIII Health Care Day - Charles Buck
 

Recently uploaded

RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
BBPMedia1
 
April 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products NewsletterApril 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products Newsletter
NathanBaughman3
 
chapter 10 - excise tax of transfer and business taxation
chapter 10 - excise tax of transfer and business taxationchapter 10 - excise tax of transfer and business taxation
chapter 10 - excise tax of transfer and business taxation
AUDIJEAngelo
 
Memorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.pptMemorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.ppt
seri bangash
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
RajPriye
 
Cracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptxCracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptx
Workforce Group
 
Sustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & EconomySustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & Economy
Operational Excellence Consulting
 
PriyoShop Celebration Pohela Falgun Mar 20, 2024
PriyoShop Celebration Pohela Falgun Mar 20, 2024PriyoShop Celebration Pohela Falgun Mar 20, 2024
PriyoShop Celebration Pohela Falgun Mar 20, 2024
PriyoShop.com LTD
 
Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...
dylandmeas
 
Improving profitability for small business
Improving profitability for small businessImproving profitability for small business
Improving profitability for small business
Ben Wann
 
Role of Remote Sensing and Monitoring in Mining
Role of Remote Sensing and Monitoring in MiningRole of Remote Sensing and Monitoring in Mining
Role of Remote Sensing and Monitoring in Mining
Naaraayani Minerals Pvt.Ltd
 
Brand Analysis for an artist named Struan
Brand Analysis for an artist named StruanBrand Analysis for an artist named Struan
Brand Analysis for an artist named Struan
sarahvanessa51503
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
Cynthia Clay
 
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n PrintAffordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Navpack & Print
 
What is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdfWhat is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdf
seoforlegalpillers
 
FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134
LR1709MUSIC
 
anas about venice for grade 6f about venice
anas about venice for grade 6f about veniceanas about venice for grade 6f about venice
anas about venice for grade 6f about venice
anasabutalha2013
 
The-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic managementThe-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic management
Bojamma2
 
The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...
awaisafdar
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Lviv Startup Club
 

Recently uploaded (20)

RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
 
April 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products NewsletterApril 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products Newsletter
 
chapter 10 - excise tax of transfer and business taxation
chapter 10 - excise tax of transfer and business taxationchapter 10 - excise tax of transfer and business taxation
chapter 10 - excise tax of transfer and business taxation
 
Memorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.pptMemorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.ppt
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
 
Cracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptxCracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptx
 
Sustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & EconomySustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & Economy
 
PriyoShop Celebration Pohela Falgun Mar 20, 2024
PriyoShop Celebration Pohela Falgun Mar 20, 2024PriyoShop Celebration Pohela Falgun Mar 20, 2024
PriyoShop Celebration Pohela Falgun Mar 20, 2024
 
Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...
 
Improving profitability for small business
Improving profitability for small businessImproving profitability for small business
Improving profitability for small business
 
Role of Remote Sensing and Monitoring in Mining
Role of Remote Sensing and Monitoring in MiningRole of Remote Sensing and Monitoring in Mining
Role of Remote Sensing and Monitoring in Mining
 
Brand Analysis for an artist named Struan
Brand Analysis for an artist named StruanBrand Analysis for an artist named Struan
Brand Analysis for an artist named Struan
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
 
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n PrintAffordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n Print
 
What is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdfWhat is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdf
 
FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134
 
anas about venice for grade 6f about venice
anas about venice for grade 6f about veniceanas about venice for grade 6f about venice
anas about venice for grade 6f about venice
 
The-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic managementThe-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic management
 
The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
 

CaParkLee

  • 1. LEOR CAPUNITAN, CHRIS PARK, THOMAS LEE
  • 2. The Problem Hospitals are discharging patients early Readmission rates increase, which leads to penalties Readmission rates show the quality of care at hospital Readmission creates unexpected costs for patients Elderly are most affected Failure to take medication leads to another hospital visit
  • 3. Our Solution Mobile Healthcare Application • GaugeWear to measure core body temperature, blood pressure and heart rate • Remote coaching with patients • Incentivize with coupons/discounts Goals • Increase adherence by 35% for patients • Decrease readmission rate of elderly from 26% to 10% • Decrease penalty rates from -.61% to -0.5%
  • 4. Market Analysis Industry Overview • More than 2,000 mobile health applications in the market • Expected revenue of $26 billion by the end of 2017 for mobile health applications • There are currently 272 medication reminder applications in the market • Main competitors are: Medisafe, Mango Health, and Pillpack Target Market: Elderly patients, and hospitals who face readmission penalties • 70% of US adults over 65 have hypertension • 26% of elderly patients are readmitted within 30 days of discharge • As of 2016, 14% increase of readmission rates
  • 5. Competitive Analysis Manage Medications Sends alerts Online coaching Tracks real time vitals of patients Refill prescriptions Offers discounts/Rewards
  • 6. How It Works Doctor enters patient info Patient records medicine taken, while wearing GaugeWear Doctor monitors patient
  • 8. Financial Analysis •CaParkLee will generate approximately $1.5 million in profit over the first 3 years
  • 9. Implementation • Create a relationship with GaugeWear • Hire developers to create the application • Test the application to a few hospitals who face penalty problems • Establish relationships with hospitals and insurance companies • Deploy in North America After secured funding, we will:
  • 10. Use Cases Glenn Dawson • Age: 30 years old • Interests: Rock- climbing, Hiking, Reading, Sleeping • Qualities: Stubborn, Type-A, Hardworking Karla Kim • Age: 75 years old • Interests: Knitting, Bingo, Watching Jeopardy, Couponing • Qualities: Forgetful, Compassionate, Frugal
  • 17. Detailed Financial Analysis & Assumptions Year 1 Year 2 Year 3 Year 4 Year 5 Gross Income App Subscription $200,000.00 $1,000,000.00 $1,800,000.00 $2,600,000.00 $3,400,000.00 Total Income $200,000.00 $1,000,000.00 $1,800,000.00 $2,600,000.00 $3,400,000.00 Expenses Advertising on Billboards $11,000 $11,000 $11,000 $11,000 $11,000 Advertising on Health magazine $980 $980 $980 $980 $980 Salaries for Developers $129,989 $100,289 $100,289 $100,289 $100,289 Salaries for Marketing personnel $52,815 $52,815 $52,815 $52,815 $52,815 Salaries for ourselves $62,780 $313,900 $565,020 $816,140 $1,067,260 GaugeWear Technology $800 $840 $882 $926 $972 Apple server and infrastructure $2,050 $2,054 $2,054 $2,054 $2,054 Developer Licenses for Apple $99 $99 $99 $99 $99 Total Expenses $260,513 $481,977 $733,139 $984,303 $1,235,469 Net Income ($60,512.55) $518,022.96 $1,066,860.96 $1,615,696.86 $2,164,530.56

Editor's Notes

  1. App Subscriptions: We assume in year 1: 200 hospitals will subscribe. In year 2: 1000 hospitals will subscribe. In year 3: 1800 hospitals will subscribe. In year 4: 2600 will subscribe. In year 5: 3400 will subscribe. This is based on 3400 hospitals facing readmission penalties in 2015. (This is based on 800 hospitals performing well; so starting in year one 800 hospitals will be added to subscription, until we meet the number of 3400 hospitals using this app.) Source:http://www.modernhealthcare.com/article/20150803/NEWS/150809981 Advertising on Billboards: $11,000 for four weeks per year based on price from Boston. Source:http://grasshopper.com/blog/billboards-for-small-businesses-7-reasons-to-think-twice/ Advertising on Health and Fitness magazine: $980 for a 1/2 page horizontal. Source: http://www.healthfitness.us/images/HAFM_RateSheet.pdf Salaries for 2 mobile application developer (22.96 hourly) Year one- 840 hours of development for the app. Maintenance will only be done by one developer and they will 4368 Hours per year of maintenance(every other Friday of the Month).Source: http://www.payscale.com/research/US/Job=Mobile_Applications_Developer/Salary Salary for marketing specialist: (31 dollars per hour) 35 hours per week = 35 hours*52 week=1820 *$31 *.0639 (tax)= 3605.23 =56420-3605.23= $52,815 Source: http://www.payscale.com/research/US/Job=Mobile_Applications_Developer/Salary Taxes: 6.39% Source: https://beta.phila.gov/services/payments-assistance-taxes/business-taxes/business-income-receipts-tax-birt/ Salaries for ourselves: 25 percent of gross income for each year plus tax. Apple store Fee: $99 dollars Source: http://www.techrepublic.com/blog/software-engineer/app-store-fees-percentages-and-payouts-what-developers-need-to-know/ Server: $2000 for a small enterprise Source: http://www.comentum.com/mobile-app-development-cost.html