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Target Audience

            Persuasive
                                                        Facts and
            Techniques
                                                        Statistics
 Shock
 Tactics


                     Campaigns
                     Campaigns                                           Success
 Contact                                                                 Stories
  Details
                                                            Make them
                                                           sympathetic


Humour            Use celebrities       These shock tactics can
                   to highlight          be so horrific and take
                    products            away the desired effect
                                            of the campaign.
Campaigns Brainstorm

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Campaigns Brainstorm

  • 1. Target Audience Persuasive Facts and Techniques Statistics Shock Tactics Campaigns Campaigns Success Contact Stories Details Make them sympathetic Humour Use celebrities These shock tactics can to highlight be so horrific and take products away the desired effect of the campaign.