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Name Of Campaign:
Friends or Foes?

Purpose/Message of Campaign:
How Facebook is EASILY manipulated to create an identity– that isn’t necessarily
real…are Cranford students making Facebook Friends or Foes? Many students are
using Facebook every day without realising the dangers that can occur, giving out
information to many people without even knowing who they are. So we want to help
students who use this social networking site to be more careful in who they make
friends and what information they give out.

Aim of Campaign:
To make students more aware of the dangers of using Facebook and to educate
them on what having their pictures online can mean. Do they realise that anyone
can manipulate an image of them and what problems this can cause? We want to
make students realise that the people they add as a ‘friend’ may not always be
what they seem.

CampaigningDates    Campaigning Activities:      Who                 Notes:
Date: 29/03/12      Website Launch               Everyone            Parnyan will
                                                                     start the
                                                                     website.
Date: Completion    Assembly Promotion           Zahra               Will follow on
22/03/12                                                             throughout the
Starting 26/03/12                                                    week.
Date: 22/03/12      PowerPoint and Poster        Parnyan             PowerPoint will
                                                                     be shown
                                                                     around school.
Date: 23/03/12      Facebook Wall                Sara                Will get school
                                                                     involved.
Date: Completion    TV advert                    George              Advert will be
22/03/12                                                             shown in
                                                                     assemblies.

Audience and Why:
Our campaign is aimed at students in general. We have chosen this as they are
the main victims of using Facebook and are the most naive, not realising the
dangers of who they are talking. They are the main users of Facebook and also
the main victims of Facebook.

Team Names                                  Team Roles
Sara:                                       Within our Group we will even out the
Zahra:                                      roles and distribute the tasks equally
Parnyan:                                    between our group
George:

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Facebook Friends or Foes Campaign

  • 1. Name Of Campaign: Friends or Foes? Purpose/Message of Campaign: How Facebook is EASILY manipulated to create an identity– that isn’t necessarily real…are Cranford students making Facebook Friends or Foes? Many students are using Facebook every day without realising the dangers that can occur, giving out information to many people without even knowing who they are. So we want to help students who use this social networking site to be more careful in who they make friends and what information they give out. Aim of Campaign: To make students more aware of the dangers of using Facebook and to educate them on what having their pictures online can mean. Do they realise that anyone can manipulate an image of them and what problems this can cause? We want to make students realise that the people they add as a ‘friend’ may not always be what they seem. CampaigningDates Campaigning Activities: Who Notes: Date: 29/03/12 Website Launch Everyone Parnyan will start the website. Date: Completion Assembly Promotion Zahra Will follow on 22/03/12 throughout the Starting 26/03/12 week. Date: 22/03/12 PowerPoint and Poster Parnyan PowerPoint will be shown around school. Date: 23/03/12 Facebook Wall Sara Will get school involved. Date: Completion TV advert George Advert will be 22/03/12 shown in assemblies. Audience and Why: Our campaign is aimed at students in general. We have chosen this as they are the main victims of using Facebook and are the most naive, not realising the dangers of who they are talking. They are the main users of Facebook and also the main victims of Facebook. Team Names Team Roles Sara: Within our Group we will even out the Zahra: roles and distribute the tasks equally Parnyan: between our group