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COMPANY PRESENTATION




   © 2013 www.callreps.com
CONTENTS

• INTRODUCTION

• SERVICES

• BENEFITS

• HOW WE WORK

• ABOUT US

• CLIENTS

• CONTACT

• ANNEX: SERVICES IN DETAIL



                          © 2013 www.callreps.com
INTRODUCTION
•    We are a global B2B lead generation firm, focused on high-quality contacts which
     support the marketing and sales operations of our clients.

•    We exclusively work for business customers, and maintain a level of quality that
     cannot be found in the residential market.

•    We work with professional home agents who can be deployed rapidly in any market
     and are always close to our clients’ business.

•    We use the latest cloud-based technology which allows for
     perfect control and significant cost savings.

•    Our efficient operations are translated into attractive and
     success-based rates for our clients.

•    Our work has been highly valued by a large number of                       Move your sales
     multinationals, including Philips, Nestlé, Volvo etc.




                                       © 2013 www.callreps.com
SERVICES




Sales Appointments                                 Prospect Qualification                             Sales CRM Adoption
  We set appointments with B2B                      We filter prospects until we find those          We feed, maintain and make the CRM
         decisionmakers                              with the highest potential for you              system accessible for the Salesforce




  Lead Nurturing                     Inbound Support                        Database Enrichment                        Market Research
   We keep in contact with           We take care of all your critical       We get the data you need from your      We get the information you need
potential clients, until they are   incoming commercial phone calls                    potential clients                from B2B decsion makers
         ready to buy


                                                          © 2013 www.callreps.com
BENEFITS

• We make sure that salesreps can focus on what they do best: visit
  customers and sell. We take care of databases, finding decisionmakers,
  follow-up calls and scheduling.

• Our commercial and business experience allows us to quickly recognize
  sales opportunities from incoming calls and pass them on to the right
  commercial resource.

• We unlock potential in new market areas or segments by finding
  decisionmakers and asking them the right questions for your market
  research.

• We keep your prospect and customer databases up-to-date and make sure
  they are valuable assets for your sales prospecting

• We make sure that all prospects have a chance of converting, by
  staying in touch with them as long as it takes.

                               © 2013 www.callreps.com
HOW WE WORK
METHODOLOGY

• We almost always work with the
  Sales Funnel principle.
                                                         COLD CONTACTS

• We know that the key to most
  businesses is a continuous flow of                      DECISIONMAKERS
  fresh new leads (cold contacts).
                                                            QUALIFIED
• These need to be processed and                           PROSPECTS

  filtered on a daily basis.
                                                           APPOINTMENTS

• In the end something tangible
  needs to come out of the process:                          CLIENTS
  a mailing contact, market research
  or an appointment with a decision
  maker.                                                 THE SALES FUNNEL




                               © 2013 www.callreps.com
HOW WE WORK
TECHNOLOGY                                                 CALLREPS
                                                            CLIENTS


• Our flexibility is unmatched due to our cloud-
  based systems and professional home agents.
                                                            CALLREPS
                                                            OFFICE

• We make use of the most advanced technology
  available today, such as online CRM systems,
  VOIP calling and remote Agent support systems.

• Our home agents are professionals with years of
  experience and high levels of education. On top
  of that, they are always located close to your
  business.                                                CALLREPS
                                                            LOCAL
• The advantages of our efficient operations are           AGENTS
  passed on directly to our clients.
                                                            FINAL
                                                          CUSTOMERS


                                © 2013 www.callreps.com
HOW WE WORK
OUR FEES
• We are not afraid to put our money where our mouth is: we tie
  our compensation to your succes.

• We find the deliverable you need and base our fees on that.
  Examples are:
    o   Appointments booked
    o   Decisionmakers identified
    o   Prospects qualified
    o   Etc.


• On top of that, we do not oblige our clients to commit to long-
  term contracts.

• We know that B2B campaigns can have a different intensity at
  any given moment in time, and we adapt ourselves. This is how
  our clients benefit from our flexible operations.



                                    © 2013 www.callreps.com
ABOUT US
• Our founders all have C-level Sales and Marketing
  management experience: we know our clients’
  environment because we have lived it ourselves.

• Our basic premise is that companies need a
  specialized contact center that can deliver the
  required quality and understands the overall business
  strategy.

• We have more than 275 home agents in countries
  around the world who are suppported by various
  local offices and the headquarters in Barcelona,
  Spain.                                                  Our head office in Barcelona, Spain



• Our management team, has been in the B2B lead
  generation and call center business since 2005.


                               © 2013 www.callreps.com
REFERENCES
OUR TEAM HAS WORKED WITH CLIENTS SUCH AS:




                                © 2013 www.callreps.com   10
CONTACT



           Netherlands
  T: +31 20 658 6353 – E: infoNL@callreps.com
  Beechavenue 54-80 – 1119 PW Schiphol-Rijk
                The Netherlands


                                                UK
                             T: +44 20 3026 2295 – E: infoUK@callreps.com
                              1 Court Yard, Smith Street– SW3 4EE London
                                             United Kingdom


                                                                      Bahrain
                                                         T: +97316198613 – E: infoksa@callreps.com
                                                           Trust Tower – Road nº 1702 - Manama
                                                                           Bahrain


                                                                                            Switzerland
                                                                                  T: +41 61 588 01 50 – E: infoCH@callreps.com
                                                                                        Adlerstrasse 21 – CH-4052 Basel
                                                                                                   Switzerland

                                                                                                                             Spain
                                                                                                             T: +34 932 547 622 – E: infoES@callreps.com
                                                                                                                 Muntaner 479, 5-3– 08021 Barcelona
                                                                                                                                Spain


                                                         © 2013 www.callreps.com
ANNEX: SERVICES IN DETAIL
SALES APPOINTMENTS I

     Sales Rep Time Dedication Research                                                  (1)



                                                                                                 • Most B2B sales reps have many
                                                                                                   demands on their time. On
                                                                                                   average they end up being able to
                                                                                                   dedicate only 8% of their time on
                                                                                                   prospecting and qualifying(2).

                                                                                                 • Yet they are usually highly paid
                                                                                                   executives, hired to sit with new
                                                                                                   clients and sell.

                                                                                                 • Our appointment setting service
                                                                                                   gets sales reps back out on the
                                                                                                   road, meeting prospects.

(1) Industry Performance Group survey of 1.502 sales reps in 17 industries
(2) Developing solutions and proposals: 10% - Presenting solutions and proposals: 8% -
    Prospecting and qualifying: 8% - Solution implementation: 5%
                                                                                   © 2013 www.callreps.com
ANNEX: SERVICES IN DETAIL
SALES APPOINTMENTS II

• Getting sales appointments requires many
  tasks:
    o definition of target segments
    o acquisition of databases
    o crm system configuration
    o call cold contacts
    o identify Decisionmakers
    o pass gate keepers
    o qualify prospects
    o mail documentation
    o set appointments
    o send confirmations
    o etc.                                               It takes a lot to filll the agenda of your Sales Reps
• And because of time constraints, many sales
  reps end up with an empty agenda…



                               © 2013 www.callreps.com
ANNEX: SERVICES IN DETAIL
SALES APPOINTMENTS III

• CallReps takes care of the first steps of the commercial process:
  we make sure that the salesreps get ready-made appointments
  with Decisionmakers.

• Our trained professionals are used to dealing with Decisionmakers
  and focused on getting results.

• We are supported by world class CRM systems that allow keeping
  track of all interactions.

• Our high efficiency and success rate will reduce costs and increase
  sales rep satisfaction.

        CASE: A GLOBAL LIGHTING MANUFACTURER
        For a global manufacturer of lighting solutions we book sales
        appointments in diverse segments such as healthcare, industry
        and education. We contact leads in the name of our client,
        which illustrates the high level of trust between us.


                                           © 2013 www.callreps.com
ANNEX: SERVICES IN DETAIL
PROSPECT QUALIFICATION

• Don’t know where to start with your lead
  generation? CallReps can help you find your
  top prospects.

• We get in touch with Decisionmakers and
  talk to them personally. We ask the
  questions you need answered in order to
  prioritize.

• As a result, you can apply your commercial
  resources in a much more efficient way.
                                                                         Find your number 1 prospects



   CASE: A MAJOR IT SERVICES PROVIDER
   For one of the world’s largest IT players, we contact leads
   and ask them about issues such as their technology
   investments and current suppliers. This puts our client ‘top
   of mind’ and provides key market intelligence.

                                               © 2013 www.callreps.com
ANNEX: SERVICES IN DETAIL
SALES CRM ADOPTION I

• Did your organization spend a large amount of money on a
  CRM system which the salesforce is not using much?

• We help getting a return on your investment by taking care
  of the success factors that go beyond the mere technical
  ones.

• We aim for salesforce adoption by focusing on CRM
  selection, Data Feeding, Data Maintenance and Executive
  Reporting.                                                   Get a return on your CRM
                                                                       investment




                               © 2013 www.callreps.com
ANNEX: SERVICES IN DETAIL
 SALES CRM ADOPTION II

• We add a constant stream of fresh leads for the salesforce into
  the system: lead generation is in our DNA.

• We take care of data cleaning on a continous basis and thereby
  assure that the salesforce can easily find and identify new
  leads.

• We make the CRM easily accesible over devices such as mobile
  phones and iPads for salesforce ‘parking lot access’.

• We design custom-made dashboards with truly relevant
  management data. We even monitor the important lead
  generation KPI’s* for you.
                                                                         Move your Salesforce
       CASE: AN INTERNATIONAL LUMINARIES MANUFACTURER
       For one of the world’s largest luminaries manufacturers we
       implemented Salesforce.com as the CRM solution and continuously
       feed it with leads. The salesreps have access with iPads and
       adoption has increased with more than 50%.


*Key Performance Indicators
                                               © 2013 www.callreps.com
ANNEX: SERVICES IN DETAIL
DATABASE FILTERING

• The success of your marketing campaigns
  depends to a large degree on the quality of your
  database with leads.

• We help you get this quality. We go way beyond
  delivering a list of addresses. We don’t stop until
  we find the decisionmaker you need, including his
  contact details, email and other relevant
  information.

• The end result is delivered in the format that is                    Filter the leads in your database
  right for your organization: CRM files, Excel,
  hosted online, you name it.
   CASE: A FOOD CATERING COMPANY
   For a major European catering company we identify
   Decisionmakers in schools, hospitals and businesses. These
   organizations can have thousands of employees and our filtering
   saves our client hours of work trying to find who’s who.

                                             © 2013 www.callreps.com
ANNEX: SERVICES IN DETAIL
LEAD NURTURING

• Not all your leads are ready to buy when you
  are. They may need some time to decide or
  have an ongoing contract.

• We identify these for you and incorporate them
  in your database. Then we nurture these leads
  by keeping your company ‘top of mind’ with a
  constant flow of information.

• Typical lead nurture actions might include
  emailings, follow-up calls, newsletters, event                        Keep prospects informed, until they are ready to buy
  invitations etc.

    CASE: A MAJOR TV MANUFACTURER
    For one of the world’s largest TV manufacturers we maintain
    contacts with hotels who use professional TV systems. We keep
    our client’s brand top of mind and inform them of special offers
    on a regular basis.

                                              © 2013 www.callreps.com
ANNEX: SERVICES IN DETAIL
INBOUND SUPPORT
• The money and effort you spend on your
  marketing campaigns deserves a quality response.

• We provide a qualified response to your incoming
  commercial calls from:
    o   Emailings
    o   Search Engine Marketing campaigns
    o   print advertising
    o   and any other call generating marketing action.

• Since we understand the commercial process
  completely, we can quickly dispatch incoming                         Professional answers for your incoming leads
  leads to the right people in your organization
  while filtering out the low prospects.

    CASE: A FINANCIAL LEASING COMPANY
    For a car leasing company we handled all incoming traffic from
    an online campaign on Google Adwords. We answered a
    dedicated phone line and online answer forms and filtered leads.
    Only the high potentials were passed on to the salesforce.

                                             © 2013 www.callreps.com
ANNEX: SERVICES IN DETAIL
MARKET RESEARCH

• Are you tired of market studies based on
  vague focus groups and so-called expert
  opinions?

• We propose to ask what you need to know
  directly to the Decisionmakers. We talk to
  them every day and can find out the
  information that is valuable to your business.

• Our deep understanding of business                                   Investigate by talking to Decisionmakers.

  processes will give you much better quality
  than what you would expect from typical
  market research agencies.
    CASE: GLOBAL FOOD MANUFACTURER
    For one of the world’s largest food manufacturers we contacted
    hotels, restaurants and companies to ask them about their
    coffee purchasing and supplier satisfaction. The results were
    used to define the strategy for the market.

                                             © 2013 www.callreps.com

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CallReps Company Presentations

  • 1. COMPANY PRESENTATION © 2013 www.callreps.com
  • 2. CONTENTS • INTRODUCTION • SERVICES • BENEFITS • HOW WE WORK • ABOUT US • CLIENTS • CONTACT • ANNEX: SERVICES IN DETAIL © 2013 www.callreps.com
  • 3. INTRODUCTION • We are a global B2B lead generation firm, focused on high-quality contacts which support the marketing and sales operations of our clients. • We exclusively work for business customers, and maintain a level of quality that cannot be found in the residential market. • We work with professional home agents who can be deployed rapidly in any market and are always close to our clients’ business. • We use the latest cloud-based technology which allows for perfect control and significant cost savings. • Our efficient operations are translated into attractive and success-based rates for our clients. • Our work has been highly valued by a large number of Move your sales multinationals, including Philips, Nestlé, Volvo etc. © 2013 www.callreps.com
  • 4. SERVICES Sales Appointments Prospect Qualification Sales CRM Adoption We set appointments with B2B We filter prospects until we find those We feed, maintain and make the CRM decisionmakers with the highest potential for you system accessible for the Salesforce Lead Nurturing Inbound Support Database Enrichment Market Research We keep in contact with We take care of all your critical We get the data you need from your We get the information you need potential clients, until they are incoming commercial phone calls potential clients from B2B decsion makers ready to buy © 2013 www.callreps.com
  • 5. BENEFITS • We make sure that salesreps can focus on what they do best: visit customers and sell. We take care of databases, finding decisionmakers, follow-up calls and scheduling. • Our commercial and business experience allows us to quickly recognize sales opportunities from incoming calls and pass them on to the right commercial resource. • We unlock potential in new market areas or segments by finding decisionmakers and asking them the right questions for your market research. • We keep your prospect and customer databases up-to-date and make sure they are valuable assets for your sales prospecting • We make sure that all prospects have a chance of converting, by staying in touch with them as long as it takes. © 2013 www.callreps.com
  • 6. HOW WE WORK METHODOLOGY • We almost always work with the Sales Funnel principle. COLD CONTACTS • We know that the key to most businesses is a continuous flow of DECISIONMAKERS fresh new leads (cold contacts). QUALIFIED • These need to be processed and PROSPECTS filtered on a daily basis. APPOINTMENTS • In the end something tangible needs to come out of the process: CLIENTS a mailing contact, market research or an appointment with a decision maker. THE SALES FUNNEL © 2013 www.callreps.com
  • 7. HOW WE WORK TECHNOLOGY CALLREPS CLIENTS • Our flexibility is unmatched due to our cloud- based systems and professional home agents. CALLREPS OFFICE • We make use of the most advanced technology available today, such as online CRM systems, VOIP calling and remote Agent support systems. • Our home agents are professionals with years of experience and high levels of education. On top of that, they are always located close to your business. CALLREPS LOCAL • The advantages of our efficient operations are AGENTS passed on directly to our clients. FINAL CUSTOMERS © 2013 www.callreps.com
  • 8. HOW WE WORK OUR FEES • We are not afraid to put our money where our mouth is: we tie our compensation to your succes. • We find the deliverable you need and base our fees on that. Examples are: o Appointments booked o Decisionmakers identified o Prospects qualified o Etc. • On top of that, we do not oblige our clients to commit to long- term contracts. • We know that B2B campaigns can have a different intensity at any given moment in time, and we adapt ourselves. This is how our clients benefit from our flexible operations. © 2013 www.callreps.com
  • 9. ABOUT US • Our founders all have C-level Sales and Marketing management experience: we know our clients’ environment because we have lived it ourselves. • Our basic premise is that companies need a specialized contact center that can deliver the required quality and understands the overall business strategy. • We have more than 275 home agents in countries around the world who are suppported by various local offices and the headquarters in Barcelona, Spain. Our head office in Barcelona, Spain • Our management team, has been in the B2B lead generation and call center business since 2005. © 2013 www.callreps.com
  • 10. REFERENCES OUR TEAM HAS WORKED WITH CLIENTS SUCH AS: © 2013 www.callreps.com 10
  • 11. CONTACT Netherlands T: +31 20 658 6353 – E: infoNL@callreps.com Beechavenue 54-80 – 1119 PW Schiphol-Rijk The Netherlands UK T: +44 20 3026 2295 – E: infoUK@callreps.com 1 Court Yard, Smith Street– SW3 4EE London United Kingdom Bahrain T: +97316198613 – E: infoksa@callreps.com Trust Tower – Road nº 1702 - Manama Bahrain Switzerland T: +41 61 588 01 50 – E: infoCH@callreps.com Adlerstrasse 21 – CH-4052 Basel Switzerland Spain T: +34 932 547 622 – E: infoES@callreps.com Muntaner 479, 5-3– 08021 Barcelona Spain © 2013 www.callreps.com
  • 12. ANNEX: SERVICES IN DETAIL SALES APPOINTMENTS I Sales Rep Time Dedication Research (1) • Most B2B sales reps have many demands on their time. On average they end up being able to dedicate only 8% of their time on prospecting and qualifying(2). • Yet they are usually highly paid executives, hired to sit with new clients and sell. • Our appointment setting service gets sales reps back out on the road, meeting prospects. (1) Industry Performance Group survey of 1.502 sales reps in 17 industries (2) Developing solutions and proposals: 10% - Presenting solutions and proposals: 8% - Prospecting and qualifying: 8% - Solution implementation: 5% © 2013 www.callreps.com
  • 13. ANNEX: SERVICES IN DETAIL SALES APPOINTMENTS II • Getting sales appointments requires many tasks: o definition of target segments o acquisition of databases o crm system configuration o call cold contacts o identify Decisionmakers o pass gate keepers o qualify prospects o mail documentation o set appointments o send confirmations o etc. It takes a lot to filll the agenda of your Sales Reps • And because of time constraints, many sales reps end up with an empty agenda… © 2013 www.callreps.com
  • 14. ANNEX: SERVICES IN DETAIL SALES APPOINTMENTS III • CallReps takes care of the first steps of the commercial process: we make sure that the salesreps get ready-made appointments with Decisionmakers. • Our trained professionals are used to dealing with Decisionmakers and focused on getting results. • We are supported by world class CRM systems that allow keeping track of all interactions. • Our high efficiency and success rate will reduce costs and increase sales rep satisfaction. CASE: A GLOBAL LIGHTING MANUFACTURER For a global manufacturer of lighting solutions we book sales appointments in diverse segments such as healthcare, industry and education. We contact leads in the name of our client, which illustrates the high level of trust between us. © 2013 www.callreps.com
  • 15. ANNEX: SERVICES IN DETAIL PROSPECT QUALIFICATION • Don’t know where to start with your lead generation? CallReps can help you find your top prospects. • We get in touch with Decisionmakers and talk to them personally. We ask the questions you need answered in order to prioritize. • As a result, you can apply your commercial resources in a much more efficient way. Find your number 1 prospects CASE: A MAJOR IT SERVICES PROVIDER For one of the world’s largest IT players, we contact leads and ask them about issues such as their technology investments and current suppliers. This puts our client ‘top of mind’ and provides key market intelligence. © 2013 www.callreps.com
  • 16. ANNEX: SERVICES IN DETAIL SALES CRM ADOPTION I • Did your organization spend a large amount of money on a CRM system which the salesforce is not using much? • We help getting a return on your investment by taking care of the success factors that go beyond the mere technical ones. • We aim for salesforce adoption by focusing on CRM selection, Data Feeding, Data Maintenance and Executive Reporting. Get a return on your CRM investment © 2013 www.callreps.com
  • 17. ANNEX: SERVICES IN DETAIL SALES CRM ADOPTION II • We add a constant stream of fresh leads for the salesforce into the system: lead generation is in our DNA. • We take care of data cleaning on a continous basis and thereby assure that the salesforce can easily find and identify new leads. • We make the CRM easily accesible over devices such as mobile phones and iPads for salesforce ‘parking lot access’. • We design custom-made dashboards with truly relevant management data. We even monitor the important lead generation KPI’s* for you. Move your Salesforce CASE: AN INTERNATIONAL LUMINARIES MANUFACTURER For one of the world’s largest luminaries manufacturers we implemented Salesforce.com as the CRM solution and continuously feed it with leads. The salesreps have access with iPads and adoption has increased with more than 50%. *Key Performance Indicators © 2013 www.callreps.com
  • 18. ANNEX: SERVICES IN DETAIL DATABASE FILTERING • The success of your marketing campaigns depends to a large degree on the quality of your database with leads. • We help you get this quality. We go way beyond delivering a list of addresses. We don’t stop until we find the decisionmaker you need, including his contact details, email and other relevant information. • The end result is delivered in the format that is Filter the leads in your database right for your organization: CRM files, Excel, hosted online, you name it. CASE: A FOOD CATERING COMPANY For a major European catering company we identify Decisionmakers in schools, hospitals and businesses. These organizations can have thousands of employees and our filtering saves our client hours of work trying to find who’s who. © 2013 www.callreps.com
  • 19. ANNEX: SERVICES IN DETAIL LEAD NURTURING • Not all your leads are ready to buy when you are. They may need some time to decide or have an ongoing contract. • We identify these for you and incorporate them in your database. Then we nurture these leads by keeping your company ‘top of mind’ with a constant flow of information. • Typical lead nurture actions might include emailings, follow-up calls, newsletters, event Keep prospects informed, until they are ready to buy invitations etc. CASE: A MAJOR TV MANUFACTURER For one of the world’s largest TV manufacturers we maintain contacts with hotels who use professional TV systems. We keep our client’s brand top of mind and inform them of special offers on a regular basis. © 2013 www.callreps.com
  • 20. ANNEX: SERVICES IN DETAIL INBOUND SUPPORT • The money and effort you spend on your marketing campaigns deserves a quality response. • We provide a qualified response to your incoming commercial calls from: o Emailings o Search Engine Marketing campaigns o print advertising o and any other call generating marketing action. • Since we understand the commercial process completely, we can quickly dispatch incoming Professional answers for your incoming leads leads to the right people in your organization while filtering out the low prospects. CASE: A FINANCIAL LEASING COMPANY For a car leasing company we handled all incoming traffic from an online campaign on Google Adwords. We answered a dedicated phone line and online answer forms and filtered leads. Only the high potentials were passed on to the salesforce. © 2013 www.callreps.com
  • 21. ANNEX: SERVICES IN DETAIL MARKET RESEARCH • Are you tired of market studies based on vague focus groups and so-called expert opinions? • We propose to ask what you need to know directly to the Decisionmakers. We talk to them every day and can find out the information that is valuable to your business. • Our deep understanding of business Investigate by talking to Decisionmakers. processes will give you much better quality than what you would expect from typical market research agencies. CASE: GLOBAL FOOD MANUFACTURER For one of the world’s largest food manufacturers we contacted hotels, restaurants and companies to ask them about their coffee purchasing and supplier satisfaction. The results were used to define the strategy for the market. © 2013 www.callreps.com