SlideShare a Scribd company logo
Over 10 Years
     Of Creativity




16                   17
DESIGN IS
WHAT WE DO
CREATIVE IS
WHAT WE ARE
Niki Cormack             Andy Smith          Matthew Richardson
                     Senior Account Manager   Creative Director   Senior Designer




     Meet The Team                                                       at the dentist




                     Joe Lethbridge           Nic Booth           Jonny Gerrard
                     New Media Designer       Designer            Designer




                     Natasha Walker           Rosie Winfield      Liam Roberts
                     Designer                 Designer            Designer


20                                                                                        21
Our Creative Design Portfolio
     Our portfolio spans every element of brand design,
     from international advertising to the graphics on the
     van parked outside.

     We’ll set a fresh concept for your brand’s identity,
     and a higher standard for your brochures, posters,
     direct mail and corporate literature. Design is what
     we do, creative is what we are.



22                                                           23
Craghoppers Brand Design

     OUR PORTFOLIO SPANS   The scope of our work for Craghoppers covers
                           literally everything they do. Some of the most
                           challenging and rewarding jobs are the brochures
                           and catalogues we produce for each season as

     EVERY ELEMENT OF      well as more brand oriented pieces to promote
                           the company.



     BRAND DESIGN, FROM
     INTERNATIONAL
     ADVERTISING TO THE
     GRAPHICS ON THE
     VAN PARKED OUTSIDE.



24                                                                            25
More Than Just A Logo
Tinker, tailor, sole-trader or
world-leader…whatever you
bring to the world your
company’s identity is the first
step to effectively shouting
about it. We’ve created fresh,
distinctive branding for all
kinds and all sizes of venture
that will sit pretty on
promotional materials and
stand their ground absolutely
anywhere else.




26                                27
Hel Vetica Tee
                                                            Personal Project




     Rural Regeneration Cumbria
     New Landscapes International Conference
     The New Landscapes forum was hosted in Carlisle
     and brought attention to the problems facing the
     rural landscape, not only in Cumbria but across the
     globe.

     Designed around a simple link between the rural
     landscape (the central tree) and international
     community (the circle or planet) this proved a
     captivating design, winning a pitch against the rest
     of the Cumbrian design community.

28                                                                             29
Purely Mineral Packaging
Being based online most of Purely Mineral’s
products are delivered through the post.

We felt that it just wouldn’t do justice to the brand
for them to arrive in the usual brown card tube, so
we designed these bespoke packages to keep the
make-up safe in transit, be durable and critically,
beautiful enough to be kept by the recipient.

                                                        33
Quaker Tapestry Introductory Guide
There’s more to the Quaker Tapestry than meets the
eye. Our long-term clients at the Tapestry
approached us to design a guidebook for visitors to
treasure, explaining the stories behind the scenes.



36                                                    37
To promote the range of
     services that A2B offer to
     their clients we produced
     this series of postcards,
     each featuring a service
     alongside an illustration
     based on the concept of
     development in life.




38                                39
Craghoppers Consumer Brochure
                                             In a competitive industry, Craghoppers’
                                             backbone comes from their inspiration to
                                             travel. We’ve created this brand brochure
                                             to communicate that.




Emap GLEE exhibition creative
GLEE is the most influential trade
exhibition for the garden, pet and leisure
sectors in the UK; crying out for some
fresh creative. For a trade show that’s
full-to-bursting, this visual route shows
garden products piled high!




                                                                                         41
Kemer Mediterra Corporate Folder
Having made their name redeveloping much of
Istanbul, Kermer came to cactus! to help them
target a European audience for their luxurious
holiday homes on Turkey’s Aegean coast. The
corporate folder brings a touch of the Aegean Sea
with a wave-inspired pattern.




                                                    43
DIGITAL
Our Digital Interactive Media Portfolio
New ideas? New media. A website is your online
presence, not just an add-on, so we seamlessly
integrate design, video, animation and build. And
we’re not stopping there; with us you’re ready for the
digital advertising network that could make your
brand more visible than ever before.
Kirkbie Kendal School
     Young Chamber of Commerce Promo Material
     We formed a new identity for the promotion of the Young Chamber of
     Commerce. The result was a versatile little guy with big ideas -
     professional, flexible and fun. To spread the word we created these
     screen savers as part of a wide range of ‘Bob’ related material.




48                                                                         49
47
50
NEW MEDI A. IT’S
ALIVE AND IT’S ALL
PART OF YO UR
BRAND.
54   55
Craghoppers TV Advertising Campaign
     We launched Craghoppers’ first adventure into TV
     advertising. Using video footage from our
     Vietnam/Cambodia photoshoot, we created a quirky
     series of ‘short, sharp bolts of worldwide
     inspiration’. Shown on major channels such as
     Discovery and National Geographic.




58                                                      59
Humpties emailers
     A funky website for Kendal’s most quirky
     and original furniture brand.
     humpties.com




60                                              61
ART
DIRECTION
Our Art Direction & Photography Portfolio
We’re pioneers of worldwide art-direction. Scheduling
inconceivable briefs and booking elite photographers in
every corner of the planet, hectic Bangkok to biting
Arctic, we capture spellbinding imagery that’s bang on-
brand every time. You’re only as good as your imagery.
We’ll make it unforgettable.




                                                          63
64   65
66   67
68
72   73
78   79
80   81
84   85
Contact Us

Cactus Creative Ltd.
Bridgeside Studios
Sand Aire House
Kendal
Cumbria
LA9 4AY

t 01539 792922

andy@cactuscreative.com
www.cactuscreative.com

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Cactus! bits n bobs

  • 1.
  • 2.
  • 3. Over 10 Years Of Creativity 16 17
  • 4. DESIGN IS WHAT WE DO CREATIVE IS WHAT WE ARE
  • 5. Niki Cormack Andy Smith Matthew Richardson Senior Account Manager Creative Director Senior Designer Meet The Team at the dentist Joe Lethbridge Nic Booth Jonny Gerrard New Media Designer Designer Designer Natasha Walker Rosie Winfield Liam Roberts Designer Designer Designer 20 21
  • 6. Our Creative Design Portfolio Our portfolio spans every element of brand design, from international advertising to the graphics on the van parked outside. We’ll set a fresh concept for your brand’s identity, and a higher standard for your brochures, posters, direct mail and corporate literature. Design is what we do, creative is what we are. 22 23
  • 7. Craghoppers Brand Design OUR PORTFOLIO SPANS The scope of our work for Craghoppers covers literally everything they do. Some of the most challenging and rewarding jobs are the brochures and catalogues we produce for each season as EVERY ELEMENT OF well as more brand oriented pieces to promote the company. BRAND DESIGN, FROM INTERNATIONAL ADVERTISING TO THE GRAPHICS ON THE VAN PARKED OUTSIDE. 24 25
  • 8. More Than Just A Logo Tinker, tailor, sole-trader or world-leader…whatever you bring to the world your company’s identity is the first step to effectively shouting about it. We’ve created fresh, distinctive branding for all kinds and all sizes of venture that will sit pretty on promotional materials and stand their ground absolutely anywhere else. 26 27
  • 9. Hel Vetica Tee Personal Project Rural Regeneration Cumbria New Landscapes International Conference The New Landscapes forum was hosted in Carlisle and brought attention to the problems facing the rural landscape, not only in Cumbria but across the globe. Designed around a simple link between the rural landscape (the central tree) and international community (the circle or planet) this proved a captivating design, winning a pitch against the rest of the Cumbrian design community. 28 29
  • 10. Purely Mineral Packaging Being based online most of Purely Mineral’s products are delivered through the post. We felt that it just wouldn’t do justice to the brand for them to arrive in the usual brown card tube, so we designed these bespoke packages to keep the make-up safe in transit, be durable and critically, beautiful enough to be kept by the recipient. 33
  • 11.
  • 12. Quaker Tapestry Introductory Guide There’s more to the Quaker Tapestry than meets the eye. Our long-term clients at the Tapestry approached us to design a guidebook for visitors to treasure, explaining the stories behind the scenes. 36 37
  • 13. To promote the range of services that A2B offer to their clients we produced this series of postcards, each featuring a service alongside an illustration based on the concept of development in life. 38 39
  • 14. Craghoppers Consumer Brochure In a competitive industry, Craghoppers’ backbone comes from their inspiration to travel. We’ve created this brand brochure to communicate that. Emap GLEE exhibition creative GLEE is the most influential trade exhibition for the garden, pet and leisure sectors in the UK; crying out for some fresh creative. For a trade show that’s full-to-bursting, this visual route shows garden products piled high! 41
  • 15. Kemer Mediterra Corporate Folder Having made their name redeveloping much of Istanbul, Kermer came to cactus! to help them target a European audience for their luxurious holiday homes on Turkey’s Aegean coast. The corporate folder brings a touch of the Aegean Sea with a wave-inspired pattern. 43
  • 16. DIGITAL Our Digital Interactive Media Portfolio New ideas? New media. A website is your online presence, not just an add-on, so we seamlessly integrate design, video, animation and build. And we’re not stopping there; with us you’re ready for the digital advertising network that could make your brand more visible than ever before.
  • 17. Kirkbie Kendal School Young Chamber of Commerce Promo Material We formed a new identity for the promotion of the Young Chamber of Commerce. The result was a versatile little guy with big ideas - professional, flexible and fun. To spread the word we created these screen savers as part of a wide range of ‘Bob’ related material. 48 49
  • 18. 47
  • 19.
  • 20. 50
  • 21.
  • 22.
  • 23. NEW MEDI A. IT’S ALIVE AND IT’S ALL PART OF YO UR BRAND.
  • 24. 54 55
  • 25. Craghoppers TV Advertising Campaign We launched Craghoppers’ first adventure into TV advertising. Using video footage from our Vietnam/Cambodia photoshoot, we created a quirky series of ‘short, sharp bolts of worldwide inspiration’. Shown on major channels such as Discovery and National Geographic. 58 59
  • 26. Humpties emailers A funky website for Kendal’s most quirky and original furniture brand. humpties.com 60 61
  • 27. ART DIRECTION Our Art Direction & Photography Portfolio We’re pioneers of worldwide art-direction. Scheduling inconceivable briefs and booking elite photographers in every corner of the planet, hectic Bangkok to biting Arctic, we capture spellbinding imagery that’s bang on- brand every time. You’re only as good as your imagery. We’ll make it unforgettable. 63
  • 28. 64 65
  • 29. 66 67
  • 30. 68
  • 31.
  • 32. 72 73
  • 33.
  • 34. 78 79
  • 35. 80 81
  • 36. 84 85
  • 37. Contact Us Cactus Creative Ltd. Bridgeside Studios Sand Aire House Kendal Cumbria LA9 4AY t 01539 792922 andy@cactuscreative.com www.cactuscreative.com