Resume includes history showing I am multi-media and business professional with success in video production, storytelling, marketing/advertising, customer service, consulting, sales, and account management.
2016 V. L. Deuso Community Relations, Event and Marketing SpecialistVirginia Deuso
As a motivated professional I have a strong background in internal and external communications and marketing, as well as content-specific writing for a website, video, and print marketing. My career is based on exceptional relationship building skills in combination with advanced communication proficiencies.
Joshua Rochford Has Excellent Skills of a Guard/Reservist or VeteranJoshuaRochfordCA
Joshua Rochford holds excellent professional experience & for his commendable work and expertise, he has won the award of Secret Clearance from United States. He has kept himself abreast of many voluntary organizations and contributed a lot. His extensive skills and knowledge has made him a great Veteran, or Guard/Reservist.
2016 V. L. Deuso Community Relations, Event and Marketing SpecialistVirginia Deuso
As a motivated professional I have a strong background in internal and external communications and marketing, as well as content-specific writing for a website, video, and print marketing. My career is based on exceptional relationship building skills in combination with advanced communication proficiencies.
Joshua Rochford Has Excellent Skills of a Guard/Reservist or VeteranJoshuaRochfordCA
Joshua Rochford holds excellent professional experience & for his commendable work and expertise, he has won the award of Secret Clearance from United States. He has kept himself abreast of many voluntary organizations and contributed a lot. His extensive skills and knowledge has made him a great Veteran, or Guard/Reservist.
PROSPECTIVE DIGITAL MARKETING STRATEGIST known for creating and contributing to web-based marketing strategies that attract prospects, motivate leads, and retain loyal customers. Passionately seeking the next interacting trends between businesses, consumers, and artists. Eager to develop quality digital content, strengthen brand communications, and optimize affiliate and client marketing efforts.
Audience: Chicago music scene, IT recruiters, tech startups, and B2B digital marketing leaders.
Expertise: Especially talented in the areas of digital content management and social media branding
This is my new & improved resume with more up to date information. I hope to find a career that allows me to work from home on my own schedule using my many talents.
PROSPECTIVE DIGITAL MARKETING STRATEGIST known for creating and contributing to web-based marketing strategies that attract prospects, motivate leads, and retain loyal customers. Passionately seeking the next interacting trends between businesses, consumers, and artists. Eager to develop quality digital content, strengthen brand communications, and optimize affiliate and client marketing efforts.
Audience: Chicago music scene, IT recruiters, tech startups, and B2B digital marketing leaders.
Expertise: Especially talented in the areas of digital content management and social media branding
This is my new & improved resume with more up to date information. I hope to find a career that allows me to work from home on my own schedule using my many talents.
Communications Specialist - San Francisco Bay AreaMichelle Viegas
Hi! I'm Michelle and I'm searching for the next step in my career. I'd like to stay in the communications field but I'm very open to taking on new challenges. I live in Capitola and I am looking to work for a company closer to home (I currently commute to Redwood City daily).
Adept, agile and flexible and can change tack when necessary, all the while keeping a positive attitude and even keel. Create a culture of sharing by communicating to as many people as possible to make sure we’re working smarter, more easily and more effectively.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
Unleash the power of UK SEO with Brand Highlighters! Our guide delves into the unique search landscape of Britain, equipping you with targeted strategies to dominate UK search engine results. Discover local SEO tactics, keyword magic for UK audiences, and mobile optimization secrets. Get your website seen by the right people and propel your brand to the top of UK searches.
To learn more: https://brandhighlighters.co.uk/blog/top-seo-agencies-uk/
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...
C Jenkins Resume
1. Christa Jenkins
Cjenkins413@gmail.com 2228 W. Armitage Ave Apt: G
815-409-5692 Chicago, IL 60647
EDUCATION:
University of Illinois at Urbana-Champaign GPA:3.2/4.0
Bachelorof ScienceinBroadcastJournalism Graduated May 2012
Communication and History focus
SKILLS:
Administrative: MicrosoftWord, Excel,PowerPoint,Outlook,Salesforce CRM& Google Analytics
Creative/Social: Final Cut Pro X,Adobe Audition & Photoshop, Facebook,Instagram, Twitter &LinkedIn
Other: Leadership, Teamwork, Research, Written/Verbal Communication, & Problem Resolution
WORK EXPERIENCE:
DNAinfo Chicago May 2014-Present
AccountExecutive Chicago, Illinois
Successfully developed a new bookof business in sales that has generated over $60kin revenue to date
Prospectand connect withneighborhood businesses creating custom marketing and business development
solutions
Cold calland engage in-person meetings with business owners consulting and selling advertising
campaigns on multi-platforms
Create, update, and maintain accountdetails and activity via Salesforce CRM and Google Analytics.
KCTV Reporting September 2013-Present
Co-Founder/MultimediaJournalist Chicago-land Area, Illinois
Build relationships in the community and work withclients to produce video campaigns and commercials.
Develop, produce, edit, and report broadcast stories formy co-foundedonline reporting company with
over 250 followersand public views per story.
Update and manage links to our video packages and promote future stories and events locally,nationally,
and globally through various social media outlets.
Christian Brother Services December 2012- May 2014
Health Benefits Representative Romeoville, Illinois
Providedcustomers with information and resolve problems related to claim and health benefit inquiries
regarding their medical, dental, vision, and prescription plans.
Responsible foracting as a liaison between customers and companies and utilizing interpersonal skills.
Assisted with complaints, orders, errors, accountquestions, billing, cancelations, and other queries.
Clear Channel Communications/ WKSC-FM June 2011 - July 2013
ProductionAssistant Chicago, Illinois
Interviewed the community, shot videos and edited content to the personality’s blog.
Managed commercial logs, micro jams and request books forfrequent songs on the current show.
Producedshow topics and performed on -air alongside night personality Special K (Scotty Kay)and interns