Business Risk.pptx
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There are three main types of business risk: economic risks stemming from changes in markets, natural risks from environmental hazards, and human risks caused by people. Economic risks include shifts in demographics or competition. Natural risks involve perishability or weather events. Human risks encompass theft, accidents or fraud. These risks can impact profits through lost customers, damaged goods or lawsuits. Businesses can manage risk through identification and minimization strategies like research, safety measures, security, and employee training tailored to each type of risk.
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Market segments & value proposition
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Marketing Strategy
Operations plan
Risk &
strategic options
Financial plan
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Lecture Outline
Identifying, Estimating & Mitigating Risk
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But SWOT is not so much a tool for analysis as a set of headings for organising the information garnered from your analysis.
SWOT gets over-used as a substitute for real strategic analysis. Don’t over-rely on it.
Entrepreneurs need to do more strategic analysis than a simple SWOT.
Macro-Environment Analysis - Assessing the Business environment with PESTEL
10
Political -Government stability -Tax policy -Foreign trade regulations- Social welfare policies – EU expansion
Economic - Business cycles - GNP trends - Interest rates - Money supply – Inflation – Unemployment - Disposable income
Sociocultural - Population demographics - Income distribution - Social mobility - Lifestyle changes - Attitudes to work and leisure – Consumerism - Levels of education - Fashion
Technological - Government spending on research - Government and industry focus on technological effort - New discoveries /developments - Speed of technology transfer - Rates of obsolescence
Environmental
Environmental protection laws - Waste disposal - Energy consumption – food miles/campaigns
Legal - Competition law - Employment law - Health and safety - Product safety
NB PRIORITISE
See VLE for local government example
Industry/Sector Analysis
Michael Porter gives us a useful tool to analyse the relationship between competitors, suppliers and the market…
Use Porter’s Five Forces to assess where risks may arise in the sector.
Porter’s (1980) Five Forces
Which risks matter?
Legal obligations
Ethical responsibilities
Threats that undermine your values
Threats to viability, reputation or commercial success
Threats to long-term sustainability
Different types of risk
Strategic risk (e.g.
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Business Ethics 04
Courseware from the course on Business Ethics that I taught at St. Joseph\'s College of Business Administration in 2009
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- 4. ECONOMIC RISKS • The risk that an endeavor will be economically unsustainable • Can include: –Changes in demographics –Business cycle –Competition –Government
- 5. NATURAL RISKS • Probability of harm to human health, property or the environment posed by any aspect of the physical world other than human activity • Can include: –Perishability –Weather –Fires
- 6. HUMAN RISKS • Risks related to the actions of those inside and outside the company • Can include: –Employee theft or incompetence –Accidents –Shoplifting –Fraud –Computer-related crime
- 7. IMPACT ON PROFITS • Economic: – Loss of potential consumers – Product/Service popularity may end quicker than expected – Competition may increase and you could lose customers – Increased regulations could prevent certain business practices or production • Natural: – Loss of goods = loss of profits – Damage of goods/resources • Human: – Loss of goods/resources – Injuries – Lawsuits
- 8. HOW CAN BUSINESSES PROTECT THEMSELVES? • Risk Management – The identification, assessment, and prioritization of risks followed by minimizing and controlling the probability of unfortunate events
- 9. HOW CAN BUSINESSES PROTECT THEMSELVES? • Against Economic Risks: – Conducting constant research to stay ahead of the curve – Staying up to date with regulations • Against Natural Risks: – Can be more difficult that others – Implementing safety measures (sprinklers, fire extinguishers) • Against Human Risks: – Conducting background searches on employees – Implementing security measures (cameras, internet security) – Providing safety training for employees
- 10. REVIEW • What are the types of business risks? • What are examples of each? • How can companies prevent each type of risk?
- 11. BUSINESS RISK ASSIGNMENT 1. Complete Business Risk worksheet 2. Complete Business Risk Case Study assignment 3. Present case study findings next class.