This document discusses a new business opportunity in the skincare industry presented by two renowned dermatologists. It highlights the $2.5 billion annual market for anti-aging products, breakthroughs in skincare, and how traditional business models are becoming obsolete. The opportunity focuses on clinically proven anti-aging solutions through a direct sales model, leveraging the dermatologists' trusted brand and media coverage. It promotes the business support, training, and incentive programs available. The summary concludes by emphasizing the ground floor opportunity and benefits of being first in this growing market.

2. Redefining Business Ownership
Changing Skin. Changing Lives.
CONFIDENTIAL [1]

4. Convergence is Creating New Business Opportunities
+$2.5 Billion Spent
Breakthroughs
Annually on
In Skincare
Anti-aging
TRADITIONAL
Business Models are
OBSOLETE
Shift in
Rise of the
Power from
Social
Corporations to
Economy
Individuals
CONFIDENTIAL [3]

5. The Right Business Model,
at the Right Time, in the Right Market
Products Presence
Clinically Proven Solutions Trusted Dermatologists,
That Deliver Results Established Brand
Support Direct Sales Model
to Monetize with Low Cost
the Value of Entry,
of Your Network High Profit Potential
Programs Profit
CONFIDENTIAL [4]

6. Presence
CONFIDENTIAL [ 11 ]

7. Trusted Dermatologists
Two of the Most Recognized
Names in Skincare
“A Dermatological Dream Team”
-Women’s Health
 Successful Entrepreneurs
 Trained at Stanford University School of
Medicine
 Creators of Proactiv®, the World’s Most
Successful Acne Treatment
 Redefined the Market for Acne Skincare,
Redefining Anti-aging Skincare
CONFIDENTIAL [ 12 ]

8. Our Direct Sales Model
Focuses on Where the Power Resides
2010
Direct Sales
the Rising Star in Direct Sales
2007
Retail Sales
A Leading Clinical Skincare Line in Prestige Department Stores
CONFIDENTIAL [ 15 ]

9. Established Brand with Significant Media Coverage
Print Television Web
More Media Coverage
Than Any Other Direct Selling Company
Source: Meltwater News, US Coverage Only; Excludes Avon due to Extensive Paid Advertising CONFIDENTIAL [ 13 ]

13. Dermatologist’s House Call

15. Clinically Proven Benefits
Average Improvement Before Treatment*
54% Radiance
51% Even Skin Tone
48% Fine Lines
46% Wrinkles
43% Visible Pores
43% Brown Spots
36% Softness
% of Participants Experiencing an Improvement After Treatment*
100% Skin Texture
89% Fine Lines
84% Overall
84% Moisturization
68% Firmness
53% Even Skin Tone
36% Pore Size
Source: Independent 9 Week Clinical Trial , Results May Vary, *Skin Replicas of Crows Feet CONFIDENTIAL [9]

16. Transformative Results
BEFORE AFTER
CONFIDENTIAL [ 10 ]

17. ANTI-AGE REGIMEN
for Wrinkles, Fine Lines, Loss of Firmness

22. Proven, Turn-Key Business Support
Customer Care Assessment Tools Training
Email and Phone Sophisticated Ongoing Skincare
Access to Registered “Prescription” Tools and Business
Nurses with and Guidelines for Education From
Dermatology Determining Leaders in
Experience Skincare Needs the Field
Business System: Comprehensive Online and Mobile Tools
to Run Your Business Anytime, Anywhere
CONFIDENTIAL [ 19 ]

26. A Business Opportunity
for Entrepreneurs with Diverse Backgrounds
Stay-at-Home Mother & Wife of Former Major League Baseball Player
Country Music Writer | Corporate Chief Financial Officer | Aesthetician
Elementary School Teacher | Luxury Real Estate Agent | Attorney
Home Schooling Mom | Pharmaceutical Sales Representative
Beauty Industry Marketing Executive | General Contractor / Builder
Former Professional Figure Skater | Public Relations Executive | Artist &
Entrepreneur | Commercial Real Estate Broker | Corporate Sales Trainer
CONFIDENTIAL [ 20 ]

27. Start Your Own Business Today
It Takes Minutes to Get Started
 Complete Online Application
 Choose Your Product
IMMEDIATE…
… Creation of Personalized Storefront
… Access to Business Tools
… Delivery of Display Products and Materials
CONFIDENTIAL [ 21 ]

28. EARN AN iPAD HD

29. RODAN + FIELDS has Amazing Incentive Trips!
Travel with the Doctors Starting In…

31. The Right Business Model,
at the Right Time, in the Right Market
Products Presence
Programs Profit
CONFIDENTIAL [ 22 ]

32. The Fifth “P”…Positioning

33. Ground Floor Opportunity
The Power of Being 1st
• Positioned to dominate market
• Residual Income potential
• Exciting and rewarding lifestyle
• Expanding globally in 3-5 years
Being first only happens ONCE… timing is everything

34. Imagine if you had partnered with the Doctors when they
created Proactiv® and transformed the acne market.
Where would you be today?