Redefining Business Ownership This is a particularly compelling time to be part of Rodan + Fields as convergence of important trends is creating new business opportunities and making traditional business models obsolete. • $2.5 Billion anti-aging skincare projected to double in next five years* • Rodan + Fields creating transformational product systems for aging skin • Rise of social economy shifts power from corporations to individuals • Business model and compensation plan provides substantial income potential with minimal upstart costs The power of the Rodan + Fields Business System is already evident. In 2007, Rodan + Fields was a leading clinical skincare brand in high end department stores. Since withdrawing from department stores and launching the direct selling program, numerous Rodan + Fields independent business owners are experiencing the income associated with sales volume that far exceeds what leading department store chains were able to achieve. FOR MORE INFORMATION, CONTACT CRYSTAL F. ROWLEY AT HTTP://CROWLEY.MYRANDF.BIZ *Euromonitor and Global Industry Analyst

1. Redefining Business Ownership
Changing Skin. Changing Lives.
[1]

2. Partnering with Entrepreneurs to
Deliver Breakthrough Skincare Solutions
and Substantial Income Potential
[2]

3. Breakthrough Approach for Treating Aging Skin
A Transformational Opportunity
In Independent Business Ownership
 Addresses the Universal Demand for Youthful Looking Skin
 Compelling Alternative to Expensive Medical Procedures
BREAKTHROUGH
REGIMEN
[3]

4. Convergence is Creating New Business Opportunities
+$2.9 Billion Spent
Breakthroughs
Annually on
In Skincare
Anti-Aging
TRADITIONAL
Business Models are
OBSOLETE
Shift in
Rise of the
Power from
Social
Corporations to
Economy
Individuals
[4]

5. The Right Business Model,
at the Right Time, in the Right Market
Products Presence
Clinically Proven Solutions Trusted Dermatologists,
That Deliver Results Established Brand
Support Direct Sales Model
to Monetize with Low Cost
the Value of Entry,
of Your Network High Profit Potential
Programs Profit
[5]

6. Products
[6]

7. An Opportunity to Participate
in a Billion Dollar, Growing Market
Facts on U.S. Spending on Anti-Aging Skincare Market
• 2.9 billion category in 2011
• The fastest growing segment of
skincare
• 24% projected constant value
growth through 2016
Source: Euromonitor
[7]

8. We’re All Aging, All the Time
Skincare Is the #1 Defense
Against Aging
84% of Women Feel Pressure to
Look Younger
Many Consumers Are Dissatisfied
with Their Current Products
84% of Women in Their 20s
Are Concerned About Aging
100% of Women Want to Look
Younger than their Years
Source: Rodan + Fields Beauty: The Impact of Aging Study, 2010
[8]

9. A Synergistic Approach to Skincare
ANTI-AGE Regimen
Comprehensive Regimen
Supports the Natural
Processes that Maintain
Skin’s Structure
 Designed for the Prevention and Correction of the Visible Signs of Aging
 Combines the Right Ingredients, in the Right Formulations, in the Right Order
 No Prescription Required, 60-Day Satisfaction Guarantee
[9]

10. Clinically Proven Benefits
Average Improvement
59% Radiance
48% Even Skin Tone
47% Softness
43% Visible Pores
38% Fine Lines
32% Wrinkles
19% Brown Spots
% of Participants Experiencing an Improvement
100% Skin Texture
100% Overall
90% Fine Lines
90% Moisturization
50% Firmness
40% Pore Size
10%
Source: Independent 8 Week Clinical Trial. Results May Vary. [ 10 ]

11. Transformative Results*
BEFORE AFTER
*Results achieved using the ANTI-AGE Regimen and AMP MD System
[ 11 ]

12. Transformative Results*
BEFORE AFTER
*Results achieved using the REVERSE Regimen
[ 12 ]

13. Presence
[ 13 ]

14. Trusted Dermatologists
Two of the Most Recognized
Names in Skincare
“ A dermatological dream team. ”
— Women’s Health
 Successful Entrepreneurs
 Trained at Stanford University School of
Medicine
 Creators of Proactiv®, the World’s Most
Successful Acne Treatment
 Redefined the Market for Acne Skincare,
Redefining Anti-Aging Skincare
[ 14 ]

15. Established Brand with Significant Media Coverage
Print Television Web
More Media Coverage
than Any Other Direct Selling Company
Source: Meltwater News, US Coverage Only; Excludes Avon due to Extensive Paid Advertising [ 15 ]

16. Profit
[ 16 ]

17. Our Direct Sales Model
Focuses on Where the Power Resides
2012
Direct Sales
DSA Powerhouse
2007
Retail Sales
A Leading Clinical Skincare Line in Prestige Department Stores
[ 17 ]

18. A Unique Model
 Leverage Your Network
 Share the Product
 Scale Efficiently and Quickly
 No Product Inventory
LOW Cost of Entry HIGH Profit Potential
 Recoup Your Start Up Costs
in the First Month
 Long-Term Residual Income
 Unlimited Earning Potential
[ 18 ]

19. Leverage the Exponential Value of Your Network
you
 Multiple “Generations” of Connections Drives Incremental Opportunities
 Technology Enables Leverage, Speed and Duplication
 Multiple Sources of Income: Sales and Commissions
[ 19 ]

20. Programs
[ 20 ]

21. Proven, Turnkey Business Support
Customer Care Assessment Tools Training
Email and Phone Access Sophisticated Ongoing Skincare
to Registered Nurses “Prescription” Tools and and award-winning
with Dermatology Guidelines for Business Education
Experience Determining From Leaders in
Skincare Needs the Field
[ 21 ]

22. Building Your Business Anytime, Anywhere
[ 22 ]

23. The Right Business Model,
at the Right Time, in the Right Market
Products Presence
Programs Profit
[ 23 ]

24. A Business Opportunity
for Entrepreneurs with Diverse Backgrounds
Stay-at-Home Mother and Wife of Former Major League Baseball Player
Country Music Writer | Corporate Chief Financial Officer | Aesthetician
Elementary School Teacher | Luxury Real Estate Agent | Attorney
Home Schooling Mom| Pharmaceutical Sales Representative
Beauty Industry Marketing Executive | General Contractor / Builder
Former Professional Figure Skater | Public Relations Executive | Artist and
Entrepreneur | Commercial Real Estate Broker | Corporate Sales Trainer
[ 24 ]

25. Immediate Rewards
Earn an immediate return and more on your initial start-up cost
and the chance to qualify for a new iPad
Fast Start Program iStart Program
Accelerate your earnings with As you build your business and
this program, designed to advance in the Compensation
reward you on three levels as Plan, you will have the
you build your business and opportunity to earn a new iPad
help others to do the same. in your first three months.
[ 25 ]

26. Road to RFX
[ 26 ]

27. Start Your Own Business Today
It Takes Minutes to Get Started
 Complete Online Application
 Choose Your Product
IMMEDIATE…
… Creation of Personalized Storefront
… Access to Business Tools
… Delivery of Display Products and Materials
[ 27 ]

28. Getting Started
BIG BUSINESS LAUNCH RFX EXPRESS BUSINESS
KIT KIT
$695 $995
*The minimum requirement to start your Rodan + Fields business is the $45 Business Portfolio. Kit contents subject to change. [ 28 ]

29. Convergence is Creating New Business Opportunities
+$2.5 Billion Spent
Breakthroughs
Annually on
In Skincare
Anti-Aging
TRADITIONAL
Business Models are
OBSOLETE
Shift in
Rise of the
Power from
Social
Corporations to
Economy
Individuals
[ 29 ]

30. Redefining Business Ownership
Disclaimer: The information on this presentation has been provided by a Rodan + Fields Independent Consultant. Rodan & Fields, LLC makes no guarantee as to the amount of
income, if any, that Consultants participating in the business opportunity will generate. Each Consultant’s business results may vary.
Changing Skin. Changing Lives.
[ 30 ]