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Business Model and Strategic Planning Outline
BUS/475 Version 6
1
University of Phoenix Material
Strategic Planning Outline
I. Title Page
II. Table of Contents
III. Executive Summary
IV. Strategic Plan Part 1: Existing Business or New Business
Division; Vision, Mission, and Value Proposition
V. Strategic Plan Part 2: SWOTT Analysis – Internal and
External Environmental Analysis; Supply and Value Chain
Analysis
VI. Strategic Plan Part 3: Assumptions, Risk and Change
Management Plan; Summary of Strategic Objectives; Balanced
Score Card and its impact on stakeholders; the Communication
Plan
VII. Conclusion
VIII. Reference Page
Sample Project #2 Part 1
I. Introduction
A. Attention Statement/ Briefly state the problem:
1. Hello and thank you for joining us as we discuss a very
important issue for the citizens of California.
2. Briefly state the problem: The LA Times reported on October
11, 2012 that “The new California Report estimated 590,000
human papillomavirus infections, 250,000 trichomoniasis
infections, 180,000 cases of chlamydia, and 2,900 HIV
infections in California in 2011.” We obviously need to do
something to help reduce these rates.
B. That is why I propose that the state of California should
legalize prostitution. ”
II. Significance
A. Harm 1: Keeping prostitution illegal hurts the health of
Californians.
1. According to the August 1, 2012 New York Times, over half
off all sexually transmitted diseases are originally passed
through the act of prostitution.
2. Since prostitutes and customers are engaging in an illegal
activity, they are less likely to report an STD.
3. Since prostitutes don’t have access to quality healthcare, they
are less likely to seek medical attention for an STD and are
therefore more likely to pass it on to future customers.
B. Harm 2: The status quo is a drain on resources.
1. Since prostitutes do not have access the adequate healthcare,
they must rely on emergency rooms or the anonymity of clinics.
This crowds these facilities and costs taxpayers money.
2. Dr. Joe Hamilton, a leading researcher in criminology,
explains in the February 2013 Mother Jones, that “ Numerous
legal commentators point out that using law enforcement
resources against prostitution reduces substantially the
resources available to fight serious crimes committed against
persons or property. This nation desperately needs more efforts
applied to solving those crimes, because arrests are being made
in connection with only about 20% of them.”
3. The status quo leads to jail/prison overcrowding. Each time a
prostitute or customer is arrested, he or she must spend a
minimum of 24 hours in jail and then be presented to a judge.
This costs taxpayers money and takes the space in jail that
could be used for more violent offenders. It also slows down
our judicial system by taking unnecessary time from judges.
III. Inherency
A. Making prostitution illegal was to act as a deterrent, but
people still engage in this activity on a regular basis.
Consequently, we cannot regulate the activity because of its
illegal nature.
B. We are dealing with a structural inherency because the
current policy is flawed.
IV. Plan
A. Agent: The State of California
B. Mandates:
1. Congress will pass a bill that legalizes prostitution.
2. Zoning laws will be created to ensure that prostitution does
not occur within city limits or a 5 mile radius of schools,
churches or designated residential zones.
3. A Workers Union will be created.
a. Prostitutes must be a member of the union and be granted a
license through the union.
b. Workers must pay union dues.
c. A company sponsored healthcare plan will be made available
for workers.
d. The union will provide condoms and the use of condoms is
mandatory for sexual intercourse.
e. Prostitutes must pay state and federal taxes.
4. Each prostitute must be tested for all pertinent sexually
transmitted diseases every 45 days.
5. If a prostitute tests positive for a STD, he or she must have 2
consecutive tests with negative results before returning to work.
C. Enforcement: Fines will be levied for both workers and
brothels.
First offense: Worker: $2500; Brothel: $5000
Second offense: Worker $5000 and 30 day suspension; Brothel
$10,000
Third offense: Worker: $5000 and license is revoked; Brothel
$20,000 and license revoked for 30 days.
D. Funding and Staffing: Normal means. If funding is needed to
pay for inspectors, etc, it will be taken from the tax revenue
collected.
E. Timeline: Immediately
V: Solvency
A. Harm 1: We protect the health of Californians.
1. By having mandatory testing, we decrease the transmission
rates for sexually transmitted diseases. According to
Progressive.org on November 4, 2010, “It is estimated that over
one million women in the United States earn their living by full-
time prostitution. An even more alarming fact is that engaging
in sex with a prostitute is the third most common way for an
American male to contract AIDS.” By having mandatory testing,
we can impact a large number of people.
2. Mandated use of condoms will decrease the spread of HIV
and could save lives.
3. Access to company sponsored healthcare will increase
treatment options.
B. Harm 2: We stop wasting resources.
1. Access to healthcare will remove the strain from ERs and
clinics. Since prostitutes no longer need anonymity for fear of
being arrested, they will be more likely to utilize a primary care
physician.
2. The previously cited Progressive.org states that “Fewer man
hours would be needed to monitor prostitution rings and those
officers could devote their time to other problems such as
murders, thefts and organized crime. Consequently, there would
be a decline in other crimes across the country.”
3. Fewer arrests for prostitution would help alleviate
unnecessary jail/prison overcrowding. Fewer arrests would also
lead to less need for judges to hear cases concerning prostitutes.
VI. Advantages: In addition to solving numerous problems, our
plan also has many advantages:
A. Legalization of prostitution would boost the economy. Since
prostitutes pay taxes, the state will benefit from revenue.
B. We save lives. If our plan can save one person from
contracting HIV, our plan is worth passing.
C. There would be a decline in the number of sexually based
crimes. Those who feel they are unable to get sex, will legally
be able to receive services from a prostitute and would then be
less apt to rape.
D. Because prostitution is now regulated, law enforcement can
better control human trafficking and the use of underage
prostitutes.
F. Strict zoning laws would remove the need for the act of
prostitution to occur in our residential areas and could stop the
moral corruption of minors.
VII. Conclusion
A. As stated earlier, whichever team is most beneficial should
win. The government team has proven that we solve for many
issues as well as offer 5 key independent advantages.
B. For all of these reasons, we ask for you to vote for the
government team.
Project #2: Part 1
Directions:
· Use the template to construct an affirmative case for the
resolution assigned to you. Your final product will be in an
outline format (not converted into a narrative)
· The length is 4-5 pages (Double-spaced, 12 pt font, Times
New Roman, i-inch margins)
· Clearly type the labels for each component. Use the outline
structure. (See SAMPLE for how the finished product will
look).
· Incorporate a minimum of 5 different, credible sources. These
sources must be sighted internally (see SAMPLE)
Template:
I. Introduction
A. Attention Statement (Briefly State Problem)
B. State your proposal
II. Significance (define the problem in depth)
A. Main Point #1 (a claim)
a. Your Grounds (evidence)
b. Your Warrant (how does the evidence support your claim)
B. Main Point #2 (a claim)
a. Your Grounds (evidence)
b. Your Warrant (how does the evidence support your claim)
You may decide how many main points are necessary but 2-4 is
recommended.
III. Inherency
A. Explain how the problem is rooted within the status quo
(How is the current way that we address this issue cause this
problem?
B. Why won’t this problem go away on its own?
IV. Present Plan text
A. Define the Agency (who will solve the problem)
B. Define the Mandates (this is what you want to happen)
C. Enforcement (how will the plan be enforced?)
D. Funding and Staffing (where will the money come from?)
E. Timeline
V. Solvency
In this section, explain how plan will solve for each harm listed
in the Significance section. If you have 2 Main Points in your
significance section, then you should have 2 Main Points in this
section.
VI. Advantages: Identify an additional benefits (beyond solving
the main problems identified in your Significance section) to
adopting your plan
Explain the specific, independent advantages that will happen
post plan. Give each a number (A, B, etc.)
VII. Conclusion
A. Define how your proposal is better than the current way that
our society addressed this issue.
B. Closing statement
The topic I picked for my discussion is increasing the minimum
wage. In 2016 more than 14 states increased their minimum
wages affecting millions of low-income workers. After
President Obama's call to action in 2013, 18 states including
Washington, D.C. have passed laws to raise their minimum
wage, thereby benefiting millions of American workers.
California spearheaded this with Governor Gray Davis signing
Senate Bill 3 along party lines and ahead of the "Fair Wage Act
of 2016" initiative which was scheduled for the November
ballot. This act increased the state minimum wage $1 a year to
its goal of $15 in 2022. New York City, Seattle, and D.C.
followed suit with their own $15 an hour minimum wages bills.
These laws go above and beyond the Federal mandated current
rate of $7 an hour and Obama's proposed rate of $12 an hour,
but still, this ushers in sweeping changes for millions of
workers and brings relief to a struggling economy. It also
represents a sizeable boost to the spending power of low-income
earners over what they were previously making.
Some states achieve this increase through automatic income
adjustment built into the state's budgets while still more pursue
legislation to raise the standards for what amounts to up to 30%
of the workforce. The main industries affected by wage increase
are retail, health care and restaurants. The advantages of the
increased minimum wage on employees and business are they
experience a lower employee turnover along with savings in
recruitment and retention. Without this increase, "making it
harder for workers in the lowest-paid jobs to make ends meet
and forcing many’ including those who work full-time to rely on
federal safety net programs to support themselves or their
families."1 www.epi.org
The department of labor recently did a study dispelling many of
the myths regarding increasing the minimum wage. One myth
was raising it will only benefit teens which are not true as the
typical minimum wage worker is a female or over 20 years of
age. Another is that increasing the minimum wage will cause
people to lose their jobs. This was proven wrong in a letter to
President Obama and congressional leaders citing evidence from
over 600 economists that the increase in wages has no effect on
employment, but in fact, has a small simulative effect on the
economy as low-income workers spend their extra earnings
spurring demand and creating job growth. Finally, increasing
the minimum wage is bad for the economy and for small
business. This is dispelled by studies which show that higher
wages reduce employee turnover and training costs.
Since Roosevelt created the minimum wage during the Great
Depression in 1938, it has been increased 22 times, while the
Gross Domestic product has steadily increased for more than 75
years. In order to raise the minimum wage, it requires the
approval of congress and the president. Obama recently called
for an automatic adjustment eliminating the need for time-
consuming party politics that reduce the time between increases.
Currently, the minimum wage has not kept up with inflation and
hasn't changed much since its rate of almost $4 an hour during
the Ronald Regan years. "As a consequence, the majority of
low-wage workers in America today must rely on federal and
state public assistance programs in order to afford their basic
needs: 53 percent of workers earning less than $12 an hour rely
on some form of means-tested government assistance'such as
food stamps, Medicaid, refundable tax credits, and housing and
energy subsidies. The federal government spends over $78
billion dollars each year to support the families of workers
earning less than $12 an hour" 2 www.epi.org/
I propose we need a uniform wage base across the nation that
ensures a decent level of income for mostly part-time, workers,
regardless of what state you live in. The movement among state
voters and legislators in a message that those in D.C. should
raise the national minimum wage and fix this problem and
support small business and low-income workers.
Kimball, Will (2016, April 27) The impact of raising the federal
minimum wage to $12 by 2020 on workers, businesses, and the
economy Testimony before the U.S. House Committee on
Education and the Workforce Member Forum
from http://www.epi.org/publication/the-impact-of-raising-the-
federal-minimum-wage-to-12-by-2020-on-workers-businesses-
and-the-economy-testimony-before-the-u-s-house-committee-
on-education-and-the-workforce-member-forum/
Strategic Plan Part 1: New Product or Service
Grading Guide
BUS/475 Version 6
1
Individual Assignment: Strategic Plan Part I: New Product or
Service Division
Grading Guide
Content
Comments:
The paper includes a proposal of a new product or service for
the new company division. The proposed division should be
customer-focused with an innovative mission statement and
elements that differentiate the product or service are included.
The paper includes a description of how the division addresses
customer needs and achieves competitive advantage.
The paper includes the creation of a vision and a business model
for the new division that clearly demonstrates the direction for
the future of the business.
The paper includes an explanation of how the vision, mission,
and value of the new division align with the company's mission
and vision.
The paper includes a summary of how the vision, mission, and
values guide the division's strategic direction.
The paper includes the definition of the guiding principles and
values for the new division in the context of culture, social
responsibility, and ethics.
The paper is between 1,400 and 1,750 words in length.
Total Points Available: 6
Total Points Earned:
Writing Guidelines
Comments:
The paper—including tables and graphs, headings, title page,
and reference page—is consistent with APA formatting
guidelines and meets course-level requirements.
Intellectual property is recognized with in-text citations and a
reference page.
Paragraph and sentence transitions are present, logical, and
maintain the flow throughout the paper.
Sentences are complete, clear, and concise.
Rules of grammar and usage are followed including spelling and
punctuation.
Total Points Available: 2
Total Points Earned:
Total Points Assignment: 8
Total Assignment Points Earned:
Copyright © 2015 by University of Phoenix. All rights reserved.

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  • 1. Business Model and Strategic Planning Outline BUS/475 Version 6 1 University of Phoenix Material Strategic Planning Outline I. Title Page II. Table of Contents III. Executive Summary IV. Strategic Plan Part 1: Existing Business or New Business Division; Vision, Mission, and Value Proposition V. Strategic Plan Part 2: SWOTT Analysis – Internal and External Environmental Analysis; Supply and Value Chain Analysis VI. Strategic Plan Part 3: Assumptions, Risk and Change Management Plan; Summary of Strategic Objectives; Balanced Score Card and its impact on stakeholders; the Communication Plan VII. Conclusion VIII. Reference Page Sample Project #2 Part 1 I. Introduction A. Attention Statement/ Briefly state the problem: 1. Hello and thank you for joining us as we discuss a very important issue for the citizens of California. 2. Briefly state the problem: The LA Times reported on October 11, 2012 that “The new California Report estimated 590,000 human papillomavirus infections, 250,000 trichomoniasis
  • 2. infections, 180,000 cases of chlamydia, and 2,900 HIV infections in California in 2011.” We obviously need to do something to help reduce these rates. B. That is why I propose that the state of California should legalize prostitution. ” II. Significance A. Harm 1: Keeping prostitution illegal hurts the health of Californians. 1. According to the August 1, 2012 New York Times, over half off all sexually transmitted diseases are originally passed through the act of prostitution. 2. Since prostitutes and customers are engaging in an illegal activity, they are less likely to report an STD. 3. Since prostitutes don’t have access to quality healthcare, they are less likely to seek medical attention for an STD and are therefore more likely to pass it on to future customers. B. Harm 2: The status quo is a drain on resources. 1. Since prostitutes do not have access the adequate healthcare, they must rely on emergency rooms or the anonymity of clinics. This crowds these facilities and costs taxpayers money. 2. Dr. Joe Hamilton, a leading researcher in criminology, explains in the February 2013 Mother Jones, that “ Numerous legal commentators point out that using law enforcement resources against prostitution reduces substantially the resources available to fight serious crimes committed against persons or property. This nation desperately needs more efforts applied to solving those crimes, because arrests are being made in connection with only about 20% of them.”
  • 3. 3. The status quo leads to jail/prison overcrowding. Each time a prostitute or customer is arrested, he or she must spend a minimum of 24 hours in jail and then be presented to a judge. This costs taxpayers money and takes the space in jail that could be used for more violent offenders. It also slows down our judicial system by taking unnecessary time from judges. III. Inherency A. Making prostitution illegal was to act as a deterrent, but people still engage in this activity on a regular basis. Consequently, we cannot regulate the activity because of its illegal nature. B. We are dealing with a structural inherency because the current policy is flawed. IV. Plan A. Agent: The State of California B. Mandates: 1. Congress will pass a bill that legalizes prostitution. 2. Zoning laws will be created to ensure that prostitution does not occur within city limits or a 5 mile radius of schools, churches or designated residential zones. 3. A Workers Union will be created. a. Prostitutes must be a member of the union and be granted a license through the union. b. Workers must pay union dues. c. A company sponsored healthcare plan will be made available for workers. d. The union will provide condoms and the use of condoms is mandatory for sexual intercourse. e. Prostitutes must pay state and federal taxes. 4. Each prostitute must be tested for all pertinent sexually transmitted diseases every 45 days.
  • 4. 5. If a prostitute tests positive for a STD, he or she must have 2 consecutive tests with negative results before returning to work. C. Enforcement: Fines will be levied for both workers and brothels. First offense: Worker: $2500; Brothel: $5000 Second offense: Worker $5000 and 30 day suspension; Brothel $10,000 Third offense: Worker: $5000 and license is revoked; Brothel $20,000 and license revoked for 30 days. D. Funding and Staffing: Normal means. If funding is needed to pay for inspectors, etc, it will be taken from the tax revenue collected. E. Timeline: Immediately V: Solvency A. Harm 1: We protect the health of Californians. 1. By having mandatory testing, we decrease the transmission rates for sexually transmitted diseases. According to Progressive.org on November 4, 2010, “It is estimated that over one million women in the United States earn their living by full- time prostitution. An even more alarming fact is that engaging in sex with a prostitute is the third most common way for an American male to contract AIDS.” By having mandatory testing, we can impact a large number of people. 2. Mandated use of condoms will decrease the spread of HIV and could save lives. 3. Access to company sponsored healthcare will increase treatment options. B. Harm 2: We stop wasting resources.
  • 5. 1. Access to healthcare will remove the strain from ERs and clinics. Since prostitutes no longer need anonymity for fear of being arrested, they will be more likely to utilize a primary care physician. 2. The previously cited Progressive.org states that “Fewer man hours would be needed to monitor prostitution rings and those officers could devote their time to other problems such as murders, thefts and organized crime. Consequently, there would be a decline in other crimes across the country.” 3. Fewer arrests for prostitution would help alleviate unnecessary jail/prison overcrowding. Fewer arrests would also lead to less need for judges to hear cases concerning prostitutes. VI. Advantages: In addition to solving numerous problems, our plan also has many advantages: A. Legalization of prostitution would boost the economy. Since prostitutes pay taxes, the state will benefit from revenue. B. We save lives. If our plan can save one person from contracting HIV, our plan is worth passing. C. There would be a decline in the number of sexually based crimes. Those who feel they are unable to get sex, will legally be able to receive services from a prostitute and would then be less apt to rape. D. Because prostitution is now regulated, law enforcement can better control human trafficking and the use of underage prostitutes. F. Strict zoning laws would remove the need for the act of prostitution to occur in our residential areas and could stop the moral corruption of minors. VII. Conclusion
  • 6. A. As stated earlier, whichever team is most beneficial should win. The government team has proven that we solve for many issues as well as offer 5 key independent advantages. B. For all of these reasons, we ask for you to vote for the government team. Project #2: Part 1 Directions: · Use the template to construct an affirmative case for the resolution assigned to you. Your final product will be in an outline format (not converted into a narrative) · The length is 4-5 pages (Double-spaced, 12 pt font, Times New Roman, i-inch margins) · Clearly type the labels for each component. Use the outline structure. (See SAMPLE for how the finished product will look). · Incorporate a minimum of 5 different, credible sources. These sources must be sighted internally (see SAMPLE) Template: I. Introduction A. Attention Statement (Briefly State Problem) B. State your proposal II. Significance (define the problem in depth) A. Main Point #1 (a claim) a. Your Grounds (evidence) b. Your Warrant (how does the evidence support your claim) B. Main Point #2 (a claim) a. Your Grounds (evidence) b. Your Warrant (how does the evidence support your claim)
  • 7. You may decide how many main points are necessary but 2-4 is recommended. III. Inherency A. Explain how the problem is rooted within the status quo (How is the current way that we address this issue cause this problem? B. Why won’t this problem go away on its own? IV. Present Plan text A. Define the Agency (who will solve the problem) B. Define the Mandates (this is what you want to happen) C. Enforcement (how will the plan be enforced?) D. Funding and Staffing (where will the money come from?) E. Timeline V. Solvency In this section, explain how plan will solve for each harm listed in the Significance section. If you have 2 Main Points in your significance section, then you should have 2 Main Points in this section. VI. Advantages: Identify an additional benefits (beyond solving the main problems identified in your Significance section) to adopting your plan Explain the specific, independent advantages that will happen post plan. Give each a number (A, B, etc.) VII. Conclusion A. Define how your proposal is better than the current way that
  • 8. our society addressed this issue. B. Closing statement The topic I picked for my discussion is increasing the minimum wage. In 2016 more than 14 states increased their minimum wages affecting millions of low-income workers. After President Obama's call to action in 2013, 18 states including Washington, D.C. have passed laws to raise their minimum wage, thereby benefiting millions of American workers. California spearheaded this with Governor Gray Davis signing Senate Bill 3 along party lines and ahead of the "Fair Wage Act of 2016" initiative which was scheduled for the November ballot. This act increased the state minimum wage $1 a year to its goal of $15 in 2022. New York City, Seattle, and D.C. followed suit with their own $15 an hour minimum wages bills. These laws go above and beyond the Federal mandated current rate of $7 an hour and Obama's proposed rate of $12 an hour, but still, this ushers in sweeping changes for millions of workers and brings relief to a struggling economy. It also represents a sizeable boost to the spending power of low-income earners over what they were previously making. Some states achieve this increase through automatic income adjustment built into the state's budgets while still more pursue legislation to raise the standards for what amounts to up to 30% of the workforce. The main industries affected by wage increase are retail, health care and restaurants. The advantages of the increased minimum wage on employees and business are they experience a lower employee turnover along with savings in recruitment and retention. Without this increase, "making it harder for workers in the lowest-paid jobs to make ends meet and forcing many’ including those who work full-time to rely on federal safety net programs to support themselves or their families."1 www.epi.org The department of labor recently did a study dispelling many of
  • 9. the myths regarding increasing the minimum wage. One myth was raising it will only benefit teens which are not true as the typical minimum wage worker is a female or over 20 years of age. Another is that increasing the minimum wage will cause people to lose their jobs. This was proven wrong in a letter to President Obama and congressional leaders citing evidence from over 600 economists that the increase in wages has no effect on employment, but in fact, has a small simulative effect on the economy as low-income workers spend their extra earnings spurring demand and creating job growth. Finally, increasing the minimum wage is bad for the economy and for small business. This is dispelled by studies which show that higher wages reduce employee turnover and training costs. Since Roosevelt created the minimum wage during the Great Depression in 1938, it has been increased 22 times, while the Gross Domestic product has steadily increased for more than 75 years. In order to raise the minimum wage, it requires the approval of congress and the president. Obama recently called for an automatic adjustment eliminating the need for time- consuming party politics that reduce the time between increases. Currently, the minimum wage has not kept up with inflation and hasn't changed much since its rate of almost $4 an hour during the Ronald Regan years. "As a consequence, the majority of low-wage workers in America today must rely on federal and state public assistance programs in order to afford their basic needs: 53 percent of workers earning less than $12 an hour rely on some form of means-tested government assistance'such as food stamps, Medicaid, refundable tax credits, and housing and energy subsidies. The federal government spends over $78 billion dollars each year to support the families of workers earning less than $12 an hour" 2 www.epi.org/ I propose we need a uniform wage base across the nation that ensures a decent level of income for mostly part-time, workers, regardless of what state you live in. The movement among state voters and legislators in a message that those in D.C. should
  • 10. raise the national minimum wage and fix this problem and support small business and low-income workers. Kimball, Will (2016, April 27) The impact of raising the federal minimum wage to $12 by 2020 on workers, businesses, and the economy Testimony before the U.S. House Committee on Education and the Workforce Member Forum from http://www.epi.org/publication/the-impact-of-raising-the- federal-minimum-wage-to-12-by-2020-on-workers-businesses- and-the-economy-testimony-before-the-u-s-house-committee- on-education-and-the-workforce-member-forum/ Strategic Plan Part 1: New Product or Service Grading Guide BUS/475 Version 6 1 Individual Assignment: Strategic Plan Part I: New Product or Service Division Grading Guide Content Comments: The paper includes a proposal of a new product or service for the new company division. The proposed division should be customer-focused with an innovative mission statement and elements that differentiate the product or service are included. The paper includes a description of how the division addresses customer needs and achieves competitive advantage. The paper includes the creation of a vision and a business model for the new division that clearly demonstrates the direction for the future of the business.
  • 11. The paper includes an explanation of how the vision, mission, and value of the new division align with the company's mission and vision. The paper includes a summary of how the vision, mission, and values guide the division's strategic direction. The paper includes the definition of the guiding principles and values for the new division in the context of culture, social responsibility, and ethics. The paper is between 1,400 and 1,750 words in length. Total Points Available: 6 Total Points Earned: Writing Guidelines Comments: The paper—including tables and graphs, headings, title page, and reference page—is consistent with APA formatting guidelines and meets course-level requirements. Intellectual property is recognized with in-text citations and a reference page. Paragraph and sentence transitions are present, logical, and maintain the flow throughout the paper. Sentences are complete, clear, and concise. Rules of grammar and usage are followed including spelling and punctuation. Total Points Available: 2 Total Points Earned: Total Points Assignment: 8
  • 12. Total Assignment Points Earned: Copyright © 2015 by University of Phoenix. All rights reserved.