BUSINESS 
COMMUNICATION 
PROJECT 1 
ANUJA CHAVAN 
& 
TUSHAR KALE
N R NARAYAN MURTHY
Born: 20-AUGUST-1946, Mysore 
Education: B.E ELECTRICAL 
[UNIVERSITY OF MYSORE(1967)] 
M.Tech 
[IIT,KANPUR (1969) 
Career: 
1. First position was at IIM Ahmadabad as chief 
systems programmer where he worked on a time-sharing 
system and designed and implemented a 
BASIC interpreter for ECIL (Electronics Corporation 
of India Limited). 
2. Patni Computer Systems [Pune].
Journey of Mr. Murthy….. 
 In 1981, Narayan Murthy founded Infosys with 
six other software professionals.
How Infosys came to being… 
Narayan Murthy’s arrest in Bulgaria 
From communism to Capitalism 
Start-up Capital contribution from each 
founder/co-founder 
Sudha Murthy’s support
Infosys Technologies Ltd. 
 Started in 1981 by seven people with US$ 250(Rs. 10000) from his 
wife. 
 Infosy 
 s defines, designs and delivers technology-enabled business 
solutions for Global 2000 companies. 
 Infosys also provides a complete range of services by leveraging our 
domain and business expertise and strategic alliances with leading 
technology providers. 
 Infosys has a global footprint with 64 offices and 63 development 
centers in US, India, China, Australia, Japan, Middle East, UK, 
Germany, France, Switzerland, Netherlands, Poland, Canada and 
many other countries. 
 Infosys and its subsidiaries have 130,820 employees as on March 
31, 2011.
 In 1987, Infosys opened its first international office in U.S.A. 
 With the liberalization of Indian economy in 1990s, 
Infosys grew rapidly. 
 1993, the company came up with its IPO. 
 In 1995, Infosys set up development centers across 
cities in India and in 1996, it set up its first office in 
Europe in Milton Keynes, UK. 
 In 1999, Infosys became the first Indian 
company to be listed on NASDAQ.
2002: 
Ranked No. 1 in the 
"Best Employers in India 2002" 
survey conducted by Hewitt and 
in the Business World's survey of 
"India's Most Respected Company." 
2006: 
Turnover= more than $ 2billion 
Employee strength= over 50,000.
Murthy served as the CEO of Infosys for 21 
years from 1981 to 2002 & was succeeded by 
co-founder Nandan Nilekani. 
He was Chairman of the Board from 2002 to 
2006, after which he became Chairman of the 
Board and Chief Mentor. 
In August 2011, he retired from the company, 
taking the title Chairman Emeritus.
SUDHA MURTHY 
An engineer 
Unstinted supporter 
Clerk-cum-cook-cum-programmer 
Opted to be a homemaker 
Mr. Murthy : “Sudha, I stepped on your career to 
make mine. You are responsible for my success”. 
Teaches computer science to MBA & MCA 
students..
INFOSYS FOUNDATION[1997] 
Sole objective: Uplifting the less-privileged 
sections of society. 
Sudha Murthy is one of the trustees- 
 our activities span six states 
 travel to around 800 villages constantly 
 donate around Rs 5-6 crores every year 
 run Infosys Foundation the way Mr. Murthy runs 
Infosys - in a professional and scientific way..
Awards 
• 2012 Hoover Medal American Society of Mechanical Engineers 
• 2011 NDTV Indian of the Year's Icon of India NDTV 
• 2010 IEEE Honorary Membership Institute of Electrical and 
Electronics Engineers. 
• 2009 Woodrow Wilson Award for Corporate 
Citizenship Woodrow Wilson International Center for Scholars 
• 2008 Padma Vibhushan President of India 
• 2008 Officer of the Legion of Honor Government of France 
• 2007 Commander of the Order of the British Empire 
(CBE) Government of United Kingdom 
• 2007 IEEE Ernst Weber Engineering Leadership 
Recognition Institute of Electrical and Electronics Engineers 
• 2000 Padma Shri President of India
A great leader 
• primary creator of India's biggest (and respected) IT 
Organization Infosys 
• Mr. Murthy obtained Rs 10,000 from spouse to begin 
Infosys. But all know the achievements of Infosys 
• served as CEO of this organization for more 20 years 
• receiver of several famous prizes like 'Padma Vibhushan', 
and also 'Legion of the Honor‘ 
• regularly on the panel of HSBC, Honda Base and UN Base. 
• had been regularly rated as great among top company 
leaders/influential individualities through well known press 
and media houses like The Time, Economist, CNN.. 
• IT consultant to the several China companies..
30 lessons of Mr. Narayan Murthy 
1-Seize Your Gandhi Moment 
Murthy, a self proclaimed socialist in the mid 
'70s was jailed for 72 hours in Bulgaria. The 
experience taught him that entrepreneurship 
and job creation is the way to alleviate 
poverty.
2-You might fail, but get started 
Learn from mistakes and move 
on. 
In 1976, Murthy founded Softronics, a 
company that lasted a year and a half. 
When he realised that his first venture 
wasn't taking off, he moved on.
3-Think Big. Don't Hesitate to 
Start Small. 
In 1981, a determined Murthy started 
Infosys with Rs 10,000 he borrowed 
from his wife. In few years, Infosys 
went on to become one of the largest 
wealth creators in the country.
4-Cut Yourself a Slice, Not a Large 
One 
AlwaysWhen Infosys was set up, 
Murthy took a pay cut while salaries of 
other co-founder's were increased by 
10 percent. According to Murthy, a 
leader needs to show his or her 
sacrifice and commitment.
5-Lend a Hand and Throw in a 
Foot Too 
After Murthy convinced seven of his 
colleagues, there was a problem. 
Nandan's future inlaws were not sure 
about him. Murthy met Nandan's 
uncle and convinced him.
6-Own Up, and Then Clean Up 
In the '80s Infosys developed an 
application for a German client. 
Murthy noticed a single character 
error and informed the client 
immediately.
7-Trust in God, But Verify with 
Data 
n God we trust, the rest must come 
with data, is perhaps Murthy's favorite 
statement. When confronted with 
difficult decisions, he tends to rely on 
data.
8-Keep the Faith 
Infosys almost wound up in 1990. 
Murthy did not want to sell the 
company. He asked co-founders if they 
wanted out and offered to buy their 
shares. All of them stuck together.
9-Get Involved 
Infosys won a contract from Reebok in 
the early '90s. Seeing the founders 
involvement, the software, was nick 
named 'Dinesh, Murthy and Prahlad.' 
Infy veterans still recall those days.
10-Sharing is Caring 
After the IPO, Infosys decided to share 
a portion of its equity with employees. 
This helped them retain talent and 
gave employees a sense of ownership. 
Murthy is proud of having given away 
stocks worth over Rs 50,000 crore to 
employees.
11-Treat your People Good, but 
Your Best Better 
Murthy always had a thing for good 
performers. And he rewarded them 
well. When Infosys decided to give its 
employees stock options, Murthy 
insisted that some shares be given to 
good performers through the 
'Chairman's quota.'
12-Hire a Good Accountant, Even 
if he is Argumentative 
A young, argumentative Indian, was 
asking too many questions at an 
annual general body meeting of 
Infosys. More impressed than irritated, 
he hired Mohandas Pai, who went on 
to help Infosys list on Nasdaq.
13-When in Doubt, Disclose 
Keep your books clean and leave the 
cooking to the chef. Murthy's 
philosophy about being open and 
transparent has given the company a 
lot of credibility. He often says, "When 
in doubt, please disclose.”
14-Leave the Family Out 
Murthy told his wife that only one of 
them could be with the company. 
Murthy, along with other founders, 
said that none of their children would 
work for Infosys. This left no room for 
nepotism at Infosys.
15-Don't be a Pushover 
In 1994, when General Electric wanted 
to re-negotiate rates, Murthy said no 
to selling services any cheaper. This 
helped Infosys not to be overly 
dependent on any one client.
16-Make hay While the Sun 
Shines 
In late 90's, India's tech companies 
made use of the Y2K opportunity to 
make themselves known in the global 
market. For Infosys, it was a great 
opportunity to enter into long-term 
relationships with their customers.
17-Brand-aid First, Get Clinical 
When the sexual harassment case 
against Infosys' top sales guy Phaneesh 
Murthy threatened to tarnish the 
company's brand, Murthy decided to 
quickly react. He let go of Phaneesh, 
and settled the case out of court 
despite Phaneesh wanting to fight it 
out.
18-Mind your Business, you'll See 
Things Coming 
Murthy carries and updates a mental 
model of Infosys' business all the time. 
According to him, every leader must 
have a model, consisting of six to 
seven parameters that might affect 
business.
19-Keep it Simple, Not Silly 
Keep your life simple and straight. That 
way, you get to work more and worry 
less. Murthy is known to be frugal with 
money. Despite being one of the 
richest Indians, he leads a simple life. 
However, he does not cut corners on 
buying books or brushing up on 
literature.
20-Founders Keepers, but Not 
Forever 
Murthy's decision to not allow 
founders to continue with the 
company after the age of 65 set 
another standard for the company. 
This way, younger leaders at Infosys 
had a greater chance at the top 
positions.
21-Talent Spotting and Division of 
Labor 
Murthy is known to have an eye for 
talent and a talent for dividing labour. 
Nandan was given sales 
responsibilities while Kris and Shibu 
did the tech stuff. N S Raghavan was 
asked to handle people and Dinesh 
was assigned quality.
22-Hold on to Your People but 
don't Cling 
Letting go is never easy but its not 
good to cling on to your colleagues 
either. Amongst the founders, Ashok 
Arora, Nandan Nilekani and K Dinesh 
have quit Infosys. Infy veteran 
Mohandas Pai has also left Infosys.
23-Give, it only gets you more 
In 2010, the Murthy's donated $ 5.2 
million USD to Harvard University 
Press for a project that aims to make 
India's classical heritage available for 
generations to come. He is also 
supporter of the Akshaya Patra 
Foundation.
24-Do it First and Do it Right 
Infosys did many things first. And most 
things right. For example, it was the 
first Indian company to list on Nasdaq. 
It was the first Indian company to 
make it to the Nasdaq 100 list and it 
was the first Indian company to attain 
the highest level of quality 
certification.
25-Perils of Being a Poster Child 
Being the poster child of Indian IT 
industry, Infosys and Murthy have 
been at the receiving end of many 
criticisms. The company has been 
accused of taking away American jobs 
and been called a "chop shop."
26-Get Rich. Honestly 
Rich businesses were considered to be 
dirty in the days when the country had 
a socialist bent. Infy was a company 
which got rid of this sentiment. 
Murthy, with his 'no compromise' 
policy on greasing palms and doing 
ethical business, set the standards.
27-Do Not be Afraid to Court 
Controversy 
Ever since Infosys became a success, 
Murthy was under constant public 
glare. This did not deter the straight 
talking Murthy from courting 
controversy or voicing his opinions 
openly.
28-Invest in Learning 
With big investments in training, 
development and building facilities, 
India's IT bell-weather has always been 
keen on grooming the younger 
generation. Murthy drove the culture 
of learning in the company in its early 
days.
29-Never Lose the Common Touch 
The big man of Indian IT kept his 
personal life simple. He lives in a 
simple, middle class house and flies 
economy till date. Murthy has always 
been accessible to people around him.
30-Do Good, Look Good 
Murthy knew the importance of 
creating an image for Infosys. He 
invested in creating a sprawling, world 
class campuses early on, bigger than 
any other company's headquarters in 
the country, that would make his 
global customers feel like they were in 
a global office.
HE WAS.. HE IS.. HE WILL.. 
He is a living legend and an epitome 
of the fact that honesty, transparency, 
and moral integrity are not at variance with 
business acumen. He set new standards in 
corporate governance and morality when he 
stepped down as the Executive 
Chairman of Infosys at the age of 
60.
Thank You

Business communication

  • 1.
    BUSINESS COMMUNICATION PROJECT1 ANUJA CHAVAN & TUSHAR KALE
  • 2.
  • 3.
    Born: 20-AUGUST-1946, Mysore Education: B.E ELECTRICAL [UNIVERSITY OF MYSORE(1967)] M.Tech [IIT,KANPUR (1969) Career: 1. First position was at IIM Ahmadabad as chief systems programmer where he worked on a time-sharing system and designed and implemented a BASIC interpreter for ECIL (Electronics Corporation of India Limited). 2. Patni Computer Systems [Pune].
  • 4.
    Journey of Mr.Murthy…..  In 1981, Narayan Murthy founded Infosys with six other software professionals.
  • 5.
    How Infosys cameto being… Narayan Murthy’s arrest in Bulgaria From communism to Capitalism Start-up Capital contribution from each founder/co-founder Sudha Murthy’s support
  • 6.
    Infosys Technologies Ltd.  Started in 1981 by seven people with US$ 250(Rs. 10000) from his wife.  Infosy  s defines, designs and delivers technology-enabled business solutions for Global 2000 companies.  Infosys also provides a complete range of services by leveraging our domain and business expertise and strategic alliances with leading technology providers.  Infosys has a global footprint with 64 offices and 63 development centers in US, India, China, Australia, Japan, Middle East, UK, Germany, France, Switzerland, Netherlands, Poland, Canada and many other countries.  Infosys and its subsidiaries have 130,820 employees as on March 31, 2011.
  • 7.
     In 1987,Infosys opened its first international office in U.S.A.  With the liberalization of Indian economy in 1990s, Infosys grew rapidly.  1993, the company came up with its IPO.  In 1995, Infosys set up development centers across cities in India and in 1996, it set up its first office in Europe in Milton Keynes, UK.  In 1999, Infosys became the first Indian company to be listed on NASDAQ.
  • 8.
    2002: Ranked No.1 in the "Best Employers in India 2002" survey conducted by Hewitt and in the Business World's survey of "India's Most Respected Company." 2006: Turnover= more than $ 2billion Employee strength= over 50,000.
  • 9.
    Murthy served asthe CEO of Infosys for 21 years from 1981 to 2002 & was succeeded by co-founder Nandan Nilekani. He was Chairman of the Board from 2002 to 2006, after which he became Chairman of the Board and Chief Mentor. In August 2011, he retired from the company, taking the title Chairman Emeritus.
  • 10.
    SUDHA MURTHY Anengineer Unstinted supporter Clerk-cum-cook-cum-programmer Opted to be a homemaker Mr. Murthy : “Sudha, I stepped on your career to make mine. You are responsible for my success”. Teaches computer science to MBA & MCA students..
  • 11.
    INFOSYS FOUNDATION[1997] Soleobjective: Uplifting the less-privileged sections of society. Sudha Murthy is one of the trustees-  our activities span six states  travel to around 800 villages constantly  donate around Rs 5-6 crores every year  run Infosys Foundation the way Mr. Murthy runs Infosys - in a professional and scientific way..
  • 12.
    Awards • 2012Hoover Medal American Society of Mechanical Engineers • 2011 NDTV Indian of the Year's Icon of India NDTV • 2010 IEEE Honorary Membership Institute of Electrical and Electronics Engineers. • 2009 Woodrow Wilson Award for Corporate Citizenship Woodrow Wilson International Center for Scholars • 2008 Padma Vibhushan President of India • 2008 Officer of the Legion of Honor Government of France • 2007 Commander of the Order of the British Empire (CBE) Government of United Kingdom • 2007 IEEE Ernst Weber Engineering Leadership Recognition Institute of Electrical and Electronics Engineers • 2000 Padma Shri President of India
  • 13.
    A great leader • primary creator of India's biggest (and respected) IT Organization Infosys • Mr. Murthy obtained Rs 10,000 from spouse to begin Infosys. But all know the achievements of Infosys • served as CEO of this organization for more 20 years • receiver of several famous prizes like 'Padma Vibhushan', and also 'Legion of the Honor‘ • regularly on the panel of HSBC, Honda Base and UN Base. • had been regularly rated as great among top company leaders/influential individualities through well known press and media houses like The Time, Economist, CNN.. • IT consultant to the several China companies..
  • 14.
    30 lessons ofMr. Narayan Murthy 1-Seize Your Gandhi Moment Murthy, a self proclaimed socialist in the mid '70s was jailed for 72 hours in Bulgaria. The experience taught him that entrepreneurship and job creation is the way to alleviate poverty.
  • 15.
    2-You might fail,but get started Learn from mistakes and move on. In 1976, Murthy founded Softronics, a company that lasted a year and a half. When he realised that his first venture wasn't taking off, he moved on.
  • 16.
    3-Think Big. Don'tHesitate to Start Small. In 1981, a determined Murthy started Infosys with Rs 10,000 he borrowed from his wife. In few years, Infosys went on to become one of the largest wealth creators in the country.
  • 17.
    4-Cut Yourself aSlice, Not a Large One AlwaysWhen Infosys was set up, Murthy took a pay cut while salaries of other co-founder's were increased by 10 percent. According to Murthy, a leader needs to show his or her sacrifice and commitment.
  • 18.
    5-Lend a Handand Throw in a Foot Too After Murthy convinced seven of his colleagues, there was a problem. Nandan's future inlaws were not sure about him. Murthy met Nandan's uncle and convinced him.
  • 19.
    6-Own Up, andThen Clean Up In the '80s Infosys developed an application for a German client. Murthy noticed a single character error and informed the client immediately.
  • 20.
    7-Trust in God,But Verify with Data n God we trust, the rest must come with data, is perhaps Murthy's favorite statement. When confronted with difficult decisions, he tends to rely on data.
  • 21.
    8-Keep the Faith Infosys almost wound up in 1990. Murthy did not want to sell the company. He asked co-founders if they wanted out and offered to buy their shares. All of them stuck together.
  • 22.
    9-Get Involved Infosyswon a contract from Reebok in the early '90s. Seeing the founders involvement, the software, was nick named 'Dinesh, Murthy and Prahlad.' Infy veterans still recall those days.
  • 23.
    10-Sharing is Caring After the IPO, Infosys decided to share a portion of its equity with employees. This helped them retain talent and gave employees a sense of ownership. Murthy is proud of having given away stocks worth over Rs 50,000 crore to employees.
  • 24.
    11-Treat your PeopleGood, but Your Best Better Murthy always had a thing for good performers. And he rewarded them well. When Infosys decided to give its employees stock options, Murthy insisted that some shares be given to good performers through the 'Chairman's quota.'
  • 25.
    12-Hire a GoodAccountant, Even if he is Argumentative A young, argumentative Indian, was asking too many questions at an annual general body meeting of Infosys. More impressed than irritated, he hired Mohandas Pai, who went on to help Infosys list on Nasdaq.
  • 26.
    13-When in Doubt,Disclose Keep your books clean and leave the cooking to the chef. Murthy's philosophy about being open and transparent has given the company a lot of credibility. He often says, "When in doubt, please disclose.”
  • 27.
    14-Leave the FamilyOut Murthy told his wife that only one of them could be with the company. Murthy, along with other founders, said that none of their children would work for Infosys. This left no room for nepotism at Infosys.
  • 28.
    15-Don't be aPushover In 1994, when General Electric wanted to re-negotiate rates, Murthy said no to selling services any cheaper. This helped Infosys not to be overly dependent on any one client.
  • 29.
    16-Make hay Whilethe Sun Shines In late 90's, India's tech companies made use of the Y2K opportunity to make themselves known in the global market. For Infosys, it was a great opportunity to enter into long-term relationships with their customers.
  • 30.
    17-Brand-aid First, GetClinical When the sexual harassment case against Infosys' top sales guy Phaneesh Murthy threatened to tarnish the company's brand, Murthy decided to quickly react. He let go of Phaneesh, and settled the case out of court despite Phaneesh wanting to fight it out.
  • 31.
    18-Mind your Business,you'll See Things Coming Murthy carries and updates a mental model of Infosys' business all the time. According to him, every leader must have a model, consisting of six to seven parameters that might affect business.
  • 32.
    19-Keep it Simple,Not Silly Keep your life simple and straight. That way, you get to work more and worry less. Murthy is known to be frugal with money. Despite being one of the richest Indians, he leads a simple life. However, he does not cut corners on buying books or brushing up on literature.
  • 33.
    20-Founders Keepers, butNot Forever Murthy's decision to not allow founders to continue with the company after the age of 65 set another standard for the company. This way, younger leaders at Infosys had a greater chance at the top positions.
  • 34.
    21-Talent Spotting andDivision of Labor Murthy is known to have an eye for talent and a talent for dividing labour. Nandan was given sales responsibilities while Kris and Shibu did the tech stuff. N S Raghavan was asked to handle people and Dinesh was assigned quality.
  • 35.
    22-Hold on toYour People but don't Cling Letting go is never easy but its not good to cling on to your colleagues either. Amongst the founders, Ashok Arora, Nandan Nilekani and K Dinesh have quit Infosys. Infy veteran Mohandas Pai has also left Infosys.
  • 36.
    23-Give, it onlygets you more In 2010, the Murthy's donated $ 5.2 million USD to Harvard University Press for a project that aims to make India's classical heritage available for generations to come. He is also supporter of the Akshaya Patra Foundation.
  • 37.
    24-Do it Firstand Do it Right Infosys did many things first. And most things right. For example, it was the first Indian company to list on Nasdaq. It was the first Indian company to make it to the Nasdaq 100 list and it was the first Indian company to attain the highest level of quality certification.
  • 38.
    25-Perils of Beinga Poster Child Being the poster child of Indian IT industry, Infosys and Murthy have been at the receiving end of many criticisms. The company has been accused of taking away American jobs and been called a "chop shop."
  • 39.
    26-Get Rich. Honestly Rich businesses were considered to be dirty in the days when the country had a socialist bent. Infy was a company which got rid of this sentiment. Murthy, with his 'no compromise' policy on greasing palms and doing ethical business, set the standards.
  • 40.
    27-Do Not beAfraid to Court Controversy Ever since Infosys became a success, Murthy was under constant public glare. This did not deter the straight talking Murthy from courting controversy or voicing his opinions openly.
  • 41.
    28-Invest in Learning With big investments in training, development and building facilities, India's IT bell-weather has always been keen on grooming the younger generation. Murthy drove the culture of learning in the company in its early days.
  • 42.
    29-Never Lose theCommon Touch The big man of Indian IT kept his personal life simple. He lives in a simple, middle class house and flies economy till date. Murthy has always been accessible to people around him.
  • 43.
    30-Do Good, LookGood Murthy knew the importance of creating an image for Infosys. He invested in creating a sprawling, world class campuses early on, bigger than any other company's headquarters in the country, that would make his global customers feel like they were in a global office.
  • 44.
    HE WAS.. HEIS.. HE WILL.. He is a living legend and an epitome of the fact that honesty, transparency, and moral integrity are not at variance with business acumen. He set new standards in corporate governance and morality when he stepped down as the Executive Chairman of Infosys at the age of 60.
  • 45.