More Related Content Similar to Busi Potential Africa Similar to Busi Potential Africa (20) Busi Potential Africa2. THE GREEN LAND OF MASSIVE RESOURCES, THOUGH CALLED DARK CONTINENT DUE TO IGNORANCE 3. DOING BUSINESS IN AFRICA - COMESA THE DARK CONTINENT; BUT SPARKLING BRIGHTNESS FOR BUSINESS COMMUNITY THE LAND WITH IMMENCE POTENTIAL 6. In the Past INFORMATION LOW PROGRESS DICTATORSHIP MACRO ECONOMIC INSTABILITY POOR LOGISTICS CIVIL STRIFE 10. SOUTH AFRICA ABUNDANT RESOURCE IMPORTS EXPORTS EDIBLE OIL TEXTILE/MADE UPS VEHICLES / PARTS CHEMICALS PHARMACEUTICALS PREPARED FOODS RICE SHOES / LETHER GOODS SPICES IRON & STEEL BREWERIES MOLASSES FRUITS/VEGETABLE ELECTRICAL EQUIP. ENGG. ITEMS METALS 12. EFFECTS AND END RESULTS LIMITED DEVELOPMENTS PAYMENT PROBLEMS NO FDI LAKE OF TRADE FOCUS HIGH RISK LEVELS CORRUPTIONS 14. LIMITATIONS FOR BUSINESS MANY ARE LAND LOCKED PAYMENTS LACK OF CONFIDENCE HIGH IMPORT DUTIES SYSTEMS , NOT EFFECTIVE MANIPULATION AT ALL LEVELS 15. INDIA – SUB SAHARAN AFRICA CLOSE AND CORDIAL NRI CONTRIBUTION BAD MEMORIES TOO GROWING RAPIDLY DIPLOMATIC REP. PROMOTION ON BOTH SIDES 19. FOCUS AREAS IN FOCUS SSA NIGERIA S. AFRICA MAURITIUS KENYA ETHIOPIA TANZANIA GHANA 69% OF INDIA – AFRICAN EXPORTS CONCENTRATE ON THE ABOVE 22. INDIA’S PORDUCT FOCUS DRUGS & PHARMACEUTICAL CHEMICALS MACHINERY & INSTRUMENTS TRANSPORT EQUIPMENTS TELECOM SERVICES INFORMATION TECHNOLOGY 38. KENYA - ESTABLISHED INDIAN STRONGHOLD CLOTHING & TEXTILES ELECTRICAL EQUIPMENT CANNED FOODS PRINTING & PUBLISHING TRANSPORT EQUIPMENT PHARMA DRUGS BAKERY PRODUCTS PLASTIC & RUBBER KITCHEN ITEM 46. MAJOR CHALLENGES AND RISKS PAYMENT CARGO MOVEMENT NO RIGHT INFORMATION BANKING PRACTICE POLITICAL RISK HIGH DUTY CORRUPTION 48. THROUGH LOCAL PARTNER RISKS : BENEFITS : EXCLUSIVE 100% OWNERSHIP J.V PARTNER 49. MANUFACTURING IN SSA BENEFITS : RISKS : SUPPLY RAW MATERIAL ADD VALUE SEND TO OTHER SSA COUNTRIES 50. MANUFACTURING & TRADE MANUFACTURING OF FEW RANGES TRADING OF FEW RANGES ESTABLISH BRAND NAME BENEFITS : RISKS : 51. COVER RETAIL OUTLETS SEND ASSORTED PRODUCT RANGES DISTRIBUTE ONLY TO RETAIL OUTLET BENEFITS : RISKS : 52. OPERATE THROUGH FREE PORT BENEFITS : RISKS : STOCK THE GOODS DESPATCH TO DESTINATIONS COLLECT MONEY 58. MARKET APPROACH TRADE FAIRS / EXHIBITIONS DELEFATION DIRECT VISIT TRADE BODIES FREE PORT AN OPPORTUNITY TO SHOW THE PRODUCTS AND GAUGE THEIR INTEREST 59. STRATEGIES AND MARKET APPROACH IN COMESA Option 1 Indian Manufacturer Appoint local agents A B C DISTRIBUTORS 60. OPTION 2 Indian Manufacturer Regional representative (Principals) Market 1 Market 2 Market 1 61. Option 3 Indian Manufacturer Tender Specialist Private Distributor Govt. Supply Retail 62. OPTION 4 Indian Company Partial Manufacturing Center Import from India Manufacture Items Have the Market Control 63. OPTION 5 Indian Company with Brand Regional strong marketing group Exclusive Tie - up Just Facilitate 64. OPTION 6 Indian Manufacturer Well established marketing Co. Do contract manufacturing on his brand Don’t bother what he does.