CreativeCorner is an event management and wedding planning company based in Delhi and Punjab that provides services for corporate and personal events such as live shows, celebrity events, product launches, weddings, and more. The company aims to deliver more than client expectations through a team of young, creative professionals. Services include concept generation, venue selection, event design, production, management, audio/visual support, and digital/multimedia concepts. CreativeCorner targets upper middle class and premium individuals, couples, families, businesses, and organizations as they are most able to afford event planning services. The event planning process involves initiation, planning, implementation, control/monitoring, and evaluation stages.
This report was completed during the Fall 2009 Ohio University Business Cluster. This report was made for two clients, wanting to put a wine bar in Athens, Ohio
This report was completed during the Fall 2009 Ohio University Business Cluster. This report was made for two clients, wanting to put a wine bar in Athens, Ohio
Business Plan-Power point Presentation
The best and the easiest business model which can be duplicated by anyone.If replicated with hard work,persistency and consistency,one can fetch really great rewards.Wake up and make your dreams come true.Come,Join Us.
This is an entrepreneurship project on business plan of an icecream store Scoopy Smile. It was a miscellaneous Project not based on any original brand.
Business Plan for Laundromat in Bangladesh - "Friends Launderette".SK Nasif Hasan
This is business plan for self service laundromat for Bangladesh. Name of the Laundromat is "Friends Launderette". Though Bangladesh has many laundry service, but it will be the first self service launderette.
It is a business development proposal, designed for establishing a new venture as an entrepreneur. A new venture needs to have a detailed business proposal plan. This business proposal plan is a prescribed expression of the entrepreneurial vision along with description regarding the operations and strategy of the proposed endeavor. The main advantages of writing a detailed business plan is the offsetting the costs. Business plan enables the top management and executives in the firm to ponder about the business comprehensively, to converse the business objectives to personnel, to include a decision making base and to smooth the progress of the planning.
If you are planning to start a new food cafe business, the first thing you will need is a business plan. Use our Mexican Rodio - food cafe business plan created using upmetrics business plan software to start writing your business plan in no time.
Before you start writing your business plan for your new food cafe business, spend as much time as you can reading through some examples of free food and restaurant business plans. Reading some sample business plans will give you a good idea of what you’re aiming for and also it will show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.
We have created this sample food cafe business plan for you to get a good idea about how a perfect food cafe business plan should look like and what details you will need to include in your stunning business plan.
Business Plan-Power point Presentation
The best and the easiest business model which can be duplicated by anyone.If replicated with hard work,persistency and consistency,one can fetch really great rewards.Wake up and make your dreams come true.Come,Join Us.
This is an entrepreneurship project on business plan of an icecream store Scoopy Smile. It was a miscellaneous Project not based on any original brand.
Business Plan for Laundromat in Bangladesh - "Friends Launderette".SK Nasif Hasan
This is business plan for self service laundromat for Bangladesh. Name of the Laundromat is "Friends Launderette". Though Bangladesh has many laundry service, but it will be the first self service launderette.
It is a business development proposal, designed for establishing a new venture as an entrepreneur. A new venture needs to have a detailed business proposal plan. This business proposal plan is a prescribed expression of the entrepreneurial vision along with description regarding the operations and strategy of the proposed endeavor. The main advantages of writing a detailed business plan is the offsetting the costs. Business plan enables the top management and executives in the firm to ponder about the business comprehensively, to converse the business objectives to personnel, to include a decision making base and to smooth the progress of the planning.
If you are planning to start a new food cafe business, the first thing you will need is a business plan. Use our Mexican Rodio - food cafe business plan created using upmetrics business plan software to start writing your business plan in no time.
Before you start writing your business plan for your new food cafe business, spend as much time as you can reading through some examples of free food and restaurant business plans. Reading some sample business plans will give you a good idea of what you’re aiming for and also it will show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.
We have created this sample food cafe business plan for you to get a good idea about how a perfect food cafe business plan should look like and what details you will need to include in your stunning business plan.
We are professional from field of Event Industry. Our vision is to be a global media and entertainment company, to ensure client satisfaction and loyalty. Our mission is to serve our clientele in all facets event management industry. Because of our dedication to the pursuit of the most recent cutting-edge resources available in the industry, we offer trained eyes to every detail of the event. We have an unwavering commitment to our clientele, as well as the community.
Our strategic marketing planning process is the framework we use to create a high quality marketing plan, and subsequently allows us to devise the most effective and efficient non-digital and digital marketing strategies to achieve the goals set out in this plan. Visit www.abacusmarketing.co.uk to find out more, or email stephen@abacusmarketing.co.uk to arrange a call or meeting.
3. Who WE Are ?
Creative Corner is widely recognized as one
of the best solution provider . With a team
of young, creative, dynamic & dedicated
professionals, we have pushed all areas of
event management to new frontiers, whether
it is Brand Activation , Corporate Events,
Exhibitions, Seminars, Fashion Shows .
Hence, we are a “One stop shop” for any and
every requirement to our wide spectrum
4. .
The urge to deliver more than the client’s expectations has always been our top priority. Hence, we
are a “One stop shop” for any and every requirement to our wide spectrum of clients.
Always our motto is to satisfy
our clients in terms of providing
the best services in competitive
rates.
5. Service
Concept Generation –
Venue selection
Events Design,
Direction, Production
and Management
Scenarios –
Choreographies –
Artistic Direction
Corporate Video
production
Audio/Visual, Light &
Sound, Special Effects
Equipment
Digital and multimedia
concepts and
applications
8. Price Sample
Description Particular Estimated Cost
Venue 500 People Rs 12500
Round Bound 10 People/Per Table
20 People
Rs 20000
Catering Indian Dinner/
300 Plates
Rs 15000
Decoration Centrepieces/buffet
entryway
RS 90000
Entertainment DJ Dance Crew RS 15000
Stage Small Stage with
Decoration
Rs 4000
Total Rs 156500
Low & Middle Budget
Description Particular Estimated Cost
Venue 500 People ₹ 400,000.00
Round Bound 10 People/Per Table
20 People ₹ 50,000.00
Catering 2 Types of
₹ 500,000.00
Indian food
Decoration King Style
entryway ₹ 100,000.00
Entertainment DJ Dance Crew/Live Orchid ₹ 400,000.00
Stage Stage with Full
Decoration ₹ 15,000.00
Total ₹ 1,465,000.00
Luxurious Budget
Marketing Budget Only the monthly internet connection and electricity will be the main
concern of the marketing budget since the owner would incorporate word of mouth advertising
and social media in boosting the brand recognition of Creative Corner
9. What We Believe ?
Believes to listen, understand
and anticipate the client
preferences and provide
excellent services according to
the client needs.
11. Marketing concept
The achievement of corporate goals through meeting and exceeding
customer needs and expectations better than the competition
Goal achievement
Corporate activities
are focused upon
providing
customer
satisfaction
Customer Orientation
All staff accept the
responsibility for
creating customer
satisfaction
Integrated effort
The belief that
corporate goals can
be achieved
through customer
satisfaction
12. Promotional Policies
• Three basic important objectives of promotions are :
To present information to consumers as well as others.
To increase them &
To differentiate a product.
Direct Marketing
• The elements are personal selling, advertising, sales, promotion, brochers, charts, visiting cards.
• Promotional Measures Happy Thoughts Events Specialists aim to boost its name using “word of
mouth” marketing. Also, it will use New Media, (Facebook, Twitter and blogging sites) to freely
advertise “Creative Corner” services.
13. Promotional Tools
• Advertising
• Public Relations
• Advertising It is the method of communicating the
message. The event manager can modify the message.
It includes the following:
Give-Away : Leaflets, Posters,
Brochures
Radio : Commercial,
Community, National
Internet : Web Sites, Radio
Television : Cable,
Free To Air, Satellite
Press : Newspapers,
Magazines
14. How we do
business
We activate brand ideas
We turn talk into action
We build brands and relationships
We help leading brands to inspire
audience
15. Mission
We help our clients to reach their business goals through
our services in communication, education, measurement,
rewards and events to inspire their employees, channel
partners and customers
16. Our Vision
To create and deliver experiences that engage, entertain,
educate and delight like nothing else
17. Market Segments
Creative Corner has a very diverse grouping of target market. Individuals as well as organizations demand the services we
provide. In order to provide the greatest depth of information, the market segments have been broken down into private and
public organizations, and age groups.
Private Organizations and Businesses:
Private organizations make up the single largest portion of Creative Corner’s client base. Private organizations such as
businesses, corporations, and political parties host the most events on the largest scales; therefore, these events generate larger
revenues per event. The majority of larger scale holiday functions will fall under this segment.
Public Organizations :
Government agencies host many events every year. Happy Thoughts hopes to alleviate the pressure of event planning for
public employees. The second single largest segment, the public sector, can save money and give back to its community at the
same time. These events are moderate in scale with middle to low revenues generated. Emphasis is placed on the visibility of
the event for public viewing. The majority of organizational family functions will fall under this segment
18. moderate to high, depending on the event. The majority of weddings will fall into this segment. o Ages 25-55: The persons
that fall into this age group are employed, middle to upper- middle class families. The reason they choose event planners is
they are too busy to do it themselves. Therefore, Happy Thoughts will be on hand for questions, contact will be moderate in
length but occur regularly so as not to disturb the daily life of the families. These events will generate moderate revenues,
with a few generating low revenues.
Persons under the age of twenty-four (24) using an event planner are rare at best. We hope to tap the early college graduates
who have begun their professional careers but have not yet started their families. These events will focus mainly on themes
with moderate to high energy appeal. The revenues generated will range from
Age Breakdowns o Under 24:
19. Sales Strategy
Sales Strategy Creative Corner deals with a diverse market of clients. Within each market
segment, closing of sales will differ. Each approach is described as follows:
• Private and Public Organizations :
Sales will be concluded one to two days after the end of the event. A follow-up phone call will
be placed informing the client of the total cost, number of attendees, and information about the
billing packet that will arrive at their offices. Feedback forms will be included in these packets
to ensure the client is being served as they deem appropriate. Form letter thank-you will be sent
following each event.
• Individuals:
Sales will be concluded with a follow-up phone call one to two days after the event. The phone
call will explain the total cost of the event, number of attendees, and information concerning the
billing. Individual parties of any age group are placed on a billing cycle. Invoices will be sent
out the 25th of the month and will be due the 10th of the following month. Feedback forms will
be included in these packets to ensure the client is being served as they deem appropriate.
20. Targeted Marketing
Our target market is to the upper middle class and Premium families,
couples, individuals or private & public sectors, Business groups,
Industrialists.We choose these groups because they are most able to
afford Event planner & have the least amount of time to spare for Event
planning in general.
22. Initiation
Feasibility study – select an event
Objective
Concept development - timing, skills
Contextual factors – budget, legal/ regulatory,
economic, social, political, technological and
environmental factors
23. Planning
• Work Breakdown Structure
Determine tasks in detail
Correct sequence of work
Proper timetable to establish
• Development of operations and contingency programs
• Needed resources assessment
• Budgeting
24. Types of Planning
• Venue
(Room Layout, registration
area, catering, signs, stores)
• Audio Visual
• Program
• Marketing
30. Roles of Event
Manager
• Devising the Event Concept
• Identifying the target
audience
• Marketing and Communication
• Negotiation
• Client Service
• Budgeting
• Scriptwriting
• BookingVenue
• Logistics
• Audio-visual production