The document discusses opportunities for business growth in Africa as the continent experiences a rapidly growing middle class and improving economic conditions. It notes that Africa was insulated from the global economic crisis, experiencing continued growth while other regions were in recession. However, the window to gain a foothold in Africa's growing markets is closing as competition intensifies. The document provides recommendations for identifying investment targets, potential entry strategies such as partnerships, portfolio considerations, and emphasizes the need for flexibility given Africa's unpredictable business environment.
Retail in africa still the next big thingSemalytix
The African Retail Development Index (ARDI) ranks the top countries in Sub-Saharan Africa for retail expansion. Based on A.T. Kearney's Global Retail Development Index, the ARDI identifies not only the most attractive markets today, but also those that offer the most potential in the future. The 2015 ARDI ranks the leading 15 nations and reconfirms the region’s potential arising from not just oft-discussed markets like Nigeria and Ghana, but also small, dynamic markets such as Gabon and mid-sized but fast-growing countries like Angola.
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We've had a couple of our clients recently request information on key differences between Emerging and Developed Markets. Given that we operate across a range of such markets, we've shared some insights of such differences.
Retail in africa still the next big thingSemalytix
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Retail marketing strategies for Middle East and moreMichael Leander
Clipping from Middle East Retail Forum taking from the Images Annual Edition mentioning Michael Leander (speaker) and many retail owners and CEO's of retail businesses in the Middle East
We've had a couple of our clients recently request information on key differences between Emerging and Developed Markets. Given that we operate across a range of such markets, we've shared some insights of such differences.
Overcoming the challenges of doing business in africaSeymourSloan
As Africa becomes a more attractive investment destination, with fast growth and greater stability, investors must become used to a new way of doing business. We discuss seven things that can make the difference between success and failure.
2017 UAE Food and Beverage report: Ready to serve sps:affinity
This report is the third in KPMG’s annual series which examines the Food & Beverage industry in the United Arab Emirates (UAE).
Building on the two previous editions, Ready to serve gathers the views of 800 consumers across the UAE to help understand their behavior, preferences, and industry trends. These are compared with insights from the last two years. For the first time, KPMG also surveyed 350 consumers in the GCC region to compare and contrast their behavior with those of the UAE.
KPMG also interviewed two dozen operators, who represented over 100 brands and 1,500 outlets, to shed light on the microeconomics and dynamics of the market. Based on information shared voluntarily by some of these operators, KPMG have analyzed key financial benchmarks across different F&B formats, a comparison, which will be useful for the industry at large and will pave the path to greater transparency in the future.
Next generation Africa-GCC Business Ties in a Digital EconomyDubaiChamber
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Marketing 101 presentation made to emerging business entrepreneurs in Dubai. The presentation is focused on the fundamentals of marketing and practical tips to consider.
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Overcoming the challenges of doing business in africaSeymourSloan
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Building on the two previous editions, Ready to serve gathers the views of 800 consumers across the UAE to help understand their behavior, preferences, and industry trends. These are compared with insights from the last two years. For the first time, KPMG also surveyed 350 consumers in the GCC region to compare and contrast their behavior with those of the UAE.
KPMG also interviewed two dozen operators, who represented over 100 brands and 1,500 outlets, to shed light on the microeconomics and dynamics of the market. Based on information shared voluntarily by some of these operators, KPMG have analyzed key financial benchmarks across different F&B formats, a comparison, which will be useful for the industry at large and will pave the path to greater transparency in the future.
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This presentation was given at the CLIR/DLF Postdoctoral Fellowship Summer Seminar at Bryn Mawr college in Pennsylvania on July 29th 2014. The intention was to communicate what we are doing in the fields of text and data mining in the domain of chemistry and specifically around mining the RSC archive publication and chemistry dissertations and theses. How would these experiences map over to the humanities?
How africa can eliminate poverty with market-creating innovation iCSR-in-Action
Africa’s ability to sustain its economic growth will depend mainly on how quickly it will be able to shift from reliance on traditional commodity markets to modern economic structures that focus on market-creating Innovation, which is defined as innovation that transforms existing product and service offerings into products and services that are cheap enough and accessible enough to reach an entirely new population of customers. In this piece, we address the issues surrounding the growth of the African market and proffer solutions on how to eliminate it.
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How multinational businesses can keep up with the new global consumer.
The way businesses need to organize and behave has fundamentally shifted. Across industries, companies, and organizational functions, we have heard many of the world’s most innovative companies echo the same challenge: businesses must urgently embrace a more nimble and entrepreneurial approach in order to stay competitive. We call this challenge of how big companies can leverage scale while staying innovative “big entrepreneurship.” The Rising Billion is one of five pieces in our report, Big Entrepreneurship, aimed at deconstructing some of the complex challenges around big entrepreneurship and provide actionable insights for business leaders.
This report was created by Fahrenheit 212, a global innovation strategy and design firm. We define innovation strategies and develop new products, services, and experiences that create sustainable, profitable growth for our clients. We challenge the belief that innovation is inherently unreliable and have spent the last decade designing the method, building the model, and assembling the minds to make innovation a predictable driver of growth for our clients' businesses.
Running Head The InternationalGlobal Operations and Their Key .docxtoltonkendal
Running Head: The International/Global Operations and Their Key Markets and Potential Competitors
1
The International/Global Operations and Their Key Markets and Potential Competitors
2
Global Strategy Analysis—The International/Global Operations and Their Key Markets and Potential Competitors
B7840 Strategy Formulation, Implementation, and Evaluation
Argosy University
Christopher Walters
January 31, 2018
Introduction
Two brothers, Richard and Maurice McDonald started McDonald’s in 1940, initially as a drive-in fast food outlet. The Restaurant is based in San Bernardino California. The builder and Founder Raymond Kroc of the MacDonald's corporation was a salesman dealing in milkshake machines before meeting the Tow brothers in 1954. The company has sold about 100 million hamburgers by the year 1958. The company is operated either as an affiliate, a franchise or a corporation. The company obtains its revenue from royalties, rent, and fees paid by the franchisees as well as the sales in its operated restaurants (Salva, 1995).
Mission and vision statement
Vision
To be the leading and best fast food company around the world summarized in initials Q.S.C.V meaning quality, service, cleanliness, and value. This has been the driving and guiding force behind the services it offers to customers. The food products have been cited to be of the best value in the food industry, which makes the customers happy (Hartel, 2012).
Mission
To be the best company for workers around the world in every community, the company delivers services that have superior systems of operation for its customers in each and every one of its branches. The company seeks to grow and progress in a favorable direction as a brand, yet keeping up with the operational systems through technology and innovation
Core activities and Value chain analysis
Inbound logistics
The company coordinates the supply of materials and food to outlets through approved third party operators of the logistics systems. The company engages in production in big plants exclusively to have a control of the packaging and distribution systems.
Operations
The company is keen on following specific guidelines in the preparation and sales of food products. The company employs a computerized system of tracking orders and uses technology that ensures efficiency in food and service production.
Outbound logistics
The company has integrated efficient crew who distribute and store goods from the warehouse in the needed time in the distribution centers in its logistics making it are efficient in inventory management. The firm believes in breaking down its long-term goals into manageable and measurable targets that are used as accomplishment benchmarks of milestones. The firm gives its franchises the autonomy in making marketing decisions (Hartel, 2012).
General administration
The firm applies strategic planning and management concepts to ensure that its competitive strategy of client service is main ...
GROUP PROJECT CLEAR ESSENCE15Group Research Proje.docxwhittemorelucilla
GROUP PROJECT: CLEAR ESSENCE 15
Group Research Project
Entry of Clear Essence Ethnic Skincare & Cosmetics Brand into the
Kenyan Beauty Supply Market
Contents
Executive Summary………………………………………………………………………...……3
PART I: Evaluating Sustainability Business Model Opportunities
· Purpose……………………………………………………………………………….……4
· Environmental Analysis………………………………………………………………...…4
· Market Structure Analysis…………………………………………………………………5
· Market Opportunities…………………………………………………………………...…6
· Competitor Analysis…………………………………………………………………….…6
· Key Insights…………………………………………………………………………….…7
PART II: Evaluating Capability readiness of the
· Purpose…………………………………………………………………………………….7
· Value Analysis…………………………………………………………………….………8
· Growth Strategy……………………………………………………………………...……8
· Collaboration/ Acquisition…………………………………………………………...……9
· Key Insights…………………………………………………………………………..….10
PART III:Implementation plan
· Purpose…………………………………………………………………………………...10
· Cage Analysis…………………………………………………………………….………10
· Stakeholder Analysis………………………………………………………..……12
· Business Model………………………………………………………..…………13
· Key Insights……………………………………………………………..……….13
Exhibits/ Appendices
· STEEP analysis………………………………………………………………………..…14
· Five Forces analysis……………………………………………………………………
· Blue Ocean analysis……………………………………………………………………
· 9 M analysis……………………………………………………………………
References………………………………………………………………………………………
Executive Summary
The Clear Essence Brand is one that has for many decades shown that it has the capabilities and the competencies, as well as tools and offerings, to enter into multiple markets. These entries have all ensured that there has been in place a direct and careful framework established that taps into the needs and openings in markets that have room for the Clear Essence brand to make an entry. The decision to explore the entry into Kenya is a recent move in that same direction. Kenya has a budding and exponentially growing cosmetics and beauty industry that is attracting the attention of local, regional and multinational cosmetics companies and firms. The room is available and the time is right for Clear Essence to make an entrance into this market while there are still many unexplored and untapped segments of the market that can be capitalized off of. Clear Essence can and should take this moment to enter as it has the growth potential and the tools needed, as well as an environment in Kenya that is an aligned match for the products that it has to offer. This is backed up through an extensive look at the operational realities of the Clear Essence brand, as well as the environmental realities of Kenya at this time.
Part I – Evaluating Sustainability Business Model Opportunities
Purpose
The sustainability and the ability for this concept to work in Kenya is the main consideration of this segment. Here there is a push to understand the existing forces that can and will dictate the direction that the company can go in to compete and how its comp ...
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In a changing market, we need to look at how customers are managed within businesses. For too long the debate was around experience, which ignored the richness of the opportunities available to really build relatioinships with customers. Rather, we suggest looking at the model from an engagement perspective and understanding how to make the relatioinship multi-way.
Luxury 2020: The Trends Shaping the Luxury Market of the FutureSeymourSloan
By 2020 we will see a different luxury market.
Luxury will not be immune to the businesss and external changes reshaping the world and these will create challenges that brands must be aware of and seek to maximise.
Building customer loyalty in retail bankingSeymourSloan
Building loyalty within your customer base is essential as a platform for growth and in the face of the challenges from disruptors banks have no choice.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
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Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
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3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
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Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
2. THE TIME TO ESTABLISH A FOOTHOLD IN AFRICA IS NOW
Africa is witnessing a rapidly growing middle-class as well as greater riches from improving com-
modity pricing in addition to the general economic advancement driving the economy to record
levels of growth. This presents opportunities for growth, but requires rapid action as competition
intensifies.
The natural balance of Africa’s economy, away from financial services towards the primary indus-
tries and tourism, insulated the continent from the worst of the global economic crisis – offering
growth in a time of recession. A number of consumer goods brands were aware of this and were
early with their Africa entry strategies. This has placed some at a significant advantage, but not
one that is insurmountable.
Africa is an extremely attractive continent in which to do business currently. With a total GDP of
$1.5 trillion, it is comparable to Brazil, India or Russia, and this is without fully mobilising its eco-
nomic factors. The potential of Africa is far greater than its current GDP.
Over the last twenty five years the political risk climate has reduced significantly. While there are
still some flashpoints, they are currently in the minority and as such, the investment climate looks
more positive. Trading blocs such as SADC in Southern Africa are useful platform for, not only sta-
bility, but successful trade and growth. These will prove to be enables of significant growth.
A growing consumer class, culturally sophisticated, well-travelled and globally aware, is growing
so fast that total consumer spending is likely to more than double by 2020. Current data supports
this. Euromonitor and the African Development Bank suggest that 17% of the world’s population
will live in Africa by the year 2020, and the continent’s middle class will grow from one-third of the
population.
In five major African economies alone (Algeria, Egypt, Morocco, Nigeria and South Africa), there
will be 56 million middle-class households with disposable incomes totalling more than $680 billion
over the next eight years.
These figures are conservative estimates based on discussions Seymour Sloan has had with a
number of stakeholders, but still present a positive picture of African growth potential.
African consumption per capita is comparable to those of India and China, but is expected to grow
at a faster rate for the foreseeable future. The increased rate of urbanisation has created new
sources of demand and at the same time, brought retailers and consumers closer together. It is
this proximity that will be the catalyst for an increased growth rate.
3. For those able to cope with the differing business culture in Africa and the numerous obstacles that
can sometimes slow down the rate of progress, there is significant growth potential. With many
organisations seeing the same potential the competitive landscape is intensifying. Over 70% of the
top 50 global consumer goods producers are currently embracing Africa’s rapidly expanding con-
sumer market. For 10 of the top 50, Africa currently represents over 5% of their global sales—as
much as 14% for Diageo and 10% for Parmalat— and at a superior margin that established mar-
kets.
Africa is an interesting market as it is the first marketplace where developed brands are competing
with emerging market brands on a relatively even competitive platform. Examples include Sin-
gapore’s Olam, Saudi Arabia’s Savola Foods and India’s Marico or Godrej Consumer Products.
These brands also see the value in African expansion and are pursuing it aggressively.
The main consideration is that window in which to make a meaningful impression in Africa is
closing as competition increases in volume and intensity. The time to act is now to maximise the
opportunities available.
For brands that wish to grow, ignoring Africa is no longer an option, particularly looking into the
long term. For those currently operating in Africa now is the time to push for faster growth by
expanding their African footprint. Whether your organisation is testing the waters or debating over
wading in, it is sensible to understand the factors that make Africa a unique place to operate and
invest in.
Identifying Investment Targets
The most significant decisions you will face are; the ideal entry location as well as the ideal ex-
pansion options. The traditional emerging markets model involved carefully planning expansion by
first entering the biggest markets, then moving to the primary regions or cities, where dense pop-
ulations reduce the gap and cost between retailer and customer, and finally opting to operate in
smaller regions. Africa is different, its unpredictable nature means that adopting such a logical and
focused approach may prove harder than other options..
There are a number of options an organisation could adopt. They could start with the 10 markets
that, according to Euromonitor, deliver 75% of Africa’s GDP (South Africa, Egypt, Nigeria, Algeria,
Morocco, Angola, Libya, Sudan, Tunisia and Kenya). Following that comes the decision of which of
the tier-2 nations present the most attractive options.
An alternative is to operate based on the nations with the longest record of stability. Favouring
stability over output might provide slower short-term reward, but history shows that stability is a
greater factor in economic growth and investment than anything else.
4. Any subsequent expansion would be shaped by emerging trends observed having entered Africa
and built an understanding of the continent.
The key ingredient for success in Africa is being both flexible and quick enough to exploit opportu-
nities are they arise. As the political, economic and regulatory climates can change at frightening
speed, you must be ready to act as soon as an opportunity looks favourable.
This is also true for acquisitions. It is prudent to act quickly when an opportunity to acquire scale
presents. Heineken placed Ethiopia on its top list of Africa markets to target, but it was not the
leading option on that list. Irrespective, they acquired two breweries in Ethiopia the moment they
became available.
They still had work to do to develop their Nigerian interests (their priority at the time), but were
aware and had established the criteria that would prompt them to act in other markets. When
these were triggered in Ethiopia, they acted with speed and focus. They are good assets to hold
while they build their African presence and means they will not pay inflated prices further down the
line.
Partnerships as an Entry Route
Africa is not the continent where it is easy to go it alone. You have to truly consider how you will
enter the market and in addition, how you will acquire the knowledge and understanding to then
expand and grow in Africa. Few, if any, consumer packaged goods companies have succeeded
on their own. The commercial reality is that, either a partnership of some description or an acquisi-
tion, are essential in establishing a foothold in Africa. Successful companies seek different types of
acquisition or partnership opportunities: these could be brands with strong competitive positions,
high brand equity, or organisations with sophisticated supply chains and access to key resources.
It is also worth considering the importance of acquiring the right skills to operate successfully in
Africa.
While it is likely that suitable targets will not only be, few and far between, but they will also be
smaller in size that they may be elsewhere. None of these should scare brands from doing busi-
ness in Africa. In most markets the opportunity to scale-up is there, it just requires commitment.
To minimise risk, many players start by establishing joint ventures, holding a majority position, with
an exit clause in case of venture failure. This provides the opportunity to see if a full acquisition is
sensible and favourable. When considering M&A activity there is value in accepting that there will
be some opacity in the available information on target companies. This will mean that the due dil-
igence undertaken is at a much lower level, effectively having to be on the ground and using local
contacts to get a qualitative assessment of the prospect.