Building Brand Identity Through Corporate Social Responsibility
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How Corporate Social Responsibility could become a tools to enabler corporate image and how to implement it in student organization
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1) The document discusses the concepts of social responsibility and ethics, including the obligations of organizations to be socially involved. It examines factors that influence ethical and unethical behavior.
2) Methods for organizations to implement "green" or environmentally friendly practices are evaluated, including standards from the Global Reporting Initiative and ISO.
3) Current issues in social responsibility and ethics in business are addressed, like failures in management ethics and lack of social accountability. The role of social entrepreneurship and promoting positive social change through business are explored.
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The document discusses the concept of corporate social responsibility, which refers to businesses taking responsibility for how their activities impact customers, suppliers, employees, communities, and the environment. It provides several models for understanding social responsibility, including Carroll's pyramid model that places economic, legal, ethical, and discretionary responsibilities in order of importance. The document also discusses factors that influence businesses' approach to social responsibility and arguments for and against greater business involvement in social issues.
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Corporate Social Responsibility
This document provides an introduction to corporate social responsibility (CSR), including a definition, reasons for adopting CSR programs, potential objections to CSR, and how CSR programs can be communicated and reported. It discusses the business advantages of CSR in areas like human resources, risk management, and brand differentiation. It also presents alternative viewpoints on CSR and considers frameworks for CSR reporting, including using triple bottom line accounting and standards from organizations like the Global Reporting Initiative.
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The document provides an outline for a lecture on corporate social responsibility (CSR). It discusses the types and nature of social responsibilities, CSR principles and strategies, models of CSR, best practices, the need for CSR, and arguments for and against CSR. Examples of CSR programs and initiatives from companies like Tesco, Vodafone, and HSBC are also summarized. The document aims to educate about the concept of CSR and how companies can integrate social and environmental concerns into their business operations and interactions with stakeholders.
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1) The document discusses the concepts of social responsibility and ethics, including the obligations of organizations to be socially involved. It examines factors that influence ethical and unethical behavior.
2) Methods for organizations to implement "green" or environmentally friendly practices are evaluated, including standards from the Global Reporting Initiative and ISO.
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4. Trends in ethics and corporate social responsibility like strategic corporate philanthropy and demonstrating responsibility in global markets.
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The document discusses adopting a corporate social responsibility (CSR) initiative. It provides an overview of CSR including its definition, importance, and relevance today due to changing social expectations, increasing affluence, and globalization. It outlines the CSR requirements for qualifying companies under the Companies Bill in India, including constituting a CSR committee and spending at least 2% of profits on CSR activities in areas like education, healthcare, and environment sustainability. Non-compliance can result in penalties.
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This document discusses ethics, corporate social responsibility, and their importance for businesses. It defines ethics as moral guidelines that govern good behavior and distinguish right from wrong. Corporate social responsibility is defined as a business's commitment to operate ethically and contribute to economic development while improving life for its workforce, local community, and society. The document outlines some key ethical issues businesses face and how firms can implement codes of practice to ensure ethical behavior. It also discusses the advantages of CSR for both businesses and communities as well as some potential disadvantages.
Business Process Focus
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CSR BY JIDE
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Visit:- https://www.1solutions.biz/link-building-packages/
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Building Brand Identity Through Corporate Social Responsibility
- 2. What Why How
- 3. What Why How
- 5. What is CSR CSR is the environmental and social responsibility of business
- 6. Discussion CSR = Make Up
- 7. What Why How
- 8. Why Why CSR
- 9. 1. Comply to Regulation Undang – Undang mengenai Tanggung Jawab Sosial dan Lingkungan, antara lain: - Undang-Undang No. 40 Tahun 2007 tentang Perseroan Terbatas (“UUPT”) serta Peraturan Pemerintah No. 47 Tahun 2012 tentang Tanggung Jawab Sosial Dan Lingkungan Perseroan Terbatas (“PP 47/2012”) - Undang-Undang No. 25 Tahun 2007 tentang Penanaman Modal (“UU 25/2007”) - Undang-Undang No. 22 Tahun 2001 Tentang Minyak Dan Gas Bumi (“UU 22/2001”)
- 10. 2. Building Corporate Reputation Corporate Reputation refers to how positively, or negatively, a company or similar institution is perceived by its key stakeholderssuch as employees, customers, members of the media, investors, NGOs, suppliers and financial analysts. Leslie Gaines-Ross; Corporate Reputation
- 11. 2. Building Corporate Reputation Leslie Gaines-Ross; Corporate Reputation research universally shows that a good reputation demonstrably increases corporate worth and provides sustained competitive advantage
- 12. The Benefit of Good Reputation - Customer preference in doing business with you when other companies’ products and services are available at a similar cost and quality - Your ability to charge a premium for products and services - Stakeholder support for your organization in times of controversy - Your organization’s value in the financial marketplace.
- 13. How Horrible is to Lost Your Reputation
- 14. How Horrible is to Lost Your Reputation
- 15. How Horrible i to Lost Your Reputation
- 16. How Horrible is to Lost Your Reputation
- 17. How Horrible is to Lost Your Reputation
- 18. 3. Long Term Benefit CSR is an effort to look at the company’s long-term interest and ensuring that the company’s future is sustainable
- 19. 4. Most Importantly It Feels Good !!!
- 20. What Why How
- 21. The Body Shop: Business as Unsual - The Body Shop didirikan pada tahun 1976 di Littlehampton, Inggris - Tha Body Shop mengedepankan nilai sosial dalam filosofinya, yaitu sebuah bisnis dapat menjadi kekuatan untuk mendorong kebaikan.
- 22. The Body Shop Values
- 23. The Body Shop Promo
- 24. Video the body shop
- 25. What is Self Esteem
- 26. How to Implement in Campus Life 1. Have your own purpose as Individual/organization and for the society
- 27. How to Implement in Campus Life 2. Be Focus
- 28. How to Implement in Campus Life 3. Act Accordingly
- 29. How to Implement in Campus Life 4. Let Your Action Speaks Louder than Your Words