How to build your professional brand through digital means and advance your profile
- Completing your profile
- Share your thoughts
- Build your credibility
The document discusses personal branding, blogging, and using LinkedIn for professional networking. It recommends developing a personal brand to differentiate yourself and achieve goals. It provides tips for starting a blog, such as writing authentic and engaging content around your unique perspective and expertise. The document also offers advice for optimizing your LinkedIn profile, including uploading a good photo, completing your profile, and linking to your blog. It emphasizes connecting with others by joining and participating in groups.
This document discusses how to create a professional online image. It identifies three main components: establish authority, update often, and develop personal style. To establish authority, one should take control of their online presence through intentional social media usage and owning their domain name. Updating often through blogging, engaging on social media, and commenting keeps your online presence fresh. Developing a consistent personal style through focused expertise, coordinated profiles, and professional photos presents a polished image.
This document provides guidance on effectively using social media for organizations. It recommends choosing social media channels wisely to publicize events, share updates, and connect with members. The document stresses setting up recognizable profiles, creating engaging content through photos, videos and questions, and maintaining a conversational tone. It also provides tips on scheduling regular posts and integrating multiple social media accounts to maximize outreach while avoiding spam. The overall goal is to generate interest through interesting, shareable content rather than just follower numbers.
Lin Humphrey's suggested approach to personal branding via social media with a focus on Linkedin & Twitter. Created for Texas Tech's Society for the Advancement of Management.
This document provides guidance on using social media for professional purposes. It outlines key functions of social media like building your brand, promoting events, and marketing products. It recommends establishing an authentic online presence by sharing your work and expertise to build trust with followers. Different social media platforms like Twitter, LinkedIn, and Instagram are discussed. The conclusion emphasizes that establishing a presence across multiple platforms helps build your online brand and allows networking with patients and peers.
This document provides an overview of how to use LinkedIn including how to sign up, build your profile, search for jobs and people, connect or follow others, improve your profile, and download LinkedIn apps. It discusses adding a profile photo, skills, contact information, and confirming your email. It also covers sharing status updates, SlideShares, links and content on LinkedIn and downloading the LinkedIn, LinkedIn Learning, LinkedIn Job Search, and SlideShare apps.
Social Media Outreach Session at RSS 2014Vikas Kumar
Learn how to weave your cold calls, voicemails, and emails with new social media outreach strategies that can increase your call-back ratio by at least 20%.
Know how to prioritize various communication vehicles to get faster responses from prospects.
Find the social footprint for many of your candidate prospects so you can expand the ways in which you connect with them.
Know what to include in your social media messages that will increase the likelihood of generating a positive response.
Relate the values of having your own Facebook page and LinkedIn Group, and define which types of activities are best for each of the social networks
Learn the basics of a profile, some LinkedIn etiquette and some great profile examples. This ppt was specifically for a Supply Chain innovation company.
The document discusses personal branding, blogging, and using LinkedIn for professional networking. It recommends developing a personal brand to differentiate yourself and achieve goals. It provides tips for starting a blog, such as writing authentic and engaging content around your unique perspective and expertise. The document also offers advice for optimizing your LinkedIn profile, including uploading a good photo, completing your profile, and linking to your blog. It emphasizes connecting with others by joining and participating in groups.
This document discusses how to create a professional online image. It identifies three main components: establish authority, update often, and develop personal style. To establish authority, one should take control of their online presence through intentional social media usage and owning their domain name. Updating often through blogging, engaging on social media, and commenting keeps your online presence fresh. Developing a consistent personal style through focused expertise, coordinated profiles, and professional photos presents a polished image.
This document provides guidance on effectively using social media for organizations. It recommends choosing social media channels wisely to publicize events, share updates, and connect with members. The document stresses setting up recognizable profiles, creating engaging content through photos, videos and questions, and maintaining a conversational tone. It also provides tips on scheduling regular posts and integrating multiple social media accounts to maximize outreach while avoiding spam. The overall goal is to generate interest through interesting, shareable content rather than just follower numbers.
Lin Humphrey's suggested approach to personal branding via social media with a focus on Linkedin & Twitter. Created for Texas Tech's Society for the Advancement of Management.
This document provides guidance on using social media for professional purposes. It outlines key functions of social media like building your brand, promoting events, and marketing products. It recommends establishing an authentic online presence by sharing your work and expertise to build trust with followers. Different social media platforms like Twitter, LinkedIn, and Instagram are discussed. The conclusion emphasizes that establishing a presence across multiple platforms helps build your online brand and allows networking with patients and peers.
This document provides an overview of how to use LinkedIn including how to sign up, build your profile, search for jobs and people, connect or follow others, improve your profile, and download LinkedIn apps. It discusses adding a profile photo, skills, contact information, and confirming your email. It also covers sharing status updates, SlideShares, links and content on LinkedIn and downloading the LinkedIn, LinkedIn Learning, LinkedIn Job Search, and SlideShare apps.
Social Media Outreach Session at RSS 2014Vikas Kumar
Learn how to weave your cold calls, voicemails, and emails with new social media outreach strategies that can increase your call-back ratio by at least 20%.
Know how to prioritize various communication vehicles to get faster responses from prospects.
Find the social footprint for many of your candidate prospects so you can expand the ways in which you connect with them.
Know what to include in your social media messages that will increase the likelihood of generating a positive response.
Relate the values of having your own Facebook page and LinkedIn Group, and define which types of activities are best for each of the social networks
Learn the basics of a profile, some LinkedIn etiquette and some great profile examples. This ppt was specifically for a Supply Chain innovation company.
This document discusses how to build an effective personal brand and profile on LinkedIn. It covers creating your personal brand, building an all-star profile through optimizing your headline, summary, experience, education and skills sections. It also discusses how to make quality connections, use key LinkedIn features like groups, posts and prospecting tools to expand your professional network.
The document provides guidance for authors on using social media effectively. It recommends taking a programmatic approach of listening, curating content, engaging, measuring results, and repeating. Specific advice includes maintaining an optimized blog, being active on key networks like Twitter, Facebook, LinkedIn, and using tools like Hootsuite to schedule posts. The goal is to generate traffic, subscribers, sales, and get others promoting the author's work through sharing content and hosting virtual events.
Shelley Anne Thomas has created a personal brand plan to help establish herself as an expert on things to do in Toronto for people under 30. Her goals are to use writing and social media to increase her online presence in order to get a job at a PR agency after graduation. Her key strategies include maintaining an active blog focused on Toronto, networking through organizations like CPRS and IABC, and using social media platforms like Twitter, Facebook, and LinkedIn to regularly promote her blog and expand her professional network.
Socail Media, Personal Branding and ROIKaty Martin
This document discusses using social media and online networks to build personal brands. It provides tips for using platforms like blogs, Twitter, and LinkedIn effectively. The key aspects covered include the five core elements of networking, benefits of online networking like industry learning and strategic alliances, ingredients of a powerful network, advantages of virtual social networks, and how to establish an online presence through blogging and using Twitter and LinkedIn to engage with others.
Blogger Outreach With Chris Abraham At Podcamp Boston 2010Gerris
The document discusses blogger outreach services provided by Abraham Harrison LLC:
- They reach out to thousands of bloggers across various niches and demographics to gain coverage for clients' brands and messages.
- Rather than just targeting top blogs, they focus on a long tail approach to reach a wide range of blogs to maximize coverage.
- Their services include creating social media news releases to make it easy for bloggers to write posts, directly contacting bloggers, and tracking and responding to results.
This document summarizes tips for effective blogging. It discusses how blogging can generate business benefits by building traffic and credibility. It recommends identifying target audiences and their interests, goals and pain points. For each post, ask who the target audience is and why they should care about the topic. The document provides tips for selecting topics, writing eye-catching headlines and optimizing posts for search engines. It stresses writing for people, not search engines, and closing posts with a clear call to action.
LinkedIn is the world's largest professional network with over 161 million members globally. It allows users to create a professional profile, connect with colleagues, pursue career opportunities, and learn about people and companies. The document provides tips on how to create a compelling profile, engage with connections, customize privacy and notification settings, and interact on LinkedIn in a professional manner to build one's professional network and brand.
Your online reputation is an important part of your job search and should be consistent with how employers see you. You should be aware of what information about you is publicly available online and ensure only positive information could be found. Take steps to protect your online image by adjusting privacy settings, removing unprofessional content, and building a professional online presence on platforms like LinkedIn and your own website to represent your accomplishments and interests. Maintaining control over your online identity can help make a good first impression on potential employers.
Twitter for Business provides information on how businesses can use microblogging on Twitter to engage with customers, share timely updates and build relationships. It discusses how to use Twitter for job postings, sharing content and expertise, networking at conferences, and engaging with followers through pictures, links and retweets. Tips are provided on developing your Twitter voice, integrating with other social networks, and getting started with an effective Twitter strategy.
The document provides daily and monthly LinkedIn tasks to help users stay active and engaged on the platform. The daily tasks include opening LinkedIn twice per day, interacting with others' posts, reading articles to share, engaging with groups, connecting with new contacts, and searching for connections. Monthly tasks involve updating profile elements like books or polls and recommending others without being asked. The overall goal is to regularly use LinkedIn features to build relationships and a professional network.
This document provides tips for making your blog shine by attracting and engaging readers. It discusses identifying target audiences and their interests to choose relevant topics. Key points include writing catchy headlines and optimizing content for readability with photos, stories, and bullet points. The content should establish authority, solve problems, and include a clear call to action. Search engine optimization involves keyword placement in titles and meta descriptions. The overall goal is to provide shareable, helpful content that keeps readers engaged and encourages participation.
Lara Kretler's #Summitup presentation about Delicious: top 10 reasons it's a great (and underappreciated) site, as well as some great tips specifically for PR pros
Social networking curriculum slides linked inAngela Siefer
This document discusses how to effectively use LinkedIn for professional networking and career development. It recommends focusing on building relationships by providing and receiving introductions, keeping your profile up-to-date with relevant details, and using LinkedIn as both an online resume and a way to stay connected with your professional contacts. The presentation emphasizes being genuine and honest when interacting with connections and searching for people and jobs through LinkedIn's built-in search functions.
Social Media for Business Presentation - Digital MarketingOliver Jenkins
Presentation prepared for Fish 'n' Chip Fryday held in Sutton Coldfield, UK. Looking at 11 quick tips around how to maximise the impact of your social media marketing activities for your business.
Discover why and how to get your company linked up using LinkedIn. This 'how-to' presentation illustrates practical ways to use LinkedIn to drive web traffic and sales to your business.
How to get started with social media - An easy guide to become a social starJesus Requena
This document provides tips and steps for becoming a successful social media user by sharing valuable content and connecting with audiences. It recommends fixing social profiles on platforms like LinkedIn and Twitter, publishing content regularly using automation tools like Buffer, connecting with influencers and their followers, and managing your audience through engagement and consistency over time. The key is to post relevant content, find and follow influencers, engage with your own audience, and listen and experiment to grow your reach.
This document discusses how to build an effective personal brand and profile on LinkedIn. It covers creating your personal brand, building an all-star profile through optimizing your headline, summary, experience, education and skills sections. It also discusses how to make quality connections, use key LinkedIn features like groups, posts and prospecting tools to expand your professional network.
The document provides guidance for authors on using social media effectively. It recommends taking a programmatic approach of listening, curating content, engaging, measuring results, and repeating. Specific advice includes maintaining an optimized blog, being active on key networks like Twitter, Facebook, LinkedIn, and using tools like Hootsuite to schedule posts. The goal is to generate traffic, subscribers, sales, and get others promoting the author's work through sharing content and hosting virtual events.
Shelley Anne Thomas has created a personal brand plan to help establish herself as an expert on things to do in Toronto for people under 30. Her goals are to use writing and social media to increase her online presence in order to get a job at a PR agency after graduation. Her key strategies include maintaining an active blog focused on Toronto, networking through organizations like CPRS and IABC, and using social media platforms like Twitter, Facebook, and LinkedIn to regularly promote her blog and expand her professional network.
Socail Media, Personal Branding and ROIKaty Martin
This document discusses using social media and online networks to build personal brands. It provides tips for using platforms like blogs, Twitter, and LinkedIn effectively. The key aspects covered include the five core elements of networking, benefits of online networking like industry learning and strategic alliances, ingredients of a powerful network, advantages of virtual social networks, and how to establish an online presence through blogging and using Twitter and LinkedIn to engage with others.
Blogger Outreach With Chris Abraham At Podcamp Boston 2010Gerris
The document discusses blogger outreach services provided by Abraham Harrison LLC:
- They reach out to thousands of bloggers across various niches and demographics to gain coverage for clients' brands and messages.
- Rather than just targeting top blogs, they focus on a long tail approach to reach a wide range of blogs to maximize coverage.
- Their services include creating social media news releases to make it easy for bloggers to write posts, directly contacting bloggers, and tracking and responding to results.
This document summarizes tips for effective blogging. It discusses how blogging can generate business benefits by building traffic and credibility. It recommends identifying target audiences and their interests, goals and pain points. For each post, ask who the target audience is and why they should care about the topic. The document provides tips for selecting topics, writing eye-catching headlines and optimizing posts for search engines. It stresses writing for people, not search engines, and closing posts with a clear call to action.
LinkedIn is the world's largest professional network with over 161 million members globally. It allows users to create a professional profile, connect with colleagues, pursue career opportunities, and learn about people and companies. The document provides tips on how to create a compelling profile, engage with connections, customize privacy and notification settings, and interact on LinkedIn in a professional manner to build one's professional network and brand.
Your online reputation is an important part of your job search and should be consistent with how employers see you. You should be aware of what information about you is publicly available online and ensure only positive information could be found. Take steps to protect your online image by adjusting privacy settings, removing unprofessional content, and building a professional online presence on platforms like LinkedIn and your own website to represent your accomplishments and interests. Maintaining control over your online identity can help make a good first impression on potential employers.
Twitter for Business provides information on how businesses can use microblogging on Twitter to engage with customers, share timely updates and build relationships. It discusses how to use Twitter for job postings, sharing content and expertise, networking at conferences, and engaging with followers through pictures, links and retweets. Tips are provided on developing your Twitter voice, integrating with other social networks, and getting started with an effective Twitter strategy.
The document provides daily and monthly LinkedIn tasks to help users stay active and engaged on the platform. The daily tasks include opening LinkedIn twice per day, interacting with others' posts, reading articles to share, engaging with groups, connecting with new contacts, and searching for connections. Monthly tasks involve updating profile elements like books or polls and recommending others without being asked. The overall goal is to regularly use LinkedIn features to build relationships and a professional network.
This document provides tips for making your blog shine by attracting and engaging readers. It discusses identifying target audiences and their interests to choose relevant topics. Key points include writing catchy headlines and optimizing content for readability with photos, stories, and bullet points. The content should establish authority, solve problems, and include a clear call to action. Search engine optimization involves keyword placement in titles and meta descriptions. The overall goal is to provide shareable, helpful content that keeps readers engaged and encourages participation.
Lara Kretler's #Summitup presentation about Delicious: top 10 reasons it's a great (and underappreciated) site, as well as some great tips specifically for PR pros
Social networking curriculum slides linked inAngela Siefer
This document discusses how to effectively use LinkedIn for professional networking and career development. It recommends focusing on building relationships by providing and receiving introductions, keeping your profile up-to-date with relevant details, and using LinkedIn as both an online resume and a way to stay connected with your professional contacts. The presentation emphasizes being genuine and honest when interacting with connections and searching for people and jobs through LinkedIn's built-in search functions.
Social Media for Business Presentation - Digital MarketingOliver Jenkins
Presentation prepared for Fish 'n' Chip Fryday held in Sutton Coldfield, UK. Looking at 11 quick tips around how to maximise the impact of your social media marketing activities for your business.
Discover why and how to get your company linked up using LinkedIn. This 'how-to' presentation illustrates practical ways to use LinkedIn to drive web traffic and sales to your business.
How to get started with social media - An easy guide to become a social starJesus Requena
This document provides tips and steps for becoming a successful social media user by sharing valuable content and connecting with audiences. It recommends fixing social profiles on platforms like LinkedIn and Twitter, publishing content regularly using automation tools like Buffer, connecting with influencers and their followers, and managing your audience through engagement and consistency over time. The key is to post relevant content, find and follow influencers, engage with your own audience, and listen and experiment to grow your reach.
A Guide to a Winning Interview June 2024Bruce Bennett
This webinar is an in-depth review of the interview process. Preparation is a key element to acing an interview. Learn the best approaches from the initial phone screen to the face-to-face meeting with the hiring manager. You will hear great answers to several standard questions, including the dreaded “Tell Me About Yourself”.
Learnings from Successful Jobs SearchersBruce Bennett
Are you interested to know what actions help in a job search? This webinar is the summary of several individuals who discussed their job search journey for others to follow. You will learn there are common actions that helped them succeed in their quest for gainful employment.
In the intricate tapestry of life, connections serve as the vibrant threads that weave together opportunities, experiences, and growth. Whether in personal or professional spheres, the ability to forge meaningful connections opens doors to a multitude of possibilities, propelling individuals toward success and fulfillment.
Eirini is an HR professional with strong passion for technology and semiconductors industry in particular. She started her career as a software recruiter in 2012, and developed an interest for business development, talent enablement and innovation which later got her setting up the concept of Software Community Management in ASML, and to Developer Relations today. She holds a bachelor degree in Lifelong Learning and an MBA specialised in Strategic Human Resources Management. She is a world citizen, having grown up in Greece, she studied and kickstarted her career in The Netherlands and can currently be found in Santa Clara, CA.
We recently hosted the much-anticipated Community Skill Builders Workshop during our June online meeting. This event was a culmination of six months of listening to your feedback and crafting solutions to better support your PMI journey. Here’s a look back at what happened and the exciting developments that emerged from our collaborative efforts.
A Gathering of Minds
We were thrilled to see a diverse group of attendees, including local certified PMI trainers and both new and experienced members eager to contribute their perspectives. The workshop was structured into three dynamic discussion sessions, each led by our dedicated membership advocates.
Key Takeaways and Future Directions
The insights and feedback gathered from these discussions were invaluable. Here are some of the key takeaways and the steps we are taking to address them:
• Enhanced Resource Accessibility: We are working on a new, user-friendly resource page that will make it easier for members to access training materials and real-world application guides.
• Structured Mentorship Program: Plans are underway to launch a mentorship program that will connect members with experienced professionals for guidance and support.
• Increased Networking Opportunities: Expect to see more frequent and varied networking events, both virtual and in-person, to help you build connections and foster a sense of community.
Moving Forward
We are committed to turning your feedback into actionable solutions that enhance your PMI journey. This workshop was just the beginning. By actively participating and sharing your experiences, you have helped shape the future of our Chapter’s offerings.
Thank you to everyone who attended and contributed to the success of the Community Skill Builders Workshop. Your engagement and enthusiasm are what make our Chapter strong and vibrant. Stay tuned for updates on the new initiatives and opportunities to get involved. Together, we are building a community that supports and empowers each other on our PMI journeys.
Stay connected, stay engaged, and let’s continue to grow together!
About PMI Silver Spring Chapter
We are a branch of the Project Management Institute. We offer a platform for project management professionals in Silver Spring, MD, and the DC/Baltimore metro area. Monthly meetings facilitate networking, knowledge sharing, and professional development. For more, visit pmissc.org.
Joyce M Sullivan, Founder & CEO of SocMediaFin, Inc. shares her "Five Questions - The Story of You", "Reflections - What Matters to You?" and "The Three Circle Exercise" to guide those evaluating what their next move may be in their careers.
In 3 words, How would you identify yourself professionally
Can be now or the future
Identity in sale important
People work with people, human connection
Frustration working with machines,
doubt usefulness
This digital age,
exceed face-face
,chage in times,
phones 24/7,
No phone trip back to stone age
In the past sales was a very private affair
A body of words, Very little context, no body language, hardly any emotional expression
So how do we make an online profile, which is yet another body of words, more personal and speaks to the reader, essentially putting the identity, into the very words
How do we bring out the human factor
How we make an online profile, another body of words, more personal and speaks to the reader, Identity
How do we bring out human factor
All lead to one thing, Professional brand
Character
Thoughts
Work Ethic
Gives context to who dealing with
People deal with people, products hard discernable, innovative gap – standardization, loyalty gone
Convince ppl, why am I as a person, someone to work with
Sales & advancing career
Sell yourself, sell your identity
So the importance of a digital brand is there
We have talked about why you need to share more than just your resume, to build a professional brand, and show your identity
we will use linkedin as the main basis to build your personal branding repertoire, but your brand can involve twitter and other social media outlets depending on your future field of work.
Let me share 3 ways that help you build your brand, and advance your profile
Complete your profile
Share your thoughts
Build your credibility