Easy Online Methods to Generate a
        Massive Buyers List Quickly



Presented By:
Objectives

    Having a buyers list is imperative in today's market

    Advertising a discounted price or terms is what will set
    you apart from others trying to sell

    Start Building your list even before you have a house to
    sell




2
Online Methods
Websites to Advertise your Properties




3
Postlets.com




4
How to use craigslist

    Create an account
    Use Catchy headlines
    Use symbols and punctuation to separate ads from the
    pack
    Add Phone#, email and website link
    Place link to your YouTube video of house
    Post ads in FSBO and For Rent sections
    Update posts 3-5/wk
    Use Postlets.com to post more regularly
    Picnik.com


5
How to use craigslist




6
How to use craigslist




7
How to use craigslist




8
Social Networks

    Facebook- Utilize your
    personal account- Post
    properties to your wall
    linking to your website

    Create a Fan Page-use
    facebookblaster.com to
    locate “friends” in your
    area

    Facebook Marketplace


9
Social Networks and Blogs

     Blog     SEO     Social Media




10
Your Website
Places to Get a Website




11
Building a Site that Performs
3 Important Keys

     Search Engine Optimization- The process of improving
     the visibility of a website via the search engines

     Strong Web-Copy and/or Video with call to action

     List Building Mechanism with Built in Auto-Responder
     (Aweber, Icontact, Constant Contact)




12
Optimizing Your Website
Telling Google what your site is about at a glance


     Domain Name

     Title of Your Website

     Description of Your Website




13
Optimizing Your Website or Domain Name


     Foundation

     Nobody cares who you are

     Avoid the “Cool Name” Trap

     Carefully Consider the Keywords

     Exact Match=100% Keyword Density




14
Optimizing Your Website


     Geo-targeted Keyword rich Domain name is important

     Research which keywords are generating the most traffic
     in your area

     Google: Keyword Tool External or
     adwords.google.com/select/keywordtoolexternal

     Domainsamauri.com



15
BAD Example
www.bushbuyshouses.com




16
Good Example
www.homesjacksonvilleflorida.com




17
Title of your Website
Keyword Dense




18
Your Website
Creating Copy for Humans and for Search Engine
Robots

     Writing Copy for Humans
       Read all Copy Aloud
       Sell your Benefits
       Have a Strong Call to Action


     Writing Copy for Robots
       Use Lots of Keywords (ex. Homes for Sale, Houses for
       Sale, For Sale by Owner)
       Original Content is King!
19
Your Website

     Video Is HUGE!!

     Keep an Option to read benefits

     Pictures, Slide Shows and Video Tours of your
     Properties




20
Let’s Talk Driving Traffic




21
Link Building
The Queen of SEO

     The Biggest Off-Site SEO Factor

     2 Main Reason2: Direct Click-Through Traffic and SEO

     Find Websites/Blogs relevant to Your own and simply
     comment on their articles leaving a link to your website.

     Authority Websites are best (.gov, .edu, etc.)

     Drawback: Extremely time Consuming

     Beware of Services


22
Article Writing




23
Driving Traffic to your site
Press releases/Article Submissions

     PRlog.com, Judysbook.com, Digg.com

     250-500 word articles describing what you do and terms
     you offer

     Title of your article should be your company name or
     website

     Body should contain as many Keywords as possible,
     Phone #, Email, Link to Website and Youtube Video


24
Press Releases




25
Free Google Business Listing




26
Directory Submissions

     Google Places-Create Business listing to add to Google
     maps

     CitySearch, Insiderpage, Yelp, All Pages

     DMOZ.org, URL.BIZ- great places to submit your
     website to online directories

     TubeMogul, Traffic Geyser, Pixelpipe-great sites to
     submit your videos



27
Follow Up
The Most Profitable Component
     Create a system to manually/electronically to manage
     your list

     Most of your real Buyers come after the 2nd contact

     Follow up with Series of emails every 1-3 weeks and
     calls every month

     Aweber, Constant Contact, Icontact or Real Prospect




28
Follow Up




29
Follow Up




30
Automate your Selling and
 Truly Live The Less I Do,
The More I Make Lifestyle
Online House Marketing System

     Website creation and setup- This includes building a custom, “Real Estate
     Optimized” website, Domain name assistance, meta tag and content
     structuring, Opt-in box set up, GEO targeted keyword assistance for
     easy, maximum search engine rankings.
     Local Business Listing Submissions- Custom Online Business listing
     creation and submission to over 25 major local directories.
     Video “Infomercial” and distribution- Creation of promotional video for
     your business and distribution to YouTube and all major video sites. Plus
     promo video of up to 3 houses and distribution.
     Social Media Package- Set up of Facebook Business Fan Page, Custom
     Twitter account, YouTube Channel, LinkedIn and assistance in building of
     followers.
     Automated Follow up System- We’ll provide you with our best auto-
     responder messages and set up your account for maximum follow up efforts
     Two 30 min Consultation sessions- Training sessions on how to manage
     the site yourself.
     Access to online training videos- 6 months of free access to our online
     membership site loaded with tutorial videos teaching the best methods to
     drive traffic yourself.


32
Live Event Special

     SEO Jumpstart- Article writing, Press releases and link building for Search Engine
     Optimization of your website. Implementation of all the methods to gain free organic
     rankings in the search engines for at least 3 of the most highly trafficked keyword
     phrases for your area.
       Complete, hands-off, automated online marketing- We will do everything for you.
     Let us maintain and update your website for you, you just give us the pictures and
     description of your properties and we’ll do the rest.
       Saturating the internet with your Properties- We create listings of your properties
     and post them on dozens of online classifieds and FSBO sites for you.
      Craigslist Postings- We’ll post each of your properties a minimum of 3 times per
     week to Craigslist using our proven methods to maximize the response rate and get
     the phone ringing.
      Social Network Management- We will Blast your Properties to the entire list of
     Social Network followers we build for you as well as update the statuses with
     attention grabbing headlines to keep your followers.
      Up to 15 videos per Month- We create up to 15 promo videos for your properties
     per month and submit them to all of the major Video sites. ($20/ video for each
     additional)
      Exact Match Pay-per-Click set up and Management- We’ll set up your PPC
     account with all the best keywords and eliminate all the unnecessary garbage words
     that so many people pay for. (additional charges apply)



33
*Bonus

       Buying website- This includes building a custom, “Real
       Estate Optimized” buying website, Domain name
       assistance, meta tag and content structuring, Opt-in box
       set up, GEO targeted keyword assistance for
       easy, maximum search engine rankings.

       Private Lending website- This includes a website
       designed to attract Private Lenders, including homepage
       video and Opt-In box/Auto-Responder set up.



     *Traffic driving options available for bonus sites for
       and additional fee

34
Package Only $1995



  Platinum Package
     Only $1995 +
$495/mo (6 month Min.)
Question and Answer




36

Building a buyers list no offline methods

  • 1.
    Easy Online Methodsto Generate a Massive Buyers List Quickly Presented By:
  • 2.
    Objectives Having a buyers list is imperative in today's market Advertising a discounted price or terms is what will set you apart from others trying to sell Start Building your list even before you have a house to sell 2
  • 3.
    Online Methods Websites toAdvertise your Properties 3
  • 4.
  • 5.
    How to usecraigslist Create an account Use Catchy headlines Use symbols and punctuation to separate ads from the pack Add Phone#, email and website link Place link to your YouTube video of house Post ads in FSBO and For Rent sections Update posts 3-5/wk Use Postlets.com to post more regularly Picnik.com 5
  • 6.
    How to usecraigslist 6
  • 7.
    How to usecraigslist 7
  • 8.
    How to usecraigslist 8
  • 9.
    Social Networks Facebook- Utilize your personal account- Post properties to your wall linking to your website Create a Fan Page-use facebookblaster.com to locate “friends” in your area Facebook Marketplace 9
  • 10.
    Social Networks andBlogs Blog SEO Social Media 10
  • 11.
    Your Website Places toGet a Website 11
  • 12.
    Building a Sitethat Performs 3 Important Keys Search Engine Optimization- The process of improving the visibility of a website via the search engines Strong Web-Copy and/or Video with call to action List Building Mechanism with Built in Auto-Responder (Aweber, Icontact, Constant Contact) 12
  • 13.
    Optimizing Your Website TellingGoogle what your site is about at a glance Domain Name Title of Your Website Description of Your Website 13
  • 14.
    Optimizing Your Websiteor Domain Name Foundation Nobody cares who you are Avoid the “Cool Name” Trap Carefully Consider the Keywords Exact Match=100% Keyword Density 14
  • 15.
    Optimizing Your Website Geo-targeted Keyword rich Domain name is important Research which keywords are generating the most traffic in your area Google: Keyword Tool External or adwords.google.com/select/keywordtoolexternal Domainsamauri.com 15
  • 16.
  • 17.
  • 18.
    Title of yourWebsite Keyword Dense 18
  • 19.
    Your Website Creating Copyfor Humans and for Search Engine Robots Writing Copy for Humans Read all Copy Aloud Sell your Benefits Have a Strong Call to Action Writing Copy for Robots Use Lots of Keywords (ex. Homes for Sale, Houses for Sale, For Sale by Owner) Original Content is King! 19
  • 20.
    Your Website Video Is HUGE!! Keep an Option to read benefits Pictures, Slide Shows and Video Tours of your Properties 20
  • 21.
  • 22.
    Link Building The Queenof SEO The Biggest Off-Site SEO Factor 2 Main Reason2: Direct Click-Through Traffic and SEO Find Websites/Blogs relevant to Your own and simply comment on their articles leaving a link to your website. Authority Websites are best (.gov, .edu, etc.) Drawback: Extremely time Consuming Beware of Services 22
  • 23.
  • 24.
    Driving Traffic toyour site Press releases/Article Submissions PRlog.com, Judysbook.com, Digg.com 250-500 word articles describing what you do and terms you offer Title of your article should be your company name or website Body should contain as many Keywords as possible, Phone #, Email, Link to Website and Youtube Video 24
  • 25.
  • 26.
  • 27.
    Directory Submissions Google Places-Create Business listing to add to Google maps CitySearch, Insiderpage, Yelp, All Pages DMOZ.org, URL.BIZ- great places to submit your website to online directories TubeMogul, Traffic Geyser, Pixelpipe-great sites to submit your videos 27
  • 28.
    Follow Up The MostProfitable Component Create a system to manually/electronically to manage your list Most of your real Buyers come after the 2nd contact Follow up with Series of emails every 1-3 weeks and calls every month Aweber, Constant Contact, Icontact or Real Prospect 28
  • 29.
  • 30.
  • 31.
    Automate your Sellingand Truly Live The Less I Do, The More I Make Lifestyle
  • 32.
    Online House MarketingSystem Website creation and setup- This includes building a custom, “Real Estate Optimized” website, Domain name assistance, meta tag and content structuring, Opt-in box set up, GEO targeted keyword assistance for easy, maximum search engine rankings. Local Business Listing Submissions- Custom Online Business listing creation and submission to over 25 major local directories. Video “Infomercial” and distribution- Creation of promotional video for your business and distribution to YouTube and all major video sites. Plus promo video of up to 3 houses and distribution. Social Media Package- Set up of Facebook Business Fan Page, Custom Twitter account, YouTube Channel, LinkedIn and assistance in building of followers. Automated Follow up System- We’ll provide you with our best auto- responder messages and set up your account for maximum follow up efforts Two 30 min Consultation sessions- Training sessions on how to manage the site yourself. Access to online training videos- 6 months of free access to our online membership site loaded with tutorial videos teaching the best methods to drive traffic yourself. 32
  • 33.
    Live Event Special SEO Jumpstart- Article writing, Press releases and link building for Search Engine Optimization of your website. Implementation of all the methods to gain free organic rankings in the search engines for at least 3 of the most highly trafficked keyword phrases for your area. Complete, hands-off, automated online marketing- We will do everything for you. Let us maintain and update your website for you, you just give us the pictures and description of your properties and we’ll do the rest. Saturating the internet with your Properties- We create listings of your properties and post them on dozens of online classifieds and FSBO sites for you. Craigslist Postings- We’ll post each of your properties a minimum of 3 times per week to Craigslist using our proven methods to maximize the response rate and get the phone ringing. Social Network Management- We will Blast your Properties to the entire list of Social Network followers we build for you as well as update the statuses with attention grabbing headlines to keep your followers. Up to 15 videos per Month- We create up to 15 promo videos for your properties per month and submit them to all of the major Video sites. ($20/ video for each additional) Exact Match Pay-per-Click set up and Management- We’ll set up your PPC account with all the best keywords and eliminate all the unnecessary garbage words that so many people pay for. (additional charges apply) 33
  • 34.
    *Bonus Buying website- This includes building a custom, “Real Estate Optimized” buying website, Domain name assistance, meta tag and content structuring, Opt-in box set up, GEO targeted keyword assistance for easy, maximum search engine rankings. Private Lending website- This includes a website designed to attract Private Lenders, including homepage video and Opt-In box/Auto-Responder set up. *Traffic driving options available for bonus sites for and additional fee 34
  • 35.
    Package Only $1995 Platinum Package Only $1995 + $495/mo (6 month Min.)
  • 36.