The document is a learner workbook for the BSBSMB404A course on small business planning, outlining various activities and assessment procedures. It includes sections for candidate details, competency records, and detailed activities aimed at developing a comprehensive business plan. Each activity has specific objectives and estimated times, covering topics such as market research, financial planning, marketing strategies, and risk management.

1. BSBSMB404A
Undertake small business
planning
Learner Workbook

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Table of Contents
Table of Contents.........................................................................................................................2
Candidate Details.........................................................................................................................3
Assessment – BSBSMB404A Undertake small business planning...................................................3
Competency Record to be completed by Assessor ........................................................................4
Activities .....................................................................................................................................5
Activity 1a........................................................................................................................................5
Activity 1b .......................................................................................................................................7
Activity 2a........................................................................................................................................8
Activity 2b .....................................................................................................................................10
Activity 2c......................................................................................................................................12
Activity 2d .....................................................................................................................................13
Activity 2e .....................................................................................................................................14
Activity 2f ......................................................................................................................................16
Activity 3a......................................................................................................................................18
Activity 3b .....................................................................................................................................19

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Candidate Details
Assessment – BSBSMB404A Undertake small business planning
Please complete the following activities and hand in to your trainer for marking. This forms part of
your assessment for BSBSMB404A Undertake small business planning.
Name: _____________________________________________________________
Address: _____________________________________________________________
_____________________________________________________________
Email: _____________________________________________________________
Employer: _____________________________________________________________
Declaration
I declare that no part of this assessment has been copied from another person’s work with the
exception of where I have listed or referenced documents or work and that no part of this
assessment has been written for me by another person.
Signed: ____________________________________________________________
Date: ____________________________________________________________
If activities have been completed as part of a small group or in pairs, details of the learners involved
should be provided below;
This activity workbook has been completed by the following persons and we acknowledge that it
was a fair team effort where everyone contributed equally to the work completed. We declare that
no part of this assessment has been copied from another person’s work with the exception of where
we have listed or referenced documents or work and that no part of this assessment has been
written for us by another person.
Learner 1: ____________________________________________________________
Signed: ____________________________________________________________
Learner 2: ____________________________________________________________
Signed: ____________________________________________________________
Learner 3: ____________________________________________________________
Signed: ____________________________________________________________

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Competency Record to be completed by Assessor
Learner Name: _______________________________________________________
Date of Assessment: _______________________________________________________
The learner has been assessed as competent in the elements and performance criteria and the
evidence has been presented as;
Assessor Initials
Authentic
Valid
Reliable
Current
Sufficient
Learner is deemed: COMPETENT NOT YET COMPETENT (Please circle)
If not yet competent, date for re-assessment: ____________________________________
Comments from Trainer / Assessor:
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
Assessor Signature: ________________________________________________________

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Activities
Activity 1a
Estimated Time 15 minutes
Objective Identify purpose of the business plan
Activity Provide your own comments on the following extracts from Best Reasons to
Create a Business Plan by Roxanne Weber Roxanne Weber Small Business Web
Development and Social Media strategy, Internet Business Development,
Photoshop Teacher
Business plans are designed to express a purpose in such a way that it is easy
to see how the results will impact the bottom line. Business is about making
money, and business plans can help move a business from a start-up to a
money-making prospect.
Your comments
A well-written business plan will help to forecast the future, even if the future
is not well known.
Business plans help determine the best way to allocate scarce resources, such
as budgets, inventory, and other assets. By projecting a company’s financial
vision, a business plan can help leaders avoid pitfalls that may lead to failures
along the way.
Your comments

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A comprehensive business plan will, of necessity, include a marketing
element. The marketing research data can help business leaders hone in on
their markets and how those markets can best be reached. Knowing how their
product's market is similar or different from others can be very useful in
helping build and promote their brand and services.
Your comments
In the end, a business will not succeed or fail based on the information
provided in a business plan, but a business plan can help a business idea
become successful through focused planning and forethought.
Your comments

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Activity 1b
Estimated Time 30 minutes
Objective Identify and review the essential components of the business plan
Identify and document business goals and objectives as a basis for measuring
business performance
Activity
Goal/objective Write a goal Write an objective
Customer needs
Family or community
benefits
Financial projections
Lifestyle issues
Market focus of the
business
Proposed size and
scale of the business
Social responsibility

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Activity 2a
Estimated Time 20 minutes
Objective Research resources, legal and compliance requirements, specifically in relation
to occupational health and safety (OHS), in accordance with business goals and
objectives
Activity THE PLAN – STAGE BY STAGE. At the completion of the following activities you
will have a draft business plan.
Complete the tasks associated with each item of content for the draft Business
Plan as you proceed through this Element. Consider the Business type first,
either from a practical viewpoint or a hypothetical example.
OH&S / Risk management
Risk Likelihood Impact Strategy

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Legal considerations

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Activity 2b
Estimated Time 20 minutes
Objective Research market needs, and market size and potential
Activity Complete the tasks associated with each item of content for the draft Business
Plan as you proceed through this Element. Consider the Business type first,
either from a practical viewpoint or a hypothetical example.
The Market
Market targets
Environmental/industry analysis
Market size

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Customers

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Activity 2c
Estimated Time 20 minutes
Objective Identify sources and costs of finance, from the financial plan, to provide
required liquidity and profitability for the business
Activity
Complete the tasks associated with each item of content for the draft Business
Plan as you proceed through this Element. Consider the Business type first,
either from a practical viewpoint or a hypothetical example.
The Finances
Financial objectives
The Finances
Finance required

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Activity 2d
Estimated Time 20 minutes
Objective Identify methods, from the marketing strategies, to promote the market
exposure of the business
Activity Complete the tasks associated with each item of content for the draft Business
Plan as you proceed through this Element. Consider the Business type first,
either from a practical viewpoint or a hypothetical example.
Advertising & Promotion
Advertising and promotional strategy
Planned promotion /advertising type Expected business improvement
Cost ($) Target date
$

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Activity 2e
Estimated Time 20 minutes
Objective Identify methods/means of production/operation from the
production/operations plan to conform with business goals and objectives
Activity Complete the tasks associated with each item of content for the draft Business
Plan as you proceed through this Element. Consider the Business type first,
either from a practical viewpoint or a hypothetical example.
Operations
Operations
Production process
Operations
Suppliers

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Operations
Plant and Equipment
Equipment Purchase date Purchase
price
Running cost
$ $
Operations
Technology (Software)

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Activity 2f
Estimated Time 20 minutes
Objective Identify staffing requirements to effectively produce/deliver products/services
Activity Complete the tasks associated with each item of content for the draft Business
Plan as you proceed through this Element. Consider the Business type first,
either from a practical viewpoint or a hypothetical example.
Management & ownership
Names of owners:
Details of management & ownership:
Experience:

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Key Personnel
Job Title Name Expected staff
turnover
Skills or strengths
Required staff
Job Title Quantity Expected staff
turnover
Skills necessary Date
required

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Activity 3a
Estimated Time 20 minutes
Objective Identify specific interests and objectives of relevant people and seek and
confirm their support of the planned business direction
Activity Suggest a method of confirming support of your planned business direction,
with the following:
The Bank
Manager
The local Council
The neighbours
as your business
will produce
NOISE.

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Activity 3b
Estimated Time 30 minutes
Objective Identify and develop risk management strategies according to business goals
and objectives, and relevant legal requirements
Activity Conduct a SWOT analysis on the following BUSINESS risk assessment.
Suggest what you might consider a new small start-up consultancy business
would list on a SWOT Analysis:
Strengths Weaknesses Opportunities Threats

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