Breeze is a mobile app created by co-founders Kirby Wang and Solomon Park to connect busy college students with cash-strapped students for peer-to-peer tasks and services. The app aims to help both parties by allowing busy students to outsource tasks and cash-strapped students to earn money completing simple jobs. Students can sign up, post tasks, communicate, meet up, complete tasks, and get paid through the app. The founders plan to launch an MVP in April and expand to more schools after an initial beta launch and feedback period.

1. B R E E Z E
Let’s work together to make college easier!
C o - f o u n d e r - C h u n g - Ts e n g ( K i r b y ) W a n g
C o - f o u n d e r - S o l o m o n P a r k
M a r k e t i n g - N a t h a n C h e n L i n

2. Problem
College students have many responsibi li ties and are
often too busy to complete basic tasks and chores.
Social
Academics
Professional
Extra-
curricular

3. Solution
Breeze is a mobile app that connects busy students to cash-strapped students on
college campuses to facilitate peer to peer transactions for any type of task.
Allows cash strapped students to make
quick money for simple tasks
Allows busy students to outsource tasks
and focus on other responsibi li ties

4. How it Works
Signup with student ID
Add tasks
Meetup
Communicate
Complete
Task
Get Paid!
OffersRate and Review

5. Size of the Problem
C o l l e g e S t u d e n t s ( TA M ) : 2 1 m i l li o n s t u d e n t s
To t a l A vai la b l e M ar ket
N or t h ea s t Re g i o n ( SA M ) : 2 m i l li o n s t u d e n t s
S er v i c ea b l e A vai la b l e M ar ket
S u r v e y E s ti m a ti o n ( S O M ) : 1 m i l li o n s t u d e n t s
S er v i c ea b l e O b t ai na b l e M ar ket
92%
8%
Total Students in the Country Total Students in the Northeast Region

6. Market Research
19%
28%
18%
14%
21%
Buying Groceries Cleaning Food Delivery Laundry Moving
To p t a s ks s t u d e n t w o u l d u ti li z e t h e B re e z e a p p f or :
B u y i n g G ro c eri es
C l ea n i n g
Fo o d D e li v er y
L a u n d r y
M o v i n g
( S a m p l e S i z e = 3 0 0 C o l l e g e S t u d e n t s )

7. Landing Page

8. MVP
• News Feed Tab
• Category Tab
• Post task button
• Message Tab
• Profile Tab

9. Go to Market Strategy
1. Facebook and Instagram advertisements:
Easi ly accessible and heavi ly used by target market
2. Hire and trai n campus ambassadors:
Customer educa tion
Brand awareness
3. Partner wi th school organiza tions and Greek organiza tions:
Mass promotional events

10. Competition
Fea tures Breeze TaskRabbi t Thumbtack GoPu ff
E x c l u si v e l y f or
s t u d e n t s
Y es N o N o N o
Ta rg e t S er v i c e
C h ores , erra n d s ,
a n d m ea l s w i p es
Ta s ks a n d ch ores
Ta s ks a n d
ch ores
D e li v er y
P ri c e S tru c t u re
Po s te d q u o te w i t h
m i n . p ri c e
H o u r l y ra te Po s te d q u o te N / A
F e e
$ 1 - $ 2 p er
tra n s a c ti o n
3 0 % p er
tra n s a c ti o n
$ 1 . 5 0 p er
tra n s a c ti o n
$ 2 f la t f e e p er
tra n s a c ti o n

11. Team
K i r b y W a n g
C o - f o u n d e r
B a r u c h C o l l e g e
M a j o r : S t a t i s t i c s
S o l o m o n P a r k
C o - f o u n d e r
N o r t h e a s t e r n
M a j o r : F i n a n c e
N a t h a n C h e n L i n
H e a d o f m a r k e t i n g
B a r u c h C o l l e g e
M a j o r : M a r k e t i n g
S t u a r t S m i t h
Te c h n o l o g y A d v i s o r
J P M o rg a n
M a j o r : C o m p u t e r
S c i e n c e
J a y s e r M e n d e z
B a c k - e n d d e v e l o p e r
B r o n x C o m m u n i t y
M a j o r : C o m p u t e r
S c i e n c e

12. Milestones
April
• L a n d i n g P a g e
• H u s k y C h a l l e n g e
• M V P
• C U N Y $ 5 0 0
2019
August
December
2018
• F r o n t - e n d
d e v e l o p e r
• F u n d i n g
• M e e t w i t h s c h o o l s
• I n - d e p t h m a r k e t
r e s e a r c h
• B e t a L a u n c h
• A d v e r t i s e m e n t s
• B e t a a p p f e e d b a c k s