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P R O G R A M
Page 4
Day 2 April 7, 2017 FRIDAY
8:30-10:00am Creative, Out of the Box and Innovative Library
Public Relations and Big Marketing Ideas
Assessments of acquisition policies and practices
including collection development and organization
(Technical Service)
By Mrs. Janice Penaflor
Librarian/Academic Services/Faculty
De La Salle University
10:00-12:00n Creative, Out of the Box and Innovative Library
Public Relations and Big Marketing Ideas:
Statistical reports and notes of experiences on usage and
readership including customer satisfaction
(Information/Reference/Reader Services)
By Ms. Ann Grace Bansig
Mr. Michael Diola, De La Salle-Zobel
& Mr. Roderick B. Ramos
Southville International School and Colleges
Librarians
12:00n Open Forum
Lunch @ Corregidor’s La Playa Restaurant
Closing Ceremony
April 6-7, 2017
Corregidor Island
Cavite, Philippines
2017
Business Name
NATIONAL SUMMER LIBRARIANS’ CONFERENCE
P R O G R A M
Page 2
Day 1 April 6, 2017 THURSDAY
7:00am Check-in Time @ Suncruises Terminal
7:30am Boarding Time
8:00am ETD Manila
9:15-2:30am Corregidor Island Tour
12:00n Lunch
2:30pm Check-in
2:45pm Opening Ceremonies
Invocation
National Anthem
Mrs. Marivic Selencio, MLAI President
Opening Remarks
Mechanics of the Conference
CONFERENCE OBJECTIVES
The conference aims to highlight “management, marketing,
evaluation and promotion of the library and its services”
through creative, out of the box and innovative library public
relations and big marketing ideas with reference to:
 Assessments of acquisition policies and practices including
collection development and organization (Technical Service);
 Statistical reports and notes of experiences on usage and readership
including customer satisfaction (Information/Reference/Reader
Services)
 Glocal library trends and breakthroughs including those from
service-oriented institutions’ researches and assessments
(Public Relations & Programs)
 Marketing Management & Leadership for Library Personnel
(Management & Administration)
P R O G R A M
Page 3
3:00-4:30pm Library PR Fest & Big Marketing Ideas
Marketing management & leadership for library
personnel (Management & Administration)
By Mr. Bob James Carreon
Operations Head
Strategic Solutions Philippines
4:30-6:00pm Library PR Fest & Big Marketing Ideas
Glocal library trends and breakthroughs
including those from service-oriented
institutions’ researches and assessments
(PR & Programs)
By Mr. Reniero E. Aligonero, MIHM
Professional Development & Training Coach
Southville International School and Colleges
6:00-6:30pm Open Forum
7:00pm Dinner @ Corregidor’s
La Playa Restaurant

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Breakthrough '17 Summer Summer Conference: "Library PR Fest & Big Marketing Ideas."

  • 1. P R O G R A M Page 4 Day 2 April 7, 2017 FRIDAY 8:30-10:00am Creative, Out of the Box and Innovative Library Public Relations and Big Marketing Ideas Assessments of acquisition policies and practices including collection development and organization (Technical Service) By Mrs. Janice Penaflor Librarian/Academic Services/Faculty De La Salle University 10:00-12:00n Creative, Out of the Box and Innovative Library Public Relations and Big Marketing Ideas: Statistical reports and notes of experiences on usage and readership including customer satisfaction (Information/Reference/Reader Services) By Ms. Ann Grace Bansig Mr. Michael Diola, De La Salle-Zobel & Mr. Roderick B. Ramos Southville International School and Colleges Librarians 12:00n Open Forum Lunch @ Corregidor’s La Playa Restaurant Closing Ceremony April 6-7, 2017 Corregidor Island Cavite, Philippines 2017 Business Name NATIONAL SUMMER LIBRARIANS’ CONFERENCE
  • 2. P R O G R A M Page 2 Day 1 April 6, 2017 THURSDAY 7:00am Check-in Time @ Suncruises Terminal 7:30am Boarding Time 8:00am ETD Manila 9:15-2:30am Corregidor Island Tour 12:00n Lunch 2:30pm Check-in 2:45pm Opening Ceremonies Invocation National Anthem Mrs. Marivic Selencio, MLAI President Opening Remarks Mechanics of the Conference CONFERENCE OBJECTIVES The conference aims to highlight “management, marketing, evaluation and promotion of the library and its services” through creative, out of the box and innovative library public relations and big marketing ideas with reference to:  Assessments of acquisition policies and practices including collection development and organization (Technical Service);  Statistical reports and notes of experiences on usage and readership including customer satisfaction (Information/Reference/Reader Services)  Glocal library trends and breakthroughs including those from service-oriented institutions’ researches and assessments (Public Relations & Programs)  Marketing Management & Leadership for Library Personnel (Management & Administration) P R O G R A M Page 3 3:00-4:30pm Library PR Fest & Big Marketing Ideas Marketing management & leadership for library personnel (Management & Administration) By Mr. Bob James Carreon Operations Head Strategic Solutions Philippines 4:30-6:00pm Library PR Fest & Big Marketing Ideas Glocal library trends and breakthroughs including those from service-oriented institutions’ researches and assessments (PR & Programs) By Mr. Reniero E. Aligonero, MIHM Professional Development & Training Coach Southville International School and Colleges 6:00-6:30pm Open Forum 7:00pm Dinner @ Corregidor’s La Playa Restaurant