Overview of Brand Social in London between 12/13 May. Theme was The Modern Brand and speakers included Nelly Ben Hayoun, Tristan Eaton, Kate Stone, Sam Bompas and Ryan Genz (from Cute Circuit).
19 + 20 May 2016
For our 25th CS Global event we visited the happiest city on the planet to get underneath it's creative bonnet and find out what we can learn from the people, places and business that call it home.
An overview of our first ever Talent Social, a brand new club for the most curious and progressive culture makers across the creative and media industries. The aim of Talent Social is to inspire those people who are best placed to create and nurture cultures to support creativity and innovation and help develop the industry of the future. If you are interested in getting involved, please e-mail jamesk[at]creativesocial.com
We wrote this to give you a sense of IDEO’s culture—the ties that bind us together as coworkers and as people.
Read more: http://blog.slideshare.net/2014/01/08/culturecode-what-makes-a-company-great/
Makerhood is a project designed in a Mesa&Cadeira (mesa.do) in South Auckland (New Zealand) in January 2016 for the Auckland Council with the contributions of: Baruk Jacob, Barbara Soalheiro, Elizabeth Cretney, Gabriela Agustini, Gael Surgenot, Jaco van der Merwe, Joel Umali, John Belford-Lelaulu, John Kotoisuva, Joran Kikke, Livia Araujo, Lucas Tauil de Freitas, Rui Peng, Russell O’Brien, Sandra Chemin, Waikare Komene. Pictures and Video by: Simon Wilson.
Two things define the limits of creativity: the tools of the time as well as who and what we are connected to. In this talk, Anny Havercroft, Head of Business Marketing for TikTok Australia and New Zealand will uncover how technology is not only democratising creativity but actually enhancing it by providing the world with the ultimate tool for it: exposure to more human experiences.
Key Takeaways:
* Technology is democratising and enhancing creativity and content creation
* Technology is enabling the sharing of more human experiences and solving problems
* Brands are leveraging the power of the community to drive results
19 + 20 May 2016
For our 25th CS Global event we visited the happiest city on the planet to get underneath it's creative bonnet and find out what we can learn from the people, places and business that call it home.
An overview of our first ever Talent Social, a brand new club for the most curious and progressive culture makers across the creative and media industries. The aim of Talent Social is to inspire those people who are best placed to create and nurture cultures to support creativity and innovation and help develop the industry of the future. If you are interested in getting involved, please e-mail jamesk[at]creativesocial.com
We wrote this to give you a sense of IDEO’s culture—the ties that bind us together as coworkers and as people.
Read more: http://blog.slideshare.net/2014/01/08/culturecode-what-makes-a-company-great/
Makerhood is a project designed in a Mesa&Cadeira (mesa.do) in South Auckland (New Zealand) in January 2016 for the Auckland Council with the contributions of: Baruk Jacob, Barbara Soalheiro, Elizabeth Cretney, Gabriela Agustini, Gael Surgenot, Jaco van der Merwe, Joel Umali, John Belford-Lelaulu, John Kotoisuva, Joran Kikke, Livia Araujo, Lucas Tauil de Freitas, Rui Peng, Russell O’Brien, Sandra Chemin, Waikare Komene. Pictures and Video by: Simon Wilson.
Two things define the limits of creativity: the tools of the time as well as who and what we are connected to. In this talk, Anny Havercroft, Head of Business Marketing for TikTok Australia and New Zealand will uncover how technology is not only democratising creativity but actually enhancing it by providing the world with the ultimate tool for it: exposure to more human experiences.
Key Takeaways:
* Technology is democratising and enhancing creativity and content creation
* Technology is enabling the sharing of more human experiences and solving problems
* Brands are leveraging the power of the community to drive results
Webinar: Structural Collaboration with ConsumersInSites on Stage
Smartees Webinar on Structural Collaboration with Consumers. Presentation by Niels Schillewaert and Filip De Boeck, hosted by InSites Consulting on October 18, 2012.
The workplace of the future is adapting to the demands of a worker who has always known collaborative technology, and physical location is no longer a barrier to connection. In this eBook, experts in employee engagement and workplace design discuss how all companies can create a more connected place, regardless of size or budget.
The Open Creative Project là bản báo cáo và nghiên cứu của Google nêu bật các yếu tố đóng vai trò then chốt đối với sự sáng tạo của quảng cáo trong tương lai.
Social Media Week is driven by the community. As an Event Partner, your creativity and insight is essential to making Social Media Week an incredible and memorable experience.
Our goal with this guide is to encourage you to be creative when thinking about designing your own event or experience, maximizing its impact.
A unique programme for service designers, creative entrepreneurs and business owners – introducing you to London's most innovative businesses and uncovering the latest approaches to design thinking.
There will be 5 days of workshops and lectures from the most exciting companies in London, list of agencies and speakers involved are listed below. As well as this you will be spending the week with a group of entrepreneurs and designers from around the world.
Facebook
Ustwo
Unit9
Fjord
Marvel
Foolproof
Design Studio
Future Learn
cxpartners
Cannes 2018: Six Takeaways from the Festival of CreativityHavas Media
This year’s Cannes Lions Festival took a back-to-basics approach with a renewed spirit of creativity. It was a smaller festival but still filled with big ideas.
Here are our major takeaways.
Cannes 2018: Six Takeaways from the Festival of CreativityHavas
This year’s Cannes Lions Festival took a back-to-basics approach with a renewed spirit of creativity. It was a smaller festival but, still filled with big ideas.
Here are our major takeaways.
A round up of the Brand Social in September 2017 whose theme was the Art and Business of Creativity. Speakers included Helen Job (The Akin), Karen Boswell (adamaneveDDB), Heidi de Pauw (Child Focus), Mark Earls, Nick Blunden (Business of Fashion), Paula Zucotti, Ilse Crawford (Studio Ilse) and Mr Bingo.
Webinar: Structural Collaboration with ConsumersInSites on Stage
Smartees Webinar on Structural Collaboration with Consumers. Presentation by Niels Schillewaert and Filip De Boeck, hosted by InSites Consulting on October 18, 2012.
The workplace of the future is adapting to the demands of a worker who has always known collaborative technology, and physical location is no longer a barrier to connection. In this eBook, experts in employee engagement and workplace design discuss how all companies can create a more connected place, regardless of size or budget.
The Open Creative Project là bản báo cáo và nghiên cứu của Google nêu bật các yếu tố đóng vai trò then chốt đối với sự sáng tạo của quảng cáo trong tương lai.
Social Media Week is driven by the community. As an Event Partner, your creativity and insight is essential to making Social Media Week an incredible and memorable experience.
Our goal with this guide is to encourage you to be creative when thinking about designing your own event or experience, maximizing its impact.
A unique programme for service designers, creative entrepreneurs and business owners – introducing you to London's most innovative businesses and uncovering the latest approaches to design thinking.
There will be 5 days of workshops and lectures from the most exciting companies in London, list of agencies and speakers involved are listed below. As well as this you will be spending the week with a group of entrepreneurs and designers from around the world.
Facebook
Ustwo
Unit9
Fjord
Marvel
Foolproof
Design Studio
Future Learn
cxpartners
Cannes 2018: Six Takeaways from the Festival of CreativityHavas Media
This year’s Cannes Lions Festival took a back-to-basics approach with a renewed spirit of creativity. It was a smaller festival but still filled with big ideas.
Here are our major takeaways.
Cannes 2018: Six Takeaways from the Festival of CreativityHavas
This year’s Cannes Lions Festival took a back-to-basics approach with a renewed spirit of creativity. It was a smaller festival but, still filled with big ideas.
Here are our major takeaways.
A round up of the Brand Social in September 2017 whose theme was the Art and Business of Creativity. Speakers included Helen Job (The Akin), Karen Boswell (adamaneveDDB), Heidi de Pauw (Child Focus), Mark Earls, Nick Blunden (Business of Fashion), Paula Zucotti, Ilse Crawford (Studio Ilse) and Mr Bingo.
Deck from our Shoreditch House event on Wednesday 12th July featuring Nadya Powell, co-founder of Utopia, Bo Hellberg, ECD at large, Jon Wilkins, Chairman of Karmarama and Lucy Jameson, ex CEO of Grey London.
10 reasons to pledge for Creative Super PowersCreative Social
Do you remember what it was like to be a child? A time when your imagination would run rife and it was easy to imagine yourself as a super hero.
Our new book introduces the Creative Super Powers of Hacking, Making, Teaching and Thieving. Powers which will help you re-learn key traits often forgotten from childhood such as adaptability, curiosity, empathy and fearlessness.
Powers that will ultimately help you thrive in the New Age of Creativity.
Pledge for the book here - https://unbound.com/books/creative-super-powers
In 2016 we asked Graham Fink the simple question "What is Creativity". His response was epic. 101 Days. 101 different definitions of creativity. This collects those definitions
Round up of Brand Social in London in November. Senior marketers present included those from BBC, Converse, EY, Nandos Patagonia, Lenovo, Monster Energy, Rapha, Samsung, Sky, Sonos, Syco, The Hoxton and Virgin.
All feel free to enter our Brand Social competition here - http://www.creativesocial.com/competition/
The latest of our quarterly talks at Shoreditch House in which we had some brilliant speakers talk about what they learnt from not going to University. While the title was meant to be provocative, we were not advocating not ignoring university but rather focusing on the value of pulling talent into your business who had not been to university, especially in terms of delivering diversity of thinking.
A round up of key trends and inspiration from 2016. First presented to the ADCN at a #csbreakfast. Please get in contact if you are interested in us doing a SXSW workshop at your brand or agency
For the last CS Presents of 2015 we asked top creatives to look into the future. The presentation includes:
Simon Goodall, Chief Strategy Officer, Lowe Open - Sci-Fi Trend Spotting
Rose Lewis, Co-Founder & Coach, Collider - The Future of Start-Ups
Matt Follows, Sustainable High Performance Coach, Leading Left - Future Proofing Your Brain
Lawrence Weber, Managing Partner Innovation, Karmarama - Reclaiming The Agency
Nadya Powell, MD, Sunshine - Marketing To Future Generations
Taken from a panel Session at Shoreditch House which consisted of Anne Bourgeois-Vignon, Creative Content Director of NOWNESS, Georgia Barretta, UK Design Director at Geometry Global, Laura Jordan-Bambach, Creative Partner at Mr President and Nick Blunden, Global Managing Director at The Economist telling people what the best piece of advice they have ever been given and how it influenced their careers
We asked a superb selection of Socials and special guests to tell us what they want for Christmas for themselves as well as the advertising industry to help bring it into 2015 stronger
In today's digital world, customers are just a click away. "Grow Your Business Online: Introduction to Digital Marketing" dives into the exciting world of digital marketing, equipping you with the tools and strategies to reach new audiences, expand your reach, and ultimately grow your business.
website = https://digitaldiscovery.institute/
address = C 210 A Industrial Area, Phase 8B, Sahibzada Ajit Singh Nagar, Punjab 140308
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
[Google March 2024 Update] How To Thrive: Content, Link Building & SEOSearch Engine Journal
March 2024 disrupted the SEO industry. Websites were deindexed, and manual penalties were delivered—all to produce more helpful, more trustworthy search results.
How did your website fare?
Watch us as we delve into the seismic shifts brought about by Google's March 2024 updates and explore strategies to not just survive, but thrive in this dynamic digital landscape.
You’ll learn:
- How to create content that is valuable to users (not just search engines) using E-E-A-T.
- How to build links that can boost rankings and withstand algorithm updates.
- Best practices for content creation and link building so you can thrive during algorithm updates.
With Vince Ramos, we'll examine the implications of the latest algorithm changes on content creation, link building, and SEO practices, and offer actionable insights from businesses like yours that have remained steadfast amidst the volatility.
Using real-life case studies, we’ll also show you the effectiveness of manual link building techniques and person-first content strategies.
Whether you're a seasoned SEO professional, a budding content creator, or anyone in between, this webinar will help you weather the changes in Google's algorithms and capitalize on them for sustained success.
Check out this webinar and unlock the secrets to thriving in the new Google era.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
6. We believe that by providing the perfect
environment for idea exchange between
senior marketers, start-ups, influencers
and creatives, great things will happen.
13. I wanted to change the way people
approach work in my team.
„What do you want to do?“
„Not next year. Today!“
„Build“:
- brand
- results
- relationships
Write down everyday in the morning.
Wallpapers (Screen and iPhone)
Reach of five people.
(Inspired by Dr. Bob Tobin)
43. “A modern brand NEEDS TO BE AS relevant to me as my friends”
PRIVATE INTEREST NETWORKS
FOCUSED ON REAL CONTENT
“I will find out about the modern brand myself”
TAKE ADVANTAGE OF THE FACT
THAT GEN-Z STILL CONGREGATES
“I will find out about a modern brand from those close to me”
ONLY THOSE ON THE TRUST NETWORK
CAN SHARE
45. The Modern Brand Equation =
Collaborative + Purpose Driven +
People Centric + Humble + Diverse +
Restless + Delivers ExperiencesCollaborative + Experiential + Creative + Fluidity + Culture
46. “The modern brands are the ones
that reflect and help people feeling
reflected”
47. How do we encourage great
collaborations with influencers?
48. • There needs to be more education about this industry and best
practices
• It would help to see people in the industry you respect having already
done successful campaigns
• Clients like what they already know
• Influencer marketing needs to translate to business terms - ROI
• Needs to be a better way to measure ROI
• Too much jargon - declutter the language
• There is added complexity over standard marketing because it’s a two
way deal - you’re ultimately dealing with another person not a piece of
media
• There’s a level of trust involved which makes it scary for brands as
they don’t really know the influencers
• Regulation isn’t clear enough yet
• Too much focus on one off brand deals instead of long term
relationships between brands and influencers
• Marketing is all about scale and that’s hard to do with influencers
• Make influencer marketing a category in advertising awards shows
50. “A bit of warm sunshine for any used up
cynical and battered marketer's heart.”
“Excellent, thought provoking,
relevant and wonderfully curated -
great people”
“A great mix of the barking mad
provocation, laugh-out loud presenters
and genuinely inspiring conversation”
“The most refreshing event I've been
to in years. No hint of "conference" or
"networking". Just real relationships
and experiences”
“Very Inspiring. It makes you think,
actually… realy wander what the hell you
have been doing and just change”
“A day to learn from the people
shaping modern culture to understand
how to collaborate with them”
57. #1 Amsterdam
#2 Stockholm
#3 Barcelona
#4 New York
#5 London
#6 Berlin
#7 Sao Paolo
#8 Florence
#9 Shanghai
#10 Antwerp
#11 San Francisco
#12 Paris
#13 Amsterdam (+ London Pop-up)
#14 Montreal
#15 Las Vegas
#16 Beirut
#17 Hamburg
#18 London
#19 Tokyo
#20 Helsinki
#21 Seattle
#22 Bucharest
#23 London (CS Fresh)
#24 Los Angeles
#25 Copenhagen
62. Converse - Hack-a-Chuck
Converse teamed up with Google to launch their new G+ page.
Creative Social worked with them to create an online and
offline buzz around it.
We created a brief - hack a pair of the legendary Chuck Taylor
All Star hi-tops. 21 agencies within our global network
answered, hacking together some of the most
resourceful,innovative and imaginative Chucks ever made.
We displayed the completed Hack-a-chuck’s at the Cannes
Lions international festival and we helped curate and
programme a launch event in London.
The project grew the Converse G+ page to over 1m fans while
the content generated from the hacks gained over 500,000
social actions for the brand. Google view this as the most
successful G+ brand launch of all time and continue to use it as
a best practice case study.
63. Sonos - The Listen Make Play Project
Sonos brought its Studio to New York City for a week-long
residency at Neuehouse to explore the intersection of
music, art and technology.
As part of this residency Creative Social brought together
five of the most talented creative agencies in NYC to
collaborate with Sonos engineers and interpret the music
of Brooklyn based band The Skins by hacking Sonos
hardware and software.
The project culminated in the teams presenting their
prototype projects during a live showcase event to an
audience including The Skins, the Sonos global team,
influential press and bloggers. Each of the agency’s
creative journeys were documented and shared through
the Sonos Studio hub, social and selected press.
64. Converse - Culture Safari
In September 2015 we organised a day and a half of
workshops, activities and business visits in Stockholm for
40 of the Converse European marketing team.
Activities including a Converse Hack a Chuck workshop, a
ride down the Norrstrom and visits to Teenage
Engineering, Dice Games and Absolut’s Creative Space as
well as their brand house (our first collaboration between
super members)
Totally curated, implemented and facilitated by Creative
Social in just over a month.
65. The future of
content
Hands on
Chuck Hack
Exploring early
adopters
Maintaining
relevance
Sustainable
thinking