Hi, any Marketing proffesional could take the idea how to prepare hi/her Marketing portfolio for better growth in the industry of Marketing,PR,Advertisement & other
Hi, any Marketing proffesional could take the idea how to prepare hi/her Marketing portfolio for better growth in the industry of Marketing,PR,Advertisement & other
FTC Complaint Sysco US Foods AcquisitionMark Moreno
Respondents are—by a wide margin—the two largest broadline foodservice distributors in the United States and each other’s closest competitor. Sysco and US Foods are the
only two broadline distributors with nationwide networks of distribution centers, making them the best options for customers with facilities spread across the country.
Respondents also compete fiercely with one another in numerous local areas to serve independent restaurants and other foodservice customers.
For marketers, there is plenty to do and see at Dreamforce. This infographic from Demandbase highlights all of the relevant session, plus a few of the coolest parties.
Sysco - US Foods PROPOSED FINDINGS OF FACT AND CONCLUSIONS OF LAWMark Moreno
The evidence is overwhelming that the proposed merger is intended to capture the enormous efficiencies in excess of $1 billion in cost savings that will occur when Sysco and US
Foods combine These savings will enable the merged entity to compete more effectively including by lowering prices to the benefit of their customers. With the exception of handful of suspect customer and competitor declarations procured by the FTC speculating that prices might go up there is no evidence that prices will increase as result of the
Welcome to Sweet Endings
we are known for our unique variety of made by hand desserts. Our scratch-baked recipes use the freshest premium quality all-natural ingredients, pure cane sugar, fresh grade AA butter, fresh whipping cream, whole eggs, real cream cheese, pure chocolate, freshly roasted nuts, freshly squeezed juices and fruits; all combined make our extraordinary desserts. http://www.sweetendingsdesserts.com
HOUSTON, TX and ROSEMONT, IL – December 9, 2013 – Sysco Corporation [NYSE: SYY] and US Foods today announced an agreement to merge, creating a world-class foodservice company. The total enterprise value of the transaction is approximately $8.2 billion and the combination has been approved by the Board of Directors of each company.
Chally can help you increase productivity, reduce turnover and reduce the cost of hire with scientifically validated hiring assessments and talent audits for sales, sales management, executive leadership and professional positions. Whether you are responsible for selecting new employees, assessing the performance of your current workforce, embarking on sales and leadership team development, or planning for executive succession, Chally has the experience and talent analytics (BIG DATA) to assure you get the most return on your investment.
Today’s restaurant technology must be versatile enough to address a variety of needs from a number of sources. Your customers are looking to make reservations and place orders while on-the-go, participate in loyalty programs and pay at the counter or table using their phone. Your staff wants to take orders more quickly and accurately, as well as provide faster service from the table to the kitchen. And you? You’re looking for better ways to stay on top of your operations while not always having to physically be in your restaurant.
That’s why you need a complete end-to-end solution from a trusted source that will help you address all of your operational needs. From configuring and supporting your systems to engaging and connecting with your customers, NCR Aloha offers such a solution.
Marketingcharts The Social Media Data StacksMark Moreno
One of the most comprehensive and quantifiable looks at Social Media ever produced. Send this to your boss, ceo, customer, friend, and fellow evangelist for social media.
Discover Maple Leaf Farms duck! Duck tastes so great, you might not know it's a healthy choice. Maple Leaf Farms has been a purveyor of quality duck products since 1958.
Marketing.pdfSuccess in the Digital Realm. Marketingsilvinobernardo13
Embark on a transformative journey into the heart of modern marketing with our theme, "Redefining Success in the Digital Realm." Discover innovative strategies that transcend conventional boundaries, paving the way for triumphs in the ever-evolving landscape of digital marketing. Uncover the secrets to crafting compelling narratives, building authentic connections, and leveraging cutting-edge tools to propel your brand to new heights. Join us as we explore the intersection of creativity and data-driven precision, revolutionizing the way we approach success in the dynamic world of digital marketing.
Social Media Strategies for Online Shopping Carts.pptxBiswadeep Das
Begin by highlighting the growing influence of social media in the realm of online shopping. Discuss how social media platforms have become integral in shaping consumer behaviour, driving brand awareness, and facilitating online purchases. Emphasize the need for businesses to leverage social media strategies to maximize their online shopping cart's success.Social media strategies for online shopping carts play a vital role in driving engagement, conversions, and customer loyalty. One effective approach is to leverage user-generated content by encouraging customers to share their experiences and reviews on social media platforms using branded hashtags. This strategy not only boosts social proof but also extends the reach of your brand to a wider audience. Additionally, implementing social media advertising campaigns, such as retargeting ads or sponsored posts, can help re-engage potential customers who have shown interest in your products. Engaging with followers through interactive and visually appealing content, such as product demos, behind-the-scenes glimpses, and limited-time offers, can create a sense of urgency and encourage immediate purchases. Influencer partnerships are another effective strategy, as influencers can showcase your products to their dedicated followers, fostering trust and credibility. Regularly monitoring and responding to customer feedback and inquiries on social media platforms is essential for building strong customer relationships and providing exceptional service. By employing these social media strategies, businesses can maximize the potential of online shopping carts and drive meaningful results in the digital landscape.
FTC Complaint Sysco US Foods AcquisitionMark Moreno
Respondents are—by a wide margin—the two largest broadline foodservice distributors in the United States and each other’s closest competitor. Sysco and US Foods are the
only two broadline distributors with nationwide networks of distribution centers, making them the best options for customers with facilities spread across the country.
Respondents also compete fiercely with one another in numerous local areas to serve independent restaurants and other foodservice customers.
For marketers, there is plenty to do and see at Dreamforce. This infographic from Demandbase highlights all of the relevant session, plus a few of the coolest parties.
Sysco - US Foods PROPOSED FINDINGS OF FACT AND CONCLUSIONS OF LAWMark Moreno
The evidence is overwhelming that the proposed merger is intended to capture the enormous efficiencies in excess of $1 billion in cost savings that will occur when Sysco and US
Foods combine These savings will enable the merged entity to compete more effectively including by lowering prices to the benefit of their customers. With the exception of handful of suspect customer and competitor declarations procured by the FTC speculating that prices might go up there is no evidence that prices will increase as result of the
Welcome to Sweet Endings
we are known for our unique variety of made by hand desserts. Our scratch-baked recipes use the freshest premium quality all-natural ingredients, pure cane sugar, fresh grade AA butter, fresh whipping cream, whole eggs, real cream cheese, pure chocolate, freshly roasted nuts, freshly squeezed juices and fruits; all combined make our extraordinary desserts. http://www.sweetendingsdesserts.com
HOUSTON, TX and ROSEMONT, IL – December 9, 2013 – Sysco Corporation [NYSE: SYY] and US Foods today announced an agreement to merge, creating a world-class foodservice company. The total enterprise value of the transaction is approximately $8.2 billion and the combination has been approved by the Board of Directors of each company.
Chally can help you increase productivity, reduce turnover and reduce the cost of hire with scientifically validated hiring assessments and talent audits for sales, sales management, executive leadership and professional positions. Whether you are responsible for selecting new employees, assessing the performance of your current workforce, embarking on sales and leadership team development, or planning for executive succession, Chally has the experience and talent analytics (BIG DATA) to assure you get the most return on your investment.
Today’s restaurant technology must be versatile enough to address a variety of needs from a number of sources. Your customers are looking to make reservations and place orders while on-the-go, participate in loyalty programs and pay at the counter or table using their phone. Your staff wants to take orders more quickly and accurately, as well as provide faster service from the table to the kitchen. And you? You’re looking for better ways to stay on top of your operations while not always having to physically be in your restaurant.
That’s why you need a complete end-to-end solution from a trusted source that will help you address all of your operational needs. From configuring and supporting your systems to engaging and connecting with your customers, NCR Aloha offers such a solution.
Marketingcharts The Social Media Data StacksMark Moreno
One of the most comprehensive and quantifiable looks at Social Media ever produced. Send this to your boss, ceo, customer, friend, and fellow evangelist for social media.
Discover Maple Leaf Farms duck! Duck tastes so great, you might not know it's a healthy choice. Maple Leaf Farms has been a purveyor of quality duck products since 1958.
Marketing.pdfSuccess in the Digital Realm. Marketingsilvinobernardo13
Embark on a transformative journey into the heart of modern marketing with our theme, "Redefining Success in the Digital Realm." Discover innovative strategies that transcend conventional boundaries, paving the way for triumphs in the ever-evolving landscape of digital marketing. Uncover the secrets to crafting compelling narratives, building authentic connections, and leveraging cutting-edge tools to propel your brand to new heights. Join us as we explore the intersection of creativity and data-driven precision, revolutionizing the way we approach success in the dynamic world of digital marketing.
Social Media Strategies for Online Shopping Carts.pptxBiswadeep Das
Begin by highlighting the growing influence of social media in the realm of online shopping. Discuss how social media platforms have become integral in shaping consumer behaviour, driving brand awareness, and facilitating online purchases. Emphasize the need for businesses to leverage social media strategies to maximize their online shopping cart's success.Social media strategies for online shopping carts play a vital role in driving engagement, conversions, and customer loyalty. One effective approach is to leverage user-generated content by encouraging customers to share their experiences and reviews on social media platforms using branded hashtags. This strategy not only boosts social proof but also extends the reach of your brand to a wider audience. Additionally, implementing social media advertising campaigns, such as retargeting ads or sponsored posts, can help re-engage potential customers who have shown interest in your products. Engaging with followers through interactive and visually appealing content, such as product demos, behind-the-scenes glimpses, and limited-time offers, can create a sense of urgency and encourage immediate purchases. Influencer partnerships are another effective strategy, as influencers can showcase your products to their dedicated followers, fostering trust and credibility. Regularly monitoring and responding to customer feedback and inquiries on social media platforms is essential for building strong customer relationships and providing exceptional service. By employing these social media strategies, businesses can maximize the potential of online shopping carts and drive meaningful results in the digital landscape.
Social Media Marketing Mastery_ How to Monetize Your Online Presence_.docxKayalvizhiManibharat
"Social Media Marketing Mastery: How to Monetize Your Online Presence" is a comprehensive guide that teaches you how to effectively use social media to build a profitable online business. This book covers everything from creating a strong social media presence, developing a content strategy, and engaging with your audience to implementing effective advertising campaigns, building partnerships, and maximizing your revenue streams. With step-by-step instructions, real-life examples, and expert advice, you'll learn how to optimize your social media accounts for engagement, build a loyal following, and generate sustainable income streams. "Social Media Marketing Mastery" also provides tips on how to overcome common challenges and avoid common mistakes made by beginner social media marketers. Whether you're a seasoned social media marketer or just starting out, "Social Media Marketing Mastery: How to Monetize Your Online Presence" is an essential resource for anyone looking to build a profitable online business through social media marketing.
In today's digital landscape, social media has emerged as a game-changer in the world of marketing. Businesses in Dubai are recognizing the power of social media platforms to engage with their target audience, build brand presence, and drive business growth. To achieve effective social media strategies, partnering with a top social media agency is essential. In this blog post, we will explore the significance of social media agencies and showcase the top social media agencies in Dubai.
1. What is behind the growth in photo sharinga.The growth o.docxdorishigh
1. What is behind the growth in photo sharing?
a.
The growth of Facebook and its photo sharing tools.
b.
The growth of smartphones.
c.
The growth of digital cameras.
d.
Companies recognize it can be an effective marketing strategy.
e.
The growth of sites like Flickr make it much easier.
2. What is a photo sharing site?
a.
A website that provides stock photography.
b.
A website that allows users to upload photos for public or private viewing.
c.
A website with photos that lets viewers download them.
d.
A website that lets you upload photos from your mobile phone.
e.
A website that monetizes user generated photos and images.
3. What is a worry that companies may have about sharing photos?
a.
Their photos may be used inappropriately.
b.
Users may tag the photos incorrectly.
c.
They may not receive comments on all photos.
d.
Trade secrets may be uncovered through the images they share.
e.
Their photos may be stolen by the competition.
4. Flickr appeals mostly to
a.
Smartphone users because of its mobile interface.
b.
Former Webshots customers.
c.
The Library of Congress.
d.
Photographers and those who appreciate high quality artistic photos.
e.
Users who do not wish to pay for photo storage.
5. What is a social network site?
a.
A website where users can share thoughts and information
b.
A photo or video sharing site.
c.
An online service where members can establish relationships
d.
A business-to-consumer digital platform.
e.
A type of discussion forum.
6. Which social network made the mistake of alienating its early adopters by deleting suspicious accounts?
a.
Ryze
b.
Friendster
c.
SixDegrees
d.
Tribe.net
e.
MySpace
7. What is the appeal of a private social network for a nonprofit?
a.
Its supporters do not use general social networks like Facebook.
b.
It provides a means for them to organize a cause without the distractions of a general social network.
c.
It allows the nonprofit to amplify its message.
d.
A private social network allows for more genuine relationships with the members.
e.
It creates a feeling of exclusivity for its members.
8. Why should firms consider investing in a presence on larger social networks?
a.
They set social media trends and have the largest audiences.
b.
It is where the competition is.
c.
It is where good content has the best chance of being shared.
d.
It is where the consumers are.
e.
They will likely grow, so a presence there will pay off in the future.
9. Microblogs have become a source of
a.
Special offers
b.
News and citizen journalism
c.
Spam
d.
Fake accounts
e.
Advertising
10. Why is Twitter a useful channel for building personas?
a.
The hashtag is an important tool for identifying personas.
b.
It allows a marketer to listen to what the target audience is talking about, and develop personas based on those topics.
c.
The search function allows a marketer to easily study different users and their interests.
d.
The ability to directly contact users allows marketers to connect ...
A lot of people pose the question, "What are the most effective social media tactics?" I gathered the best answers from the experts and present them here.
1. Why is social media so attractive for consumersa.It is fr.docxdorishigh
1. Why is social media so attractive for consumers?
a.
It is free.
b.
It allows for more insight and creativity.
c.
It gives the consumer more power.
d.
Everybody is using it.
e.
It allows consumers to vent about bad customer service.
2. According to the text, the definition of social media marketing is using social media to
a.
Promote a marketing message.
b.
Build a brand.
c.
Engage with consumers.
d.
Create content.
e.
Positively influence consumers toward a desired action.
3. Which is a true statement?
a.
B2B firms cannot benefit from social media.
b.
One-third of U.S. adults use the Internet to comment on products and services.
c.
Social media is only for certain companies and industries.
d.
Monitoring social media is an inefficient use of company time.
e.
Most people do not spend that much time using social media.
4. When developing social media strategies, it is important that companies
a.
Look to what their competitors are doing
b.
Ensure they include Facebook, because it is one of the most popular social networks
c.
Include the 8 C's
d.
Make sure to adapt them to their individual strengths, weaknesses, opportunities and threats.
e.
Define the call to action first
5. Which of the following is not considered a social media marketing goal?
a.
Increasing customer satisfaction (customer service)
b.
Driving recommendations from friends and family
c.
Generating new leads
d.
Crisis communication and online reputation management
e.
Increasing the number of Facebook fans & Twitter followers
6. Which of the following is not a brand building goal?
a.
Increase sales of a product or service
b.
Increase awareness for a product or service
c.
Expand brand loyalty
d.
Improve consumer perception about a brand
e.
Position a brand
7. What is a common issue with social media marketing plans?
a.
Incorrectly identifying the target audience .
b.
Developing strategies before identifying the target audience.
c.
Defining the target audience too broadly .
d.
Not understanding marketing goals and objectives.
e.
Relying too heavily on Facebook as a social media strategy.
8. A persona can be defined as
a.
It is another way of describing a target audience.
b.
The demographics and psychographics of a target audience.
c.
A detailed profile of a particular subset of people within the broad target audience.
d.
The personality and behavior of a target audience.
e.
Behavioral patterns of a specific subset of a target audience.
9. Why are messaging objectives important?
a.
They ensure a company knows where to find their personas.
b.
They help provide the persona with the information they need to make a purchase or other conversion.
c.
They help determine the optimal target audience.
d.
They ensure specificity within personas.
e.
They allow for the adjustment of messaging goals.
10. Why is it important to understand the rules of engagement in social media?
a.
It helps avoid potentially costly mistakes
b.
It identifies what social ...
Social Media Profit Blueprint: A Guide To Monetize Your Online PresenceRaviSingh296911
Dive into the dynamic world of social media monetization with 'Social Media Profit Blueprint: A Guide To Monetize Your Online Presence.' This comprehensive eBook unveils the strategies essential for transforming your online presence into a lucrative venture. From niche identification, personal brand building, and content creation to platform selection, audience growth, and diverse monetization methods, this guide covers it all. Filled with real-life case studies, actionable insights, and a friendly, conversational tone, it not only equips you with the tools for success but also encourages and inspires your journey. Whether you're a seasoned influencer or just starting, this eBook is your roadmap to navigating the evolving landscape of social media and turning your passion into profit.
Making seven figures online is an ambitious goal that requires dedication, hard work, and strategic thinking. While there is no guaranteed formula for achieving this level of success, there are several avenues you can explore to increase your chances. Here are some effective ways to potentially make seven figures online:
1. E-commerce and Dropshipping: Start an online store and leverage platforms like Shopify or WooCommerce to sell products. Utilize dropshipping to minimize inventory costs and focus on marketing and customer acquisition. Identify profitable niches and products, build a strong brand, and employ effective marketing strategies to drive sales.
2. Digital Products and Courses: Create and sell digital products like ebooks, online courses, or software. Leverage your expertise in a specific field to provide valuable knowledge and insights to your target audience. Establish yourself as an authority, build a loyal following, and continuously improve your products to maximize sales.
3. Affiliate Marketing: Promote other people's products or services and earn a commission for each sale made through your referral link. Choose reputable affiliate programs and products relevant to your niche. Build a strong online presence through content creation, SEO, social media, and email marketing to attract potential buyers and generate substantial commissions.
4. Software as a Service (SaaS): Develop and offer a software product or service that solves a specific problem for businesses or individuals. Focus on creating a valuable, user-friendly solution that meets market demands. Provide excellent customer support, continually update and enhance your product, and adopt effective pricing strategies to ensure long-term success.
5. Online Coaching and Consulting: Leverage your expertise and experience to offer coaching or consulting services online. Identify a specific area where you excel and can help others achieve their goals. Build a strong personal brand, establish credibility through testimonials and case studies, and use various marketing channels to attract high-paying clients.
6. YouTube and Content Creation: Start a YouTube channel or create content on other platforms to generate revenue through ads, sponsorships, and partnerships. Produce high-quality, engaging content consistently and optimize it for search engines. Develop a loyal audience, engage with your viewers, and collaborate with other content creators to expand your reach and monetization opportunities.
7. High-Value Blogging and Affiliate Marketing: Start a blog on a niche topic, generate high-quality content, and attract a substantial readership. Monetize your blog through affiliate marketing, sponsored content, or display ads. Focus on providing valuable information, optimizing for search engines, and building a loyal readership base.
Remember, achieving seven figures online requires time, effort, and a willingness to adapt to the ever-changing digital landscape. It's essenti
A presentation given to the second year marketing degree students at University of Derby on 24 February 2011, introducing them to social media and discussing how it can be used in business. Includes some interesting consumer and business to business examples and a ten step plan to creating a social media plan that will successfully support brand marketing.
When I was a consultant for Plug Media Group, I spoke to a real estate investment group and gave this presentation that Jeff Dietrich and I developed.
While it\'s somewhat dated, many of the concepts still stand up, such as having a conversation using social media.
Guide to Social Media Marketing in Dubai. Types of social media marketing. Tools used for social media marketing. Tips to increase social media engagement.
Social media marketing - Part 2 StrategyTeddy Tassew
Comprehensive training on Social media marketing for beginners and intermediate levels.
The course aims to enable you to understand, experience
and make use of social media as a marketing tool for a business.
Understanding the Different Kinds of Beef in the MarketplaceMark Moreno
The U.S. beef industry offers products that appeal to potential
customers. It accomplishes this through fresh beef identified
by different USDA quality grades (Prime, Choice and Select),
company brands and production methods (conventional, natural,
grass-finished and organic).
The taste, texture, tenderness and other properties of products
carrying these designations can vary, and marketers may
capitalize on the attributes that objectively describe their
products and their production methods. That’s the nature
of marketing.
It is important, though, that proponents of these types of
production methods not misrepresent their beef or beef from
animals raised conventionally. To claim conventional beef
is inferior because it contains minute additional quantities
of certain chemicals (e.g., hormones or pesticides), when the
amounts are insignificant and proven safe by science is not
appropriate. To say that grass-finished beef is superior because
it contains minute additional quantities of certain chemicals
(e.g., conjugated linoleic acid or vitamin E) when it is not
reasonably possible to eat enough to improve personal health,
also is not appropriate.
The U.S. beef industry has a wide variety of types of beef from
which consumers can choose, all of which are safe, wholesome
and nutritious. Conventional, natural, grass-finished and organic
beef are defined by production and marketing distinctions, not
by nutritional or safety differences.
http://www.beefresearch.org/CMDocs/BeefResearch/Beef%20Choices.pdf
The Facts; Busting the Grass-fed Beef MythsMark Moreno
Marketing claims that grass-fed beef is healthier or
more eco-friendly are a myth. Grain-fed and grassfed
beef are defined by production, marketing and
taste distinctions, not by nutritional or environmental
differences. The No. 1 reason consumers purchase beef
is taste. Grain-fed beef, like the Certified Angus Beef ®
brand, delivers the superior taste consumers desire.
Memorandum Opinion Sysco US Foods Merger / AcquisitionMark Moreno
Americans eat outside of their homes with incredible frequency. The U.S. Department of Commerce, for instance, recently reported, for the first time since it began tracking such data, that Americans spent more money per month at restaurants and bars than in grocery stores. 1 Of course,
Americans eat out at many other places, too-sports arenas, school and workplace cafeterias, hotels and resorts, hospitals, and nursing homes, just to name a few. The foodservice distribution industry supplies food and related products to all of these locations. Foodservice distribution is
big business. In 2013, the market grew to $231 billion. By some estimates, there are over 16, 000 companies that compete in the foodservice distribution marketplace.
The two largest foodservice distribution companies in the country are Defendants Sysco
Corporation ("Sysco") and US Foods, Inc. ("USF"). Both are primarily "broadline" foodservice distributors. As the name implies, a broadline foodservice distributor sells and delivers a "broad" array of food and related products to just about anywhere food is consumed outside the home.
In 2013, Sysco's broadline sales were over 40 billion and USF's were over 20 billion.
Order Granting Preliminary Injunction Sysco US FoodsMark Moreno
After considering the extensive record in this matter
and the parties’ legal arguments, the court finds that the FTC has carried its burden of showing that a preliminary injunction of the proposed merger between Sysco and US Foods is in the public interest. The FTC has shown that there is a reasonable probability that the proposed merger will
substantially impair competition in the national customer and local broadline markets and that the equities weigh in favor of injunctive relief. The court’s reasoning is set forth in the accompanying Memorandum Opinion. Because the Memorandum Opinion likely contains “competitively sensitive information” of Defendants and third parties, Protective Order Governing Confidential Material, ECF No. 87 ¶ 1, the court has issued the Memorandum Opinion under seal to allow the parties to propose redactions of competitively sensitive information. The parties shall meet and confer and present to the court proposed redactions to the Memorandum Opinion no later than 5:00 p.m. on June 25, 2015. After considering the proposed redactions, the court will issue a public version of the Memorandum Opinion on June 26, 2015.
Affordable Care Act - Next Steps for RestaurateursMark Moreno
Understanding the ACA and “operationalizing” it in a
restaurant business will be challenging. The Treasury
Department and Internal Revenue Service published final
regulations in February and March that provide the rules
by which employers will comply with the employer-mandate
and employer-reporting requirements.
Getting Out of PA-DSS Scope and Eliminating the High Cost of EMV: What you need to know
by Mike English
Executive Director, Product Development
Heartland Payment Systems
MEET THE REVOLUTIONARY VENDING MACHINE WITH TOUCHSCREEN TECHNOLOGYMark Moreno
DIJI-TOUCH MAKES VENDING OPERATIONS A TOUCH MORE EXCITING. THIS INTERACTIVE MACHINE TURNS EVERYDAY SNACKING INTO A DYNAMIC VENDING EXPERIENCE.
Touchscreen Technology—Easy and fun to use.
Unique Engagement—Entertaining advertising and promotional content create memorable user experiences.
Remotely Monitor Machine Status and Inventory—Enjoy full analytics and reporting at your disposal.
Purchasing any technology can be confusing, and this applies to the purchase of a point-of-sale (POS) System. This document will provide you with a checklist of questions and information you should have discussed and/or documented before or as part of your purchasing process. The first document is a checklist of questions you should ask, and the second is a definition of terms for your purchase agreement. Both of these documents will help protect you and your business and help ensure that you make an appropriate
purchase from a qualified POS Systems provider. It is intended to clarify the terms of your agreement and avoid any misunderstanding on the scope or services and terms of the purchase agreement.
Bermar America Put a Sparkle into Wine by the Glass SalesMark Moreno
About
We believe that wine-by-the-glass should be served as the wine maker intended, freshly hand poured from the bottle with craft.
Mission
Have you ever been served a bad glass of wine ? Our mission is to help hospitality operators guarantee that they never serve that inferior experience, and to help them create 'moments of magic' in their wine service. We believe that the art and science of wine service should strive to elevate the wine experience to maximize enjoyment.
Description
At Bermar America we believe that wine-by-the-glass should be served fresh, and hand poured with craft just as a wine maker intended. We are committed to helping wine professionals create these ' moments of magic' with their wine service, and deliver the finest quality wine experience for their guests, . We provide our unique high precision wine preservation technology , Le Verre de Vin and Pod ...
General Information
Wine Preservation Systems and a company that stands for quality, service, education, and great wine!
a retrofit device developed by The
Madison Energy Group and a leading product
development company which reduces the energy
consumption of commercial grade coolers and
freezers.
Commercial refrigerators waste 15-30% of their
energy on up to 60% more cycles than necessary to
maintain food temperature at the appropriate
level.
Thermostats measure air temperature instead of
food temperature (air is less dense and fluctuates
significantly more
Reduced CO2 emissions
Reduced energy consumption
Endorsed by the Green Restaurant Association
@MadisonEnergy
Restaurant Trends 2014 by Restaurant BriefingMark Moreno
Hudson RieHle, Senior VP, Research & Knowledge Group, National Restaurant Association, predicts that the oPeRATinG enViRonMenT FoR ResTAuRAnTs in 2014 will continue on the same positive – but modest – growth path. “Overall, we’re certainly not looking at a rebound to prosperity, but things are headed in the right direction. Last year was the fourth consecutive year of growth for the restaurant industry, although modest. Moving into 2014, economic indicators such as real domestic product, real
disposable income, and employment growth remain positive.” Employment growth – which Hudson says shows signs of being somewhat higher in 2014 – is especially key for the industry because even a small uptick in employment translates into a greater ability for consumers to spend in restaurants.
Food & Water Watch Comment on Proposed Sysco US Foods MergerMark Moreno
Washington, D.C. — In response to the latest news of giant food corporations seeking to further consolidate, Food & Water Watch demanded that the U.S. Federal Trade Commission undertake a thorough and comprehensive analysis of the proposed merger between the two biggest U.S. foodservice distribution firms: Sysco Corp. and US Foods Holding Corp. These companies deliver food to restaurants, schools, hotels and other cafeteria and hospitality establishments.
In a letter sent yesterday to FTC Bureau of Competition Director Deborah Feinstein, Food & Water Watch outlines several antitrust concerns with the proposed corporate union that deserve close scrutiny; requests the agency to oppose the early termination of the antitrust review and urges federal regulators to extend the merger waiting period to thoroughly review the implications of the proposed merger. Food & Water Watch http://www.foodandwaterwatch.org/pressreleases/food-water-watch-slams-sysco-us-foods-merger/
Interesting mobile option to engage customers. Opt4Text™ is the premiere custom Mobile Marketing provider for your business. Text message marketing instantly connects your brand with your audience. The best part is that your message is as relevant as the moment you hit the send button.
You can link to a mobile website to utilize pictures, videos, songs or ringtones! No longer are the days of expired coupons or wishes that you were able to tell your audience about a emergency or special. It's time to call your audience into action!
One chef’s knife has been a champ in our kitchen for nearly two decades.
Can any other blade come close to offering what it does—and at a bargain price?
by Hannah Crowley
Therma-Tek Range Corporation may appear to be a new company in the market, but our tradition and combined experience spans more than 100 years. The owners are seasoned professionals in the design, development, manufacture and sale of commercial foodservice equipment. After selling and re-capitalizing their prior company; which was another well known and established manufacturer of residential and commercial cooking equipment, the owners decided to continue their tradition of success in manufacturing the highest quality foodservice cooking equipment with the formation of Therma-Tek Range Corporation. Our products carry this experience behind them, which sets them far ahead of our competition. The company represents quality, strength and performance, backed by unparalleled warranty and continued service. We carry a reputation in the marketplace for developing and delivering quality, value conscious, innovative products in a timely manner. We continuously emphasize research and development, as well as cutting edge product development, with a close understanding of market trends and needs.
Mercer—a company name highly regarded in the culinary
trade—is synonymous with quality, professional cutlery. A leader in the commercial market for more than 30 years, and the predominant supplier to more than 90% of culinary academies
in North America, Mercer brings you the finest tools used by
the industry.
World renowned commercially, Mercer historically supplied culinary education and professional chefs who have come to rely on the company for its distinct product offerings. Working closely with chef educators, chefs, and the leaders in this industry, Mercer constantly develops and expands its product lines to fulfill their needs. As the trend in the culinary arts continues to gain popularity, Mercer's new product offerings have allowed the company to expand its brand from the broadening professional base and to crossover into the consumer market. The ever-more-sophisticated home consumers are seeking those products used by the professionals. With a growing business in retail cutlery through gourmet, specialty, and department stores, Mercer's products are squarely positioned as high quality professional grade, but with a distinct value advantage.
The hallmark of Mercer's cutlery: exceptional quality in materials, unique design, and dedicated craftsmanship, honed to the exacting performance needs of the discriminating chef makes our products the undeniable choice for the professional and the enthusiast. Mercer is committed to delivering products and services that you can build on and
grow with.
Mercer Cutlery is a division of Mercer Tool Corp. This third generation family business which began as a small industrial company has evolved into a corporation with two distinct product ranges: Mercer Abrasives (www.mercerabrasives.com), the original industrial division offering bonded abrasives, coated abrasives and related products; and Mercer Cutlery, offering professional quality culinary tools and sets.
Today, Mercer's corporate commitment is summarized in these five words: Quality, Performance, Delivery, Service, and Price. The company will continue to offer products people know, use, and trust.
If you have comments, questions, or suggestions about Mercer, this website or any of our products, please e-mail us at: info@mercercutlery.com
Mercer—a company name highly regarded in the culinary
trade—is synonymous with quality, professional cutlery. A leader in the commercial market for more than 30 years, and the predominant supplier to more than 90% of culinary academies
in North America, Mercer brings you the finest tools used by
the industry.
World renowned commercially, Mercer historically supplied culinary education and professional chefs who have come to rely on the company for its distinct product offerings. Working closely with chef educators, chefs, and the leaders in this industry, Mercer constantly develops and expands its product lines to fulfill their needs. As the trend in the culinary arts continues to gain popularity, Mercer's new product offerings have allowed the company to expand its brand from the broadening professional base and to crossover into the consumer market. The ever-more-sophisticated home consumers are seeking those products used by the professionals. With a growing business in retail cutlery through gourmet, specialty, and department stores, Mercer's products are squarely positioned as high quality professional grade, but with a distinct value advantage.
The hallmark of Mercer's cutlery: exceptional quality in materials, unique design, and dedicated craftsmanship, honed to the exacting performance needs of the discriminating chef makes our products the undeniable choice for the professional and the enthusiast. Mercer is committed to delivering products and services that you can build on and
grow with.
Browne Foodservice Stainless Steel Can OpenerMark Moreno
Professional CAN OPENER STAINLESS STEEL SHAFT
*Stainless steel shaft
*Opens cans up to 27.9cm (11”)
*Handle has a comfortable free-spin grip
*Plated steel mounting platform with clamp
*Heat-treated gear for extra durability
*Reversible knife provides longer service;
*replacement gears & knives available
ALL-IN-1 BAR STATION CONDIMENT HOLDER w/ Salt Rimmer Summer is here, outside dining and bars are all ramped up. This is the perfect item to all who serve outside around the pool, cabana, beach house, lodge, roof top, sidewalk, etc. #Restaurants
Plenty of bad news has been published recently about deep frying and the detrimental
health effects of trans fats commonly associated with frying oils. What is rarely pointed
out in the popular press is that the nutrition value in deep fried foods varies widely in
practice and depends on the type of food, the quality of cooking oil, and frying time and
temperature.
1. Bootcamp Agenda
1. Understand how social media has evolved
2. Define social media
3. Understand the power of the guest experience and how it's
amplified in social media
4. Understand where your operations lies in being "ready" to be
"social"
5. Review how social media reflects your brand
a. Our industry's reaction and acceptance to the “re-inclusion”
of conversation and engagement into our business
b. Importance of reputation management and recovery
c. How your brand is evolving with or without your
involvement
d. Facilitating guest experiences across different social
channels
e. Examples of the good, the bad and the very ugly
6. Define how social media affects multiple marketing & business
objectives
a. Learn how social media ties into search
b. Understanding the importance of content
2. c. Importance of creating new priorities: authenticity and
transparency
7. Learn about new roles, responsibilities & positions
a. Passing a point of no return
b. Stepping outside of your comfort zone
c. Establishing rules of engagement for social media
d. Adapting existing social behaviors to new platforms
e. Review the social media marketing process
i. Steps to participating in the “conversation”
ii. Implementing a solid process for success
f. Steps to defining clear objectives
i. Develop a strategy specifically for your business and
objectives
ii. Understand the different ways that guests engage with
your brand
g. Learn about different ways to build and participate in your
community
h. Review of the various social media platforms and purposes
i. Define what each channel means to your brand
j. Review how to monitor social activity and conversation
i. What consumers are saying about your brand
ii. Capabilities of social media monitoring tools
iii. Overview of the tools and the players
k. Define and identify the influencers for your business and
your community
l. Understand how to apply the data and trends gathered from
monitoring
m. Review why and how to measure
3. i. Collecting feedback from multiple sources
ii. Measurement based on objectives
n. Define direct and indirect metrics
o. Learn how to calculate ROI
i. Understand the expenses relating to social marketing
management
ii. Calculate ROI is not always straightforward
iii. Sort out the “black & white” amid the “gray”
8. Review of the social network market(s)
a. Scale: dissecting the market leaders
b. Highlight the trends and fastest growing platforms
9. Define opportunities within leading networks Facebook, LinkedIn,
Twitter
a. How to become part of the experience
10. How to maintain authenticity of your brand's’ presence
11. Learn the differences between marketing versus advertising
opportunities
a. What marketing or advertising within social networks means
to your brand
12. Examine why blogs matter to your business
a. The state of the blogosphere
b. Review blog structure and elements
13. Define what people are blogging about and why
a. Is blogging right for you?
b. Advertising on blogs
14. Learn how blogger outreach programs can help influence
the influencers
i. Managing a new type of PR
4. ii. Ways to work with bloggers
15. Review the evolution and trends of micro-blogging
a. What is micro-blogging?
b. The players: Twitter and beyond
c. Lack of rules, no lack of etiquette
16. Define the unique benefits to guests & brands
a. The power of multi-platform
b. Living in the “now” generation
17. Learn about the marketing applications of Twitter
a. Various marketing & business objectives
b. Required commitments to participate
18. Review of the power of word of mouth
19. Define viral marketing
a. Viral is an outcome not a marketing discipline
b. Developing compelling content and assets
c. Does buzz equal success?
20. Learn about the most common pitfalls of trying too hard
21. Practicing social media: checklist of platforms to experience
22. Review steps to establish your social media programs