MONIKA LOHIA
15D54
BIFAAS
BOOK : STAY HUNGARY STAY
FOOLISH
AUTHOR : RASHMI BANSAL
PUBLICATION : CIIE, IIM AHMEDABAD
PAGES : 325
 Rashmi Bansal is a writer, entrepreneur and
youth expert.
 She is also the author of Connect the Dots, Poor
little rich slum and I Have a Dream.
 She is co-founder and editor of JAM (Just
Another Magazine)
 She is a columnist on popular Indian news portal
Rediff.com
 She is a consultant for international youth
research agencies such as The Futures
Company (a division of WPP, London) and
Flamingo Research (Singapore)
 She has been a guest lecturer at various
business schools of repute including IIM
Ahmedabad, IIM Bangalore, ISB, SP Jain.
 It is about 25 IIM-A graduates who chose to tread a path of
their own making.
 Interviews with the various successful entrepreneurs.
 Diverse in age, in outlook they made it big following their
passion.
 One thing in common: they believed in the power of their
dreams.
 Seeks to inspire young graduates to look beyond placements
and salaries.
 Parts in which story is divided:
The Believers
The Opportunists
 The Alternate Vision
 Sanjeev Bikhchandani, naukri.com
 Shantanu Prakash, Educomp
 Vinayak Chatterjee, Feedback Ventures
 Ashank Desai, Mastek
 R Subramanian, Subhiksha
 Narendra Murkumbi, Shree Renuka Sugars
 Chender Baljee, Royal Orchid Hotels
 Madan Mohanka, Tega Industries
 Sunil Handa, Eklavya Education Foundation
 Vardan Kabra, Fountainhead School
 Deep Kalra, makemytrip.com
 Rashesh Shah, Edelweiss Capital
 Nirmal Jain, India Infoline
 Vikram Talwar, EXL Service
 K Raghavendra Rao, Orchid Pharma
 Jerry Rao, Mphasis
 Shivraman Dugal, Institute for Clinical Research in
India
 Shankar Maruwada, Marketics
 Ruby Ashraf, Precious Formals
 Deepta Rangarajan, IRIS
 Cyrus Driver, Calorie Care
 Venkat Krishnan, GiveIndia
 Anand Halve, chlorophyll
 S B Dangayach, Sintex
 Vijay Mahajan, Basix
Sanjeev
Bhikchandani
PGP’89
The book of JOB
THE BELIEVER
 About him
 The birth of a new venture
 Hurdles on the way to success
 Milestone
“Different people measure success differently”
 Be early & do not exaggerate.
 Get great people.
 Don’t start business to make money.
 Spot opportunities.
 Get smart people.
 Your choices affect family.
THE BELIEVER
 Family Background
 Education
 Launch of a new Company
 Start of EDUCOMP
 Struggle
 Educomp’s Revenue
 Risk-reward equation.
 Business better than job for IIM-A.
 Do what interests you.
Ruby Ashraf
PGP’83
Million Dollar
Seamstress
 Family Background
 Education
 Why MBA
 Moved to US after marriage
 Appreciated for her dressing style
 Started precious formals
 Hobby made to business
 2000 retail stores in US and middle east
 There is no formula for success
 Just keep doing.
 Learn from failures
 Take up challenge stronger to be successful.
S.B.Dangayach
PGP’72
A Sense of OWNERSHIP
 Introduction.
 Joined Asian Paints in 1972 at 20 years of age.
 In 1974, joined Bharat Vijay Mills Pvt. Ltd.
 New Plastic Venture.
 Convergence between what conscience tells & what
you do.
 Do what your conscience tells you.
It’s a risk taken tactfully. Be prepared for failures.
Have faith in your ideas.
Do business for passion not only for money.
Start small and then expand.
Must learn from experiences good or bad.
Believe in God. Seek your inner voice
Book review session

Book review session

  • 1.
  • 2.
    BOOK : STAYHUNGARY STAY FOOLISH AUTHOR : RASHMI BANSAL PUBLICATION : CIIE, IIM AHMEDABAD PAGES : 325
  • 4.
     Rashmi Bansalis a writer, entrepreneur and youth expert.  She is also the author of Connect the Dots, Poor little rich slum and I Have a Dream.  She is co-founder and editor of JAM (Just Another Magazine)  She is a columnist on popular Indian news portal Rediff.com  She is a consultant for international youth research agencies such as The Futures Company (a division of WPP, London) and Flamingo Research (Singapore)  She has been a guest lecturer at various business schools of repute including IIM Ahmedabad, IIM Bangalore, ISB, SP Jain.
  • 5.
     It isabout 25 IIM-A graduates who chose to tread a path of their own making.  Interviews with the various successful entrepreneurs.  Diverse in age, in outlook they made it big following their passion.  One thing in common: they believed in the power of their dreams.  Seeks to inspire young graduates to look beyond placements and salaries.  Parts in which story is divided: The Believers The Opportunists  The Alternate Vision
  • 7.
     Sanjeev Bikhchandani,naukri.com  Shantanu Prakash, Educomp  Vinayak Chatterjee, Feedback Ventures  Ashank Desai, Mastek  R Subramanian, Subhiksha  Narendra Murkumbi, Shree Renuka Sugars  Chender Baljee, Royal Orchid Hotels  Madan Mohanka, Tega Industries  Sunil Handa, Eklavya Education Foundation  Vardan Kabra, Fountainhead School
  • 8.
     Deep Kalra,makemytrip.com  Rashesh Shah, Edelweiss Capital  Nirmal Jain, India Infoline  Vikram Talwar, EXL Service  K Raghavendra Rao, Orchid Pharma  Jerry Rao, Mphasis  Shivraman Dugal, Institute for Clinical Research in India  Shankar Maruwada, Marketics  Ruby Ashraf, Precious Formals  Deepta Rangarajan, IRIS  Cyrus Driver, Calorie Care
  • 9.
     Venkat Krishnan,GiveIndia  Anand Halve, chlorophyll  S B Dangayach, Sintex  Vijay Mahajan, Basix
  • 10.
  • 11.
    THE BELIEVER  Abouthim  The birth of a new venture  Hurdles on the way to success  Milestone “Different people measure success differently”
  • 12.
     Be early& do not exaggerate.  Get great people.  Don’t start business to make money.  Spot opportunities.  Get smart people.  Your choices affect family.
  • 14.
    THE BELIEVER  FamilyBackground  Education  Launch of a new Company  Start of EDUCOMP  Struggle  Educomp’s Revenue
  • 15.
     Risk-reward equation. Business better than job for IIM-A.  Do what interests you.
  • 16.
  • 17.
     Family Background Education  Why MBA  Moved to US after marriage  Appreciated for her dressing style  Started precious formals  Hobby made to business  2000 retail stores in US and middle east
  • 18.
     There isno formula for success  Just keep doing.  Learn from failures  Take up challenge stronger to be successful.
  • 19.
  • 20.
     Introduction.  JoinedAsian Paints in 1972 at 20 years of age.  In 1974, joined Bharat Vijay Mills Pvt. Ltd.  New Plastic Venture.
  • 21.
     Convergence betweenwhat conscience tells & what you do.  Do what your conscience tells you.
  • 22.
    It’s a risktaken tactfully. Be prepared for failures. Have faith in your ideas. Do business for passion not only for money. Start small and then expand. Must learn from experiences good or bad. Believe in God. Seek your inner voice