1. Kimi Spencer [email_address] Bone Shaker DIY Health, Final Proposal | 14 November 2011

2. “ A state of complete physical , mental , and social well-being and not merely the absence of disease or infirmity .” World Health Organization

3. Health for Me Excitement, delight, and adventure. Absence of boredom; stimulation. Discovering meaningful connections. Joie de vivre .

4. The Situationist Lived experience over the spectacle . Derive (“t0 drift”) the spontaneous exploration of urban landscapes guided by aesthetic instinct .

5. Biking and the City Biking is an urban phenomena. Specific to cities with a vibrant cityscape and infrastructural support . A tool for expanded exploration .

6. Biking and Health “ A Copenhagen study of over 30,000 people ranging in age from 20 to 93 took place over 14.5 years and found that bike commuting an average of 3 hours per week decreased risk of mortality by about 40% over the control group that did not bike” Andersen, 2000

7. Smallest Target Behavior Bike for 30 minutes per day .

8. The User Urban city dweller. 20 to 30 years old. Educated , and technologically comfortable . Moderately well-off ( can afford a bike and smart phone ). Not an athlete .

9. The User’s Ability Safety issues. Bike paths. Places to lock bikes. Time . Routine . Effort .

10. Spokes NYC

11. Ride the City

12. The User’s Motivations Social acceptance /rejection. Biking is cool. Pain /Pleasure. Easily bored by repetition and lazy. Hope /Fear. Desire to get physically fit.

13. The User’s Motivations How to bring pleasure? It’s not about exercise, it’s about exploration . How to catalyze hope? Feedback on user’s progression .

14. Bikes as a Catalyst for Adventure

15. Classify the Behavior

16. The Environment Urban landscape, Sound data Temperature data Networks data … Layers of information

17. Hertzian Space The invisible frequencies that are “pervasive, and though invisible, in some way are present in every aspect of our physical experience”. Both real and imaginary . “ The dreams of electronic objects.”

18. Immaterials

19. Wiggle

20. WarBiking

21. Second Order Goal Experience the layers of the City though exploration .

22. Proposal An application that promotes urban biking by enabling users, and the exploration of the urban landscape in a new, delightful way.

23. Cybernetic Model

24. Network Diagram

25. Triggers Reminders after inactivity. Suggestions of places, events, layers, and times to bike. Notifications on friends’ urban adventures and biking activity.

26. Mobile, Real-Time Feedback Personal health data. City data.

27. Cyclemeter

28. Copenhagen Wheel

29. Aesthetic Artifacts Positive reinforcement . Sharing and social perception.

30. Nike+ Storefront

31. Mobile Logger

32. Thank you.