Internal hackathons as an enabling medium to spur enterprise innovation using Blockchain and associated technologies. AuraBlocks.com session at Oracle Open World 2018

1. aurablocks.com @aurablocks info@aurablocks.com
Richard Brownstein
Co-founder / CEO
Richard.Brownstein@AuraBlocks.com
Kiran Murty
Co-founder / CTO
Kiran.Murty@AuraBlocks.com
October 22–25, 2018
SAN FRANCISCO
DEV6622: How Enterprises Use Blockchain Hackathons
to Drive Organizational Innovation
Uniting the world with Blockchain
Wednesday, Oct 24, 12:30 PM - 01:15 PM | Moscone West - Room 2024
Daniel Ward
Consultant with Aurablocks
Carolina FinTech Hub Operating Committee Member

2. Disclosure
The copyright to some of the content used in the presentation belongs to the original
creators. Creators like Oracle Corporation, Linux Foundation and more. References and usage
have been appropriately sighted.
AuraBlocks is on a mission to build a business model using offerings that have their origins
from Linux Foundation and proprietary offerings from Oracle. We are a Oracle partner for
Blockchain and our attempt to promote the understanding of technology from Linux
Foundation and Oracle comes across in our deck and conversation. This is intentional and by
setup.
Let us know if any of the content in the deck is not credited appropriately. We will happily
remove or update.

3. Agenda
Introduction
Purpose of a Hackathon Challenge
Key Decisions
Process
Results
Experience and Lessons Learned

4. Our Value
One Agenda - Implement Oracle
DLT/Blockchain
Collaborating with teams. Developing solutions.
Meeting enterprise demands.
First Company in the World
More Than 250 Trained
Most Completed DLT/Blockchain
Projects on Oracle’s Platform
Multiple Early-Stage Projects,
in Multiple Sectors
Developed and showcased multiple working
DLT/Blockchain solutions at Oracle’s platform
launch (OOW17).
Groups from Oracle, corporate C-Suite,
Universities, User Groups, Conferences and more

5. Our Team
Richard Brownstein, CFP®
Richard Brownstein, CEO of
AuraBlocks, is a trusted and creative
force in the explosive financial
technology industry.
Brownstein’s successful
entrepreneurial experience,
knowledge and active participation in
the New York City Fintech community,
led him to co-found AuraBlocks, LLC.
Kiran Murty
Kiran Murty is the co-founder of
AuraBlocks. He is an experienced hands-on
technology and strategy consultant with
competencies in Data, Databases, Enterprise
Infrastructure,
Analytics, Big Data, AI/ML and Blockchain
technologies. He has had successfully
architected, lead teams, developed and
implemented technology programs for global
financial services and healthcare companies.
RICHARD BROWNSTEIN
KIRAN MURTY
CO-FOUNDER | CTO
CO-FOUNDER | CEO DANIEL WARD
FOUNDER | Midwood Partners
Consulting to AuraBlocks
Daniel Ward
Dan Ward is an accomplished management consultant, with deep
content knowledge in program management across all banking and
investment businesses. Dan has led merger integrations and business
transformations, and served as senior change initiative lead managing
people, process and IT/digital changes. Dan is a leader in the FinTech
community with strong understanding of enterprise blockchain use
case solutions. He combines his expertise in management accounting,
risk and finance, with product knowledge to implement business
strategy and risk control framework. Dan is effective at building
consensus and leading change through to successful results.

6. https://www.youtube.com/watch?v=M2iPfqPjDrw

7. Purpose of a Hackathon Challenge
Specific vs. Broad
Talent Acquisition vs. Development
Transaction vs. Relationship
Innovation and Rapid Acceleration

8. Key Decisions
Inputs to Define Objectives
/ Sponsorship and Funding
/ Scope
/ Training and Mentoring
/ Awards and Prizes
/ Sustainment

9. Process
Method to Define Success
/ Hackathon
/ Innovation Challenge
/ Community vs. Company
/ Incumbent vs. Start-ups

10. Breakthrough Results
Output to Accelerate Innovation
/ 200 trained on blockchain
/ 31 teams submitted ideas
/ 10 teams selected and 6 completed POC
/ Sponsors mentored and judged

11. https://www.youtube.com/watch?v=fo3Oaj6sIVc

12. Experience and Lessons Learned
/ Lead with challenge
/ Define Sandbox
/ Include training and mentoring
/ Innovation labs or industry hubs
/ Partner to Rapidly Acceleration
/ “You get out of it, what you put into it”
Refine to Rinse and Repeat

13. 12+ Months | Market Survey
Create
Experimentation Collaborate
Experimentation
Ability to put together
solutions that can accelerate
understanding of Blockchain
and DLT
Platform to Create
Need for a platform that promotes
easy “Click, Drag, Drop & Create”
approach to use case enablement.
Enable
Collaboration
An approach that brings
working groups from
within and across
companies, together.

14. Industry Use Case | Auto
!
OABCS
Industry
Organizations
Participants
Connectivity
Business Networks
Lanny Erica Richard Sam
Manufacturer Dealership Insurer Service Center
MyCar MyCar MyCar MyCar

15. Let’s look at our offering.
https://www.youtube.com/watch?v=Xneb5OT_uHM
RapidBlocks | Product Demo

16. Speed to Market
RapidBlocks ™
Accelerating Blockchain Innovation
Learn to Action Ideate to Business Case Experiment to MVP Deploy to Production
• Drive organizational change
management , acceptance and
training.
• Enable knowledge transfer
• Deploy into production
• Target State Development
• Roadmap Development
• Project Estimation
• Design of solution
• Develop a blockchain prototype
• Iterate through design with
RapidBlocks™
• Integrate your Legacy systems
with APIs and develop Smart
Contracts
• Target State Development
• Roadmap Development
• Project Estimation
• Discuss organizational challenges
and brainstorm.
• Requirement & Use Case
Definition
• Map ideas to business cases and
narrow the best choice
• Project prioritization
• Target State Development
• Roadmap Development
• Project Estimation
• Enable understanding of
Blockchain applications
• Understand the most
common use cases in the
industry
• Hands on guided labs to
develop Blockchain

17. Offering Plans
Self Service Managed Founder
“Rapid design, deploy and manage. You pay exactly what you would pay for
the vendor directly, except you don’t have to deal with all the hassles that
come along with it. Any vendor any platform”
Benefits
ENTERPRISE READY

18. Thank You
Q&A

19. How AuraBlocks Can Help You
Uniting the world with Blockchain

20. Q&A
Web
CTO
CEO
Phone+ 877 924 2872
Richard.Brownstein@AuraBlocks.com
Kiran.Murty@Aurablocks.com
www.AuraBlocks.com