SlideShare a Scribd company logo
INSPIRED BY
Southern California’s luxe culture
&
Keen awareness of exclusive amenities
Unique ideas. Sui generis.
On behalf of our
Growth Hacker Division
Here’s one for the luxury
resorts of Palm Springs Proper
GUARANTEED
TO CATCH YOUR
EYE
YET TASTEFUL
& TRADITIONAL
EXECUTED
WELL =
A vision will be seared into
each onlooker’s memory
+
A vision will be seared into
each onlooker’s memory
+
You’ve positioned your brand
as a promise of exceptional service
OKAY,
HERE IT IS!
INSPIRED BY
The ‘Tarmac To Terrace’Chauffeur Service
provided to guests of
The Four Seasons, Costa Rica
INSPIRED BY
Southern California’s luxe culture
&
Keen awareness of exclusive amenities
“From Home
To Hotel”
Door to door
Black car chauffeur service
…NOW, IT MAY SOUND
SIMPLE + EXPENSIVE…
But Here Are The Details
JUST PICTURE
A couple, family or group of friends on
the verge of their long-awaited getaway
to The Desert.
They are packed and ready to go!
However, rather than worrying about
the journey ahead, they simply prepare
for the diamond experience to begin
DIRECTLY AT THEIR DOORSTEP
IT’S AN EXPERIENCE
An experience that’s now beginning well before
they’ve even entered the hotel – immediately
creating a more personal layer and practically
eliminating a negative one.
BUT ITS MORE THAN
JUST AN AMENITY
IT IMMEDIATELY EXTENDS
YOUR BRAND EXPONENTIALLY
WITH
A PERFECTLY POSITIONED
STATUS SYMBOL
Neighbors and co-workers (peers =
demographic) witness the branded,
live-display of a unique experience
SOCIAL CURRENCY
BUILDS DEMAND
Unique services fuel the need to share
the experience across social media channels
and even by word of mouth
HIGH PROFILE
MOBILE ADVERTISING
Each *motorcade is a mobile billboard, cutting
through California’s highways past
thousands of eye balls
THE
‘THEATRICS’
There’s obvious coordination involved, but imagine
how impressive it would be to see two or more
vehicles travel together.
THINK MOTORCADE!
MOBILE CONCIERGE
COCKPIT LOUNGE
More opportunities to promote the brand
and sell services before arrival.
BEFORE YOU KNOW IT
The service could take on a life of its own
and even become profitable.
Initially it would be an exclusive complimentary
amenity for VIPs, but demand would grow.
Eventually top-tier clients would be willing to pay for it.
LOGISTICS ARE REALISTIC
The execution may not be as
overwhelming as it sounds.
After the testing phase, other properties could enter
the fold. Los Angeles, Orange County, and San Diego
properties could all share a fleet – rotating routes.
THANK YOU!
zach@atlanticandvine.com

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