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Bing Innovation
This document provides an overview of Bing search capabilities presented by Mark Vozzo of Microsoft. It includes demos of augmented reality, paid search analytics, enhanced search previews using Wikipedia, visual search, weather comparisons, travel search, math computations using WolframAlpha, and map applications showing photosynth, the World Cup, and streetside photos. Vozzo also discusses Bing partnerships and integration with MSN Entertainment and Foursquare. Requirements to run demos include Internet Explorer 8 and Silverlight 3.
Bing Innovation
- 1. What’s all thefuss about Sydney Business & Technology User Group #SBTUG Date: 30 June 2010 Mark Vozzo Online Analytics Lead Digital Marketing Group - Microsoft Australia E: i-mavozz@microsoft.com L: www.linkedin.com/in/markvozzo T: @markvozzo T: @markvozzo
- 2. Augmented Reality -Avatar Xbox 360 http://www.youtube.com/watch?v=UWgP0G6j2zY 2
- 3. Augmented Reality -Avatar Xbox 360 3
- 4. Augmented Reality -Avatar Xbox 360 http://www.youtube.com/watch?v=7JWk_JIE3Ow 5
- 5. The Business Sideof Bing Search 6
- 6. The Business Sideof Bing 7
- 7. The Business Sideof Bing 8
- 8. Paid Search ClickRate 9
- 9. The Business Sideof Bing 10
- 10. The Decision Engine- Look Less, Find More. Bing is all about helping you make faster, more informed decisions.
- 12. Bing - EnhancedPreview demo
- 13. Bing + Wikipedia(1+1=3) Bing Maps integration provides contextual information based on locations mentioned in the Wikipedia article.
- 14. Bing Images –infinite scroll & filtering
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- 16. Bing + Partners = Quicker Decisions (1+1=3)
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- 18. IE8 Web Slices www.ieaddons.com/en/webslices/ Theyare snippets of a webpage that can be quickly referenced
- 19. IE8 Accelerators http://ieaddons.com/au/accelerators/ These helpyou get around the web faster.
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- 21. Bing + Wolfram|Alpha (Computation Engine)
- 22. Bing + Wolfram|Alpha (Computation Engine)
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- 24. About Bing Entertainment Launched25 th June 2010 "One of the number one things we're trying to do with Bing is to help people go from intent to task as soon as possible," said Parri Munsell, executive producer for Microsoft's Interactive Entertainment Business Group. "People come to Internet search engines with an intended task - to learn about something, play something, watch something, or do something. In entertainment, it becomes very easy to connect these scenarios together." 29
- 26. Silverlight – RichWeb Experiences http://silverlight.net Demo: http://memorabilia.hardrock.com/
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- 28. Bing Maps –Major Update Mar 2010 OLD: bingmaps.com.au NEW: bing.com/maps/explore
- 29. Bing Maps API– An Example http://news.ninemsn.com.au/traffic_updates.aspx
- 30. Bing Maps –Access via United States http://bing.com/maps/explore
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- 33. Map Apps: Photosynthdemo http://photosynth.net (for more Photosynths)
- 34. Map Apps: WorldCup http://www.bing.com/maps/explore/#5003/0.50380=AccordionViewState:Venues/5872/style =a&lat=-33.937428&lon=25.599731&alt=49.203587&z=16&pid=5874
- 35. Map Apps: WorldCup http://www.bing.com/maps/explore/#5003/0.50380=AccordionViewState:Venues/5872/style =a&lat=-33.937428&lon=25.599731&alt=49.203587&z=16&pid=5874
- 36. Map Apps: Streetside Photos Integrates streetside photos with images from Flickr
- 37. Map Apps: WorldwideTelescope Look up in the sky – search for stars
- 38. Bing Maps –Augmented Reality Demo http://www.ted.com/talks/blaise_aguera.html
- 39. Bing Maps –Augmented Reality Demo http://www.ted.com/talks/blaise_aguera.html
- 40. About the Presenter Mark Vozzo Online Analytics Lead Digital Marketing @ Microsoft Australia i-mavozz@microsoft.com +61 (2) 9870 2643 http://linkedin.com/in/markvozzo
- 41. Bing TV Ad– Los Links http://www.youtube.com/watch?v=h3l- DE_aWQU&feature=digest 51
- 42. REFERENCES 52
- 43. More on WebSlices& Accelerators http://delicategeniusblog.com/?p=813 For tutorial and more in depth info visit: http://msdn.microsoft.com/en-us/library/cc956161(VS.85).aspx
- 44. Requirements: IE 8+ Silverlight v3 http://microsoft.com/australia/upgrade To run most of the things I’m about to show you need: • Internet Explorer 8 & Silverlight 3 installed • Both are free to download from:
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